Email verification software serves as a crucial tool or platform crafted to authenticate the accuracy and deliverability of email addresses. It aids businesses and organizations in ensuring the integrity of their email databases, verifying that the addresses therein are valid, current, and safe for message transmission. This software facilitates the maintenance of clean and precise email lists, enhances deliverability rates, and mitigates issues such as bounce backs and spam complaints.
The primary classifications of email verification software encompass cloud-based and web-based solutions. Cloud-based models entail the delivery of services such as storage, servers, and applications via the Internet on an on-demand basis, rather than being hosted on local servers or personal computers. These software solutions cater to a broad spectrum of enterprises, ranging from small and medium-sized businesses to large corporations, and are distributed through channels such as business-to-business (B2B) and business-to-customers (B2C).
The email verification software market research report is one of a series of new reports from The Business Research Company that provides email verification software market statistics, including the email verification software industry global market size, regional shares, competitors with email verification software market share, detailed email verification software market segments, market trends, and opportunities, and any further data you may need to thrive in the email verification software industry. This email verification software market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry
The email verification software market size has grown rapidly in recent years. It will grow from $0.65 billion in 2024 to $0.72 billion in 2025 at a compound annual growth rate (CAGR) of 10.8%. The growth in the historic period can be attributed to the rise of email marketing, data privacy regulations, increased online transactions, growth of cybersecurity concerns, and expansion of digital marketing.
The email verification software market size is expected to see rapid growth in the next few years. It will grow to $1.07 billion in 2029 at a compound annual growth rate (CAGR) of 10.5%. The growth in the forecast period can be attributed to emphasis on data quality, adoption of AI and machine learning, demand for real-time verification, integration with CRM and marketing automation, and mobile optimization. Major trends in the forecast period include blockchain-based verification, multi-channel verification, predictive analytics, enhanced verification APIs, and voice recognition verification.
The increasing adoption of cloud-based solutions is expected to drive the growth of the email verification software market. Cloud-based solutions are services or software that are hosted, maintained, and accessed online rather than relying on local servers or devices. The demand for cloud-based solutions is rising due to their scalability, cost-effectiveness, flexibility, and improved accessibility, as well as the growing trend of digital transformation across industries. Email verification software enhances the accuracy of email lists, improves deliverability, reduces bounce rates, and protects the sender's reputation by validating email addresses in real-time through cloud infrastructure. For example, a report from AAG IT Services, a UK-based provider of IT and digital transformation services, noted that Google Cloud generated $6.87 billion in revenue in Q3 2022, a year-over-year increase from $4.99 billion. By Q4 2022, Google Cloud's revenue had reached $7.32 billion, reflecting a 32% growth compared to the previous year. As a result, the increasing adoption of cloud-based solutions is driving the growth of the email verification software market.
Leading companies in the email verification software market are leveraging machine learning and automation technologies to enhance their offerings and deliver better solutions to customers. Machine learning and automation involve the integration of advanced algorithms and automated processes to improve the accuracy, efficiency, and reliability of email verification processes. For instance, in June 2023, Reoon Technology, an India-based prominent B2B SaaS development company, launched the Reoon Email Verifier to enhance email deliverability and reduce bounce rates for businesses of all sizes. It provides a cutting-edge service that allows businesses and organizations to validate email addresses in bulk and in real time without sending any emails to recipients. The feature is handy for marketing agencies, e-commerce companies, business owners, SaaS businesses, recruitment firms, and other organizations relying heavily on email communication with customers or clients.
In April 2022, Emailable, a US-based provider of email deliverability solutions, acquired Email Checker for an undisclosed amount. This acquisition was intended to strengthen Emailable's email verification capabilities and broaden its range of services. Email Checker, based in the UK, specializes in email verification software and services.
North America was the largest region in the email verification software market in 2024. The regions covered in the email verification software market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
The countries covered in the email verification software market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
The email verification software market consists of sales of stand-alone software, integrated solutions, and API-based solutions. Values in this market are 'factory gate' values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
Email Verification Software Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.
This report focuses on email verification software market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
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Where is the largest and fastest growing market for email verification software ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The email verification software market global report from the Business Research Company answers all these questions and many more.
The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.
The market characteristics section of the report defines and explains the market.
The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
The forecasts are made after considering the major factors currently impacting the market. These include:
The forecasts are made after considering the major factors currently impacting the market. These include the Russia-Ukraine war, rising inflation, higher interest rates, and the legacy of the COVID-19 pandemic.
Market segmentations break down the market into sub markets.
The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers the growth trajectory of COVID-19 for all regions, key developed countries and major emerging markets.
The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.
Scope
Markets Covered:1) By Type: Cloud Based; Web Based
2) By Application: Small And Medium-Sized Enterprises; Large Enterprises
3) By Channel: Business-To-Business (B2B); Business-To-Customers (B2C)
Subsegments:
1) By Cloud-Based: Saas Email Verification Solutions; Cloud-Based Bulk Email Validation; API-Driven Email Verification Services; Real-Time Cloud Email Verification; Cloud-Based Email List Cleaning And Validation; Cloud-Integrated Email Verification For Marketing Platforms
2) By Web-Based: Web Portal Email Verification Tools; Web-Based Email Verification For Small Businesses; Browser-Based Email List Management; Online Email Validation Services; Web-Based Real-Time Email Verification For Websites; Self-Service Web-Based Email Validation Solutions
Companies Mentioned: Twilio Inc; Mailchimp; Lusha Systems Inc; GetEmail.io; Validity Inc.
3. Email Verification Software Market Trends And Strategies
4. Email Verification Software Market - Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics, Covid And Recovery On The Market
5. Global Email Verification Software Growth Analysis And Strategic Analysis Framework
5.1. Global Email Verification Software PESTEL Analysis (Political, Social, Technological, Environmental and Legal Factors, Drivers and Restraints)
5.2. Analysis Of End Use Industries
5.3. Global Email Verification Software Market Growth Rate Analysis
5.4. Global Email Verification Software Historic Market Size and Growth, 2019 - 2024, Value ($ Billion)
5.5. Global Email Verification Software Forecast Market Size and Growth, 2024 - 2029, 2034F, Value ($ Billion)
5.6. Global Email Verification Software Total Addressable Market (TAM)
6.1. Global Email Verification Software Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Cloud Based
Web Based
6.2. Global Email Verification Software Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Small And Medium-Sized Enterprises
Large Enterprises
6.3. Global Email Verification Software Market, Segmentation By Channel, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Business-To-Business (B2B)
Business-To-Customers (B2C)
6.4. Global Email Verification Software Market, Sub-Segmentation Of Cloud-Based, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Saas Email Verification Solutions
Cloud-Based Bulk Email Validation
API-Driven Email Verification Services
Real-Time Cloud Email Verification
Cloud-Based Email List Cleaning And Validation
Cloud-Integrated Email Verification For Marketing Platforms
6.5. Global Email Verification Software Market, Sub-Segmentation Of Web-Based, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Web Portal Email Verification Tools
Web-Based Email Verification For Small Businesses
Browser-Based Email List Management
Online Email Validation Services
Web-Based Real-Time Email Verification For Websites
Self-Service Web-Based Email Validation Solutions
7. Email Verification Software Market Regional And Country Analysis
7.1. Global Email Verification Software Market, Split By Region, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
7.2. Global Email Verification Software Market, Split By Country, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion