세계의 캔 주류 시장 보고서(2025년)
Canned Alcoholic Beverages Global Market Report 2025
상품코드 : 1805347
리서치사 : The Business Research Company
발행일 : On Demand Report
페이지 정보 : 영문 250 Pages
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한글목차

캔 주류 시장 규모는 향후 수년간 급성장할 것으로 전망됩니다. 2029년에는 CAGR 14.2%로 151억 5,000만 달러로 성장할 것으로 예상됩니다. 예측기간의 성장은 프리미엄화, 인구통계학적 영향력 확대, 하드셀처의 인기 상승, 규제의 변화, 사회적 수용, 세계적 경제 요인에 기인한다고 생각됩니다. 예측 기간의 주요 동향에는 즉석(RTD) 칵테일, 지속가능성 및 환경 친화적인 포장, 풍미 조합의 혁신, 저칼로리 및 저탄수화물 옵션, 협업 및 한정판, 온라인 소매 및 소비자 직접 판매(DTC)가 포함됩니다.

향후 5년간의 성장률 14.2%라는 예측은 이 시장의 전회 예측으로부터 0.1%의 소폭 감소를 반영하고 있습니다. 이 감소는 주로 미국과 다른 국가 간의 관세 영향 때문입니다. 이는 중국과 러시아의 알루미늄에 대한 관세로 인해 알루미늄 캔의 비용이 상승하고 하드셀러와 맥주 생산자에게 영향을 미치므로 미국에 직접 영향을 미칠 수 있습니다. 이러한 영향은 상호관세와 무역의 긴장과 한계 증가로 인한 세계 경제와 무역에 대한 악영향에 의해 더욱 광범위하게 작용할 것으로 보입니다.

빨리 먹을 수 있는 식음료에 대한 수요 증가가 캔 주류 시장의 성장을 견인할 것으로 예측됩니다. 즉석 식품 및 음료는 미리 씻고 요리하는 식품 및 음료입니다. 이러한 빨리 먹을 수 있는 식음료에 대한 수요 증가 또한 캔 주류의 요구를 뒷받침하고 있습니다. 예를 들어, 2023년 2월, 에너지 음료로 알려진 미국의 Monster Beverage Corporation은 이 회사의 Monster Energy Drinks 부문의 2022년 4분기 순매출이 전년 동기의 13억 5,000만 달러에서 2.6% 증가한 13억 9,000만 달러가 되었다고 보고했습니다. 그러므로 즉석 식품 및 음료에 대한 수요 증가는 캔 주류 시장의 성장을 가속화할 것으로 보입니다.

목차

제1장 주요 요약

제2장 시장 특징

제3장 시장 동향과 전략

제4장 시장 - 거시경제 시나리오 금리, 인플레이션, 지정학, 무역전쟁과 관세, 그리고 코로나 및 회복이 시장에 미치는 영향을 포함한 거시경제 시나리오

제5장 세계의 성장 분석과 전략 분석 프레임워크

제6장 시장 세분화

제7장 지역별/국가별 분석

제8장 아시아태평양 시장

제9장 중국 시장

제10장 인도 시장

제11장 일본 시장

제12장 호주 시장

제13장 인도네시아 시장

제14장 한국 시장

제15장 서유럽 시장

제16장 영국 시장

제17장 독일 시장

제18장 프랑스 시장

제19장 이탈리아 시장

제20장 스페인 시장

제21장 동유럽 시장

제22장 러시아 시장

제23장 북미 시장

제24장 미국 시장

제25장 캐나다 시장

제26장 남미 시장

제27장 브라질 시장

제28장 중동 시장

제29장 아프리카 시장

제30장 경쟁 구도와 기업 프로파일

제31장 기타 주요 기업 및 혁신 기업

제32장 세계 시장 경쟁 벤치마킹과 대시보드

제33장 주요 인수합병(M&A)

제34장 최근 시장 동향

제35장 시장의 잠재력이 높은 국가, 부문, 전략

제36장 부록

SHW
영문 목차

영문목차

Canned alcoholic beverages, packed in metal cans, contain premixed drinks produced by fermenting grains for beer or grapes for wine. The alcohol (ethyl alcohol) in these beverages is responsible for intoxication.

Canned alcoholic beverages primarily consist of wine, ready-to-drink (RTD) cocktails, and hard seltzers. Wine is produced through the fermentation of grape juice. These canned alcoholic options come in varying alcoholic strengths such as high, medium, and low and are distributed through on-trade venues, liquor stores, online platforms, and other distribution channels.

Note that the outlook for this market is being affected by rapid changes in trade relations and tariffs globally. The report will be updated prior to delivery to reflect the latest status, including revised forecasts and quantified impact analysis. The report's Recommendations and Conclusions sections will be updated to give strategies for entities dealing with the fast-moving international environment.

The rapid implementation of U.S. tariffs and the resulting trade tensions in spring 2025 are having a notable impact on the food and beverage sector. Rising costs for imported ingredients such as olive oil, cheese, and tropical fruits are pressuring food manufacturers to either reformulate their products or absorb reduced profit margins. Beverage producers are similarly affected, with tariffs on aluminum cans driving up packaging costs. Meanwhile, retaliatory tariffs on U.S. agricultural exports like soybeans and pork are disrupting farm-to-processor supply chains. In response, companies are adjusting recipes, increasing local sourcing, and using commodity hedging strategies to manage price volatility.

The canned alcoholic beverages market research report is one of a series of new reports from The Business Research Company that provides canned alcoholic beverages market statistics, including canned alcoholic beverages industry global market size, regional shares, competitors with a canned alcoholic beverages market share, detailed canned alcoholic beverages market segments, market trends, and opportunities, and any further data you may need to thrive in the canned alcoholic beverages industry. This canned alcoholic beverages market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The canned alcoholic beverages market size has grown rapidly in recent years. It will grow from $7.94 billion in 2024 to $8.92 billion in 2025 at a compound annual growth rate (CAGR) of 12.4%. The growth in the historic period can be attributed to outdoor and recreational consumption, changing consumer preferences, marketing and branding strategies, innovative flavors and varieties, retail expansion, rise of craft canned drinks.

The canned alcoholic beverages market size is expected to see rapid growth in the next few years. It will grow to " $15.15 billion in 2029 at a compound annual growth rate (CAGR) of 14.2%. The growth in the forecast period can be attributed to premiumization, expanding demographic reach, rising popularity of hard seltzers, regulatory changes, societal acceptance, global economic factors. Major trends in the forecast period include ready-to-drink (RTD) cocktails, sustainability and eco-friendly packaging, innovation in flavor combinations, low-calorie and low-sugar options, collaborations and limited editions, online retail and direct-to-consumer (DTC) sales.

The forecast of 14.2% growth over the next five years reflects a slight reduction of 0.1% from the previous estimate for this market.This reduction is primarily due to the impact of tariffs between the US and other countries. This is likely to directly affect the US by increasing aluminum can costs due to tariffs on Chinese and Russian aluminum, impacting hard seltzer and beer producers.The effect will also be felt more widely due to reciprocal tariffs and the negative effect on the global economy and trade due to increased trade tensions and restrictions.

The growing demand for ready-to-eat food and beverages is expected to drive the growth of the canned alcoholic beverages market. Ready-to-eat options include food and beverages that are pre-cleaned and pre-cooked, allowing for immediate consumption without further preparation. This increasing demand for ready-to-eat items also boosts the need for canned alcoholic beverages. For instance, in February 2023, Monster Beverage Corporation, a US-based company known for its energy drinks, reported that net sales for its Monster Energy Drinks segment rose 2.6% to $1.39 billion in the fourth quarter of 2022, up from $1.35 billion in the same period in 2021. Therefore, the rising demand for ready-to-eat food and beverages is likely to promote the growth of the canned alcoholic beverages market.

The burgeoning inclination towards craft alcoholic beverages is poised to be a significant driving force behind the growth of the canned alcoholic beverages market. Craft alcoholic beverages, renowned for their small-batch production, artisanal craftsmanship, and distinctive flavors, are often associated with independent producers. Canned alcoholic beverages align seamlessly with this trend, offering a convenient and portable format that complements the unique flavors of artisanal drinks. An indicative snapshot from April 2023, sourced from the Brewers Association (BA), a US-based trade association representing small and independent craft brewers, highlighted that small and independent brewers collectively produced 24.3 million barrels of beer in 2022, mirroring the production figures of the previous year. Moreover, the craft beer market's overall share by volume expanded to 13.2%, up from 13.1% in the previous year, underscoring the steady growth and consumer preference for craft beverages. This rising trend towards craft alcoholic beverages, marked by consumers' appreciation for distinct flavors and artisanal quality, is instrumental in propelling the growth trajectory of the canned alcoholic beverages market. The compatibility between canned formats and the unique offerings of craft beverages positions canned options as a favorable choice for consumers seeking convenience without compromising on quality or flavor experience.

Strategic partnerships and collaborations are emerging as key trends in the canned alcoholic beverages market. Manufacturers in this sector are joining forces to expand their product offerings and services. For example, in July 2022, Diageo, a UK-based beverage alcohol company, partnered with the US-based Vita Coco Company to create a line of premium canned cocktails that blend Captain Morgan rum with Vita Coco coconut water. This collaboration enhances the appeal of both brands by allowing Vita Coco to enter the alcoholic beverage market while strengthening Diageo's presence in the ready-to-drink segment, leveraging the strengths of both companies. Additionally, incorporating coconut water as a mixer differentiates the product in a competitive landscape, attracting consumers looking for refreshing and convenient cocktail options.

Major players in the canned alcoholic beverages market are strategically focusing on the development of pre-mixed canned cocktails, such as the iconic Jack and Coke, to cater to the growing demand for cocktails and secure a competitive advantage. The classic Jack & Coke cocktail, renowned for its blend of Tennessee Whiskey and Cola, has become a focal point for innovation. In a notable move in March 2023, Jack Daniel, a prominent US-based Tennessee whiskey brand, joined forces with Coca-Cola, a leading US-based carbonated soft drink company, to introduce the Jack Daniel's & Coca-Cola RTD (ready-to-drink) beverage in the United States. This pre-mixed canned cocktail presents the timeless Jack & Coke concoction in a convenient 12-ounce can format, boasting a 7% alcohol by volume (ABV). This innovative offering caters to consumer preferences for easy-to-enjoy cocktails, leveraging the familiarity and popularity of the classic Jack and Coke blend while offering convenience and portability in a ready-to-drink format. Such strategic introductions underscore the industry's commitment to meeting consumer demands for convenient and premium-quality canned alcoholic beverages, thereby strengthening their foothold in the competitive market landscape.

In June 2023, E. & J. Gallo Winery, a US-based winemaking company, acquired Bev for an undisclosed amount. This acquisition aims to enhance Gallo's portfolio with premium canned wines and spritzers, highlighting inclusivity and empowerment in the beverage sector. By integrating Bev's innovative products, Gallo seeks to expand its consumer base and adapt to evolving market trends. Bev is a US-based manufacturer specializing in canned alcoholic beverages, including canned wines and spritzers.

Major companies operating in the canned alcoholic beverages market include Anheuser-Busch Companies LLC, Heineken N.V., Asahi Group Holdings Ltd., Suntory Holdings Limited, Diageo plc, Kirin Holdings Company Limited, Pernod Ricard, Carlsberg Group, Molson Coors Beverage Company, Constellation Brands, Bacardi Limited, Brown-Forman Corporation, The Boston Beer Company, Treasury Wine Estates, Stone Brewing Co., CANarchy Craft Brewery Collective, Kona Brewing Co., Brooklyn Brewery, Avery Brewing Company, 21st Amendment Brewery, E. & J. Gallo Winery, Union Wine Company, Integrated Beverage Group LLC, Cigar City Brewing, Barefoot Cellars, Oskar Blues Brewery

North America was the largest region in the canned alcoholic beverages market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the canned alcoholic beverages market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

The countries covered in the canned alcoholic beverages market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The canned alcoholic beverages market consists of sales of waters and carbonated waters, fruit and vegetable juices and nectars, water-based flavored carbonated and non-carbonated drinks. Values in this market are 'factory gate' values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Canned Alcoholic Beverages Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on canned alcoholic beverages market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

Where is the largest and fastest growing market for canned alcoholic beverages ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The canned alcoholic beverages market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.

Scope

Table of Contents

1. Executive Summary

2. Canned Alcoholic Beverages Market Characteristics

3. Canned Alcoholic Beverages Market Trends And Strategies

4. Canned Alcoholic Beverages Market - Macro Economic Scenario Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics, Trade Wars and Tariffs, And Covid And Recovery On The Market

5. Global Canned Alcoholic Beverages Growth Analysis And Strategic Analysis Framework

6. Canned Alcoholic Beverages Market Segmentation

7. Canned Alcoholic Beverages Market Regional And Country Analysis

8. Asia-Pacific Canned Alcoholic Beverages Market

9. China Canned Alcoholic Beverages Market

10. India Canned Alcoholic Beverages Market

11. Japan Canned Alcoholic Beverages Market

12. Australia Canned Alcoholic Beverages Market

13. Indonesia Canned Alcoholic Beverages Market

14. South Korea Canned Alcoholic Beverages Market

15. Western Europe Canned Alcoholic Beverages Market

16. UK Canned Alcoholic Beverages Market

17. Germany Canned Alcoholic Beverages Market

18. France Canned Alcoholic Beverages Market

19. Italy Canned Alcoholic Beverages Market

20. Spain Canned Alcoholic Beverages Market

21. Eastern Europe Canned Alcoholic Beverages Market

22. Russia Canned Alcoholic Beverages Market

23. North America Canned Alcoholic Beverages Market

24. USA Canned Alcoholic Beverages Market

25. Canada Canned Alcoholic Beverages Market

26. South America Canned Alcoholic Beverages Market

27. Brazil Canned Alcoholic Beverages Market

28. Middle East Canned Alcoholic Beverages Market

29. Africa Canned Alcoholic Beverages Market

30. Canned Alcoholic Beverages Market Competitive Landscape And Company Profiles

31. Canned Alcoholic Beverages Market Other Major And Innovative Companies

32. Global Canned Alcoholic Beverages Market Competitive Benchmarking And Dashboard

33. Key Mergers And Acquisitions In The Canned Alcoholic Beverages Market

34. Recent Developments In The Canned Alcoholic Beverages Market

35. Canned Alcoholic Beverages Market High Potential Countries, Segments and Strategies

36. Appendix

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