말레이시아의 의류 및 신발 판매는 지난 2년에 비해 속도는 느려지겠지만 2024년에는 현재 금액 기준으로 플러스 성장을 보일 것으로 예상됩니다. 생활비 상승이 시장에 큰 영향을 미치고 있으며, 원자재 가격 상승과 노동력 부족으로 인한 생산 비용 상승이 의류 및 신발 가격 상승으로 이어지고 있습니다. 또한 지정학적 긴장을 배경으로 공급망 혼란이 계속되고 있으며, 이는 의류 및 신발 모두에 영향을 미치고 있습니다.
이 보고서는 말레이시아의 의류 및 신발 시장을 조사했으며, 2019-2023년 최신 소매 판매 데이터와 유통 형태별 분석을 제공하고, 주요 기업, 주요 브랜드를 파악하고 시장에 영향을 미치는 주요 요인에 대한 전략적 분석을 제공합니다.
목차
목차와 표 리스트
주요 요약
시장 데이터
면책사항
정보원
말레이시아의 여성복
주요 데이터 결과
2024년 발전
전망과 기회
카테고리 데이터
말레이시아의 남성복
주요 데이터 결과
2024년 발전
전망과 기회
카테고리 데이터
말레이시아의 아동복
주요 데이터 결과
2024년 발전
전망과 기회
카테고리 데이터
말레이시아의 스포츠웨어
주요 데이터 결과
2024년 발전
전망과 기회
카테고리 데이터
말레이시아의 청바지
주요 데이터 결과
2024년 발전
전망과 기회
카테고리 데이터
말레이시아의 양말
주요 데이터 결과
2024년 발전
전망과 기회
카테고리 데이터
말레이시아의 의류 액세서리
주요 데이터 결과
2024년 발전
전망과 기회
카테고리 데이터
말레이시아의 신발
주요 데이터 결과
2024년 발전
전망과 기회
카테고리 데이터
LSH
영문 목차
영문목차
Sales of apparel and footwear in Malaysia are expected to see positive growth in current value terms in 2024, albeit at a slower pace compared to the previous two years. The rising cost of living is a significant factor impacting the market, with higher production costs - driven by increases in raw material prices and labour shortages - leading to higher prices for clothing and shoes. Additionally, ongoing supply chain disruptions, in the context of geopolitical tensions, continue to affect both...
Euromonitor International's Apparel and Footwear in Malaysia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2028 illustrate how the market is set to change.
Product coverage: Apparel, Footwear, Sportswear.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Get a detailed picture of the Apparel and Footwear market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market's major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.
TABLE OF CONTENTS
List Of Contents And Tables
EXECUTIVE SUMMARY
Apparel and footwear in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for apparel and footwear?
MARKET DATA
Table 1 Sales of Apparel and Footwear by Category: Volume 2019-2024
Table 2 Sales of Apparel and Footwear by Category: Value 2019-2024
Table 3 Sales of Apparel and Footwear by Category: % Volume Growth 2019-2024
Table 4 Sales of Apparel and Footwear by Category: % Value Growth 2019-2024
Table 5 NBO Company Shares of Apparel and Footwear: % Value 2020-2024
Table 6 LBN Brand Shares of Apparel and Footwear: % Value 2021-2024
Table 7 Distribution of Apparel and Footwear by Format: % Value 2019-2024
Table 8 Distribution of Apparel and Footwear by Format and Category: % Value 2024
Table 9 Forecast Sales of Apparel and Footwear by Category: Volume 2024-2029
Table 10 Forecast Sales of Apparel and Footwear by Category: Value 2024-2029
Table 11 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2024-2029
Table 12 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
Summary 1 Research Sources
WOMENSWEAR IN MALAYSIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Casualisation trend drives growth in non-formal womenswear
Second-hand clothing proves to be attractive to budget-conscious consumers
Mass fashion brands continue to dominate the market, with local players shifting focus to online retailing
PROSPECTS AND OPPORTUNITIES
Womenswear is poised for growth, despite challenging economic conditions
Modest clothing trend will gain momentum
Continued shift towards hybrid retail model
CATEGORY DATA
Table 13 Sales of Womenswear by Category: Volume 2019-2024
Table 14 Sales of Womenswear by Category: Value 2019-2024
Table 15 Sales of Womenswear by Category: % Volume Growth 2019-2024
Table 16 Sales of Womenswear by Category: % Value Growth 2019-2024
Table 17 NBO Company Shares of Womenswear: % Value 2020-2024
Table 18 LBN Brand Shares of Womenswear: % Value 2021-2024
Table 19 NBO Company Shares of Women's Nightwear: % Value 2020-2024
Table 20 LBN Brand Shares of Women's Nightwear: % Value 2021-2024
Table 21 NBO Company Shares of Women's Outerwear: % Value 2020-2024
Table 22 LBN Brand Shares of Women's Outerwear: % Value 2021-2024
Table 23 NBO Company Shares of Women's Swimwear: % Value 2020-2024
Table 24 LBN Brand Shares of Women's Swimwear: % Value 2021-2024
Table 25 NBO Company Shares of Women's Underwear: % Value 2020-2024
Table 26 LBN Brand Shares of Women's Underwear: % Value 2021-2024
Table 27 Forecast Sales of Womenswear by Category: Volume 2024-2029
Table 28 Forecast Sales of Womenswear by Category: Value 2024-2029
Table 29 Forecast Sales of Womenswear by Category: % Volume Growth 2024-2029
Table 30 Forecast Sales of Womenswear by Category: % Value Growth 2024-2029
MENSWEAR IN MALAYSIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Shift towards casual menswear, driving by hybrid working and changing dress codes
Rise of local menswear designers catering to fashion-conscious male consumers
Sustainability becomes key focus in men's fashion
PROSPECTS AND OPPORTUNITIES
Rising cost of living will boost demand for affordable menswear ranges
Streetwear will take central stage, thanks to casual dressing trend
Physical stores will remain vital, despite growth in online retail
CATEGORY DATA
Table 31 Sales of Menswear by Category: Volume 2019-2024
Table 32 Sales of Menswear by Category: Value 2019-2024
Table 33 Sales of Menswear by Category: % Volume Growth 2019-2024
Table 34 Sales of Menswear by Category: % Value Growth 2019-2024
Table 35 NBO Company Shares of Menswear: % Value 2020-2024
Table 36 LBN Brand Shares of Menswear: % Value 2021-2024
Table 37 NBO Company Shares of Men's Nightwear: % Value 2020-2024
Table 38 LBN Brand Shares of Men's Nightwear: % Value 2021-2024
Table 39 NBO Company Shares of Men's Outerwear: % Value 2020-2024
Table 40 LBN Brand Shares of Men's Outerwear: % Value 2021-2024
Table 41 NBO Company Shares of Men's Swimwear: % Value 2020-2024
Table 42 LBN Brand Shares of Men's Swimwear: % Value 2021-2024
Table 43 NBO Company Shares of Men's Underwear: % Value 2020-2024
Table 44 LBN Brand Shares of Men's Underwear: % Value 2021-2024
Table 45 Forecast Sales of Menswear by Category: Volume 2024-2029
Table 46 Forecast Sales of Menswear by Category: Value 2024-2029
Table 47 Forecast Sales of Menswear by Category: % Volume Growth 2024-2029
Table 48 Forecast Sales of Menswear by Category: % Value Growth 2024-2029
CHILDRENSWEAR IN MALAYSIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Childrenswear market sees further growth, alongside rise of social activities and outings
Fast-fashion brands dominate competitive landscape by providing affordable childrenswear ranges
Online retailers expand their footprint in Malaysia by targeting value-driven segment
PROSPECTS AND OPPORTUNITIES
Strong prospects childrenswear, driven by online and offline retail expansion
Parents with higher purchasing power increasingly sought for premium quality childrenswear for their children
Childrenswear brands will continue to use licenced characters to appeal to young consumers
CATEGORY DATA
Table 49 Sales of Childrenswear by Category: Volume 2019-2024
Table 50 Sales of Childrenswear by Category: Value 2019-2024
Table 51 Sales of Childrenswear by Category: % Volume Growth 2019-2024
Table 52 Sales of Childrenswear by Category: % Value Growth 2019-2024
Table 53 NBO Company Shares of Childrenswear: % Value 2020-2024
Table 54 LBN Brand Shares of Childrenswear: % Value 2021-2024
Table 55 Forecast Sales of Childrenswear by Category: Volume 2024-2029
Table 56 Forecast Sales of Childrenswear by Category: Value 2024-2029
Table 57 Forecast Sales of Childrenswear by Category: % Volume Growth 2024-2029
Table 58 Forecast Sales of Childrenswear by Category: % Value Growth 2024-2029
SPORTSWEAR IN MALAYSIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Rise in active lifestyles boosts growth in sportswear
International sportswear brands eye Malaysian expansion
Sportswear stores in Malaysia personalise shopping experience with cutting-edge technology
PROSPECTS AND OPPORTUNITIES
Positive outlook for sportswear, fuelled by healthy lifestyle trends
Bricks-and-mortar retailing will remain essential, with players offering immersive and interactive customer experiences
More sportswear brands to focus on sustainability
CATEGORY DATA
Table 59 Sales of Sportswear by Category: Value 2019-2024
Table 60 Sales of Sportswear by Category: % Value Growth 2019-2024
Table 61 NBO Company Shares of Sportswear: % Value 2020-2024
Table 62 LBN Brand Shares of Sportswear: % Value 2021-2024
Table 63 Distribution of Sportswear by Format: % Value 2019-2024
Table 64 Forecast Sales of Sportswear by Category: Value 2024-2029
Table 65 Forecast Sales of Sportswear by Category: % Value Growth 2024-2029
JEANS IN MALAYSIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Steady growth in 2024, driven by strengthening athleisure trend
Jeans manufacturers flex their sustainability credentials
Levi's consolidates its position through upscale shopping experiences and collaborations
PROSPECTS AND OPPORTUNITIES
Strong demand for jeans is set to continue as Levi's forges ahead with new flagship stores
Economy and standard jeans to see stronger demand as brands focus on pricing strategies
Jean manufacturers will focus on sustainability to meet demands of environmentally- conscious consumers
CATEGORY DATA
Table 66 Sales of Jeans by Category: Volume 2019-2024
Table 67 Sales of Jeans by Category: Value 2019-2024
Table 68 Sales of Jeans by Category: % Volume Growth 2019-2024
Table 69 Sales of Jeans by Category: % Value Growth 2019-2024
Table 70 Sales of Men's Jeans by Category: Volume 2019-2024
Table 71 Sales of Men's Jeans by Category: Value 2019-2024
Table 72 Sales of Men's Jeans by Category: % Volume Growth 2019-2024
Table 73 Sales of Men's Jeans by Category: % Value Growth 2019-2024
Table 74 Sales of Women's Jeans by Category: Volume 2019-2024
Table 75 Sales of Women's Jeans by Category: Value 2019-2024
Table 76 Sales of Women's Jeans by Category: % Volume Growth 2019-2024
Table 77 Sales of Women's Jeans by Category: % Value Growth 2019-2024
Table 78 NBO Company Shares of Jeans: % Value 2020-2024
Table 79 LBN Brand Shares of Jeans: % Value 2021-2024
Table 80 Forecast Sales of Jeans by Category: Volume 2024-2029
Table 81 Forecast Sales of Jeans by Category: Value 2024-2029
Table 82 Forecast Sales of Jeans by Category: % Volume Growth 2024-2029
Table 83 Forecast Sales of Jeans by Category: % Value Growth 2024-2029
Table 84 Forecast Sales of Men's Jeans by Category: Volume 2024-2029
Table 85 Forecast Sales of Men's Jeans by Category: Value 2024-2029
Table 86 Forecast Sales of Men's Jeans by Category: % Volume Growth 2024-2029
Table 87 Forecast Sales of Men's Jeans by Category: % Value Growth 2024-2029
Table 88 Forecast Sales of Women's Jeans by Category: Volume 2024-2029
Table 89 Forecast Sales of Women's Jeans by Category: Value 2024-2029
Table 90 Forecast Sales of Women's Jeans by Category: % Volume Growth 2024-2029
Table 91 Forecast Sales of Women's Jeans by Category: % Value Growth 2024-2029
HOSIERY IN MALAYSIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Sales of hosiery stabilise somewhat in 2024 following post-pandemic surge, although athleisure trend drives further demand
High demand for fast-fashion and sports-branded hosiery drives growth
KK Super Mart faces backlash over "Allah" socks
PROSPECTS AND OPPORTUNITIES
Athleisure trend will drive growth
Price discounts will be key to stimulating sales
Increasing focus on diversity and local culture in Malaysian hosiery designs
CATEGORY DATA
Table 92 Sales of Hosiery by Category: Volume 2019-2024
Table 93 Sales of Hosiery by Category: Value 2019-2024
Table 94 Sales of Hosiery by Category: % Volume Growth 2019-2024
Table 95 Sales of Hosiery by Category: % Value Growth 2019-2024
Table 96 NBO Company Shares of Hosiery: % Value 2020-2024
Table 97 LBN Brand Shares of Hosiery: % Value 2021-2024
Table 98 Forecast Sales of Hosiery by Category: Volume 2024-2029
Table 99 Forecast Sales of Hosiery by Category: Value 2024-2029
Table 100 Forecast Sales of Hosiery by Category: % Volume Growth 2024-2029
Table 101 Forecast Sales of Hosiery by Category: % Value Growth 2024-2029
APPAREL ACCESSORIES IN MALAYSIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Athleisure shapes demand for apparel accessories
Revival in sales of luxury brands, thanks due new mall openings
Online retailers offer unprecedented variety, as well as customisation in apparel accessories
PROSPECTS AND OPPORTUNITIES
Growing demand for modest fashion will drive sales of scarves
Discounting will remain relevant marketing tactic
Niche or emerging players are expected to tap into online retailing
CATEGORY DATA
Table 102 Sales of Apparel Accessories by Category: Volume 2019-2024
Table 103 Sales of Apparel Accessories by Category: Value 2019-2024
Table 104 Sales of Apparel Accessories by Category: % Volume Growth 2019-2024
Table 105 Sales of Apparel Accessories by Category: % Value Growth 2019-2024
Table 106 NBO Company Shares of Apparel Accessories: % Value 2020-2024
Table 107 LBN Brand Shares of Apparel Accessories: % Value 2021-2024
Table 108 Forecast Sales of Apparel Accessories by Category: Volume 2024-2029
Table 109 Forecast Sales of Apparel Accessories by Category: Value 2024-2029
Table 110 Forecast Sales of Apparel Accessories by Category: % Volume Growth 2024-2029
Table 111 Forecast Sales of Apparel Accessories by Category: % Value Growth 2024-2029
FOOTWEAR IN MALAYSIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Women's footwear leads sales growth
Sports footwear thrives amid Malaysia's active lifestyle boom
New technology offers personalised shopping experience
PROSPECTS AND OPPORTUNITIES
Footwear will see steady growth, despite potential rise in cost-conscious behaviour
Growing interest in sporting activities will lead to rising demand for advanced footwear technologies
E-commerce to reshape the footwear market with competitive pricing
CATEGORY DATA
Table 112 Sales of Footwear by Category: Volume 2019-2024
Table 113 Sales of Footwear by Category: Value 2019-2024
Table 114 Sales of Footwear by Category: % Volume Growth 2019-2024
Table 115 Sales of Footwear by Category: % Value Growth 2019-2024
Table 116 NBO Company Shares of Footwear: % Value 2020-2024
Table 117 LBN Brand Shares of Footwear: % Value 2021-2024
Table 118 Distribution of Footwear by Format: % Value 2019-2024
Table 119 Forecast Sales of Footwear by Category: Volume 2024-2029
Table 120 Forecast Sales of Footwear by Category: Value 2024-2029
Table 121 Forecast Sales of Footwear by Category: % Volume Growth 2024-2029
Table 122 Forecast Sales of Footwear by Category: % Value Growth 2024-2029
