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Berlitz Corp.
Cengage Learning Inc.
Chegg Inc.
Duolingo Inc.
Educational Testing Service
edX LLC
EF Education First Ltd.
Enux Education Ltd.
Houghton Mifflin Harcourt Co.
inlingua International Ltd.
IXL Learning Inc.
McGraw Hill LLC
New Oriental Education and Technology Group Inc.
Sanako
Voxy Inc.
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KSA
Online Language Learning Market 2025-2029
The online language learning market is forecasted to grow by USD 81552.9 mn during 2024-2029, accelerating at a CAGR of 27.5% during the forecast period. The report on the online language learning market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.
The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by cost benefits and flexibility of online language learning, emphasis on language learning by corporate sector, and increasing enrollment of foreign students.
Market Scope
Base Year 2025
End Year 2029
Series Year 2025-2029
Growth Momentum Accelerate
YOY 2025 21.2%
CAGR 27.5%
Incremental Value $81552.9 mn
Technavio's online language learning market is segmented as below:
By End-user
By Language
English
Mandarin
Spanish
Others
By Geographical Landscape
APAC
Europe
North America
South America
Middle East and Africa
This study identifies the artificial intelligence in language learning as one of the prime reasons driving the online language learning market growth during the next few years. Also, mobile learning and gamification in language learning and embedded analytical features will lead to sizable demand in the market.
The report on the online language learning market covers the following areas:
Online Language Learning Market sizing
Online Language Learning Market forecast
Online Language Learning Market industry analysis
The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading online language learning market vendors that include Babbel GmbH, Berlitz Corp., Cengage Learning Inc., Chegg Inc., Duolingo Inc., Educational Testing Service, edX LLC, EF Education First Ltd., Enux Education Ltd., Houghton Mifflin Harcourt Co., inlingua International Ltd., iTutorGroup Inc., IXL Learning Inc., McGraw Hill LLC, New Oriental Education and Technology Group Inc., Sanako, Think and Learn Pvt. Ltd., uFaber, University of Oxford, and Voxy Inc.. Also, the online language learning market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.
The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.
Table of Contents
1 Executive Summary
1.1 Market overview
Executive Summary - Chart on Market Overview
Executive Summary - Data Table on Market Overview
Executive Summary - Chart on Global Market Characteristics
Executive Summary - Chart on Market By Geographical Landscape
Executive Summary - Chart on Market Segmentation by End-user
Executive Summary - Chart on Market Segmentation by Language
Executive Summary - Chart on Incremental Growth
Executive Summary - Data Table on Incremental Growth
Executive Summary - Chart on Company Market Positioning
2 Technavio Analysis
2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
2.2 Criticality of inputs and Factors of differentiation
Overview on criticality of inputs and factors of differentiation
2.3 Factors of disruption
Overview on factors of disruption
2.4 Impact of drivers and challenges
Impact of drivers and challenges in 2024 and 2029
3 Market Landscape
3.1 Market ecosystem
Parent Market
Data Table on - Parent Market
3.2 Market characteristics
Market characteristics analysis
3.3 Value chain analysis
4 Market Sizing
4.1 Market definition
Offerings of companies included in the market definition
4.2 Market segment analysis
4.3 Market size 2024
4.4 Market outlook: Forecast for 2024-2029
Chart on Global - Market size and forecast 2024-2029 ($ million)
Data Table on Global - Market size and forecast 2024-2029 ($ million)
Chart on Global Market: Year-over-year growth 2024-2029 (%)
Data Table on Global Market: Year-over-year growth 2024-2029 (%)
5 Historic Market Size
5.1 Global Online Language Learning Market 2019 - 2023
Historic Market Size - Data Table on Global Online Language Learning Market 2019 - 2023 ($ million)
5.2 End-user segment analysis 2019 - 2023
Historic Market Size - End-user Segment 2019 - 2023 ($ million)
5.3 Language segment analysis 2019 - 2023
Historic Market Size - Language Segment 2019 - 2023 ($ million)
5.4 Geography segment analysis 2019 - 2023
Historic Market Size - Geography Segment 2019 - 2023 ($ million)
5.5 Country segment analysis 2019 - 2023
Historic Market Size - Country Segment 2019 - 2023 ($ million)
6 Qualitative Analysis
6.1 The AI impact on Global Online Language Learning Market
7 Five Forces Analysis
7.1 Five forces summary
Five forces analysis - Comparison between 2024 and 2029
7.2 Bargaining power of buyers
Bargaining power of buyers - Impact of key factors 2024 and 2029
7.3 Bargaining power of suppliers
Bargaining power of suppliers - Impact of key factors in 2024 and 2029
7.4 Threat of new entrants
Threat of new entrants - Impact of key factors in 2024 and 2029
7.5 Threat of substitutes
Threat of substitutes - Impact of key factors in 2024 and 2029
7.6 Threat of rivalry
Threat of rivalry - Impact of key factors in 2024 and 2029
7.7 Market condition
Chart on Market condition - Five forces 2024 and 2029
8 Market Segmentation by End-user
8.1 Market segments
Chart on End-user - Market share 2024-2029 (%)
Data Table on End-user - Market share 2024-2029 (%)
8.2 Comparison by End-user
Chart on Comparison by End-user
Data Table on Comparison by End-user
8.3 Courses - Market size and forecast 2024-2029
Chart on Courses - Market size and forecast 2024-2029 ($ million)
Data Table on Courses - Market size and forecast 2024-2029 ($ million)
Chart on Courses - Year-over-year growth 2024-2029 (%)
Data Table on Courses - Year-over-year growth 2024-2029 (%)
8.4 Solutions - Market size and forecast 2024-2029
Chart on Solutions - Market size and forecast 2024-2029 ($ million)
Data Table on Solutions - Market size and forecast 2024-2029 ($ million)
Chart on Solutions - Year-over-year growth 2024-2029 (%)
Data Table on Solutions - Year-over-year growth 2024-2029 (%)
8.5 Apps - Market size and forecast 2024-2029
Chart on Apps - Market size and forecast 2024-2029 ($ million)
Data Table on Apps - Market size and forecast 2024-2029 ($ million)
Chart on Apps - Year-over-year growth 2024-2029 (%)
Data Table on Apps - Year-over-year growth 2024-2029 (%)
8.6 Market opportunity by End-user
Market opportunity by End-user ($ million)
Data Table on Market opportunity by End-user ($ million)
9 Market Segmentation by Language
9.1 Market segments
Chart on Language - Market share 2024-2029 (%)
Data Table on Language - Market share 2024-2029 (%)
9.2 Comparison by Language
Chart on Comparison by Language
Data Table on Comparison by Language
9.3 English - Market size and forecast 2024-2029
Chart on English - Market size and forecast 2024-2029 ($ million)
Data Table on English - Market size and forecast 2024-2029 ($ million)
Chart on English - Year-over-year growth 2024-2029 (%)
Data Table on English - Year-over-year growth 2024-2029 (%)
9.4 Mandarin - Market size and forecast 2024-2029
Chart on Mandarin - Market size and forecast 2024-2029 ($ million)
Data Table on Mandarin - Market size and forecast 2024-2029 ($ million)
Chart on Mandarin - Year-over-year growth 2024-2029 (%)
Data Table on Mandarin - Year-over-year growth 2024-2029 (%)
9.5 Spanish - Market size and forecast 2024-2029
Chart on Spanish - Market size and forecast 2024-2029 ($ million)
Data Table on Spanish - Market size and forecast 2024-2029 ($ million)
Chart on Spanish - Year-over-year growth 2024-2029 (%)
Data Table on Spanish - Year-over-year growth 2024-2029 (%)
9.6 Others - Market size and forecast 2024-2029
Chart on Others - Market size and forecast 2024-2029 ($ million)
Data Table on Others - Market size and forecast 2024-2029 ($ million)
Chart on Others - Year-over-year growth 2024-2029 (%)
Data Table on Others - Year-over-year growth 2024-2029 (%)
9.7 Market opportunity by Language
Market opportunity by Language ($ million)
Data Table on Market opportunity by Language ($ million)
10 Customer Landscape
10.1 Customer landscape overview
Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
11 Geographic Landscape
11.1 Geographic segmentation
Chart on Market share By Geographical Landscape 2024-2029 (%)
Data Table on Market share By Geographical Landscape 2024-2029 (%)
11.2 Geographic comparison
Chart on Geographic comparison
Data Table on Geographic comparison
11.3 APAC - Market size and forecast 2024-2029
Chart on APAC - Market size and forecast 2024-2029 ($ million)
Data Table on APAC - Market size and forecast 2024-2029 ($ million)
Chart on APAC - Year-over-year growth 2024-2029 (%)
Data Table on APAC - Year-over-year growth 2024-2029 (%)
11.4 Europe - Market size and forecast 2024-2029
Chart on Europe - Market size and forecast 2024-2029 ($ million)
Data Table on Europe - Market size and forecast 2024-2029 ($ million)
Chart on Europe - Year-over-year growth 2024-2029 (%)
Data Table on Europe - Year-over-year growth 2024-2029 (%)
11.5 North America - Market size and forecast 2024-2029
Chart on North America - Market size and forecast 2024-2029 ($ million)
Data Table on North America - Market size and forecast 2024-2029 ($ million)
Chart on North America - Year-over-year growth 2024-2029 (%)
Data Table on North America - Year-over-year growth 2024-2029 (%)
11.6 South America - Market size and forecast 2024-2029
Chart on South America - Market size and forecast 2024-2029 ($ million)
Data Table on South America - Market size and forecast 2024-2029 ($ million)
Chart on South America - Year-over-year growth 2024-2029 (%)
Data Table on South America - Year-over-year growth 2024-2029 (%)
11.7 Middle East and Africa - Market size and forecast 2024-2029
Chart on Middle East and Africa - Market size and forecast 2024-2029 ($ million)
Data Table on Middle East and Africa - Market size and forecast 2024-2029 ($ million)
Chart on Middle East and Africa - Year-over-year growth 2024-2029 (%)
Data Table on Middle East and Africa - Year-over-year growth 2024-2029 (%)
11.8 India - Market size and forecast 2024-2029
Chart on India - Market size and forecast 2024-2029 ($ million)
Data Table on India - Market size and forecast 2024-2029 ($ million)
Chart on India - Year-over-year growth 2024-2029 (%)
Data Table on India - Year-over-year growth 2024-2029 (%)
11.9 US - Market size and forecast 2024-2029
Chart on US - Market size and forecast 2024-2029 ($ million)
Data Table on US - Market size and forecast 2024-2029 ($ million)
Chart on US - Year-over-year growth 2024-2029 (%)
Data Table on US - Year-over-year growth 2024-2029 (%)
11.10 China - Market size and forecast 2024-2029
Chart on China - Market size and forecast 2024-2029 ($ million)
Data Table on China - Market size and forecast 2024-2029 ($ million)
Chart on China - Year-over-year growth 2024-2029 (%)
Data Table on China - Year-over-year growth 2024-2029 (%)
11.11 UK - Market size and forecast 2024-2029
Chart on UK - Market size and forecast 2024-2029 ($ million)
Data Table on UK - Market size and forecast 2024-2029 ($ million)
Chart on UK - Year-over-year growth 2024-2029 (%)
Data Table on UK - Year-over-year growth 2024-2029 (%)
11.12 Spain - Market size and forecast 2024-2029
Chart on Spain - Market size and forecast 2024-2029 ($ million)
Data Table on Spain - Market size and forecast 2024-2029 ($ million)
Chart on Spain - Year-over-year growth 2024-2029 (%)
Data Table on Spain - Year-over-year growth 2024-2029 (%)
11.13 Japan - Market size and forecast 2024-2029
Chart on Japan - Market size and forecast 2024-2029 ($ million)
Data Table on Japan - Market size and forecast 2024-2029 ($ million)
Chart on Japan - Year-over-year growth 2024-2029 (%)
Data Table on Japan - Year-over-year growth 2024-2029 (%)
11.14 Germany - Market size and forecast 2024-2029
Chart on Germany - Market size and forecast 2024-2029 ($ million)
Data Table on Germany - Market size and forecast 2024-2029 ($ million)
Chart on Germany - Year-over-year growth 2024-2029 (%)
Data Table on Germany - Year-over-year growth 2024-2029 (%)
11.15 Canada - Market size and forecast 2024-2029
Chart on Canada - Market size and forecast 2024-2029 ($ million)
Data Table on Canada - Market size and forecast 2024-2029 ($ million)
Chart on Canada - Year-over-year growth 2024-2029 (%)
Data Table on Canada - Year-over-year growth 2024-2029 (%)
11.16 Brazil - Market size and forecast 2024-2029
Chart on Brazil - Market size and forecast 2024-2029 ($ million)
Data Table on Brazil - Market size and forecast 2024-2029 ($ million)
Chart on Brazil - Year-over-year growth 2024-2029 (%)
Data Table on Brazil - Year-over-year growth 2024-2029 (%)
11.17 France - Market size and forecast 2024-2029
Chart on France - Market size and forecast 2024-2029 ($ million)
Data Table on France - Market size and forecast 2024-2029 ($ million)
Chart on France - Year-over-year growth 2024-2029 (%)
Data Table on France - Year-over-year growth 2024-2029 (%)
11.18 Market opportunity By Geographical Landscape
Market opportunity By Geographical Landscape ($ million)
Data Tables on Market opportunity By Geographical Landscape ($ million)
12 Drivers, Challenges, and Opportunity/Restraints
12.1 Market drivers
12.2 Market challenges
12.3 Impact of drivers and challenges
Impact of drivers and challenges in 2024 and 2029
12.4 Market opportunities/restraints
13 Competitive Landscape
13.1 Overview
13.2 Competitive Landscape
Overview on criticality of inputs and factors of differentiation
13.3 Landscape disruption
Overview on factors of disruption
13.4 Industry risks
Impact of key risks on business
14 Competitive Analysis
14.1 Companies profiled
14.2 Company ranking index
14.3 Market positioning of companies
Matrix on companies position and classification
14.4 Berlitz Corp.
Berlitz Corp. - Overview
Berlitz Corp. - Product / Service
Berlitz Corp. - Key offerings
SWOT
14.5 Cengage Learning Inc.
Cengage Learning Inc. - Overview
Cengage Learning Inc. - Product / Service
Cengage Learning Inc. - Key offerings
SWOT
14.6 Chegg Inc.
Chegg Inc. - Overview
Chegg Inc. - Product / Service
Chegg Inc. - Key news
Chegg Inc. - Key offerings
SWOT
14.7 Duolingo Inc.
Duolingo Inc. - Overview
Duolingo Inc. - Product / Service
Duolingo Inc. - Key offerings
SWOT
14.8 Educational Testing Service
Educational Testing Service - Overview
Educational Testing Service - Product / Service
Educational Testing Service - Key offerings
SWOT
14.9 edX LLC
edX LLC - Overview
edX LLC - Product / Service
edX LLC - Key news
edX LLC - Key offerings
SWOT
14.10 EF Education First Ltd.
EF Education First Ltd. - Overview
EF Education First Ltd. - Product / Service
EF Education First Ltd. - Key offerings
SWOT
14.11 Enux Education Ltd.
Enux Education Ltd. - Overview
Enux Education Ltd. - Product / Service
Enux Education Ltd. - Key offerings
SWOT
14.12 Houghton Mifflin Harcourt Co.
Houghton Mifflin Harcourt Co. - Overview
Houghton Mifflin Harcourt Co. - Product / Service
Houghton Mifflin Harcourt Co. - Key news
Houghton Mifflin Harcourt Co. - Key offerings
SWOT
14.13 inlingua International Ltd.
inlingua International Ltd. - Overview
inlingua International Ltd. - Product / Service
inlingua International Ltd. - Key offerings
SWOT
14.14 IXL Learning Inc.
IXL Learning Inc. - Overview
IXL Learning Inc. - Product / Service
IXL Learning Inc. - Key offerings
SWOT
14.15 McGraw Hill LLC
McGraw Hill LLC - Overview
McGraw Hill LLC - Product / Service
McGraw Hill LLC - Key news
McGraw Hill LLC - Key offerings
SWOT
14.16 New Oriental Education and Technology Group Inc.
New Oriental Education and Technology Group Inc. - Overview
New Oriental Education and Technology Group Inc. - Business segments
New Oriental Education and Technology Group Inc. - Key offerings
New Oriental Education and Technology Group Inc. - Segment focus
SWOT
14.17 Sanako
Sanako - Overview
Sanako - Product / Service
Sanako - Key offerings
SWOT
14.18 Voxy Inc.
Voxy Inc. - Overview
Voxy Inc. - Product / Service
Voxy Inc. - Key offerings
SWOT
15 Appendix
15.1 Scope of the report
15.2 Inclusions and exclusions checklist
Inclusions checklist
Exclusions checklist
15.3 Currency conversion rates for US$
Currency conversion rates for US$
15.4 Research methodology
15.5 Data procurement
15.6 Data validation
15.7 Validation techniques employed for market sizing
Validation techniques employed for market sizing
15.8 Data synthesis
15.9 360 degree market analysis
360 degree market analysis
15.10 List of abbreviations