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Global Milk Protein Market size will expand at 5.4% CAGR from 2023 to 2032, attributed to the expanding vegan population worldwide. According to an Alliance For Science survey, as of January 2022, roughly 10% of adults in the United States identify as vegan or vegetarian. As more individuals embrace vegan lifestyles, the demand for plant-based milk alternatives and dairy-free products is rising. To meet the nutritional needs of this growing demographic, manufacturers are developing innovative, protein-rich dairy alternatives. This increased product diversity not only caters to vegans but also attracts health-conscious consumers, thus boosting the milk protein market outlook.
The overall milk protein market is categorized based on type, form, application, and region.
The whey protein segment will amass a decent valuation by 2023 due to the versatile applications and recognized health benefits associated with milk whey protein. As a rich source of high-quality protein, it's sought after by fitness enthusiasts, athletes, and those looking to increase their protein intake. Additionally, its wide use in various food and beverage products, including sports supplements and functional foods, makes milk whey protein a staple in the nutrition industry, contributing to its high demand.
The functional food segment could capture a modest milk protein market share through 2032. The demand for milk proteins in functional foods is driven by their unique ability to enhance the nutritional profile and functional properties of products. Milk proteins, like casein and whey, are sought after due to their high-quality amino acid profiles, which support muscle health and overall well-being. These proteins also contribute to improved texture, taste, and stability in functional food products, making them a vital ingredient to meet consumer expectations for both nutrition and palatability.
Europe milk protein industry is experiencing robust growth due to several factors. European consumers are increasingly health-conscious, seeking protein-rich, nutritional options. Milk proteins are renowned for their high-quality amino acid profiles and suitability in various products, including dairy alternatives and sports nutrition. Additionally, sustainability and clean-label trends have fueled the preference for natural, dairy-based ingredients. This growing demand, alongside strong research and innovation, has contributed to the industry's substantial growth in the European market.