The generative AI cybersecurity market is forecasted to grow by USD 11,607.7 mn during 2024-2029, accelerating at a CAGR of 35.4% during the forecast period. The report on the generative AI cybersecurity market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.
The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by proliferation of AI-augmented cyber threats, intensifying regulatory scrutiny and imperative for AI governance, and widespread enterprise integration of generative AI and consequent expansion of attack surface.
Market Scope
Base Year
2025
End Year
2029
Series Year
2025-2029
Growth Momentum
Accelerate
YOY 2025
30.1%
CAGR
35.4%
Incremental Value
$11,607.7 mn
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market size data, segment with regional analysis and vendor landscape in addition to an analysis of the key companies. Reports have historic and forecast data.
Technavio's generative AI cybersecurity market is segmented as below:
By Component
Software
Services
By Type
Network security
Threat detection and analysis
Adversarial defense
Insider threat detection
Others
By Technology
GANs
DNNs
VAEs
Reinforcement learning
Others
By End-user
BFSI
Retail and e-commerce
Government and defense
Healthcare and life sciences
Others
By Geographical Landscape
North America
Europe
APAC
South America
Middle East and Africa
This study identifies the proliferation of AI-specific governance, risk, and compliance platforms as one of the prime reasons driving the generative AI cybersecurity market growth during the next few years. Also, emergence of adversarial AI simulation and red teaming as a service and integration of generative AI into security operations for enhanced threat defense will lead to sizable demand in the market.
The report on the generative AI cybersecurity market covers the following areas:
generative AI Cybersecurity Market sizing
generative AI Cybersecurity Market forecast
generative AI Cybersecurity Market industry analysis
The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading generative AI cybersecurity market vendors that include Accenture PLC, Amazon Web Services Inc., Check Point Software Technologies Ltd., Cisco Systems Inc., Cloudflare Inc., CrowdStrike Inc., Cyera Ltd., Darktrace Holdings Ltd., Fortinet Inc., Google LLC, INKY Technology Corp., International Business Machines Corp., Microsoft Corp., Netskope Inc., NVIDIA Corp., Palo Alto Networks Inc., SENTINELONE Inc., Splunk Inc., and Vectra AI Inc.. Also, the generative AI cybersecurity market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.
The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.
Table of Contents
1 Executive Summary
1.1 Market overview
Executive Summary - Chart on Market Overview
Executive Summary - Data Table on Market Overview
Executive Summary - Chart on Global Market Characteristics
Executive Summary - Chart on Market By Geographical Landscape
Executive Summary - Chart on Market Segmentation by Component
Executive Summary - Chart on Market Segmentation by Type
Executive Summary - Chart on Market Segmentation by Technology
Executive Summary - Chart on Market Segmentation by End-user
Executive Summary - Chart on Incremental Growth
Executive Summary - Data Table on Incremental Growth
Executive Summary - Chart on Company Market Positioning
2 Technavio Analysis
2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
2.2 Criticality of inputs and Factors of differentiation
Overview on criticality of inputs and factors of differentiation
2.3 Factors of disruption
Overview on factors of disruption
2.4 Impact of drivers and challenges
Impact of drivers and challenges in 2024 and 2029
3 Market Landscape
3.1 Market ecosystem
Parent Market
Data Table on - Parent Market
3.2 Market characteristics
Market characteristics analysis
3.3 Value chain analysis
Value chain analysis
4 Market Sizing
4.1 Market definition
Offerings of companies included in the market definition
4.2 Market segment analysis
Market segments
4.3 Market size 2024
4.4 Market outlook: Forecast for 2024-2029
Chart on Global - Market size and forecast 2024-2029 ($ million)
Data Table on Global - Market size and forecast 2024-2029 ($ million)
Chart on Global Market: Year-over-year growth 2024-2029 (%)
Data Table on Global Market: Year-over-year growth 2024-2029 (%)
5 Five Forces Analysis
5.1 Five forces summary
Five forces analysis - Comparison between 2024 and 2029
5.2 Bargaining power of buyers
Bargaining power of buyers - Impact of key factors 2024 and 2029
5.3 Bargaining power of suppliers
Bargaining power of suppliers - Impact of key factors in 2024 and 2029
5.4 Threat of new entrants
Threat of new entrants - Impact of key factors in 2024 and 2029
5.5 Threat of substitutes
Threat of substitutes - Impact of key factors in 2024 and 2029
5.6 Threat of rivalry
Threat of rivalry - Impact of key factors in 2024 and 2029
5.7 Market condition
Chart on Market condition - Five forces 2024 and 2029
6 Market Segmentation by Component
6.1 Market segments
Chart on Component - Market share 2024-2029 (%)
Data Table on Component - Market share 2024-2029 (%)
6.2 Comparison by Component
Chart on Comparison by Component
Data Table on Comparison by Component
6.3 Software - Market size and forecast 2024-2029
Chart on Software - Market size and forecast 2024-2029 ($ million)
Data Table on Software - Market size and forecast 2024-2029 ($ million)
Chart on Software - Year-over-year growth 2024-2029 (%)
Data Table on Software - Year-over-year growth 2024-2029 (%)
6.4 Services - Market size and forecast 2024-2029
Chart on Services - Market size and forecast 2024-2029 ($ million)
Data Table on Services - Market size and forecast 2024-2029 ($ million)
Chart on Services - Year-over-year growth 2024-2029 (%)
Data Table on Services - Year-over-year growth 2024-2029 (%)
6.5 Market opportunity by Component
Market opportunity by Component ($ million)
Data Table on Market opportunity by Component ($ million)
7 Market Segmentation by Type
7.1 Market segments
Chart on Type - Market share 2024-2029 (%)
Data Table on Type - Market share 2024-2029 (%)
7.2 Comparison by Type
Chart on Comparison by Type
Data Table on Comparison by Type
7.3 Network security - Market size and forecast 2024-2029
Chart on Network security - Market size and forecast 2024-2029 ($ million)
Data Table on Network security - Market size and forecast 2024-2029 ($ million)
Chart on Network security - Year-over-year growth 2024-2029 (%)
Data Table on Network security - Year-over-year growth 2024-2029 (%)
7.4 Threat detection and analysis - Market size and forecast 2024-2029
Chart on Threat detection and analysis - Market size and forecast 2024-2029 ($ million)
Data Table on Threat detection and analysis - Market size and forecast 2024-2029 ($ million)
Chart on Threat detection and analysis - Year-over-year growth 2024-2029 (%)
Data Table on Threat detection and analysis - Year-over-year growth 2024-2029 (%)
7.5 Adversarial defense - Market size and forecast 2024-2029
Chart on Adversarial defense - Market size and forecast 2024-2029 ($ million)
Data Table on Adversarial defense - Market size and forecast 2024-2029 ($ million)
Chart on Adversarial defense - Year-over-year growth 2024-2029 (%)
Data Table on Adversarial defense - Year-over-year growth 2024-2029 (%)
7.6 Insider threat detection - Market size and forecast 2024-2029
Chart on Insider threat detection - Market size and forecast 2024-2029 ($ million)
Data Table on Insider threat detection - Market size and forecast 2024-2029 ($ million)
Chart on Insider threat detection - Year-over-year growth 2024-2029 (%)
Data Table on Insider threat detection - Year-over-year growth 2024-2029 (%)
7.7 Others - Market size and forecast 2024-2029
Chart on Others - Market size and forecast 2024-2029 ($ million)
Data Table on Others - Market size and forecast 2024-2029 ($ million)
Chart on Others - Year-over-year growth 2024-2029 (%)
Data Table on Others - Year-over-year growth 2024-2029 (%)
7.8 Market opportunity by Type
Market opportunity by Type ($ million)
Data Table on Market opportunity by Type ($ million)
8 Market Segmentation by Technology
8.1 Market segments
Chart on Technology - Market share 2024-2029 (%)
Data Table on Technology - Market share 2024-2029 (%)
8.2 Comparison by Technology
Chart on Comparison by Technology
Data Table on Comparison by Technology
8.3 GANs - Market size and forecast 2024-2029
Chart on GANs - Market size and forecast 2024-2029 ($ million)
Data Table on GANs - Market size and forecast 2024-2029 ($ million)
Chart on GANs - Year-over-year growth 2024-2029 (%)
Data Table on GANs - Year-over-year growth 2024-2029 (%)
8.4 DNNs - Market size and forecast 2024-2029
Chart on DNNs - Market size and forecast 2024-2029 ($ million)
Data Table on DNNs - Market size and forecast 2024-2029 ($ million)
Chart on DNNs - Year-over-year growth 2024-2029 (%)
Data Table on DNNs - Year-over-year growth 2024-2029 (%)
8.5 VAEs - Market size and forecast 2024-2029
Chart on VAEs - Market size and forecast 2024-2029 ($ million)
Data Table on VAEs - Market size and forecast 2024-2029 ($ million)
Chart on VAEs - Year-over-year growth 2024-2029 (%)
Data Table on VAEs - Year-over-year growth 2024-2029 (%)
8.6 Reinforcement learning - Market size and forecast 2024-2029
Chart on Reinforcement learning - Market size and forecast 2024-2029 ($ million)
Data Table on Reinforcement learning - Market size and forecast 2024-2029 ($ million)
Chart on Reinforcement learning - Year-over-year growth 2024-2029 (%)
Data Table on Reinforcement learning - Year-over-year growth 2024-2029 (%)
8.7 Others - Market size and forecast 2024-2029
Chart on Others - Market size and forecast 2024-2029 ($ million)
Data Table on Others - Market size and forecast 2024-2029 ($ million)
Chart on Others - Year-over-year growth 2024-2029 (%)
Data Table on Others - Year-over-year growth 2024-2029 (%)
8.8 Market opportunity by Technology
Market opportunity by Technology ($ million)
Data Table on Market opportunity by Technology ($ million)
9 Market Segmentation by End-user
9.1 Market segments
Chart on End-user - Market share 2024-2029 (%)
Data Table on End-user - Market share 2024-2029 (%)
9.2 Comparison by End-user
Chart on Comparison by End-user
Data Table on Comparison by End-user
9.3 BFSI - Market size and forecast 2024-2029
Chart on BFSI - Market size and forecast 2024-2029 ($ million)
Data Table on BFSI - Market size and forecast 2024-2029 ($ million)
Chart on BFSI - Year-over-year growth 2024-2029 (%)
Data Table on BFSI - Year-over-year growth 2024-2029 (%)
9.4 Retail and e-commerce - Market size and forecast 2024-2029
Chart on Retail and e-commerce - Market size and forecast 2024-2029 ($ million)
Data Table on Retail and e-commerce - Market size and forecast 2024-2029 ($ million)
Chart on Retail and e-commerce - Year-over-year growth 2024-2029 (%)
Data Table on Retail and e-commerce - Year-over-year growth 2024-2029 (%)
9.5 Government and defense - Market size and forecast 2024-2029
Chart on Government and defense - Market size and forecast 2024-2029 ($ million)
Data Table on Government and defense - Market size and forecast 2024-2029 ($ million)
Chart on Government and defense - Year-over-year growth 2024-2029 (%)
Data Table on Government and defense - Year-over-year growth 2024-2029 (%)
9.6 Healthcare and life sciences - Market size and forecast 2024-2029
Chart on Healthcare and life sciences - Market size and forecast 2024-2029 ($ million)
Data Table on Healthcare and life sciences - Market size and forecast 2024-2029 ($ million)
Chart on Healthcare and life sciences - Year-over-year growth 2024-2029 (%)
Data Table on Healthcare and life sciences - Year-over-year growth 2024-2029 (%)
9.7 Others - Market size and forecast 2024-2029
Chart on Others - Market size and forecast 2024-2029 ($ million)
Data Table on Others - Market size and forecast 2024-2029 ($ million)
Chart on Others - Year-over-year growth 2024-2029 (%)
Data Table on Others - Year-over-year growth 2024-2029 (%)
9.8 Market opportunity by End-user
Market opportunity by End-user ($ million)
Data Table on Market opportunity by End-user ($ million)
10 Customer Landscape
10.1 Customer landscape overview
Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
11 Geographic Landscape
11.1 Geographic segmentation
Chart on Market share By Geographical Landscape 2024-2029 (%)
Data Table on Market share By Geographical Landscape 2024-2029 (%)
11.2 Geographic comparison
Chart on Geographic comparison
Data Table on Geographic comparison
11.3 North America - Market size and forecast 2024-2029
Chart on North America - Market size and forecast 2024-2029 ($ million)
Data Table on North America - Market size and forecast 2024-2029 ($ million)
Chart on North America - Year-over-year growth 2024-2029 (%)
Data Table on North America - Year-over-year growth 2024-2029 (%)
11.4 Europe - Market size and forecast 2024-2029
Chart on Europe - Market size and forecast 2024-2029 ($ million)
Data Table on Europe - Market size and forecast 2024-2029 ($ million)
Chart on Europe - Year-over-year growth 2024-2029 (%)
Data Table on Europe - Year-over-year growth 2024-2029 (%)
11.5 APAC - Market size and forecast 2024-2029
Chart on APAC - Market size and forecast 2024-2029 ($ million)
Data Table on APAC - Market size and forecast 2024-2029 ($ million)
Chart on APAC - Year-over-year growth 2024-2029 (%)
Data Table on APAC - Year-over-year growth 2024-2029 (%)
11.6 South America - Market size and forecast 2024-2029
Chart on South America - Market size and forecast 2024-2029 ($ million)
Data Table on South America - Market size and forecast 2024-2029 ($ million)
Chart on South America - Year-over-year growth 2024-2029 (%)
Data Table on South America - Year-over-year growth 2024-2029 (%)
11.7 Middle East and Africa - Market size and forecast 2024-2029
Chart on Middle East and Africa - Market size and forecast 2024-2029 ($ million)
Data Table on Middle East and Africa - Market size and forecast 2024-2029 ($ million)
Chart on Middle East and Africa - Year-over-year growth 2024-2029 (%)
Data Table on Middle East and Africa - Year-over-year growth 2024-2029 (%)
11.8 US - Market size and forecast 2024-2029
Chart on US - Market size and forecast 2024-2029 ($ million)
Data Table on US - Market size and forecast 2024-2029 ($ million)
Chart on US - Year-over-year growth 2024-2029 (%)
Data Table on US - Year-over-year growth 2024-2029 (%)
11.9 Canada - Market size and forecast 2024-2029
Chart on Canada - Market size and forecast 2024-2029 ($ million)
Data Table on Canada - Market size and forecast 2024-2029 ($ million)
Chart on Canada - Year-over-year growth 2024-2029 (%)
Data Table on Canada - Year-over-year growth 2024-2029 (%)
11.10 UK - Market size and forecast 2024-2029
Chart on UK - Market size and forecast 2024-2029 ($ million)
Data Table on UK - Market size and forecast 2024-2029 ($ million)
Chart on UK - Year-over-year growth 2024-2029 (%)
Data Table on UK - Year-over-year growth 2024-2029 (%)
11.11 Germany - Market size and forecast 2024-2029
Chart on Germany - Market size and forecast 2024-2029 ($ million)
Data Table on Germany - Market size and forecast 2024-2029 ($ million)
Chart on Germany - Year-over-year growth 2024-2029 (%)
Data Table on Germany - Year-over-year growth 2024-2029 (%)
11.12 France - Market size and forecast 2024-2029
Chart on France - Market size and forecast 2024-2029 ($ million)
Data Table on France - Market size and forecast 2024-2029 ($ million)
Chart on France - Year-over-year growth 2024-2029 (%)
Data Table on France - Year-over-year growth 2024-2029 (%)
11.13 China - Market size and forecast 2024-2029
Chart on China - Market size and forecast 2024-2029 ($ million)
Data Table on China - Market size and forecast 2024-2029 ($ million)
Chart on China - Year-over-year growth 2024-2029 (%)
Data Table on China - Year-over-year growth 2024-2029 (%)
11.14 India - Market size and forecast 2024-2029
Chart on India - Market size and forecast 2024-2029 ($ million)
Data Table on India - Market size and forecast 2024-2029 ($ million)
Chart on India - Year-over-year growth 2024-2029 (%)
Data Table on India - Year-over-year growth 2024-2029 (%)
11.15 Japan - Market size and forecast 2024-2029
Chart on Japan - Market size and forecast 2024-2029 ($ million)
Data Table on Japan - Market size and forecast 2024-2029 ($ million)
Chart on Japan - Year-over-year growth 2024-2029 (%)
Data Table on Japan - Year-over-year growth 2024-2029 (%)
11.16 Australia - Market size and forecast 2024-2029
Chart on Australia - Market size and forecast 2024-2029 ($ million)
Data Table on Australia - Market size and forecast 2024-2029 ($ million)
Chart on Australia - Year-over-year growth 2024-2029 (%)
Data Table on Australia - Year-over-year growth 2024-2029 (%)
11.17 Brazil - Market size and forecast 2024-2029
Chart on Brazil - Market size and forecast 2024-2029 ($ million)
Data Table on Brazil - Market size and forecast 2024-2029 ($ million)
Chart on Brazil - Year-over-year growth 2024-2029 (%)
Data Table on Brazil - Year-over-year growth 2024-2029 (%)
11.18 Market opportunity By Geographical Landscape
Market opportunity By Geographical Landscape ($ million)
Data Tables on Market opportunity By Geographical Landscape ($ million)
12 Drivers, Challenges, and Opportunity/Restraints
12.1 Market drivers
12.2 Market challenges
12.3 Impact of drivers and challenges
Impact of drivers and challenges in 2024 and 2029
12.4 Market opportunities/restraints
13 Competitive Landscape
13.1 Overview
13.2 Competitive Landscape
Overview on criticality of inputs and factors of differentiation
13.3 Landscape disruption
Overview on factors of disruption
13.4 Industry risks
Impact of key risks on business
14 Competitive Analysis
14.1 Companies profiled
Companies covered
14.2 Company ranking index
Company ranking index
14.3 Market positioning of companies
Matrix on companies position and classification
14.4 Accenture PLC
Accenture PLC - Overview
Accenture PLC - Business segments
Accenture PLC - Key news
Accenture PLC - Key offerings
Accenture PLC - Segment focus
SWOT
14.5 Amazon Web Services Inc.
Amazon Web Services Inc. - Overview
Amazon Web Services Inc. - Product / Service
Amazon Web Services Inc. - Key news
Amazon Web Services Inc. - Key offerings
SWOT
14.6 Check Point Software Technologies Ltd.
Check Point Software Technologies Ltd. - Overview
Check Point Software Technologies Ltd. - Product / Service
Check Point Software Technologies Ltd. - Key news
Check Point Software Technologies Ltd. - Key offerings
SWOT
14.7 Cisco Systems Inc.
Cisco Systems Inc. - Overview
Cisco Systems Inc. - Business segments
Cisco Systems Inc. - Key news
Cisco Systems Inc. - Key offerings
Cisco Systems Inc. - Segment focus
SWOT
14.8 Cloudflare Inc.
Cloudflare Inc. - Overview
Cloudflare Inc. - Product / Service
Cloudflare Inc. - Key news
Cloudflare Inc. - Key offerings
SWOT
14.9 CrowdStrike Inc.
CrowdStrike Inc. - Overview
CrowdStrike Inc. - Product / Service
CrowdStrike Inc. - Key offerings
SWOT
14.10 Darktrace Holdings Ltd.
Darktrace Holdings Ltd. - Overview
Darktrace Holdings Ltd. - Product / Service
Darktrace Holdings Ltd. - Key offerings
SWOT
14.11 Fortinet Inc.
Fortinet Inc. - Overview
Fortinet Inc. - Product / Service
Fortinet Inc. - Key news
Fortinet Inc. - Key offerings
SWOT
14.12 Google LLC
Google LLC - Overview
Google LLC - Product / Service
Google LLC - Key offerings
SWOT
14.13 International Business Machines Corp.
International Business Machines Corp. - Overview
International Business Machines Corp. - Business segments
International Business Machines Corp. - Key news
International Business Machines Corp. - Key offerings
International Business Machines Corp. - Segment focus
SWOT
14.14 Microsoft Corp.
Microsoft Corp. - Overview
Microsoft Corp. - Business segments
Microsoft Corp. - Key news
Microsoft Corp. - Key offerings
Microsoft Corp. - Segment focus
SWOT
14.15 NVIDIA Corp.
NVIDIA Corp. - Overview
NVIDIA Corp. - Business segments
NVIDIA Corp. - Key news
NVIDIA Corp. - Key offerings
NVIDIA Corp. - Segment focus
SWOT
14.16 Palo Alto Networks Inc.
Palo Alto Networks Inc. - Overview
Palo Alto Networks Inc. - Product / Service
Palo Alto Networks Inc. - Key news
Palo Alto Networks Inc. - Key offerings
SWOT
14.17 SENTINELONE Inc.
SENTINELONE Inc. - Overview
SENTINELONE Inc. - Product / Service
SENTINELONE Inc. - Key offerings
SWOT
14.18 Splunk Inc.
Splunk Inc. - Overview
Splunk Inc. - Product / Service
Splunk Inc. - Key offerings
SWOT
15 Appendix
15.1 Scope of the report
15.2 Inclusions and exclusions checklist
Inclusions checklist
Exclusions checklist
15.3 Currency conversion rates for US$
Currency conversion rates for US$
15.4 Research methodology
Research methodology
15.5 Data procurement
Information sources
15.6 Data validation
Data validation
15.7 Validation techniques employed for market sizing