'Robocalling Fraud: Global Consumer Losses to Exceed $80bn in 2025, But Will Start Declining in 2026'
KEY STATISTICS
Total losses to robocalling fraud in 2025:
$80bn
Total branded calling revenue in 2030:
$2.3bn
Branded calling market growth:
1,720%
Forecast period:
2025-2030
Overview
Our "Robocall Mitigation & Branded Calling" research suite provides a detailed analysis of this rapidly evolving market. It enables stakeholders, from mobile operators, regulators, robocall mitigation and branded calling vendors, to understand future growth, key trends, and the competitive environment. The suite also analyses changing regulatory environments and emerging frameworks.
The research suite includes several options that can be purchased separately, including access to data mapping the adoption and future growth of robocall mitigation and branded calling, and a thorough study uncovering the latest market opportunities. Additionally, it includes a document containing an extensive analysis of the 19 market leaders in the robocall mitigation and branded calling space. The coverage can also be purchased as a Full Research Suite, containing all these elements and a substantial discount.
Collectively, they provide a critical tool for understanding this rapidly evolving market; allowing robocall mitigation vendors and mobile operators to shape their future strategy. Its unparalleled coverage makes this research suite an incredibly useful resource for projecting the future of such an uncertain and fast-growing market.
All report content is delivered in the English language.
Key Features
Market Dynamics: Insights into key trends and market impacts resulting from challenges within the robocall mitigation and branded calling market. This research addresses challenges posed by bad actors utilising AI within illegal robocalling; specifically using AI-generated voices for illegal calls, and disruption caused by unlawful robocalls on over-the-top platforms and Wangiri 2.0. The research then assesses government interventions in illegal robocalls and regulations imposed by regulators, such as the Federal Communications Commission in North America, alongside alternative robocall mitigation efforts, such as branded calling. This robocall mitigation and branded calling research also includes a regional market growth analysis on the current development and future growth of robocall mitigation and branded calling across 61 key countries.
Key Takeaways & Strategic Recommendations: In-depth analysis of key development opportunities and findings within the robocall mitigation and branded calling market, accompanied by strategic recommendations for stakeholders.
Benchmark Industry Forecasts:5-year forecast databases are provided for the market growth in legitimate calls, illegal robocall traffic, and branded authentication API calls.
Juniper Research Competitor Leaderboard: Key player capability and capacity assessment for 19 leading robocall mitigation and branded calling vendors via the Juniper Research Competitor Leaderboard; scoring these vendors on criteria such as market performance, revenue and future business prospects.
SAMPLE VIEW
Market Data & Forecasts Report
The numbers tell you what's happening, but our written report details why, alongside the methodologies.
SAMPLE VIEW
Market Trends & Strategies Report
A comprehensive analysis of the current market landscape, alongside strategic recommendations.
Market Data & Forecasts Report
The market-leading research suite for the "Robocall Mitigation & Branded Calling" market includes access to comprehensive 5-year forecast datasets of 14 tables and over 6,380 datapoints.
Metrics in the research suite include:
Total Number of Robocalls
Total Number of Fraudulent Robocalls
Total Number of Successful Robocalls
Total Fraudulent Losses to Robocalling
Total Number of Branded Calling Authentication API Calls
Total Platform Revenue from Branded Calling Authentication API Calls
Juniper Research Interactive Forecast Excel contains the following functionality:
Statistics Analysis: Users can search for specific metrics displayed for all regions and countries across the data period. Graphs are easily modified and can be exported to the clipboard.
Country Data Tool: This tool lets users look at metrics for all regions and countries in the forecast period. Users can refine the metrics displayed via a search bar.
Country Comparison Tool: Users can select and compare specific countries. This tool also allows users to export graphs.
What-if Analysis: Here, users can compare forecast metrics against their assumptions, via 5 interactive scenarios.
Market Trends & Strategies Report
This report examines the "Robocall Mitigation & Branded Calling" market landscape in detail; assessing market trends and factors shaping the evolution of this rapidly changing market. The report delivers a comprehensive analysis of the strategic opportunities for robocall mitigation and branded calling providers; addressing key verticals and developing challenges, and how stakeholders must navigate these. It also includes evaluation of key country-level opportunities for growth in the robocall mitigation and branded calling market.
Competitor Leaderboard Report
The Competitor Leaderboard report provides a detailed evaluation and market positioning for 19 leading Robocall Mitigation & Branded Calling vendors. The vendors are positioned as established leaders, leading challengers, or disruptors and challengers based on capacity and capability assessments:
First Orion
Hiya
iconectiv
LANCK Telecom
Metaswitch
Mobileum
Neural Technologies
Numeracle
NUSO
Proximus Global (BICS)
Ribbon Communications
SecurityGen
Sinch
Subex
TNS
TransNexus
TransUnion
Twilio
XConnect
This document is centred around the Juniper Research Competitor Leaderboard; a vendor positioning tool backed by a robust methodology that provides an at-a-glance view of a market's competitive landscape.
Table of Contents
Market Trends & Strategies
1. Key Takeaways & Strategic Recommendations
1.1. Key Takeaways and Strategic Recommendations
1.2. Key Takeaways
1.3. Strategic Recommendations
2. Robocall Mitigation: Future Market Outlook
2.1. Introduction to Robocall Mitigation
Table 2.1: Current Robocall Mitigation Solutions
Figure 2.2: Total Fraudulent Losses to Robocalling ($82.5 billion), Split by 8 Key Regions, 2025
2.2. Advancements in AI and ML
2.2.1. AI in Fraudulent Activity
Figure 2.3: Average Loss to Fraudulent Robocalling per Mobile Subscriber ($), Split by 8 Key Regions, 2025-2030
2.2.2. AI in Robocall Mitigation
2.3. Government and Regulatory Intervention
2.4. Shift to VoIP Networks
2.5. Robocall Mitigation at the Signalling Level
2.6. Omnichannel Attacks
2.7. Success in Robocall Mitigation
Figure 2.4: Total Fraudulent Losses to Robocalling ($m), Split by 8 Key Regions, 2025-2030
2.8. Requirement for Enhanced Network Security
2.9. Stakeholder Education and Awareness
2.10. Shift to 5G Networks
3. Branded Calling: Future Market Outlook
3.1. Introduction to Branded Calling
Figure 3.1: Total Number of Branded Calling Authentication Calls, Split by 8 Key Regions, 2025
3.2. Branded Calling Limitations
3.2.1. BCID
3.3. Value of the Voice Channel
Figure 3.2: Total Voice Calls (m), Split by 8 Key Regions, 2025-2029
3.4. Mobile Subscriber Awareness and Education
3.4.1. Operator Strategies to Increase the Value of the Voice Channel