세계 기내 엔터테인먼트 시장 규모는 2024년 52억 6,000만 달러에서 2032년 96억 5,000만 달러에 달할 것으로 예상되며, 예측 기간인 2025-2032년 연평균 7.81% 성장할 것으로 예측됩니다. 기내 엔터테인먼트/연결성(IFEC) 시스템에 대한 수요 증가, 항공 부문의 급속한 성장과 인구 통계학적 변화로 인해 시장이 성장할 것으로 예측됩니다. 또한, 기내 엔터테인먼트(IFE)의 통합은 영화, 음악, 게임, 라이브 TV 등을 좌석 등받이 스크린과 개인 기기를 통해 제공함으로써 승객의 경험에 긍정적인 영향을 미칠 것입니다. 항공사는 Wi-Fi 스트리밍, 인터랙티브 컨텐츠, VR을 이용하여 승객의 관심을 높이는 동시에 항공사의 IFE 시스템을 통해 보다 개성 있는 엔터테인먼트 경험을 제공할 수 있게 되었습니다. 항공사는 승객의 만족도와 경쟁사와의 차별화에 중점을 두고 있기 때문에 IFE는 계속 진화할 것이며, AR 등을 도입할 것으로 보입니다. 또한, AI 추천이 기내 엔터테인먼트와 참여의 미래를 정의하고 승객의 전반적인 경험을 향상시킬 것으로 보입니다.
예를 들어, 2025년 5월, 리야드항공은 처음으로 Panasonic Avionics를 도입하여 항공기에 모듈형 인터랙티브를 구현했습니다. 이 최첨단 기내 엔터테인먼트(IFE) 제작 시스템은 승객의 경험에 혁명을 일으킬 수 있도록 설계되었습니다. 이 시스템을 통해 항공사는 기존의 소프트웨어 개발 주기 없이도 승객의 행동, 충성도, 비행 경로에 따라 컨텐츠를 업데이트하고, 프로모션을 조정하고, 좌석 등받이 스크린을 개인화할 수 있습니다.
세계의 기내 엔터테인먼트 시장에 대해 조사 분석했으며, 시장 규모와 예측, 시장 역학, 주요 기업 개요 등의 정보를 전해드립니다.
The in-flight entertainment market is anticipated to grow from USD 5.26 billion in 2024 to USD 9.60 million in 2032, achieving a projected CAGR of 7.81% during the forecast period 2025-2032. The global in-flight entertainment market is projected to witness growth owing to higher demand for in-flight entertainment and connectivity (IFEC) systems, rapid expansion and the evolving demographic in the aviation sector. In addition, the integration of in-flight entertainment (IFE) positively impacts passengers' experience by providing movies, music, games, and live TV on a seatback screen or personal device. Airlines increasingly use Wi-Fi streaming, interactive content, and virtual reality to engage passengers while also providing them with a more individualized entertainment experience, which airline IFE systems now allow. As airlines focus on passenger satisfaction and differentiating themselves from their competitors, IFE will continue to evolve and will also incorporate things such as augmented reality, while AI-based recommendations will define the future of onboard entertainment and engagement, enhancing the entire experience for the passenger.
For example, in May 2025, Riyadh Air first launched Panasonic Avionics to implement modular interactives on their aircraft. A cutting-edge in-flight entertainment (IFE) authoring system designed to revolutionize the passenger experience. The system enables airlines to update content, tailor promotions, and personalize seatback screens based on passenger behavior, loyalty tiers, or flight routes, without the need for traditional software development cycles.
Technological Advancements Enhanced Global In-Flight Entertainment Market Growth
Technological advancements are transforming in-flight entertainment (IFE), driving market growth through high-speed connectivity, AI-driven personalization, and immersive digital experiences. Airlines are integrating 5G, satellite-based internet, and streaming platforms to enhance passenger engagement. Innovations in augmented reality (AR), virtual reality (VR), and AI-powered content recommendations are reshaping onboard entertainment, offering tailored experiences. The shift toward bring-your-own-device (BYOD) models and cloud-based content delivery further streamlines accessibility. As demand for seamless connectivity and interactive entertainment rises, these advancements continue to shape the future of passenger experience and airline differentiation.
For example, in April 2025, Cathay Pacific launched free Wi-Fi and ultra-HD content for diamond members in its premium cabins, while the service will be available for economy members with some extra charges. This significant milestone reflects Cathay Pacific's long-standing commitment to and leadership in innovation and customer-centric design.
AI-Enhanced Travel Experience Boosts In-Flight Entertainment Market Demand
AI analyzes passengers' data such as language, interests, etc., and recommends them movies, shows, music and even games. This personalized engagement increases customer satisfaction and makes in-flight entertainment more demanding. AI also enables these systems to respond to voice commands and smart assistants; this improves accessibility for those who have limited skills to use advanced tech systems. AI can also detect system failures before they affect passengers' experience, which leads to less discomfort for passengers and makes their journey smooth and entertaining. AI also suggests content based on flight duration, for those who are having short-haul flights can watch short videos, and long-haul flights can go for long ones. As a result of these advancements, passengers are more engaged, airlines generate more ancillary revenue, and tech providers witness increased demand, fueling significant growth in the in-flight entertainment market.
For example, in February 2024, Air India, India's leading global airline with the largest international network in the country and the most non-stop routes connecting India with global destinations, selected Thales S.A.'s AVANT Up inflight entertainment (IFE) solution. With Thales' AVANT Up, Air India delivers engaging and memorable guest experiences.
Wide-Body Aircraft Leading In-Flight Entertainment Market Share
Wide-body aircraft are driving in-flight entertainment (IFE) market growth, offering advanced connectivity, immersive digital experiences, and expanded passenger engagement. Airlines prioritize high-speed streaming, AI-driven personalization, and interactive content to enhance onboard entertainment. The spacious cabin layout of wide-body aircraft allows for larger screens, premium seating configurations, and enhanced entertainment systems, catering to long-haul travelers. As demand for seamless connectivity and personalized entertainment rises, wide-body aircraft continue to shape the future of IFE innovations and passenger experience.
For instance, in February 2025, Blueprint by JetBlue - the airline's personalized inflight experience platform - designed to provide travelers with more customization across their journey, beginning with new inflight entertainment features such as watch party, content recommendations, pickup where you left off, saved favorites etc. to increase their popularity and customer satisfaction.
North America Dominates the In-Flight Entertainment Market Size
A combination of technological innovation, strong airline presence and consumer demand has made North America dominant in the global in-flight entertainment market (IFE). Large airlines such as Delta, American Airlines and United Airlines are headquartered in North America and are known for their strong investment in advanced IFE systems to improve the experience. The region also has major IFE manufacturers that drive innovation and the delivery of cutting-edge entertainment and connectivity solutions around the world. Early adoption of technologies such as 4K displays, personalization of AI-operated content, and high-speed satellite internet will strengthen market leadership. Furthermore, the region benefits from high air travel when needed, especially for long distances and business trips, which makes IFE a key competitive difference. With its robust infrastructure, favorable regulations, and commitment to enhancing customer experience, North America continues to set the global in-flight entertainment market.
For instance, in May 2025, Air Canada Inc. continued to lead North America in-flight entertainment by offering the largest and most varied content library. With movies and shows in multiple languages, they showcase North America's dominance in providing passengers with engaging and enjoyable travel experiences.
Impact of U.S. Tariffs on Global In-Flight Entertainment Market
Higher Costs for Airlines: Tariffs on IFE hardware such as seatback screens, storage devices, and embedded computing modules, increase expenses.
Supply Chain Disruptions: Restrictions on communication systems, semiconductors, and display units affect availability, delaying upgrades.
Shift to Streaming Models: Airlines are adopting bring-your-own-device (BYOD) models to reduce reliance on tariff-impacted hardware.
Innovation Challenges: Tariffs on antenna systems and satellite communication hardware disrupt connectivity advancements.
Key Players Landscape and Outlook
The IFE market (In-Flight Entertainment) recorded strong growth between 2025 and 2030. Airlines are increasingly investing in high-speed satellite conferencing, 4K display systems and personalized entertainment solutions to meet the developing expectations of passengers with digital experiences. Recommendations for wireless streaming, augmented and virtual reality integration and AI-based content change the way passengers deal with onboard media. With the presence of large airlines and IFE technology providers, North America remains the dominant region, and Asia-Pacific Space highlights the fastest-growing market due to the rapid expansion of the fleet and the increased revenue available. Despite the growth of the promise, the industry faces challenges including high installation costs, long procurement cycles, and concerns about cybersecurity and data protection.
For instance, in May 2023, Etihad Airlines introduced Rave Ultra 4K monitors from Safran, Bluetooth headphone pairing, and personal device pairing with the screens are some exciting new features. The Ka-band technology from Viasat allows high-speed Wi-Fi with streaming capabilities and Live TV, including news and sports channels. Further, Etihad's E-BOX offers guests hours of entertainment, from blockbuster movies to TV shows, music, podcasts, and games.
All segments will be provided for all regions and countries covered
Companies mentioned above DO NOT hold any order as per market share and can be changed as per information available during research work.