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세계의 고객 정보 시스템 시장 보고서(2025년)
Customer Information System Global Market Report 2025
상품코드 : 1685975
리서치사 : The Business Research Company
발행일 : On Demand Report
페이지 정보 : 영문 200 Pages
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한글목차

고객 정보 시스템 시장 규모는 향후 몇 년동안 빠르게 성장할 것으로 예상되며, 2029년까지 13.3%의 연평균 복합 성장률(CAGR)로 27억 3,000만 달러에 달할 것으로 예측됩니다. 예측 기간 동안의 성장은 AI와 예측 분석의 통합, 모바일 접근성 향상, IoT 통합, 고도의 개인화 기능, 지속적인 성능 모니터링에 기인하는 것으로 보입니다. 예측 기간의 주요 트렌드에는 하이퍼 개인화, 설명 가능한 AI에 대한 강조, 분산형 ID 관리, 실시간 처리를 위한 엣지 컴퓨팅, 디지털 트윈 기술 등이 포함됩니다.

세계 유틸리티 소비 증가가 예상되며 고객 정보 시스템 시장 확대를 견인할 것으로 예상됩니다. 유틸리티 소비는 주거, 상업, 산업 소비자들이 전기, 물, 가스 등의 자원을 사용하는 것을 말합니다. 인프라 투자 증가, 산업화, 소비자 패턴의 진화 등의 요인이 전 세계 유틸리티 소비 확대에 기여하고 있습니다. 유틸리티 소비에 맞게 조정된 고객 정보 시스템은 고객의 사용 데이터를 효율적으로 모니터링하고 관리하여 서비스 제공 강화 및 자원 사용 최적화를 실현할 수 있습니다. 예를 들어, 2023년 12월 국제에너지기구(IEA)의 보고서에 따르면, 미국의 2022년 총 전력 최종 사용량은 전년 대비 약 3.2% 증가하여 눈에 띄게 급증했습니다.

고객 정보 시스템 시장의 주요 업체들은 경쟁 우위를 확보하기 위해 기술 발전에 노력을 기울이고 있습니다. 클라우드 기반 데이터 플랫폼과 같은 혁신적인 기술이 점점 더 많이 채택되어 대량의 고객 데이터를 효율적으로 저장, 관리 및 분석하는 것이 쉬워지고 있습니다. 이러한 플랫폼은 조직이 방대한 고객 데이터를 효과적으로 처리할 수 있도록 함으로써 업무를 최적화하고 고객 경험을 풍부하게 하는 데 매우 중요한 역할을 하고 있습니다. 예를 들어, 호주에 본사를 둔 에너지 기업 AGL은 2023년 1월 마이크로소프트의 클라우드를 활용한 최첨단 고객 데이터 플랫폼을 발표했습니다. 이 전략적인 동향은 안전한 데이터 교환과 고급 분석을 위해 클라우드 기반 인프라의 기능을 활용하면서 소비자가 자신의 데이터를 보다 자유롭게 관리할 수 있도록 함으로써 소비자의 권한을 강화하는 것을 목표로 하고 있습니다.

목차

제1장 주요 요약

제2장 시장 특징

제3장 시장 동향과 전략

제4장 시장 - 금리, 인플레이션, 지정학, 코로나, 회복이 시장에 미치는 영향을 포함한 거시경제 시나리오

제5장 세계의 성장 분석과 전략 분석 프레임워크

제6장 시장 세분화

제7장 지역별/국가별 분석

제8장 아시아태평양 시장

제9장 중국 시장

제10장 인도 시장

제11장 일본 시장

제12장 호주 시장

제13장 인도네시아 시장

제14장 한국 시장

제15장 서유럽 시장

제16장 영국 시장

제17장 독일 시장

제18장 프랑스 시장

제19장 이탈리아 시장

제20장 스페인 시장

제21장 동유럽 시장

제22장 러시아 시장

제23장 북미 시장

제24장 미국 시장

제25장 캐나다 시장

제26장 남미 시장

제27장 브라질 시장

제28장 중동 시장

제29장 아프리카 시장

제30장 경쟁 구도와 기업 개요

제31장 기타 주요 기업 및 혁신 기업

제32장 세계 시장 경쟁 벤치마킹과 대시보드

제33장 주요 인수합병(M&A)

제34장 최근 시장 동향

제35장 시장 잠재력이 높은 국가, 부문, 전략

제36장 부록

LSH
영문 목차

영문목차

A customer information system (CIS) is a database used to store and manage essential customer data, including contact details, purchase history, and preferences, to improve customer relationship management (CRM) efforts. It allows businesses to monitor and analyze customer interactions, helping to provide personalized services and enhance overall customer satisfaction.

The primary components of a customer information system (CIS) consist of solutions and services. A solution entails a comprehensive response or remedy to address a particular problem or challenge. These solutions can be deployed either in the cloud or on-premises, providing a range of services such as 24/7 assistance, product updates, repairs, and testing. They cater to diverse end-users, including those involved in water and wastewater management, energy and utilities, as well as electricity and power management sectors.

The customer information system market research report is one of a series of new reports from The Business Research Company that provides customer information system market statistics, including customer information system industry global market size, regional shares, competitors with a customer information system market share, detailed customer information system market segments, market trends and opportunities, and any further data you may need to thrive in the customer information system industry. This customer information system market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The customer information system market size has grown rapidly in recent years. It will grow from $1.46 billion in 2024 to $1.66 billion in 2025 at a compound annual growth rate (CAGR) of 13.6%. The growth in the historic period can be attributed to data accuracy initiatives, user interface upgrades, security overhauls, scalability enhancements, and integration with CRM.

The customer information system market size is expected to see rapid growth in the next few years. It will grow to $2.73 billion in 2029 at a compound annual growth rate (CAGR) of 13.3%. The growth in the forecast period can be attributed to AI and predictive analytics integration, enhanced mobile accessibility, IoT integration, advanced personalization capabilities, and continuous performance monitoring. Major trends in the forecast period include hyper-personalization, emphasis on explainable AI, decentralized identity management, edge computing for real-time processing, and digital twin technology.

The anticipated rise in global utility consumption is poised to drive the expansion of the customer information system market. Utility consumption denotes the usage of resources such as electricity, water, and gas by residential, commercial, or industrial consumers. Factors such as increased infrastructure investment, industrialization, and evolving consumer patterns contribute to the escalating global utility consumption. Customer information systems tailored for utility consumption enable efficient monitoring and management of customer usage data, enhancing service delivery and optimizing resource utilization. For instance, as per the International Energy Agency (IEA) report in December 2023, the U.S. witnessed a notable surge of about 3.2% in total electricity end-use consumption in 2022 compared to the preceding year, underscoring the significance of such systems in meeting escalating demands.

Key players in the customer information system market are directing their efforts towards technological advancements to gain competitive advantage. Innovations such as cloud-based data platforms are increasingly being embraced, facilitating efficient storage, management, and analysis of large volumes of customer data. These platforms play a pivotal role in optimizing operations and enriching customer experiences by empowering organizations to effectively handle extensive customer data. For instance, AGL, an energy company based in Australia, unveiled a cutting-edge customer data platform powered by the Microsoft cloud in January 2023. This strategic move aims to empower consumers by granting them greater control over their data while leveraging the capabilities of cloud-based infrastructure for secure data exchange and advanced analytics.

In October 2022, Appier Inc., a technology services company based in China, finalized the acquisition of Woopra. This strategic acquisition aligns with Appier's vision of creating a next-generation, AI-powered customer data platform. By integrating Woopra's customer analytics software, Appier seeks to enhance its offerings with advanced capabilities in customer data integration and synchronization. The synergies between the two entities are anticipated to elevate marketing strategies through AI-driven insights and streamlined connections with external systems. Woopra, a U.S.-based provider of customer information system solutions, brings valuable expertise to Appier's portfolio, fostering innovation and growth opportunities in the evolving market landscape.

Major companies operating in the customer information system market are International Business Machines Corporation, Oracle Corporation, Schneider Electric, SAP SE, HCL Technologies, Wipro Limited, Indra Company Inc., Agility Customer Information System, Hansen Technologies Corporation, Gentrack Limited, Fluentgrid Limited, Avertra Corporation, Harris Computer Systems, Cayenta CIS, Vertexone, Itineris NV, Open International LLC, Hydro Comp Enterprises Ltd., Ferranti Computer Systems NV, Cogsdale Corporation, Northstar Utilities Solutions, Advanced Utility Systems, Efluid SAS, Milestone Utility Services Inc., Cognera Corporation

North America was the largest region in the customer information system market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the customer information system market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.

The countries covered in the customer information system market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The customer information system market includes revenues earned by entities by providing services such as data management services, customer relationship management (CRM), analytics, and reporting. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Customer Information System Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on customer information system market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

Where is the largest and fastest growing market for customer information system ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The customer information system market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

The forecasts are made after considering the major factors currently impacting the market. These include the Russia-Ukraine war, rising inflation, higher interest rates, and the legacy of the COVID-19 pandemic.

Scope

Table of Contents

1. Executive Summary

2. Customer Information System Market Characteristics

3. Customer Information System Market Trends And Strategies

4. Customer Information System Market - Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics, Covid And Recovery On The Market

5. Global Customer Information System Growth Analysis And Strategic Analysis Framework

6. Customer Information System Market Segmentation

7. Customer Information System Market Regional And Country Analysis

8. Asia-Pacific Customer Information System Market

9. China Customer Information System Market

10. India Customer Information System Market

11. Japan Customer Information System Market

12. Australia Customer Information System Market

13. Indonesia Customer Information System Market

14. South Korea Customer Information System Market

15. Western Europe Customer Information System Market

16. UK Customer Information System Market

17. Germany Customer Information System Market

18. France Customer Information System Market

19. Italy Customer Information System Market

20. Spain Customer Information System Market

21. Eastern Europe Customer Information System Market

22. Russia Customer Information System Market

23. North America Customer Information System Market

24. USA Customer Information System Market

25. Canada Customer Information System Market

26. South America Customer Information System Market

27. Brazil Customer Information System Market

28. Middle East Customer Information System Market

29. Africa Customer Information System Market

30. Customer Information System Market Competitive Landscape And Company Profiles

31. Customer Information System Market Other Major And Innovative Companies

32. Global Customer Information System Market Competitive Benchmarking And Dashboard

33. Key Mergers And Acquisitions In The Customer Information System Market

34. Recent Developments In The Customer Information System Market

35. Customer Information System Market High Potential Countries, Segments and Strategies

36. Appendix

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