Warehouse Automation Market (Logistics Automation) Worth $55 Billion by 2030 - By Technology (AGV/AMR, ASRS, Conveyors, Sortation, Order Picking, AIDC, Palletizing and WMS/WES/WCS), By Industry, By Region & Country - 5th Edition
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Warehouse Automation Market - $55B TAM to Monetize in next 5 years
Warehouse automation companies had a huge order intake in 2021; however, revenue growth was constrained by supply chain disruptions. Thus, the industry entered in 2022 with a backlog of orders, which was eventually reduced by 2023 due to macroeconomic uncertainties. In 2024, order volumes began to rise again, but cautious capital expenditure from retailers slowed down investments due to inflation, low consumer spending, and geopolitical tensions. We expect order volumes expected to rebound in 2025 as retailers aim to meet increasing consumer demand.
We see substantial growth opportunities in long term for the warehouse automation market space owing to high labour cost and several structural trends in consumer demand within eCommerce, retailing and 3PL logistics. Despite of the temporary reduction in retail and e-commerce caused by slowdown in 2023 and 2024, we have observed a high interest towards warehouse automation in 2025 which may convert into new orders and revenues of these system integrators and manufacturers in 2025 onwards.
As per LogisticsIQ latest market research and analysis, Warehouse Automation Market is expected to touch the mark of $55 Billion by 2030, at a CAGR of almost 15% between 2024 and 2030. The growth of this market can be attributed to the growth in the e-commerce industry, multichannel distribution channels, e-grocery penetration, globalization of supply chain networks, emergence of autonomous mobile robots and rising need for same day / same hour delivery. The boom in e-commerce is compounding the major labour challenges faced by the $5T global logistics industry. Not only are shipment volumes growing rapidly, but online retail also typically requires more logistical work per item than brick & mortar retail. Indeed, online purchases require individual picking packing and shipping, as opposed to the bulk transportation models of traditional brick & mortar retail.
Our 5th edition of this market study is having a detailed market analysis of more than 700+ players (part of our exclusive Market Map), 10 solutions, 7 industries and 30 countries along with more than 500 pages, 350+ Market Tables, 290+ Exhibits and 140+ Company Profiles. Analysis is validated through 100+ in-depth interviews across the value chain with components and technology providers, system integrators & manufacturers, software and services providers, and end-user industry verticals. Market size tables are also available in a pivot-ready excel format. It is a best reference to analyse the market attractiveness, to identify the partner, customer or supplier, to check the competitive landscape, to benchmark the new technologies and to select the right the geography & industry vertical for your products and services.
Of course, the push to automate the warehouses was in full force before the Covid-19 but global pandemic forced the companies to change their strategy w.r.t warehouse automation from "good to have" category to "must to have" if they have to sustain in this industry. One of the learnings from the COVID-19 pandemic is that mega-trends like aging population, globalisation, health & safety, mobility, green logistics, autonomous world, urbanisation, individualisation and digitization need to be given more consideration and weight than in the past with a long-term vision so that we are ready with any challenge.
Post pandemic, most important and emerging trends have been eGrocery Growth, Micro-Fulfillment Centers, Automated Picking, Mixed Pallets Automation, Mobile Manipulators, and Automated Cold Storages. Huge investment in start-ups such as Symbotic, Takeoff Technologies, Geek+, Fabric, Attabotics, Exotec Solutions, Hai Robotics, Addverb Technologies, and Dexterity are witnessing this growth along with presence of existing big players like Dematic, Honeywell intelligrated, SSI Schafer, Knapp, Daifuku, Muratec, AutoStore, and Toyota Advance Logistics. Retailers such as Walmart, Kroger, Coop, Target, Woolworths, Amazon, Ocado, Meijer, Carrefour, H-E-B, Albertsons, and Ahold Delhaize have already started adopting and implementing these new technologies during pandemic. Apart this, piece picking players such as Righthand Robotics, Nimble, Fizyr, Kindred, Covariant, OSARO, Plus One Robotics, Berkshire Grey, and AWL have established a new attractive capability for order picking in ecommerce fulfillment as picking is least automated process in existing warehouses.
Analytical Insights
US, Germany and China are the key market: United States, China and Germany are the largest markets with more than 50% share for Warehouse Automation both with regards to demand as well as the presence of OEMs and System Integrators. Europe is a big hub for OEMs, with strong presence in Germany, Italy, France, Netherlands, and Spain. Western Europe is a big market accounting ~30% of the overall global market. Most of the fastest growing markets are concentrated in APAC, mainly in South Asia (India) and South-East Asia. Middle East is another exciting opportunity and is well suited in terms of geography with European players looking to expand their offerings in the region. Latin America is still under-penetrated with regards to automation; however, things are set to change and market is set to observe a high growth in Brazil and Mexico. Within Europe, Central and Eastern Europe is a fast-growing region, with Poland and Czech Republic emerging as logistics hub and showing good growth prospects.
Online Grocery becoming the top attraction for warehouse automation: The Grocery industry is one of the most challenging and attractive industries from a logistics perspective. Grocery distributors ship high cubic volumes of merchandise to retail stores with frequent deliveries to ensure product freshness. Grocery distribution center operations are amongst the most labour intensive of any industry. Higher automation driven by online grocery, micro-fulfillment centers (MFC) and ultrafast deliveries is going to be biggest opportunity in next 5 years led by different type of solution providers as AutoStore, Ocado, Takeoff Technologies, Exotec, Fabric, Symbotic, Attabotics, OPEX, , Geek+, and Urbx Logistics. It will witness an opportunity of more than $7B by 2028 with 18% growth rate. We have already witnessed many partnerships in last 2-3 years such as Ocado and Kroger in USA, Takeoff Technologies and Majid Al Futtaim in Middle East, Walmart and Symbotic in USA, Ocado and Coles in Australia, and Freshippo (Alibaba Group) in China.
AGV/AMR will remain the key technology to adopt: AGV and AMR market is expected to be biggest market in 2028 with a CAGR of ~30%. AMR (without any external support of optical tape, sensor or vision) is going to be main contributor in the warehouses due to high demand in e-commerce sector and its flexibility to deploy the robot without any major change in the existing warehouse infrastructure. However, it is a bit slow in terms of pick rate per hour as compared to ASRS but is preferred in small and medium warehouses due to lower cost and quick deployment. It is expected that AGVs/AMRs are going to have more than 20% market share by 2028 in this market led by players like Seegrid, Balyo, Hai Robotics, Geek+, GreyOrange, HikRobot, Quicktron, Locus Robotics, Fetch Robotics (Zebra), 6 River Systems (Ocado), Teradyne (MiR, AutoGuide Mobile Robots), Rocla, JBT, ek-robotics, Omron, Rockwell Automation (Clearpath Robotics, OTTO Motors) etc.
Picking systems are still largely manual: The order picking process can be done manually or can be automated. Manual picking is preferred when there is a wide variety of SKUs (for example online grocery shopping) to pick from. The order picking is the most labour intense part of the warehouse/DC and ideal for automation, however automation becomes increasingly challenging as the number of SKUs goes up. Barcode scanning can minimize errors but RFID (radio frequency) is quicker and more accurate for product identification. Manual pickers can still be tasked with picking individual items; however, automated storage and retrieval systems can bring the goods to the picker, and order picking robots can improve this further, thereby cutting down on a lot of manual labour and costs. Technologies like pick-to-light or pick-to-voice can also increase the efficiency of the human worker even if the task is not truly automated. Apart this, piece picking robots are the latest pick by fulfillment center for ecommerce delivered by Righthand Robotics, Berkshire Grey, Osaro, Covariant, Kindred AI, Plus One Robotics, Fizyr, Dexterity, Pickr AI etc.
Key Highlights
Warehouse Automation equipment suppliers and industry consultants expect broadly mid-teen% sales growth in long term driven by demographic changes, increased penetration in e-commerce and the advent of the Industrial IoT, that will drive demand for data analytics, 5G, digital services and automated operations in post-pandemic era.
Competitive landscape - There are around 15 big players having annual revenue of more than $1B and 15-20 medium-size companies with revenue between $200M and $1B operating in the material handling equipment space capable of delivering comprehensive automated warehouse solutions. Top-10 large companies (including Dematic, Daifuku, SSI Schaefer, Honeywell Intelligrated, Knapp, Toyota Advance Logistics, Muratec, Beumer Group, Fortna, Witron) are capturing more than 50% of market share although lots of start-ups are emerging in new categories like AMRs, Cube based ASRS, Picking Robots, Micro-Fulfillment, Autonomy Service Providers etc. Symbotic has emerged as a new player in last couple of years to compete with stablished players in USA.
Services, both MRO and Digital, importance is increasing - Over the time as the installed base of automated warehouse solutions grows, industry players expect an increase in revenues from services and maintenance, which would have a positive impact on profitability as the service business typically has 15-20% operating margins, versus 3-5% margins for new equipment. It is expected to be ~$11B opportunity by 2028 including digital services which is almost 25% of total market.
Business models are also changing considering the real time pain points of end-users for high capex. Businesses are increasingly intrigued with RaaS (Robotics As a Service) because of its flexibility, scalability, and lower cost of entry than traditional robotics programs. The business model for pick-as-a-service is usually on a per-pick basis, ranging from 6 cents to 10 cents per pick, while AMR-as-a-service is usually leased on a monthly basis, from US$750 per robot per month to several thousands of dollars per month, depending on the commitment period.
Industry Consolidation - The past 5 years have seen an increase in consolidation amongst material handling equipment providers as traditional players see acquisition of new technology leaders as an increasingly attractive way of positioning themselves in response to changing market trends. Acquisitions like Rockwell Automation (Clearpath Robotics, OTTO Motors), Jungheinrich (Magazino), SSI Schafer (DS Automotion), Zebra (Fetch Robotics, Matrox), ABB (ASTI), Toyota (Vanderlande, Bastian Solutions, ViaStore), Murata Machinery (Cimcorp), Locus Robotics (Waypoint), Hitachi (JR Automation), KPI Solutions (Kuecker Logistics Group, Pulse Integration, QC Software), Ocado (6 River Systems, Kindred, Haddington Dynamics), Element Logic (SDI), Honeywell (Intelligrated, Transnorm), Korber (Cohesio Group, Siemens Logistics, HighJump), Teradyne (MiR, Energid, AutoGuide Mobile Robots), Jungheinrich (Arculus), KION (Dematic), KUKA (Swisslog) are just some of the examples of this consolidation.
Facts to Know
Global e-Commerce sales have grown at a CAGR of 20% over the last decade, reaching almost $5 trillion worldwide in 2021, and expected to grow to more than $8 trillion by 2027. The share of online retail sales has gone from 2% of total to 19%, and is further expected to reach >25% by 2030.
Amazon Robotics automates the company's fulfillment centers using more than 750,000 autonomous mobile robots, 25x growth from 30,000 at the end of 2015. Amazon had been playing catchup to match supply with demand - fulfillment costs as a percentage of net sales climbed from ~15% in 2020 to 16-17% in 2022. Company has created a $1 billion venture investment program called the Amazon Industrial Innovation Fund (AIIF) to spur and support innovation in customer fulfillment, logistics, and the supply chain.
Walmart announced has partnered with Symbotic to reimagine the retailer's regional distribution network. Symbotic first implemented its system in Walmart's Brooksville, Florida distribution center in 2017. Since that time, the companies have worked together to optimize the system. In July 2021, Walmart announced its partnership with Symbotic to implement their high-tech automation system in the regional network and planned to implement this technology in 25 of their 42 RDCs. In May 2022, both expanded
commercial agreements to implement Symbotic's robotics and software automation platform in all 42 of Walmart's regional distribution centers over the coming years.
Zalando, Europe's leading online platform for fashion and lifestyle, has opened its third fulfillment center in Poland. The ramp up marks an important milestone in Zalando's logistics network expansion with two Polish fulfillment centers serving Zalando's growing customer base and one logistics site taking care of Zalando Lounge deliveries.
Warehouse labour shortages are also an issue with peak labour demands occurring around major shopping holidays viz. Black Friday, Cyber Monday, Amazon Prime day, Thanksgiving Day and Singles Day. Warehouses have to hire temporary labour around these peak times to meet the customer delivery schedules. Supply chain robotics company Cainiao had installed 700+ robots at China's largest robot-run warehouse to process orders on Singles Day.
2022 was the first year in Singles' Day history Alibaba declined to release its sales data, with the company simply stating sales were "in line" with those of 2021. Alibaba rival JD.com (China's second-largest retailer) also declined to release sales numbers for the first time-although they called their sales "record-setting". Singles' Day 2022 sales volume across all platforms was between $130 and $150 billion, an increase of between 3% and 13% from 2021. Analysts are expecting low-single-digit% growth for 2023 Singles' Day.
EXHIBIT 67: Conveyors and sortation equipment is the basic building block of automated warehouse, to remain a large opportunity, albeit a moderate growth rate
EXHIBIT 68: Challenges in e-Commerce to maintain competitiveness
EXHIBIT 69: Online fast fashion is driving the adoption of Overhead conveyor systems
EXHIBIT 70: Gantry Robots - Best combination of payload, flexibility and stroke
EXHIBIT 71: AS/RS solutions are being preferred for higher accuracy and faster fulfiment of orders
EXHIBIT 72: Palletising and De-palletising systems are needed for large warehouses
EXHIBIT 73: Coordinated by intelligent software, ergonomic palletizing operations can address variability in SKUs and volume
EXHIBIT 74: Palletizing is largely automated in production facilities, but the latest technologies can also handle a dynamic warehousing environment
EXHIBIT 75: AIDC solutions to grow as well, driven in large by higher penetration in warehouse workers
EXHIBIT 76: Traceability of ones and zeroes is great, but the latest scanners can capture image-based data about the quality of the product and the process.
EXHIBIT 77: Solutions that are intuitive and familiar will improve onboarding and retention-both of which are critical in a tight labor market.
EXHIBIT 78: Laser/image-based scanners are the window to real-time operations to Industry 4.0
EXHIBIT 79: AGV and AMR is the fastest growing segment, and is necessary for fully autmated warehouses
EXHIBIT 80: Order picking technologies are seeing higher adoption as picking accuracy becomes critical
EXHIBIT 81: Voice based picking systems are a system's window to real-time operations and a door to Industry 4.0
EXHIBIT 82: Analytics can spot patterns that help an organization fine tune the use of voice directed work.
EXHIBIT 83: Voice technology being deployed for other tasks as well
EXHIBIT 84: Robotic Piece Picking in action
EXHIBIT 85: Robots can be pre-programmed or use AI to recognize object orientation for right pick
EXHIBIT 86: Grippers and suction-based technologies have the most deployments
EXHIBIT 87: Warehouse Automation Software to be a $3b+ opportunity
EXHIBIT 88: WMS, WES and WCS are converging
EXHIBIT 89: MRO services form the second biggest share, and essential to business model and sustainable margins
EXHIBIT 90: One year maintenance contracts are quite common
EXHIBIT 91: Maintenance requires training of new staff as well as maintaining an inventory of spare parts
EXHIBIT 92: Suppliers should be brought in every six to 12 months to ensure maintenance is adequate
EXHIBIT 93: COVID-19 - Industries hit by crisis as compared to MIA average
EXHIBIT 94: Warehouse Automation Market By End-User Industry ($Million)
EXHIBIT 95: eCommerce is the largest segment in Warehouse Automation, growing at high single digit YoY
EXHIBIT 96: Global eCommerce sales will be $8 trillion by 2027, 23% of all global retail sales
EXHIBIT 97: Sales of shopping events, broken down by avg. sales per day in USD Billion
EXHIBIT 98: Online Grocery adoption increased due to COVID-19; higher automation is necessary for fulfilment
EXHIBIT 99: US online grocery will be $250B market by 2025
EXHIBIT 100: Online grocery in top 10 economies will reach $1.4b by 2028
EXHIBIT 101: High volume, high SKUs and high cost of returns pushing apparel players to automate operations
EXHIBIT 102: Ecommerce Penetration Rate in Fashion and Apparel Market
EXHIBIT 103: H&M continues to invest in automated online warehouses to provide next day delivery
EXHIBIT 104: Automation in F&B is driven by higher focus on safety regulations & improving operating margins
EXHIBIT 105: Coca-Cola, Northmead, Australia
EXHIBIT 106: General Merchandise presents a significant opportunity however, adoption is slow
EXHIBIT 107: Post and Parcel is slow to adopt automation in sorting centers, limited by the ROI benefits
EXHIBIT 108: Seegrid Tugger at Pennwood Place
EXHIBIT 109: Wholesale distribution of goods is a slow growth segment as demand for faster delivery is limited
EXHIBIT 110: Others segment has niche end-markets and growth is expected to remain stagnant
EXHIBIT 111: APAC will account for the largest demand for warehouse automation equipment, while US will be the single largest country
EXHIBIT 112: Warehouse Automation Market By Country ($Million)
EXHIBIT 113: North America Warehouse Automation Market Size in US$ Million
EXHIBIT 114: US Warehouse Automation Market Size in US$ Million
EXHIBIT 115: Top U.S. players for Retail Ecommerce Sales (%) in 2021
EXHIBIT 116: Warehouse Automation Market in United States By Equipment ($Million)
EXHIBIT 117: Warehouse Automation Market By End-Use Industry ($Million)
EXHIBIT 118: Investment Deals in USA for 2021
EXHIBIT 119: Canada Warehouse Automation Market Size in US$ Million
EXHIBIT 120: Warehouse Automation Market In Canada By Equipment ($Million)
EXHIBIT 121: Warehouse Automation Market in Canada By End-Use Industry ($Million)
EXHIBIT 122: Investment Deals in Canada for 2021
EXHIBIT 123: Western Europe Warehouse Automation Market Size in US$ Million
EXHIBIT 124: Central & Eastern Europe Warehouse Automation Market Size in US$ Million
EXHIBIT 125: UK Online Market Share of Top-5 Players
EXHIBIT 126: UK Warehouse Automation Market Size (2016-2026) in US$ Million
EXHIBIT 127: Investment Deals in Canada for 2021
EXHIBIT 128: Asda's AutoStore Installation (Supplied by Swisslog) in Lutterworth
EXHIBIT 129: Warehouse Automation Market in United Kingdom By Equipment ($Million)
EXHIBIT 130: Warehouse Automation Market in United Kingdom By End-Use Industry ($Million)
EXHIBIT 131: Germany Warehouse Automation Market Size in US$ Million
EXHIBIT 132: Warehouse Automation Market in Germany By Equipment ($Million)
EXHIBIT 133: Warehouse Automation Market in Germany By End-Use Industry ($Million)
EXHIBIT 134: Investment Deals in Germany for 2021
EXHIBIT 135: France Warehouse Automation Market Size in US$ Million
EXHIBIT 136: Investment Deals in France for 2020-21
EXHIBIT 137: Online grocery in France will be a $48bn market by 2027
EXHIBIT 138: Warehouse Automation Market in France By Equipment ($Million)
EXHIBIT 139: Casino has partnered with Ocado to develop automated CFC
EXHIBIT 140: Warehouse Automation Market in France By End-Use Industry ($Million)
EXHIBIT 141: Italy Warehouse Automation Market Size in US$ Million
EXHIBIT 142: Warehouse Automation Market in Italy By Equipment ($Million)
EXHIBIT 143: Warehouse Automation Market in Italy By End-Use Industry ($Million)
EXHIBIT 144: Spain Warehouse Automation Market Size in US$ Million
EXHIBIT 145: Warehouse Automation Market in Spain, By Equipment ($Million)
EXHIBIT 146: Warehouse Automation Market in Spain, By End-Use Industry ($Million)
EXHIBIT 147: Netherlands Warehouse Automation Market Size in US$ Million: Driven by Grocery & Retail
EXHIBIT 148: Warehouse Automation Market in Netherlands, By Equipment ($Million)
EXHIBIT 149: Warehouse Automation Market in Netherlands, By End-Use Industry ($Million)
EXHIBIT 150: Parcel lockers in the Nordics
EXHIBIT 151: Nordics Warehouse Automation Market Size in US$ Million
EXHIBIT 152: SOK/ Inex Oy automated warehouse
EXHIBIT 153: Warehouse Automation Market in Nordics By Equipment ($Million)
EXHIBIT 154: Warehouse Automation Market in Nordics By End-Use Industry ($Million)
EXHIBIT 155: Rest of Western Europe Warehouse Automation Market Size in US$ Million
EXHIBIT 156: Warehouse Automation Market in Rest of Western Europe By Equipment ($Million)
EXHIBIT 157: Warehouse Automation Market in Rest of Western Europe By End-Use Industry ($Million)
EXHIBIT 158: Warehouse Automation Market in Rest of Central and Eastern Europe By Equipment ($Million)
EXHIBIT 159: Warehouse Automation Market in Rest of Central and Eastern Europe By End-Use Industry ($Million)
EXHIBIT 160: Asia-Pacific Warehouse Automation Market Size in US$ Million
EXHIBIT 161: China eCommerce is booming, but distribution and logistics is lagging
EXHIBIT 162: China Warehouse Automation Market Size in US$ Million
EXHIBIT 163: Automated warehouses cost more than 15x traditional warehouse
EXHIBIT 164: Warehouse Automation Market in China By Equipment ($Million)
EXHIBIT 165: Warehouse Automation Market in China By End-Use Industry ($Million)
EXHIBIT 166: Investment Deals in China for 2021
EXHIBIT 167: Japan Warehouse Automation Market Size in US$ Million
EXHIBIT 168: Warehouse Automation Market in Japan By Equipment ($Million)
EXHIBIT 169: Warehouse Automation Market in Japan By End-Use Industry ($Million)
EXHIBIT 170: South Korea Warehouse Automation Market Size in US$ Million
EXHIBIT 171: Warehouse Automation Market in South Korea By ($Million)
EXHIBIT 172: Warehouse Automation Market in South Korea By ($Million)
EXHIBIT 173: India Warehouse Automation Market Size in US$ Million
EXHIBIT 174: Demand for warehouse space is being driven by eCommerce
EXHIBIT 175: Sorter Robot
EXHIBIT 176: Addverb Technologies Portfolio
EXHIBIT 177: Warehouse Automation Market in India By Equipment ($Million)
EXHIBIT 178: Warehouse Automation Market in India By End-Use Industry ($Million)
EXHIBIT 179: Australia Warehouse Automation Market Size in US$ Million
EXHIBIT 180: Warehouse Automation Market in Australia By Equipment ($Million)
EXHIBIT 181: Warehouse Automation Market in Australia By End-Use Industry ($Million)
EXHIBIT 182: Indonesia Warehouse Automation Market Size in US$ Million
EXHIBIT 183: The South-east Asian eCommerce market is booming
EXHIBIT 184: Warehouse Automation Market in Indonesia by Equipment ($Million)
EXHIBIT 185: Warehouse Automation Market in Indonesia By End-Use Industry ($Million)
EXHIBIT 186: Thailand Warehouse Automation Market Size in US$ Million
EXHIBIT 187: Warehouse Automation Market in Thailand By Equipment ($Million)
EXHIBIT 188: Warehouse Automation Market in Thailand By Equipment ($Million)
EXHIBIT 189: Philippines Warehouse Automation Market Size in US$ Million
EXHIBIT 190: Warehouse Automation Market in Philippines By Equipment ($Million)
EXHIBIT 191: Warehouse Automation Market in Philippines By End-Use Industry ($Million)
EXHIBIT 192: Vietnam Warehouse Automation Market Size in US$ Million
EXHIBIT 193: Warehouse Automation Market in Vietnam By Equipment ($Million)
EXHIBIT 194: Warehouse Automation Market in Vietnam By End-Use Industry ($Million)
EXHIBIT 195: Malaysia Warehouse Automation Market Size in US$ Million
EXHIBIT 196: Warehouse Automation Market in Malaysia By Equipment ($Million)
EXHIBIT 197: Warehouse Automation Market in Malaysia By End-Use Industry ($Million)