세계의 주점(주류) 시장 보고서(2025년)
Drinking Places (Alcoholic Beverages) Global Market Report 2025
상품코드 : 1804930
리서치사 : The Business Research Company
발행일 : On Demand Report
페이지 정보 : 영문 250 Pages
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한글목차

주점(주류) 시장 규모는 향후 수년간은 안정된 성장이 전망됩니다. 2029년에는 CAGR 3.6%로 1,829억 달러로 성장합니다. 예측 기간 중의 성장은 소비자의 라이프스타일 변화, 음료 제공의 혁신, 공예품 및 현지 제품에 대한 관심, 요리 및 믹솔로지 동향, 건강 및 웰빙에 대한 관심에 기인합니다. 예측 기간의 주요 동향에는 이벤트 및 엔터테인먼트 프로그램, 현지 식품 공급업체와의 제휴, 소셜미디어 및 인플루언서 마케팅, 소비자 행동 변화에 대한 적응, 지속가능성 및 친환경 실천 등이 포함됩니다.

향후 5년간 성장률 3.6%라는 예측은 지난번 예측보다 0.1% 소폭 하락한 수치입니다. 이 감소는 주로 미국과 다른 국가 간의 관세의 영향에 기인합니다. 무역 마찰은 스코틀랜드와 벨기에에서 수입되는 프리미엄 수입 주류와 생맥주 시스템의 가격을 상승시켜 메뉴 가격 상승과 고객 수요 감소를 가져와 미국 바의 발목을 잡을 수 있습니다. 또한 상호 관세와 무역 긴장의 증가 및 제한으로 인한 세계 경제와 무역에 대한 악영향으로 인해 그 영향은 더욱 광범위하게 나타날 것으로 보입니다.

알코올 소비 증가는 향후 주점(주류) 시장의 성장을 크게 견인할 것입니다. 알코올 소비란 에틸알코올이 함유된 음료를 마시는 행위를 말합니다. 펍이나 바에서는 친구들끼리 모여 안전하게 술을 즐길 수 있고, 사교적인 분위기를 조성할 수 있습니다. 그 결과, 알코올 소비량이 증가하여 술집이나 술집과 같은 음주 시설의 매출이 증가하고 있습니다. 예를 들어 캐나다 통계청이 2023년 2월에 발표한 보고서에 따르면 2022년 3월까지 소매점 및 주류 판매점의 주류 판매액은 261억 달러로 전년 대비 2.4% 증가했습니다. 와인 매출은 2021-2022년 사이 2.1% 증가한 81억 달러에 달했습니다. 2021-2022년 전체 주류 판매액에서 맥주가 차지하는 비중은 34.9%, 와인 31.3%, 증류주 25.8%, 시드르-쿨러 8.0% 순으로 나타났습니다. 따라서 알코올 소비 증가는 술집(주류) 시장의 성장을 가속하고 있습니다.

목차

제1장 개요

제2장 시장의 특징

제3장 시장 동향과 전략

제4장 시장 : 금리, 인플레이션, 지정학, 무역 전쟁과 관세, Covid와 회복이 시장에 미치는 영향을 포함한 거시경제 시나리오

제5장 세계의 성장 분석과 전략 분석 프레임워크

제6장 시장 세분화

제7장 지역별·국가별 분석

제8장 아시아태평양 시장

제9장 중국 시장

제10장 인도 시장

제11장 일본 시장

제12장 호주 시장

제13장 인도네시아 시장

제14장 한국 시장

제15장 서유럽 시장

제16장 영국 시장

제17장 독일 시장

제18장 프랑스 시장

제19장 이탈리아 시장

제20장 스페인 시장

제21장 동유럽 시장

제22장 러시아 시장

제23장 북미 시장

제24장 미국 시장

제25장 캐나다 시장

제26장 남미 시장

제27장 브라질 시장

제28장 중동 시장

제29장 아프리카 시장

제30장 경쟁 구도와 기업 개요

제31장 기타 대기업과 혁신적 기업

제32장 세계의 시장 경쟁 벤치마킹과 대시보드

제33장 주요 합병과 인수

제34장 최근 시장 동향

제35장 시장의 잠재력이 높은 국가, 전략

제36장 부록

KSA
영문 목차

영문목차

Drinking places (alcoholic beverages) are establishments primarily engaged in the retail sale of alcoholic beverages for on-site consumption, including beer, ale, wine, and spirits. These establishments provide a diverse selection of alcoholic beverages, making them attractive destinations for individuals seeking a variety of drink options during their leisure time. Additionally, they often offer a range of sophisticated cocktails and other beverages.

The main product categories offered by drinking places include alcoholic beverages and food items. Alcoholic beverages encompass fermented drinks containing ethanol (CH3CH2OH), such as wine, beer, and distilled spirits, and these establishments cater to both male and female clientele.

Note that the outlook for this market is being affected by rapid changes in trade relations and tariffs globally. The report will be updated prior to delivery to reflect the latest status, including revised forecasts and quantified impact analysis. The report's Recommendations and Conclusions sections will be updated to give strategies for entities dealing with the fast-moving international environment.

The sharp rise in U.S. tariffs and resulting trade tensions in spring 2025 are significantly affecting the hospitality sector, especially in areas reliant on imported food and beverage products, furnishings, electronics, and kitchen equipment. Hotels and restaurants are grappling with increased costs for items such as imported wine, seafood, coffee machines, linens, and smart appliances, many of which lack viable domestic substitutes. Budget and mid-range hospitality operators, already working with narrow profit margins, are particularly at risk, with some opting to scale back services or postpone renovations to control costs. Event venues and catering businesses are also facing challenges due to higher prices for imported decor, lighting, and audiovisual gear. In response, the sector is increasingly turning to local suppliers for food and furnishings, renegotiating contracts, and pushing for tariff exemptions on essential imports.

The drinking places (alcoholic beverages) market research report is one of a series of new reports from The Business Research Company that provides drinking places (alcoholic beverages) market statistics, including drinking places (alcoholic beverages) industry global market size, regional shares, competitors with a drinking places (alcoholic beverages) market share, detailed drinking places (alcoholic beverages) market segments, market trends and opportunities, and any further data you may need to thrive in the drinking places (alcoholic beverages) industry. This drinking places (alcoholic beverages) market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The drinking places (alcoholic beverages) market size has grown marginally in recent years. It will grow from $156.32 billion in 2024 to $158.74 billion in 2025 at a compound annual growth rate (CAGR) of 1.5%. The growth in the historic period can be attributed to social and cultural trends, economic conditions and disposable income, entertainment and leisure industry growth, licensing and regulatory environment, tourism and hospitality trends.

The drinking places (alcoholic beverages) market size is expected to see steady growth in the next few years. It will grow to " $182.9 billion in 2029 at a compound annual growth rate (CAGR) of 3.6%. The growth in the forecast period can be attributed to changing consumer lifestyles, innovations in beverage offerings, focus on craft and local products, culinary and mixology trends, health, and wellness considerations. Major trends in the forecast period include events and entertainment programming, partnerships with local food providers, social media and influencer marketing, adaptation to changing consumer behavior, sustainability and eco-friendly practices.

The forecast of 3.6% growth over the next five years reflects a slight reduction of 0.1% from the previous projection. This reduction is primarily due to the impact of tariffs between the US and other countries. Trade tensions could hinder U.S. bars by inflating prices for premium imported spirits and draft beer systems from Scotland and Belgium, resulting in higher menu prices and reduced customer demand. The effect will also be felt more widely due to reciprocal tariffs and the negative effect on the global economy and trade due to increased trade tensions and restrictions.

Rising alcohol consumption is significantly driving the growth of the drinking places (alcoholic beverages) market in the future. Alcohol consumption refers to the act of drinking beverages that contain ethyl alcohol. Pubs and bars foster a positive social atmosphere where friends can come together to enjoy drinks safely. Consequently, the increasing consumption of alcohol is enhancing the sales of drinking establishments like bars and pubs. For example, a report released by Statistics Canada in February 2023 stated that sales of alcoholic beverages at retail outlets and liquor authorities reached $26.1 billion in the fiscal year ending March 31, 2022, marking a 2.4% increase from the previous year. Wine sales rose by 2.1% to $8.1 billion during 2021 and 2022. Beer accounted for 34.9% of the total value of all alcohol sales in 2021-2022, followed by wine at 31.3%, spirits at 25.8%, and ciders and coolers at 8.0%. Therefore, the increasing consumption of alcohol is fueling the growth of the drinking places (alcoholic beverages) market.

The escalating trend of socializing stands as a driving force behind the growth of the drinking places (alcoholic beverages) market. Socializing encompasses various activities involving spending time with others to connect and derive enjoyment. Drinking places such as bars, pubs, and taverns have traditionally served as hubs for social gatherings, offering a relaxed and convivial ambiance for individuals to unwind and engage in conversations. For instance, data from a survey conducted by CivicScience in January 2023 indicated that approximately 43% of 3,416 surveyed US adults engage in socializing with friends in person on a daily or weekly basis. This increasing emphasis on social interaction propels the growth of the drinking places (alcoholic beverages) market, underscoring the pivotal role these venues play in fostering social connections.

The adoption of self-service beer taps represents a prominent trend gaining traction within the drinking places (alcoholic beverages) market. Companies operating within this market are increasingly installing self-service beer taps to enhance operational efficiency and overall profitability. An illustrative example involves Dirty Dog Taphaus, a US-based pub, which introduced a self-pour taproom featuring a 30-tap self-service beverage system powered by iPourIt Radio Frequency Identification (RFID)-enabled technology in June 2022. This innovative system offers a rotating selection of craft beers, ciders, and seltzers, catering to consumer preferences and enhancing the overall drinking experience within such establishments. The increasing focus on self-service beer taps reflects a notable trend in modernizing and streamlining operations within the drinking places (alcoholic beverages) market.

Leading companies in the drinking places (alcoholic beverages) market are prioritizing the development of technological innovations, particularly age verification technology, to establish a competitive advantage. Age verification technology comprises software utilized to authenticate an individual's age, limiting access to content or services deemed inappropriate for minors. For instance, in May 2023, Amazon.com Inc., a prominent US-based online retailer and technology provider, introduced Amazon One, a palm-reading payment system designed for age verification in drinking places. This innovative feature permits eligible customers to purchase alcohol effortlessly by waving their hand over an Amazon One device. The technology aims to streamline the process for legal-aged customers, enabling them to hover their palm over the device during alcohol purchases. Upon verification, the device displays a '21+' message along with the customer's uploaded selfie, facilitating a smooth and frictionless experience for alcohol purchases.

In October 2022, Bira 91, an India-based craft beer brand, completed the acquisition of The Beer Cafe for an undisclosed amount. This strategic acquisition aligns with Bira 91's objective of bolstering its presence in bars and taprooms while establishing India's pioneering Direct-to-Consumer (D2C) platform specifically dedicated to beer. The Beer Cafe, an India-based chain of beer-serving pubs, stood as the acquisition target for Bira 91, emphasizing the company's strategic intent to expand its footprint within the beer-centric market. This acquisition not only enhances Bira 91's positioning but also paves the way for a significant D2C platform focusing on beer consumption, solidifying its prominence within the drinking places (alcoholic beverages) market.

Major companies operating in the drinking places (alcoholic beverages) market include Boadas Cocktails, Kings Head Pub, Attaboy Holdings Ltd., Floreria Atlantico, Four Seasons Hotels Ltd., Hakkasan Group Ltd., J D Wetherspoon plc, Licoreria Limantour, Maybourne Hotel Group, McKs Tavern Co., Mitchells and Butlers plc, EIH Ltd., Public Call Office, The Atlas Bar Inc., The Cats Eye Pub, Trailer Happiness, Anheuser-Busch InBev Sa/NV, Diageo plc, Constellation Brands Inc., Pernod Ricard SA, Asahi Group Holdings Ltd., United Breweries Limited, Halewood International Holdings plc, Bacardi Limited, Brown-Forman Corporation, Carlsberg India Pvt. Ltd., China Resources Beer (Holdings) Company Limited, Compania Cervecerias Unidas S.A., Craft Brew Alliance Inc., Distell Group Limited, Grupo Modelo S.A. de C.V., Kirin Holdings Company Limited, Molson Coors Beverage Company

Europe was the largest region in the drinking places (alcoholic beverages) market in 2024. The regions covered in the drinking places (alcoholic beverages) market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa

The countries covered in the drinking places (alcoholic beverages) market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The drinking places (alcoholic beverages) market includes revenues earned by entities by providing martinis, manhattans, mojitos, margaritas and different types of food alongside alcoholic and other mixed alcoholic drinks. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Drinking Places (Alcoholic Beverages) Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on drinking places (alcoholic beverages) market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

Where is the largest and fastest growing market for drinking places (alcoholic beverages) ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The drinking places (alcoholic beverages) market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.

Scope

Table of Contents

1. Executive Summary

2. Drinking Places (Alcoholic Beverages) Market Characteristics

3. Drinking Places (Alcoholic Beverages) Market Trends And Strategies

4. Drinking Places (Alcoholic Beverages) Market - Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics, Trade Wars and Tariffs, And Covid And Recovery On The Market

5. Global Drinking Places (Alcoholic Beverages) Growth Analysis And Strategic Analysis Framework

6. Drinking Places (Alcoholic Beverages) Market Segmentation

7. Drinking Places (Alcoholic Beverages) Market Regional And Country Analysis

8. Asia-Pacific Drinking Places (Alcoholic Beverages) Market

9. China Drinking Places (Alcoholic Beverages) Market

10. India Drinking Places (Alcoholic Beverages) Market

11. Japan Drinking Places (Alcoholic Beverages) Market

12. Australia Drinking Places (Alcoholic Beverages) Market

13. Indonesia Drinking Places (Alcoholic Beverages) Market

14. South Korea Drinking Places (Alcoholic Beverages) Market

15. Western Europe Drinking Places (Alcoholic Beverages) Market

16. UK Drinking Places (Alcoholic Beverages) Market

17. Germany Drinking Places (Alcoholic Beverages) Market

18. France Drinking Places (Alcoholic Beverages) Market

19. Italy Drinking Places (Alcoholic Beverages) Market

20. Spain Drinking Places (Alcoholic Beverages) Market

21. Eastern Europe Drinking Places (Alcoholic Beverages) Market

22. Russia Drinking Places (Alcoholic Beverages) Market

23. North America Drinking Places (Alcoholic Beverages) Market

24. USA Drinking Places (Alcoholic Beverages) Market

25. Canada Drinking Places (Alcoholic Beverages) Market

26. South America Drinking Places (Alcoholic Beverages) Market

27. Brazil Drinking Places (Alcoholic Beverages) Market

28. Middle East Drinking Places (Alcoholic Beverages) Market

29. Africa Drinking Places (Alcoholic Beverages) Market

30. Drinking Places (Alcoholic Beverages) Market Competitive Landscape And Company Profiles

31. Drinking Places (Alcoholic Beverages) Market Other Major And Innovative Companies

32. Global Drinking Places (Alcoholic Beverages) Market Competitive Benchmarking And Dashboard

33. Key Mergers And Acquisitions In The Drinking Places (Alcoholic Beverages) Market

34. Recent Developments In The Drinking Places (Alcoholic Beverages) Market

35. Drinking Places (Alcoholic Beverages) Market High Potential Countries, Segments and Strategies

36. Appendix

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