한글목차

온라인 조사 소프트웨어 시장(2025-2029년)

온라인 조사 소프트웨어 시장은 2024-2029년간 64억 3,720만 달러 확대되고, 예측 기간 동안 13.6%의 연평균 복합 성장률(CAGR)로 성장할 것으로 예상됩니다. 세계의 온라인 조사 소프트웨어(Online Survey Software) 시장에 대해 조사 분석했으며, 시장 규모와 예측, 동향, 성장 촉진요인, 과제, 약 25개 벤더에 대한 벤더 분석 등의 정보를 전해드립니다.

현재의 시장 시나리오, 최신 동향 및 성장요인, 전체 시장 환경에 대한 최신 분석을 제공합니다. 이 시장은 실시간 데이터 수집 및 분석에 대한 수요 증가, 시장 조사 및 고객 피드백을 위한 기업 내 온라인 설문조사의 인기 증가, 정부 조사의 확산에 의해 주도되고 있습니다.

이 보고서는 향후 몇 년동안 온라인 조사 소프트웨어 시장의 성장을 가속할 주요 요인 중 하나로 조사 소프트웨어에서 AI 및 ML 기술의 채택 증가를 꼽았습니다. 또한, 아이트래킹 기술의 출현과 모바일 조사 도구의 출현은 시장의 큰 수요로 이어질 것입니다.

목차

제1장 주요 요약

• 시장 개요

제2장 Technavio의 분석

• 가격·수명주기·고객 구입 바스켓·채택 비율·구입 기준 분석
• 인풋의 중요성과 차별화 요인
• 혼란 요인
• 성장 촉진요인과 과제의 영향

제3장 시장 구도

• 시장 생태계
• 시장 특징
• 밸류체인 분석

제4장 시장 규모

• 시장의 정의
• 시장 부문 분석
• 시장 규모(2024년)
• 시장 전망(2024-2029년)

제5장 시장 규모 실적

• 온라인 조사 소프트웨어 시장(2019-2023년)
• 최종사용자별 부문 분석
• 용도별 부문 분석
• 지역별 부문 분석
• 국가별 부문 분석

제6장 정성 분석

• AI의 영향 : 온라인 조사 소프트웨어 세계 시장

제7장 Five Forces 분석

• Five Forces 요약
• 바이어의 교섭력
• 공급 기업의 교섭력
• 신규 진출업체의 위협
• 대체품의 위협
• 경쟁 위협
• 시장 현황

제8장 시장 세분화 : 최종사용자별

• 시장 부문
• 비교 : 최종사용자별
• 소매
• 금융 서비스
• 헬스케어
• 제조업
• 기타
• 시장 기회 : 최종사용자별

제9장 시장 세분화 : 용도별

• 시장 부문
• 비교 : 용도별
• 중소기업
• 대기업
• 시장 기회 : 용도별

제10장 고객 상황

• 고객 상황 개요

제11장 지역별 상황

• 지역별 세분화
• 지역별 비교
• 북미
• 유럽
• 아시아태평양
• 남미
• 중동 및 아프리카
• 미국
• 중국
• 독일
• 캐나다
• 영국
• 프랑스
• 인도
• 사우디아라비아
• 일본
• 브라질
• 시장 기회 : 지역 상황별

제12장 성장 촉진요인, 과제, 기회, 성장 억제요인

• 시장 성장 촉진요인
• 시장이 해결해야 할 과제
• 성장 촉진요인과 과제의 영향
• 시장 기회와 성장 억제요인

제13장 경쟁 구도

• 개요
• 경쟁 구도
• 혼란 상황
• 업계 리스크

제14장 경쟁 분석

• 기업 개요
• 기업 순위 지수
• 기업의 시장 포지셔닝
• Alchemer LLC
• IdWeb Srl
• LimeSurvey GmbH
• Medallia Inc.
• Methods Group LLC
• Outside Software Inc.
• QuestionPro Inc.
• SAP SE
• SmartSurvey Ltd.
• SoGoSurvey LLC
• Survey Monkey Inc.
• Survey Planet LLC
• Toluna Group
• TYPEFORM SL
• Zoho Corp. Pvt. Ltd.

제15장 부록

영문목차

Online Survey Software Market 2025-2029

The online survey software market is forecasted to grow by $ 6437.2 mn during 2024-2029, accelerating at a CAGR of 13.6% during the forecast period. The report on the online survey software market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by growing demand for real-time data collection and analysis, growing popularity of online surveys among companies for market research and customer feedback, and proliferation of government surveys.

Technavio's online survey software market is segmented as below:

By End-user

• Retail
• Financial services
• Healthcare
• Manufacturing
• Others

By Application

• SMEs
• Large enterprises

By Geographical Landscape

• North America
• Europe
• APAC
• South America
• Middle East and Africa

This study identifies the rise in adoption of ai and ml technologies in survey software as one of the prime reasons driving the online survey software market growth during the next few years. Also, emergence of eye tracking technology and emergence of mobile survey tools will lead to sizable demand in the market.

The report on the online survey software market covers the following areas:

• Online Survey Software Market sizing
• Online Survey Software Market forecast
• Online Survey Software Market industry analysis

The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading online survey software market vendors that include Alchemer LLC, Checkbox Survey Inc., IdWeb Srl, LimeSurvey GmbH, Medallia Inc., Methods Group LLC, NICEREPLY, Outside Software Inc., Qualtrics LLC, QuestionPro Inc., SAP SE, SmartSurvey Ltd., SoGoSurvey LLC, Survey Monkey Inc., Survey Planet LLC, Toluna Group, TYPEFORM SL, WorkTango Inc., WorldAPP Inc., and Zoho Corp. Pvt. Ltd.. Also, the online survey software market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.

Table of Contents

1 Executive Summary

• 1.1 Market overview
  • Executive Summary - Chart on Market Overview
  • Executive Summary - Data Table on Market Overview
  • Executive Summary - Chart on Global Market Characteristics
  • Executive Summary - Chart on Market By Geographical Landscape
  • Executive Summary - Chart on Market Segmentation by End-user
  • Executive Summary - Chart on Market Segmentation by Application
  • Executive Summary - Chart on Incremental Growth
  • Executive Summary - Data Table on Incremental Growth
  • Executive Summary - Chart on Company Market Positioning

2 Technavio Analysis

• 2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
  • Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
• 2.2 Criticality of inputs and Factors of differentiation
  • Overview on criticality of inputs and factors of differentiation
• 2.3 Factors of disruption
  • Overview on factors of disruption
• 2.4 Impact of drivers and challenges
  • Impact of drivers and challenges in 2024 and 2029

3 Market Landscape

• 3.1 Market ecosystem
  • Parent Market
  • Data Table on - Parent Market
• 3.2 Market characteristics
  • Market characteristics analysis
• 3.3 Value chain analysis
  • Value chain analysis

4 Market Sizing

• 4.1 Market definition
  • Offerings of companies included in the market definition
• 4.2 Market segment analysis
  • Market segments
• 4.3 Market size 2024
• 4.4 Market outlook: Forecast for 2024-2029
  • Chart on Global - Market size and forecast 2024-2029 ($ million)
  • Data Table on Global - Market size and forecast 2024-2029 ($ million)
  • Chart on Global Market: Year-over-year growth 2024-2029 (%)
  • Data Table on Global Market: Year-over-year growth 2024-2029 (%)

5 Historic Market Size

• 5.1 Global Online Survey Software Market 2019 - 2023
  • Historic Market Size - Data Table on Global Online Survey Software Market 2019 - 2023 ($ million)
• 5.2 End-user segment analysis 2019 - 2023
  • Historic Market Size - End-user Segment 2019 - 2023 ($ million)
• 5.3 Application segment analysis 2019 - 2023
  • Historic Market Size - Application Segment 2019 - 2023 ($ million)
• 5.4 Geography segment analysis 2019 - 2023
  • Historic Market Size - Geography Segment 2019 - 2023 ($ million)
• 5.5 Country segment analysis 2019 - 2023
  • Historic Market Size - Country Segment 2019 - 2023 ($ million)

6 Qualitative Analysis

• 6.1 Impact of AI on Global Online Survey Software Market

7 Five Forces Analysis

• 7.1 Five forces summary
  • Five forces analysis - Comparison between 2024 and 2029
• 7.2 Bargaining power of buyers
  • Bargaining power of buyers - Impact of key factors 2024 and 2029
• 7.3 Bargaining power of suppliers
  • Bargaining power of suppliers - Impact of key factors in 2024 and 2029
• 7.4 Threat of new entrants
  • Threat of new entrants - Impact of key factors in 2024 and 2029
• 7.5 Threat of substitutes
  • Threat of substitutes - Impact of key factors in 2024 and 2029
• 7.6 Threat of rivalry
  • Threat of rivalry - Impact of key factors in 2024 and 2029
• 7.7 Market condition
  • Chart on Market condition - Five forces 2024 and 2029

8 Market Segmentation by End-user

• 8.1 Market segments
  • Chart on End-user - Market share 2024-2029 (%)
  • Data Table on End-user - Market share 2024-2029 (%)
• 8.2 Comparison by End-user
  • Chart on Comparison by End-user
  • Data Table on Comparison by End-user
• 8.3 Retail - Market size and forecast 2024-2029
  • Chart on Retail - Market size and forecast 2024-2029 ($ million)
  • Data Table on Retail - Market size and forecast 2024-2029 ($ million)
  • Chart on Retail - Year-over-year growth 2024-2029 (%)
  • Data Table on Retail - Year-over-year growth 2024-2029 (%)
• 8.4 Financial services - Market size and forecast 2024-2029
  • Chart on Financial services - Market size and forecast 2024-2029 ($ million)
  • Data Table on Financial services - Market size and forecast 2024-2029 ($ million)
  • Chart on Financial services - Year-over-year growth 2024-2029 (%)
  • Data Table on Financial services - Year-over-year growth 2024-2029 (%)
• 8.5 Healthcare - Market size and forecast 2024-2029
  • Chart on Healthcare - Market size and forecast 2024-2029 ($ million)
  • Data Table on Healthcare - Market size and forecast 2024-2029 ($ million)
  • Chart on Healthcare - Year-over-year growth 2024-2029 (%)
  • Data Table on Healthcare - Year-over-year growth 2024-2029 (%)
• 8.6 Manufacturing - Market size and forecast 2024-2029
  • Chart on Manufacturing - Market size and forecast 2024-2029 ($ million)
  • Data Table on Manufacturing - Market size and forecast 2024-2029 ($ million)
  • Chart on Manufacturing - Year-over-year growth 2024-2029 (%)
  • Data Table on Manufacturing - Year-over-year growth 2024-2029 (%)
• 8.7 Others - Market size and forecast 2024-2029
  • Chart on Others - Market size and forecast 2024-2029 ($ million)
  • Data Table on Others - Market size and forecast 2024-2029 ($ million)
  • Chart on Others - Year-over-year growth 2024-2029 (%)
  • Data Table on Others - Year-over-year growth 2024-2029 (%)
• 8.8 Market opportunity by End-user
  • Market opportunity by End-user ($ million)
  • Data Table on Market opportunity by End-user ($ million)

9 Market Segmentation by Application

• 9.1 Market segments
  • Chart on Application - Market share 2024-2029 (%)
  • Data Table on Application - Market share 2024-2029 (%)
• 9.2 Comparison by Application
  • Chart on Comparison by Application
  • Data Table on Comparison by Application
• 9.3 SMEs - Market size and forecast 2024-2029
  • Chart on SMEs - Market size and forecast 2024-2029 ($ million)
  • Data Table on SMEs - Market size and forecast 2024-2029 ($ million)
  • Chart on SMEs - Year-over-year growth 2024-2029 (%)
  • Data Table on SMEs - Year-over-year growth 2024-2029 (%)
• 9.4 Large enterprises - Market size and forecast 2024-2029
  • Chart on Large enterprises - Market size and forecast 2024-2029 ($ million)
  • Data Table on Large enterprises - Market size and forecast 2024-2029 ($ million)
  • Chart on Large enterprises - Year-over-year growth 2024-2029 (%)
  • Data Table on Large enterprises - Year-over-year growth 2024-2029 (%)
• 9.5 Market opportunity by Application
  • Market opportunity by Application ($ million)
  • Data Table on Market opportunity by Application ($ million)

10 Customer Landscape

• 10.1 Customer landscape overview
  • Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

11 Geographic Landscape

• 11.1 Geographic segmentation
  • Chart on Market share By Geographical Landscape 2024-2029 (%)
  • Data Table on Market share By Geographical Landscape 2024-2029 (%)
• 11.2 Geographic comparison
  • Chart on Geographic comparison
  • Data Table on Geographic comparison
• 11.3 North America - Market size and forecast 2024-2029
  • Chart on North America - Market size and forecast 2024-2029 ($ million)
  • Data Table on North America - Market size and forecast 2024-2029 ($ million)
  • Chart on North America - Year-over-year growth 2024-2029 (%)
  • Data Table on North America - Year-over-year growth 2024-2029 (%)
• 11.4 Europe - Market size and forecast 2024-2029
  • Chart on Europe - Market size and forecast 2024-2029 ($ million)
  • Data Table on Europe - Market size and forecast 2024-2029 ($ million)
  • Chart on Europe - Year-over-year growth 2024-2029 (%)
  • Data Table on Europe - Year-over-year growth 2024-2029 (%)
• 11.5 APAC - Market size and forecast 2024-2029
  • Chart on APAC - Market size and forecast 2024-2029 ($ million)
  • Data Table on APAC - Market size and forecast 2024-2029 ($ million)
  • Chart on APAC - Year-over-year growth 2024-2029 (%)
  • Data Table on APAC - Year-over-year growth 2024-2029 (%)
• 11.6 South America - Market size and forecast 2024-2029
  • Chart on South America - Market size and forecast 2024-2029 ($ million)
  • Data Table on South America - Market size and forecast 2024-2029 ($ million)
  • Chart on South America - Year-over-year growth 2024-2029 (%)
  • Data Table on South America - Year-over-year growth 2024-2029 (%)
• 11.7 Middle East and Africa - Market size and forecast 2024-2029
  • Chart on Middle East and Africa - Market size and forecast 2024-2029 ($ million)
  • Data Table on Middle East and Africa - Market size and forecast 2024-2029 ($ million)
  • Chart on Middle East and Africa - Year-over-year growth 2024-2029 (%)
  • Data Table on Middle East and Africa - Year-over-year growth 2024-2029 (%)
• 11.8 US - Market size and forecast 2024-2029
  • Chart on US - Market size and forecast 2024-2029 ($ million)
  • Data Table on US - Market size and forecast 2024-2029 ($ million)
  • Chart on US - Year-over-year growth 2024-2029 (%)
  • Data Table on US - Year-over-year growth 2024-2029 (%)
• 11.9 China - Market size and forecast 2024-2029
  • Chart on China - Market size and forecast 2024-2029 ($ million)
  • Data Table on China - Market size and forecast 2024-2029 ($ million)
  • Chart on China - Year-over-year growth 2024-2029 (%)
  • Data Table on China - Year-over-year growth 2024-2029 (%)
• 11.10 Germany - Market size and forecast 2024-2029
  • Chart on Germany - Market size and forecast 2024-2029 ($ million)
  • Data Table on Germany - Market size and forecast 2024-2029 ($ million)
  • Chart on Germany - Year-over-year growth 2024-2029 (%)
  • Data Table on Germany - Year-over-year growth 2024-2029 (%)
• 11.11 Canada - Market size and forecast 2024-2029
  • Chart on Canada - Market size and forecast 2024-2029 ($ million)
  • Data Table on Canada - Market size and forecast 2024-2029 ($ million)
  • Chart on Canada - Year-over-year growth 2024-2029 (%)
  • Data Table on Canada - Year-over-year growth 2024-2029 (%)
• 11.12 UK - Market size and forecast 2024-2029
  • Chart on UK - Market size and forecast 2024-2029 ($ million)
  • Data Table on UK - Market size and forecast 2024-2029 ($ million)
  • Chart on UK - Year-over-year growth 2024-2029 (%)
  • Data Table on UK - Year-over-year growth 2024-2029 (%)
• 11.13 France - Market size and forecast 2024-2029
  • Chart on France - Market size and forecast 2024-2029 ($ million)
  • Data Table on France - Market size and forecast 2024-2029 ($ million)
  • Chart on France - Year-over-year growth 2024-2029 (%)
  • Data Table on France - Year-over-year growth 2024-2029 (%)
• 11.14 India - Market size and forecast 2024-2029
  • Chart on India - Market size and forecast 2024-2029 ($ million)
  • Data Table on India - Market size and forecast 2024-2029 ($ million)
  • Chart on India - Year-over-year growth 2024-2029 (%)
  • Data Table on India - Year-over-year growth 2024-2029 (%)
• 11.15 Saudi Arabia - Market size and forecast 2024-2029
  • Chart on Saudi Arabia - Market size and forecast 2024-2029 ($ million)
  • Data Table on Saudi Arabia - Market size and forecast 2024-2029 ($ million)
  • Chart on Saudi Arabia - Year-over-year growth 2024-2029 (%)
  • Data Table on Saudi Arabia - Year-over-year growth 2024-2029 (%)
• 11.16 Japan - Market size and forecast 2024-2029
  • Chart on Japan - Market size and forecast 2024-2029 ($ million)
  • Data Table on Japan - Market size and forecast 2024-2029 ($ million)
  • Chart on Japan - Year-over-year growth 2024-2029 (%)
  • Data Table on Japan - Year-over-year growth 2024-2029 (%)
• 11.17 Brazil - Market size and forecast 2024-2029
  • Chart on Brazil - Market size and forecast 2024-2029 ($ million)
  • Data Table on Brazil - Market size and forecast 2024-2029 ($ million)
  • Chart on Brazil - Year-over-year growth 2024-2029 (%)
  • Data Table on Brazil - Year-over-year growth 2024-2029 (%)
• 11.18 Market opportunity By Geographical Landscape
  • Market opportunity By Geographical Landscape ($ million)
  • Data Tables on Market opportunity By Geographical Landscape ($ million)

12 Drivers, Challenges, and Opportunity/Restraints

• 12.1 Market drivers
• 12.2 Market challenges
• 12.3 Impact of drivers and challenges
  • Impact of drivers and challenges in 2024 and 2029
• 12.4 Market opportunities/restraints

13 Competitive Landscape

• 13.1 Overview
• 13.2 Competitive Landscape
  • Overview on criticality of inputs and factors of differentiation
• 13.3 Landscape disruption
  • Overview on factors of disruption
• 13.4 Industry risks
  • Impact of key risks on business

14 Competitive Analysis

• 14.1 Companies profiled
  • Companies covered
• 14.2 Company ranking index
  • Company ranking index
• 14.3 Market positioning of companies
  • Matrix on companies position and classification
• 14.4 Alchemer LLC
  • Alchemer LLC - Overview
  • Alchemer LLC - Product / Service
  • Alchemer LLC - Key offerings
  • SWOT
• 14.5 IdWeb Srl
  • IdWeb Srl - Overview
  • IdWeb Srl - Product / Service
  • IdWeb Srl - Key offerings
  • SWOT
• 14.6 LimeSurvey GmbH
  • LimeSurvey GmbH - Overview
  • LimeSurvey GmbH - Product / Service
  • LimeSurvey GmbH - Key offerings
  • SWOT
• 14.7 Medallia Inc.
  • Medallia Inc. - Overview
  • Medallia Inc. - Product / Service
  • Medallia Inc. - Key offerings
  • SWOT
• 14.8 Methods Group LLC
  • Methods Group LLC - Overview
  • Methods Group LLC - Product / Service
  • Methods Group LLC - Key offerings
  • SWOT
• 14.9 Outside Software Inc.
  • Outside Software Inc. - Overview
  • Outside Software Inc. - Product / Service
  • Outside Software Inc. - Key offerings
  • SWOT
• 14.10 QuestionPro Inc.
  • QuestionPro Inc. - Overview
  • QuestionPro Inc. - Product / Service
  • QuestionPro Inc. - Key offerings
  • SWOT
• 14.11 SAP SE
  • SAP SE - Overview
  • SAP SE - Business segments
  • SAP SE - Key news
  • SAP SE - Key offerings
  • SAP SE - Segment focus
  • SWOT
• 14.12 SmartSurvey Ltd.
  • SmartSurvey Ltd. - Overview
  • SmartSurvey Ltd. - Product / Service
  • SmartSurvey Ltd. - Key offerings
  • SWOT
• 14.13 SoGoSurvey LLC
  • SoGoSurvey LLC - Overview
  • SoGoSurvey LLC - Product / Service
  • SoGoSurvey LLC - Key offerings
  • SWOT
• 14.14 Survey Monkey Inc.
  • Survey Monkey Inc. - Overview
  • Survey Monkey Inc. - Product / Service
  • Survey Monkey Inc. - Key offerings
  • SWOT
• 14.15 Survey Planet LLC
  • Survey Planet LLC - Overview
  • Survey Planet LLC - Product / Service
  • Survey Planet LLC - Key offerings
  • SWOT
• 14.16 Toluna Group
  • Toluna Group - Overview
  • Toluna Group - Product / Service
  • Toluna Group - Key offerings
  • SWOT
• 14.17 TYPEFORM SL
  • TYPEFORM SL - Overview
  • TYPEFORM SL - Product / Service
  • TYPEFORM SL - Key offerings
  • SWOT
• 14.18 Zoho Corp. Pvt. Ltd.
  • Zoho Corp. Pvt. Ltd. - Overview
  • Zoho Corp. Pvt. Ltd. - Product / Service
  • Zoho Corp. Pvt. Ltd. - Key news
  • Zoho Corp. Pvt. Ltd. - Key offerings
  • SWOT

15 Appendix

• 15.1 Scope of the report
• 15.2 Inclusions and exclusions checklist
  • Inclusions checklist
  • Exclusions checklist
• 15.3 Currency conversion rates for US$
  • Currency conversion rates for US$
• 15.4 Research methodology
  • Research methodology
• 15.5 Data procurement
  • Information sources
• 15.6 Data validation
  • Data validation
• 15.7 Validation techniques employed for market sizing
  • Validation techniques employed for market sizing
• 15.8 Data synthesis
  • Data synthesis
• 15.9 360 degree market analysis
  • 360 degree market analysis
• 15.10 List of abbreviations
  • List of abbreviations