세계의 무알콜 맥주 시장 보고서(2025년)
Non-Alcoholic Beer Global Market Report 2025
상품코드 : 1805039
리서치사 : The Business Research Company
발행일 : On Demand Report
페이지 정보 : 영문 250 Pages
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한글목차

무알콜 맥주 시장 규모는 향후 수년간 급성장할 것으로 전망됩니다. 2029년에는 CAGR 10.1%를 나타내 '349억 8,000만 달러'로 성장할 전망입니다. 예측기간의 성장은 정부의 이니셔티브와 공중보건 캠페인, 지속가능성과 친환경 양조, 건강지향 소비자와 라이프스타일의 변화, 문화적·종교적 요인, On-Premise에서의 무알콜 맥주와 저알콜 맥주의 존재감 증가에 기인하고 있습니다. 예측 기간의 주요 동향에는 신제품 개발, 공예 맥주 및 장인 기술을 구사한 무알콜 맥주, 무알콜 사교, 스포츠 및 피트니스에서의 무알콜 맥주, 협업, 풍미의 혁신 등이 포함됩니다.

향후 5년간의 성장률 10.1%라고 하는 예측은 이 시장의 전회 예측으로부터 0.1%의 소폭의 감소를 반영하고 있습니다. 이 감소의 주요 원인은 미국과 다른 국가 간의 관세의 영향입니다. 이는 독일의 맥아와 대체 홉에 대한 관세가 무알콜 음료의 개발에 영향을 주기 때문에 양조장 생산 비용을 늘려 미국에 직접 영향을 미칠 가능성이 높습니다. 또한 상호 관세와 무역 긴장 증가와 제한으로 인한 세계 경제와 무역에 대한 부정적인 영향으로 이 영향은 더 넓게 느껴질 것입니다.

무알콜 음료의 장점에 대한 인식 증가는 과거의 무알콜 맥주 시장 성장에 기여했습니다. 무알콜 맥주는 일반적으로 알콜이 거의 없거나 매우 미미하며 일반적으로 0%에서 1.2% 범위입니다. 업스트림 브루잉 회사의 기사에 따르면, 무알콜 맥주는 심혈관 건강을 향상시키고, 골밀도를 높이고, 골다공증의 위험을 낮추고, 모유 분비를 촉진할 수 있습니다. 예를 들어, 2024년 1월 영국 알콜 자선단체 드링크어웨어(Drinkaware)가 발표한 자료에 따르면 최근 설문조사에서 성인 응답자의 30%가 2023년 알콜 섭취량을 줄이고 싶다고 답했으며, 36%는 2021년에 저알콜 음료 및/또는 무알콜 음료를 마셨다고 보고했습니다. 응답자의 3분의 1은 향후 1년 동안 이러한 음료를 마실 가능성이 있다고 밝혔습니다. 따라서 무알콜 음료의 장점에 대한 의식이 높아지면 무알콜 맥주 시장 성장을 뒷받침하고 있습니다.

목차

제1장 주요 요약

제2장 시장 특징

제3장 시장 동향과 전략

제4장 시장 : 금리, 인플레이션, 지정학, 무역전쟁과 관세, 코로나 및 회복이 시장에 미치는 영향을 포함한 거시경제 시나리오

제5장 세계의 성장 분석과 전략 분석 프레임워크

제6장 시장 세분화

제7장 지역별/국가별 분석

제8장 아시아태평양 시장

제9장 중국 시장

제10장 인도 시장

제11장 일본 시장

제12장 호주 시장

제13장 인도네시아 시장

제14장 한국 시장

제15장 서유럽 시장

제16장 영국 시장

제17장 독일 시장

제18장 프랑스 시장

제19장 이탈리아 시장

제20장 스페인 시장

제21장 동유럽 시장

제22장 러시아 시장

제23장 북미 시장

제24장 미국 시장

제25장 캐나다 시장

제26장 남미 시장

제27장 브라질 시장

제28장 중동 시장

제29장 아프리카 시장

제30장 경쟁 구도와 기업 프로파일

제31장 기타 주요 기업 및 혁신 기업

제32장 세계 시장 경쟁 벤치마킹과 대시보드

제33장 주요 인수합병(M&A)

제34장 최근 시장 동향

제35장 시장의 잠재력이 높은 국가, 전략

제36장 부록

KTH
영문 목차

영문목차

Non-alcoholic beer, as the name suggests, contains 0% to 1.2% alcohol and is typically crafted by either removing alcohol from the finished product or by boiling beer to evaporate the alcohol.

The primary categories of non-alcoholic beer include alcohol-free and low alcohol variants. Low alcohol beers maintain a taste similar to traditional beer but contain significantly less alcohol. The key materials used in the production of non-alcoholic beer comprise malted grains, hops, yeasts, enzymes, and other relevant ingredients. Non-alcoholic beer is further categorized into plain and flavored options. These varieties of beer are made available to consumers through both store-based and non-store-based sales channels.

Note that the outlook for this market is being affected by rapid changes in trade relations and tariffs globally. The report will be updated prior to delivery to reflect the latest status, including revised forecasts and quantified impact analysis. The report's Recommendations and Conclusions sections will be updated to give strategies for entities dealing with the fast-moving international environment.

The rapid implementation of U.S. tariffs and the resulting trade tensions in spring 2025 are having a notable impact on the food and beverage sector. Rising costs for imported ingredients such as olive oil, cheese, and tropical fruits are pressuring food manufacturers to either reformulate their products or absorb reduced profit margins. Beverage producers are similarly affected, with tariffs on aluminum cans driving up packaging costs. Meanwhile, retaliatory tariffs on U.S. agricultural exports like soybeans and pork are disrupting farm-to-processor supply chains. In response, companies are adjusting recipes, increasing local sourcing, and using commodity hedging strategies to manage price volatility.

The non-alcoholic beer market research report is one of a series of new reports from The Business Research Company that provides non-alcoholic beer market statistics, including non-alcoholic beer industry global market size, regional shares, competitors with a non-alcoholic beer market share, detailed non-alcoholic beer market segments, market trends and opportunities, and any further data you may need to thrive in the non-alcoholic beer industry. This non-alcoholic beer market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The non-alcoholic beer market size has grown strongly in recent years. It will grow from $21.94 billion in 2024 to $23.84 billion in 2025 at a compound annual growth rate (CAGR) of 8.7%. The growth in the historic period can be attributed to expansion of online sales platforms, changing consumer preferences, improved taste and quality, prevalence of alcohol-related diseases, strong economic growth in emerging markets.

The non-alcoholic beer market size is expected to see rapid growth in the next few years. It will grow to " $34.98 billion in 2029 at a compound annual growth rate (CAGR) of 10.1%. The growth in the forecast period can be attributed to government initiatives and public health campaigns, sustainability and eco-friendly brewing, changes in health-conscious consumers and lifestyles, cultural and religious factors, greater presence of no- and low-alc beers inThe on-premise. Major trends in the forecast period include new product development, craft and artisanal non-alcoholic beers, alcohol-free socializing, non-alcoholic beer in sports and fitness, collaborations and flavor innovation.

The forecast of 10.1% growth over the next five years reflects a slight reduction of 0.1% from the previous estimate for this market.This reduction is primarily due to the impact of tariffs between the US and other countries. This is likely to directly affect the US by raising production costs for breweries, as tariffs on malt and hop substitutes from Germany affect alcohol-free beverage development.The effect will also be felt more widely due to reciprocal tariffs and the negative effect on the global economy and trade due to increased trade tensions and restrictions.

The increasing awareness of the advantages of alcohol-free beverages has contributed to the growth of the non-alcoholic beer market in the historical period. Non-alcoholic beer typically contains very little or negligible alcohol, generally ranging from 0% to 1.2%. An article by Upstream Brewing Company highlights that alcohol-free beer can enhance cardiovascular health, increase bone mineral density, lower the risk of osteoporosis, and stimulate breast milk production. For example, in January 2024, data released by Drinkaware, a UK-based alcohol charity, revealed that in a recent survey, 30% of adults expressed a desire to cut back on their alcohol consumption in 2023, while 36% reported consuming low and/or alcohol-free drinks in 2021, with one-third indicating they were likely to drink such beverages in the coming year. Therefore, the growing awareness of the benefits of alcohol-free beverages has bolstered the growth of the non-alcoholic beer market.

The anticipated growth of the non-alcoholic beer market is driven by the expansion of the food service industry. Embracing establishments that prepare, serve, and sell food and beverages, the food service industry employs non-alcoholic beer to cater to a broader consumer base, providing an appealing beverage option for those who opt not to consume alcohol while still desiring a beer-like experience. According to USA Today, the U.S. restaurant industry achieved $898 billion in sales in 2022, marking a $166.5 billion increase from 2021. This growth in the food service industry is a key factor propelling the non-alcoholic beer market.

Manufacturers of non-alcoholic beer are introducing innovative products into the market due to a significant increase in health consciousness among consumers. As people become more health-conscious, they are willing to pay more for food and beverages that specifically promote their well-being. There is a growing demand for low-alcohol and alcohol-free products from individuals with health concerns. To take advantage of this trend, many companies are launching new offerings to expand their market share. For example, in September 2024, Firestone Walker Brewing Company, a US-based brewery, launched Non-Alcoholic Beer 8ZERO5. This product boasts an alcohol content of less than 0.5% ABV and contains only 60 calories, making it a healthier option for consumers seeking refreshing beverages without the effects of alcohol. Its significance lies in its ability to replicate the beloved flavor profile of the popular 805 Blonde Ale while catering to the increasing demand for non-alcoholic options among health-conscious drinkers and active individuals.

A strategic partnership approach is being adopted by major companies in the non-alcoholic beer market to enhance production. In April 2023, Deschutes Brewery, a U.S.-based beverage company, partnered with Sustainable Beverage Technologies (SBT), a fermented beverage technology company. Through this partnership, the companies aim to produce non-alcoholic beer on-site and develop new offerings for consumers.

In August 2022, Finnegans Brew Co., a brewery based in the U.S., acquired Hairless Dog Brewing for an undisclosed amount. This acquisition aligns with the growing trend of moving away from alcohol consumption, with Hairless Dog Brewing Co. being a Minneapolis-based non-alcoholic beer company.

Major companies operating in the non-alcoholic beer market include Anheuser-Busch InBev SA, BERNARD Family Brewery Inc., Big Drop Brewing Co., Carlsberg Breweries Group, Coors Brewing Company, Erdinger Weibbrau GmbH, Heineken N.V., Krombacher Brauerei Bernhard Schadeberg GmbH & Co. KG, Moscow Brewing Company, Royal Swinkels Family Brewers UK Ltd., Suntory Holdings Limited, Kirin Brewery Company, The Bayerische Staatsbrauerei Weihenstephan, Athletic Brewing Company, Clausthaler Inc., BrewDog plc, Bitburger Braugruppe GmbH, Paulaner Brauerei Gruppe GmbH & Co KGaA, Warsteiner Brauerei Haus Cramer KG Company, Franziskaner Brauerei GmbH, Jever Brauerei KG, Weihenstephaner Brauerei GmbH, Schneider Weisse KG, St. Pauli Brauerei KG, Krombacher Brauere GmbH, Brooklyn Brewery Corp., Carlsberg Group AS, Arthur Guinness & Sons plc, Ceria Innovations Private Limited, Collective Arts Pvt. Ltd.

North America was the largest region in the non-alcoholic beer market in 2024. The regions covered in the non-alcoholic beer market share report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, the Middle East, and Africa.

The countries covered in the non-alcoholic beer market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA.

The non-alcoholic beer market consists of sales of low alcohol beer and alcohol-free beer. Values in this market are 'factory gate' values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Non-Alcoholic Beer Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on non-alcoholic beer market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

Where is the largest and fastest growing market for non-alcoholic beer ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The non-alcoholic beer market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.

Scope

Table of Contents

1. Executive Summary

2. Non-Alcoholic Beer Market Characteristics

3. Non-Alcoholic Beer Market Trends And Strategies

4. Non-Alcoholic Beer Market - Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics, Trade Wars and Tariffs, And Covid And Recovery On The Market

5. Global Non-Alcoholic Beer Growth Analysis And Strategic Analysis Framework

6. Non-Alcoholic Beer Market Segmentation

7. Non-Alcoholic Beer Market Regional And Country Analysis

8. Asia-Pacific Non-Alcoholic Beer Market

9. China Non-Alcoholic Beer Market

10. India Non-Alcoholic Beer Market

11. Japan Non-Alcoholic Beer Market

12. Australia Non-Alcoholic Beer Market

13. Indonesia Non-Alcoholic Beer Market

14. South Korea Non-Alcoholic Beer Market

15. Western Europe Non-Alcoholic Beer Market

16. UK Non-Alcoholic Beer Market

17. Germany Non-Alcoholic Beer Market

18. France Non-Alcoholic Beer Market

19. Italy Non-Alcoholic Beer Market

20. Spain Non-Alcoholic Beer Market

21. Eastern Europe Non-Alcoholic Beer Market

22. Russia Non-Alcoholic Beer Market

23. North America Non-Alcoholic Beer Market

24. USA Non-Alcoholic Beer Market

25. Canada Non-Alcoholic Beer Market

26. South America Non-Alcoholic Beer Market

27. Brazil Non-Alcoholic Beer Market

28. Middle East Non-Alcoholic Beer Market

29. Africa Non-Alcoholic Beer Market

30. Non-Alcoholic Beer Market Competitive Landscape And Company Profiles

31. Non-Alcoholic Beer Market Other Major And Innovative Companies

32. Global Non-Alcoholic Beer Market Competitive Benchmarking And Dashboard

33. Key Mergers And Acquisitions In The Non-Alcoholic Beer Market

34. Recent Developments In The Non-Alcoholic Beer Market

35. Non-Alcoholic Beer Market High Potential Countries, Segments and Strategies

36. Appendix

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