세계의 이동식 푸드 트럭 시장 보고서(2025년)
Mobile Food Truck Global Market Report 2025
상품코드 : 1804964
리서치사 : The Business Research Company
발행일 : On Demand Report
페이지 정보 : 영문 250 Pages
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한글목차

이동식 푸드 트럭 시장 규모는 향후 수년간 급성장할 것으로 전망됩니다. 2029년 연평균 성장률(CAGR) 17.7%로 '47억 6,000만 달러'로 성장할 전망입니다. 예측 기간 동안의 성장은 전용 푸드트럭 구역의 증가, 다양한 요리의 확대, 로열티 프로그램 도입 증가, 낮은 창업 및 운영 비용 등에 기인할 수 있습니다. 예측 기간의 주요 트렌드로는 하이브리드 트럭 도입, 맞춤형 메뉴, 유령 주방 활용, 이동형 칵테일 바 도입, 건강 및 웰니스 관련 요리의 혁신 등이 있습니다.

향후 5년간 17.7% 성장이라는 예측은 이전 전망 대비 0.1% 소폭 하락한 수치입니다. 이 하락은 주로 미국과 타국 간 관세 영향 때문입니다. 무역 긴장은 스웨덴과 캐나다에서 조달하는 소형 하이브리드 그릴 및 모바일 POS 시스템의 비용을 상승시켜 독립 운영자의 구매력을 저하시키고 미국 푸드트럭의 마진을 압박할 수 있습니다. 또한 상호 관세 부과와 무역 긴장 및 제한 강화로 인한 세계 경제 및 무역에 대한 부정적 영향으로 그 영향이 더 광범위하게 나타날 것입니다.

패스트푸드 소비 증가가 이동식 푸드트럭 시장의 성장을 주도할 것으로 전망됩니다. 신속하게 조리되고 종종 사전 포장된 식사나 간식으로 빠른 소비를 위해 설계된 패스트푸드는 편의성, 경제성, 그리고 건강식보다 빠르고 간편한 식사 옵션을 선호하는 현대 생활의 빠른 속도로 인해 인기를 얻고 있습니다. 모바일 푸드트럭은 다양한 장소에서 신속하고 이동 중에도 즐길 수 있는 식사를 제공하는 유연하고 접근성 높은 수단을 제공함으로써 패스트푸드 부문에 기여하며, 이로 인해 패스트푸드 옵션의 접근성과 이용 가능성을 확대합니다. 예를 들어 2023년 6월, 네덜란드 식품 회사 Aviko는 영국 패스트푸드 부문이 9% 성장을 이루었고, 2021년 205억 7,000만 달러에서 2022년에는 224억 4,000만 달러로 증가했다고 보고했습니다. 그 결과 패스트푸드 소비 확대가 이동식 푸드 트럭 시장 확대에 박차를 가하고 있습니다.

목차

제1장 주요 요약

제2장 시장 특징

제3장 시장 동향과 전략

제4장 시장 : 금리, 인플레이션, 지정학, 무역전쟁과 관세, 그리고 코로나 및 회복이 시장에 미치는 영향을 포함한 거시경제 시나리오

제5장 세계의 성장 분석과 전략 분석 프레임워크

제6장 시장 세분화

제7장 지역별, 국가별 분석

제8장 아시아태평양 시장

제9장 중국 시장

제10장 인도 시장

제11장 일본 시장

제12장 호주 시장

제13장 인도네시아 시장

제14장 한국 시장

제15장 서유럽 시장

제16장 영국 시장

제17장 독일 시장

제18장 프랑스 시장

제19장 이탈리아 시장

제20장 스페인 시장

제21장 동유럽 시장

제22장 러시아 시장

제23장 북미 시장

제24장 미국 시장

제25장 캐나다 시장

제26장 남미 시장

제27장 브라질 시장

제28장 중동 시장

제29장 아프리카 시장

제30장 경쟁 구도와 기업 프로파일

제31장 기타 주요 기업 및 혁신 기업

제32장 세계 시장 경쟁 벤치마킹과 대시보드

제33장 주요 인수합병(M&A)

제34장 최근 시장 동향

제35장 시장의 잠재력이 높은 국가, 부문, 전략

제36장 부록

HBR
영문 목차

영문목차

A mobile food truck is a vehicle outfitted with a kitchen and cooking facilities, designed to prepare, cook, and sell food and beverages directly to customers. These trucks are commonly used for street vending, catering events, and attending both public and private gatherings. They are valued for their versatility, convenience, and ability to serve a wide range of cuisines in various locations.

The mobile food truck market includes several product types such as unpowered food trucks, electric food trucks, and gasoline food trucks. An unpowered food truck is a mobile unit that lacks its own engine or means of propulsion. Food trucks come in various sizes, including small, medium, and large, and are used in different settings such as scenic spots, streets, and other locations.

Note that the outlook for this market is being affected by rapid changes in trade relations and tariffs globally. The report will be updated prior to delivery to reflect the latest status, including revised forecasts and quantified impact analysis. The report's Recommendations and Conclusions sections will be updated to give strategies for entities dealing with the fast-moving international environment.

The sharp rise in U.S. tariffs and resulting trade tensions in spring 2025 are significantly affecting the hospitality sector, especially in areas reliant on imported food and beverage products, furnishings, electronics, and kitchen equipment. Hotels and restaurants are grappling with increased costs for items such as imported wine, seafood, coffee machines, linens, and smart appliances, many of which lack viable domestic substitutes. Budget and mid-range hospitality operators, already working with narrow profit margins, are particularly at risk, with some opting to scale back services or postpone renovations to control costs. Event venues and catering businesses are also facing challenges due to higher prices for imported decor, lighting, and audiovisual gear. In response, the sector is increasingly turning to local suppliers for food and furnishings, renegotiating contracts, and pushing for tariff exemptions on essential imports.

The mobile food truck market research report is one of a series of new reports from The Business Research Company that provides mobile food truck market statistics, including the mobile food truck industry global market size, regional shares, competitors with mobile food truck market share, detailed mobile food truck market segments, market trends, and opportunities, and any further data you may need to thrive in the mobile food truck industry. These mobile food truck market research reports deliver a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.

The mobile food truck market size has grown rapidly in recent years. It will grow from $2.11 billion in 2024 to $2.48 billion in 2025 at a compound annual growth rate (CAGR) of 17.4%. The growth in the historic period can be attributed to increase in emphasis on eco-friendly practices, increase in number of events, growth in interest in diverse cuisines, increase in offering seasonal menus, and increase in setting up food trucks in non-traditional locations.

The mobile food truck market size is expected to see rapid growth in the next few years. It will grow to " $4.76 billion in 2029 at a compound annual growth rate (CAGR) of 17.7%. The growth in the forecast period can be attributed to increasing development of dedicated food truck zones, increasing diverse cuisines, rise in implementation of loyalty programs, and lower startup and operational costs. Major trends in the forecast period include adoption of hybrid trucks, customizable menus, use of ghost kitchens, adoption of mobile cocktail bars, and innovation in health and wellness related cuisines.

The forecast of 17.7% growth over the next five years reflects a slight reduction of 0.1% from the previous projection. This reduction is primarily due to the impact of tariffs between the US and other countries. Trade tensions may squeeze U.S. food truck margins by inflating costs for compact hybrid grills and mobile POS systems sourced from Sweden and Canada, reducing affordability for independent operators. The effect will also be felt more widely due to reciprocal tariffs and the negative effect on the global economy and trade due to increased trade tensions and restrictions.

The rising consumption of fast food is projected to drive growth in the mobile food truck market. Fast food, characterized by quickly prepared, often pre-packaged meals or snacks designed for rapid consumption, is gaining popularity due to its convenience, affordability, and the fast pace of modern life, which favors quick and easy meal options over healthier alternatives. Mobile food trucks contribute to the fast-food sector by providing a flexible and accessible means of serving quick, on-the-go meals in various locations, thus broadening the reach and availability of fast-food options. For example, in June 2023, Aviko, a Netherlands-based food company, reported that the UK fast food sector experienced a 9% growth, rising from $20.57 billion in 2021 to $22.44 billion in 2022. Consequently, the growing consumption of fast food is fueling the expansion of the mobile food truck market.

Key players in the mobile food truck market are focusing on innovative developments, such as hydrogen fuel cell food trucks, to provide zero-emission benefits and promote sustainability. Hydrogen fuel cell food trucks utilize hydrogen gas to generate electricity through an electrochemical reaction, which powers the vehicle's electric motors and kitchen equipment. For instance, in April 2023, Toyota Australia, an Australian automotive manufacturer, introduced the FCV Express Diner, a hydrogen-powered food truck equipped with a mobile kitchen. This vehicle features induction cooktops, an oven, and other appliances powered by its fuel cell, demonstrating the potential of hydrogen technology for sustainable, zero-emission food service. Designed to adapt to various environments and requirements, the FCV Express Diner also functions as a mobile generator, supplying electricity for external power needs, thereby enhancing its versatility.

In December 2023, Gatik, a US-based self-driving trucking company, formed a partnership with Kroger to launch an autonomous delivery service in Texas. Under this collaboration, Gatik's medium-duty autonomous box trucks will transport goods from Kroger's CFC to retail locations across the Dallas and Fort Worth areas. Kroger, a US-based retail company, is actively engaged in initiatives related to mobile food trucks.

Major companies operating in the mobile food truck market are Starbucks Corporation, Airstream Inc., Mallaghan Engineering, Ltd., Custom Concessions Inc., Roaming Hunger LLC, Baskin-Robbins, AA Cater Truck Manufacturing Co Inc, Cruising Kitchens LLC, Bella Manufacturing, Apex Specialty Vehicles, M&R Specialty Trailers & Trucks Inc., Curbside Kitchen Inc., Prestige Food Trucks, MSM Catering Trucks Manufacturing Inc., Venture Food Trucks, Bostonian Body Inc., San Diego Food Truck Pros, KoJa Kitchen, United Food Truck, Prime Design Food Trucks, California Cart Builder, Stone Press Food Truck, Chameleon Concessions, Schickwheel, Venus Motors

North America was the largest region in the mobile food truck market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the mobile food truck market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

The countries covered in the mobile food truck market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The mobile food truck market consists of sales of custom-built food trucks, traditional food trucks, dessert trucks, beverage trucks, ethnic cuisine trucks, health food trucks, gourmet food trucks, seafood trucks, and breakfast trucks. Values in this market are 'factory gate' values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Mobile Food Truck Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on mobile food truck market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

Where is the largest and fastest growing market for mobile food truck ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The mobile food truck market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.

Scope

Table of Contents

1. Executive Summary

2. Mobile Food Truck Market Characteristics

3. Mobile Food Truck Market Trends And Strategies

4. Mobile Food Truck Market - Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics, Trade Wars and Tariffs, And Covid And Recovery On The Market

5. Global Mobile Food Truck Growth Analysis And Strategic Analysis Framework

6. Mobile Food Truck Market Segmentation

7. Mobile Food Truck Market Regional And Country Analysis

8. Asia-Pacific Mobile Food Truck Market

9. China Mobile Food Truck Market

10. India Mobile Food Truck Market

11. Japan Mobile Food Truck Market

12. Australia Mobile Food Truck Market

13. Indonesia Mobile Food Truck Market

14. South Korea Mobile Food Truck Market

15. Western Europe Mobile Food Truck Market

16. UK Mobile Food Truck Market

17. Germany Mobile Food Truck Market

18. France Mobile Food Truck Market

19. Italy Mobile Food Truck Market

20. Spain Mobile Food Truck Market

21. Eastern Europe Mobile Food Truck Market

22. Russia Mobile Food Truck Market

23. North America Mobile Food Truck Market

24. USA Mobile Food Truck Market

25. Canada Mobile Food Truck Market

26. South America Mobile Food Truck Market

27. Brazil Mobile Food Truck Market

28. Middle East Mobile Food Truck Market

29. Africa Mobile Food Truck Market

30. Mobile Food Truck Market Competitive Landscape And Company Profiles

31. Mobile Food Truck Market Other Major And Innovative Companies

32. Global Mobile Food Truck Market Competitive Benchmarking And Dashboard

33. Key Mergers And Acquisitions In The Mobile Food Truck Market

34. Recent Developments In The Mobile Food Truck Market

35. Mobile Food Truck Market High Potential Countries, Segments and Strategies

36. Appendix

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