Customer Information System (CIS) Market by Offering (Billing & Revenue Management Software, Meter Data Management Software, Customer Self-service Portals), Application (Service Order Management, Demand Response Analytics) - Global Forecast to 2030
It is anticipated that the customer information system market will experience substantial growth, increasing from USD 1.79 billion in 2025 to USD 3.26 billion by 2030, with a CAGR of 12.8% throughout the forecast period. The market is driven by the growing adoption of smart grid technology, AI-powered customer analytics, and cloud-based billing solutions, particularly in the utility sector. Increasing demand for real-time data processing, personalized customer engagement, and seamless omnichannel communication is pushing organizations to invest in CIS solutions. Additionally, regulatory mandates for accurate billing and energy consumption tracking are fueling market growth. The integration of AI and automation in CIS enhances operational efficiency and improves customer satisfaction. However, a key restraint is the high implementation cost and complexity of integrating CIS with legacy IT infrastructures. Smaller utility providers often face challenges in adopting advanced solutions due to budget constraints and the technical difficulties of migrating from outdated systems.
Scope of the Report
Years Considered for the Study
2020-2030
Base Year
2024
Forecast Period
2025-2030
Units Considered
USD (Billion)
Segments
Offering, Deployment Mode, Application, End User, and Region
Regions covered
North America, Europe, Asia Pacific, Middle East & Africa, and Latin America
"By offering, software segment is expected to have the largest market share during the forecast period"
The software segment is projected to dominate the customer information system (CIS) market during the forecast period due to increasing demand for advanced customer data management solutions. Utilities and businesses rely on CIS software for billing, customer service, and analytics, driving market growth. Cloud-based solutions, AI integration, and automation further enhance efficiency, boosting adoption. Rising digital transformation initiatives and regulatory compliance requirements also contribute to software's market share. Additionally, ongoing upgrades and customization options make software solutions more attractive. Compared to services or hardware, software remains the primary driver of innovation, scalability, and cost-effectiveness in the CIS market.
"By application, demand response analytics is expected to register the fastest market growth rate during the forecast period."
Demand response analytics is projected to experience the fastest growth in the Customer Information System (CIS) market due to increasing adoption by utilities for energy efficiency and grid optimization. As smart grids and real-time energy monitoring expand, utilities rely on demand response analytics to manage consumption patterns, reduce peak loads, and enhance customer engagement. The shift toward dynamic pricing models and renewable energy integration further accelerates adoption. Additionally, regulatory mandates and growing investments in data-driven decision-making contribute to its rapid expansion, making it a crucial application in the CIS market during the forecast period.
"By end user, Electricity & Power Distribution is expected to have the largest market share during the forecast period."
The Electricity & Power Distribution sector is expected to dominate the Customer Information System (CIS) market during the forecast period due to rising energy demand, grid modernization, and digital transformation. Utilities increasingly adopt CIS solutions to enhance customer engagement, optimize billing, and improve outage management. Smart meters, renewable integration, and regulatory compliance further drive adoption. CIS enables real-time data analytics, seamless customer interactions, and efficient resource management. With increasing investments in smart grids and automation, power utilities prioritize advanced CIS solutions to streamline operations and improve service reliability, making Electricity & Power Distribution the largest segment in the market.
"By region, North America to have the largest market share in 2025 and Asia Pacific will account for fastest growth rate between 2025 to 2030."
North America holds the largest market share in the customer information system (CIS) market due to its advanced technological infrastructure, high adoption of digital transformation strategies, and the presence of key market players. The region's strong focus on customer experience, data-driven decision-making, and regulatory compliance further drives the demand for CIS solutions. Moreover, industries such as banking, utilities, and telecommunications in North America have been early adopters of cloud-based and AI-driven customer information systems, further solidifying their dominance in the market. Meanwhile, the Asia-Pacific region is projected to experience the fastest growth rate between 2025 and 2030. This rapid expansion is driven by increasing digitalization, a rising number of internet users, and growing investments in smart infrastructure across countries like China, India, and Japan. Governments and enterprises in APAC are adopting AI, IoT, and big data analytics to enhance customer engagement, leading to a surge in demand for CIS solutions. Additionally, the region's expanding utility and telecom sectors, coupled with rising consumer expectations for personalized services, are accelerating the adoption of CIS platforms. The presence of emerging economies with untapped market potential makes APAC a key driver of future growth.
Breakdown of primaries
In-depth interviews were conducted with Chief Executive Officers (CEOs), innovation and technology directors, system integrators, and executives from various key organizations operating in the customer information system market.
By Company: Tier I - 23%, Tier II - 47%, and Tier III - 30%
By Designation: Directors- 38%, Managers - 48%, and others - 14%
By Region: North America - 42%, Europe - 30%, Asia Pacific - 15%, Middle East & Africa -5%, and Latin America- 8%
The report includes the study of key players offering customer information system solutions. It profiles major vendors in the customer information system market. The major players in the customer information system market include Oracle (US), SAP (Germany), IBM (US), Wipro (India), Hansen Technologies (Australia), Engineering Group (Italy), Gentrack (New Zealand), Minsait (Spain), CSG International (US), Solteq (Finland), EG (Denmark), Inhemeter (China), i3 Verticals (US), Itineris (Belgium), Fluentgrid (India), Asseco Group (Poland), Meridian Cooperative (US), Smart Energy Water (US), Open Intelligence (US), Cayenta (Canada), Advanced Utility Systems (Canada), Ferranti Computer Systems (Belgium), NorthStar Utilities Solutions (Canada), VertexOne (US), Tally Group (Australia), Avertra (US), Cogsdale (Canada), inHANCE Utilities Solutions (US), Efluid (France), Milsoft Utility Solutions (US), Bynry (US), Starnik (US), SpryPoint (Canada), Continental Utility Solutions, Inc. (US), MaxBill (UK), SkyBill (Latvia).
Research coverage
This research report categorizes the customer information system Market by offering (software and services), by application (customer data storage & retrieval, billing & payment automation, metering data integration, service order management, usage analytics & reporting, demand response analytics, communication tools, and other applications), by deployment mode (cloud and on-premises) by end user (electricity & power distribution utilities, water & wastewater management utilities, gas utilities, and renewable energy utilities) and by Region (North America, Europe, the Middle East and Africa, Asia Pacific, and Latin America). The scope of the report covers detailed information regarding the major factors, such as drivers, restraints, challenges, and opportunities, influencing the growth of the customer information system market. A detailed analysis of the key industry players has been done to provide insights into their business overview, solutions, and services; key strategies; contracts, partnerships, agreements, new product & service launches, mergers and acquisitions, and recent developments associated with the customer information system market. Competitive analysis of upcoming startups in the customer information system market ecosystem is covered in this report.
Key Benefits of Buying the Report
The report would provide the market leaders/new entrants in this market with information on the closest approximations of the revenue numbers for the overall customer information system market and its subsegments. It would help stakeholders understand the competitive landscape and gain more insights better to position their business and plan suitable go-to-market strategies. It also helps stakeholders understand the pulse of the market and provides them with information on key market drivers, restraints, challenges, and opportunities.
The report provides insights on the following pointers:
Analysis of key drivers (Regulatory compliance & government mandates, shift to smart grids & advanced metering infrastructure (AMI), digital transformation in utilities, rising utility customer expectations), restraints (High implementation & upgrade costs , limited customization in off-the-shelf CIS), opportunities (Integration with AI & data analytics, demand for personalized tariff structures, utility E-marketplace & value-added services), and challenges (Interoperability between legacy & modern systems, cybersecurity & compliance pressure).
Product Development/Innovation: Detailed insights on upcoming technologies, research & development activities, and new product & service launches in the customer information system market.
Market Development: Comprehensive information about lucrative markets - the report analyses the customer information system market across varied regions.
Market Diversification: Exhaustive information about new products & services, untapped geographies, recent developments, and investments in the customer information system market.
Competitive Assessment: In-depth assessment of market shares, growth strategies and service offerings of leading players like Oracle (US), SAP (Germany), IBM (US), Wipro (India), Hansen Technologies (Australia), Engineering Group (Italy), Gentrack (New Zealand), Minsait (Spain), CSG International (US), Solteq (Finland), EG (Denmark), Inhemeter (China), i3 Verticals (US), Itineris (Belgium), Fluentgrid (India), Asseco Group (Poland), Meridian Cooperative (US), Smart Energy Water (US), Open Intelligence (US), Cayenta (Canada), Advanced Utility Systems (Canada), Ferranti Computer Systems (Belgium), NorthStar Utilities Solutions (Canada), VertexOne (US), Tally Group (Australia), Avertra (US), Cogsdale (Canada), inHANCE Utilities Solutions (US), Efluid (France), Milsoft Utility Solutions (US), Bynry (US), Starnik (US), SpryPoint (Canada), Continental Utility Solutions, Inc. (US), MaxBill (UK), SkyBill (Latvia) among others in the customer information system market. The report also helps stakeholders understand the pulse of the customer information system market and provides them with information on key market drivers, restraints, challenges, and opportunities.
TABLE OF CONTENTS
1 INTRODUCTION
1.1 STUDY OBJECTIVES
1.2 MARKET DEFINITION
1.2.1 INCLUSIONS AND EXCLUSIONS
1.3 MARKET SCOPE
1.3.1 MARKET SEGMENTATION
1.3.2 YEARS CONSIDERED
1.4 CURRENCY CONSIDERED
1.5 STAKEHOLDERS
1.6 SUMMARY OF CHANGES
2 RESEARCH METHODOLOGY
2.1 RESEARCH DATA
2.1.1 SECONDARY DATA
2.1.2 PRIMARY DATA
2.1.2.1 Breakup of primary profiles
2.1.2.2 Key industry insights
2.2 MARKET BREAKUP AND DATA TRIANGULATION
2.3 MARKET SIZE ESTIMATION
2.3.1 TOP-DOWN APPROACH
2.3.2 BOTTOM-UP APPROACH
2.4 MARKET FORECAST
2.5 RESEARCH ASSUMPTIONS
2.6 RESEARCH LIMITATIONS
3 EXECUTIVE SUMMARY
4 PREMIUM INSIGHTS
4.1 ATTRACTIVE OPPORTUNITIES FOR PLAYERS IN CUSTOMER INFORMATION SYSTEM MARKET
4.2 CUSTOMER INFORMATION SYSTEM MARKET: TOP THREE APPLICATIONS
4.3 NORTH AMERICA: CUSTOMER INFORMATION SYSTEM MARKET, BY SOFTWARE AND END USER
4.4 CUSTOMER INFORMATION SYSTEM MARKET, BY REGION
5 MARKET OVERVIEW AND INDUSTRY TRENDS
5.1 INTRODUCTION
5.2 MARKET DYNAMICS
5.2.1 DRIVERS
5.2.1.1 Regulatory compliance and government mandates
5.2.1.2 Shift to smart grids and advanced metering infrastructure
5.2.1.3 Digital transformation in utilities
5.2.1.4 Rising utility customer expectations
5.2.2 RESTRAINTS
5.2.2.1 High implementation and upgrade costs
5.2.2.2 Limited customization in off-the-shelf CIS
5.2.3 OPPORTUNITIES
5.2.3.1 Integration with AI and data analytics
5.2.3.2 Demand for personalized tariff structures
5.2.3.3 Utility e-marketplace and value-added services
5.2.4 CHALLENGES
5.2.4.1 Interoperability between legacy and modern systems
5.2.4.2 Cybersecurity and compliance pressure
5.3 EVOLUTION OF CUSTOMER INFORMATION SYSTEM MARKET
6.2.3.1 Harnessing AI-powered analytics to unlock customer insights and drive business growth
6.2.4 WORKFLOW AUTOMATION TOOLS
6.2.4.1 Streamlining utility business operations with AI-driven workflow automation
6.2.5 METER DATA MANAGEMENT SYSTEMS
6.2.5.1 Optimizing utility efficiency with smart meter data management and analytics
6.2.6 CUSTOMER SELF-SERVICE PORTALS
6.2.6.1 Transforming customer engagement with AI-powered self-service platforms for instant access and support
6.2.7 CRM INTEGRATION SOFTWARE
6.2.7.1 Enhancing utility customer engagement through seamless CIS-CRM integration
6.2.8 OTHER SOFTWARE
6.3 SERVICES
6.3.1 IMPLEMENTATION & INTEGRATION SERVICES
6.3.1.1 Enabling seamless CIS deployment and system interoperability for utilities
6.3.2 CONSULTING SERVICES
6.3.2.1 Helping utilities navigate compliance, aligning CIS functionalities with industry regulations and security standards
6.3.3 MAINTENANCE & SUPPORT SERVICES
6.3.3.1 Maximizing CIS reliability and security through proactive maintenance & support
6.3.4 MANAGED SERVICES
6.3.4.1 Enhancing efficiency and ensuring regulatory compliance to focus on innovation and long-term growth
7 CUSTOMER INFORMATION SYSTEM MARKET, BY DEPLOYMENT MODE
7.1 INTRODUCTION
7.1.1 DEPLOYMENT MODE: CUSTOMER INFORMATION SYSTEM MARKET DRIVERS
7.2 ON-PREMISES
7.2.1 ENSURING DATA SECURITY AND COMPLIANCE WITH ON-PREMISES CIS DEPLOYMENT IN UTILITIES
7.3 CLOUD
7.3.1 PUBLIC CLOUD
7.3.1.1 Enhancing utility operations with scalable and cost-efficient public cloud CIS deployment
7.3.2 PRIVATE CLOUD
7.3.2.1 Ensuring secure and scalable CIS operations with private cloud deployment in utilities
7.3.3 HYBRID CLOUD
7.3.3.1 Optimizing utility CIS with flexible, secure, and scalable hybrid cloud deployment
8 CUSTOMER INFORMATION SYSTEM MARKET, BY APPLICATION
8.1 INTRODUCTION
8.1.1 APPLICATION: CUSTOMER INFORMATION SYSTEM MARKET DRIVERS
8.2 CUSTOMER DATA STORAGE & RETRIEVAL
8.2.1 ENHANCING UTILITY OPERATIONS WITH SECURE, SCALABLE, AND AI-DRIVEN CUSTOMER DATA MANAGEMENT
8.3 BILLING & PAYMENT AUTOMATION
8.3.1 OPTIMIZING REVENUE COLLECTION WITH INTELLIGENT AND AUTOMATED BILLING SOLUTIONS
8.4 METERING DATA INTEGRATION
8.4.1 ENABLING REAL-TIME CONSUMPTION TRACKING, GRID OPTIMIZATION, AND ACCURATE BILLING THROUGH SMART METER INTEGRATION
8.5 SERVICE ORDER MANAGEMENT
8.5.1 ENHANCING UTILITY EFFICIENCY AND CUSTOMER SATISFACTION WITH AUTOMATED SERVICE ORDER MANAGEMENT
8.6 USAGE ANALYTICS & REPORTING
8.6.1 TRANSFORMING UTILITIES BY ENABLING DATA-DRIVEN DECISION-MAKING AND IMPROVED CUSTOMER ENGAGEMENT
8.7 DEMAND RESPONSE ANALYTICS
8.7.1 OPTIMIZING GRID STABILITY AND ENERGY EFFICIENCY WITH AI-DRIVEN DEMAND RESPONSE ANALYTICS
8.8 COMMUNICATION TOOLS
8.8.1 DELIVERING EFFICIENT AND CUSTOMER-CENTRIC INTERACTIONS WITH CIS-POWERED COMMUNICATION TOOLS
8.9 OTHER APPLICATIONS
9 CUSTOMER INFORMATION SYSTEM MARKET, BY END USER
9.1 INTRODUCTION
9.1.1 END USER: CUSTOMER INFORMATION SYSTEM MARKET DRIVERS
9.2 ELECTRICITY & POWER DISTRIBUTION UTILITIES
9.2.1 ELECTRICITY DISTRIBUTION UTILITIES
9.2.1.1 Empowering utilities with predictive maintenance to anticipate equipment failures and minimize disruptions
9.2.2 RETAIL ELECTRICITY PROVIDERS
9.2.2.1 Enabling retail electricity providers to implement personalized energy plans for diverse customer needs
9.3 WATER & WASTEWATER MANAGEMENT UTILITIES
9.3.1 POTABLE WATER UTILITIES
9.3.1.1 Enabling real-time water consumption tracking to help utilities detect leaks and reduce non-revenue water losses
9.3.2 WASTEWATER TREATMENT UTILITIES
9.3.2.1 Facilitating automated reporting of wastewater discharge levels, ensuring adherence to pollution control regulations
9.4 GAS UTILITIES
9.4.1 RISING ADOPTION OF SMART GAS METERS, REAL-TIME CONSUMPTION TRACKING, AND DECARBONIZATION POLICIES TO DRIVE DEMAND FOR CIS
9.5 RENEWABLE ENERGY UTILITIES
9.5.1 SOLAR ENERGY UTILITIES
9.5.1.1 Enabling solar utilities to balance supply and demand
9.5.2 WIND ENERGY UTILITIES
9.5.2.1 Enhancing customer satisfaction and supporting large-scale integration of wind power into modern electricity grids
9.5.3 HYDROELECTRIC ENERGY UTILITIES
9.5.3.1 Need for pumped storage hydro integration, grid balancing capabilities, and enhanced wholesale power transactions flexibility to drive CIS adoption
9.5.4 BIOMASS ENERGY UTILITIES
9.5.4.1 Increasing complexity of biomass fuel procurement, variable generation costs, and multi-tiered billing structures to drive demand for CIS solutions
9.5.5 OTHER RENEWABLE ENERGY UTILITIES
10 CUSTOMER INFORMATION SYSTEM MARKET, BY REGION
10.1 INTRODUCTION
10.2 NORTH AMERICA
10.2.1 NORTH AMERICA: CUSTOMER INFORMATION SYSTEM MARKET DRIVERS
10.2.2 NORTH AMERICA: MACROECONOMIC OUTLOOK
10.2.3 US
10.2.3.1 Digital transformation, regulatory compliance, and demand for real-time data access to drive market
10.2.4 CANADA
10.2.4.1 Increasing cloud adoption, AI integration, and regulatory compliance to drive market
10.3 EUROPE
10.3.1 EUROPE: CUSTOMER INFORMATION SYSTEM MARKET DRIVERS
10.3.2 EUROPE: MACROECONOMIC OUTLOOK
10.3.3 UK
10.3.3.1 Regulatory shifts, digitalization, and growing need for enhanced customer engagement to drive market
10.3.4 GERMANY
10.3.4.1 Replacement of legacy systems with cloud-based CIS platforms for improved operational efficiency and customer service to drive market
10.3.5 FRANCE
10.3.5.1 Regulatory changes and stricter consumer protection laws to compel utilities to invest in more agile CIS platforms
10.3.6 ITALY
10.3.6.1 Regulatory pressures, digitalization, and increasing focus on decentralized energy management to drive the market
10.3.7 SPAIN
10.3.7.1 Increasing focus on interoperability, cybersecurity, and AI-driven automation to drive market
10.3.8 REST OF EUROPE
10.4 ASIA PACIFIC
10.4.1 ASIA PACIFIC: CUSTOMER INFORMATION SYSTEM MARKET DRIVERS
10.4.2 ASIA PACIFIC: MACROECONOMIC OUTLOOK
10.4.3 CHINA
10.4.3.1 Need to streamline billing processes and manage customer interactions to drive market
10.4.4 INDIA
10.4.4.1 Technological advancements, strategic government initiatives, and rising digital economy to drive market
10.4.5 JAPAN
10.4.5.1 Growing need to optimize power distribution and reduce wastage in utilities to drive market
10.4.6 SOUTH KOREA
10.4.6.1 Need for utilities to comply with environmental standards while enhancing customer trust to drive market
10.4.7 AUSTRALIA & NEW ZEALAND
10.4.7.1 Technological innovations and government initiatives for enhanced service delivery across sectors to drive market
10.4.8 PAKISTAN
10.4.8.1 Technological advancements and government initiatives to drive market
10.4.9 ASEAN
10.4.9.1 Philippines
10.4.9.1.1 Technological advancements and supportive government initiatives for enhanced service delivery across sectors to drive market
10.4.9.2 Malaysia
10.4.9.2.1 Strategic government initiatives and substantial investments from global technology firms to drive market
10.4.9.3 Singapore
10.4.9.3.1 Increasing focus on digital transformation and sustainability to drive market
10.4.9.4 Rest of ASEAN
10.4.10 REST OF ASIA PACIFIC
10.5 MIDDLE EAST & AFRICA
10.5.1 MIDDLE EAST & AFRICA: CUSTOMER INFORMATION SYSTEM MARKET DRIVERS
10.5.2 MIDDLE EAST & AFRICA: MACROECONOMIC OUTLOOK
10.5.3 UAE
10.5.3.1 Rising demand for advanced customer engagement tools, blockchain-based energy transactions, and AI-powered customer service solutions to drive market
10.5.4 SAUDI ARABIA
10.5.4.1 Growing focus on customer service efficiency, billing accuracy, and energy consumption analytics to drive market
10.5.5 SOUTH AFRICA
10.5.5.1 Digital transformation and utility digitalization initiatives to drive market
10.5.6 REST OF MIDDLE EAST & AFRICA
10.6 LATIN AMERICA
10.6.1 LATIN AMERICA: CUSTOMER INFORMATION SYSTEM MARKET DRIVERS
10.6.2 LATIN AMERICA: MACROECONOMIC OUTLOOK
10.6.3 BRAZIL
10.6.3.1 Regulatory changes and infrastructure upgrades to drive market
10.6.4 MEXICO
10.6.4.1 Growing demand for smart meters and connected assets for enhanced customer data collection and real-time energy usage tracking to drive market
10.6.5 ARGENTINA
10.6.5.1 Increasing investments in smart grid technologies and government-backed digital initiatives to drive market
10.6.6 PERU
10.6.6.1 Evolving regulatory frameworks and infrastructure investments to drive demand for advanced CIS solutions
10.6.7 COLOMBIA
10.6.7.1 Smart grid expansion and digital utility reforms to drive market
10.6.8 REST OF LATIN AMERICA
11 COMPETITIVE LANDSCAPE
11.1 OVERVIEW
11.2 KEY PLAYERS STRATEGIES/RIGHT TO WIN, 2022-2024
11.3 REVENUE ANALYSIS, 2020-2024
11.4 MARKET SHARE ANALYSIS, 2024
11.4.1 MARKET SHARE OF KEY PLAYERS OFFERING CUSTOMER INFORMATION SYSTEMS, 2024
11.4.1.1 Market ranking analysis
11.5 PRODUCT COMPARISON
11.5.1 PRODUCT COMPARATIVE ANALYSIS, BY BILLING & REVENUE MANAGEMENT SOFTWARE
11.5.2 PRODUCT COMPARATIVE ANALYSIS, BY METER DATA MANAGEMENT SOLUTIONS
11.6 COMPANY VALUATION AND FINANCIAL METRICS
11.7 COMPANY EVALUATION MATRIX: KEY PLAYERS, 2024
11.7.1 STARS
11.7.2 EMERGING LEADERS
11.7.3 PERVASIVE PLAYERS
11.7.4 PARTICIPANTS
11.7.5 COMPANY FOOTPRINT: KEY PLAYERS, 2024
11.7.5.1 Company footprint
11.7.5.2 Regional footprint
11.7.5.3 Offering footprint
11.7.5.4 Application footprint
11.7.5.5 End user footprint
11.8 COMPANY EVALUATION MATRIX: STARTUPS/SMES, 2024