쌀 시럽은 쌀 곡물에서 얻은 천연 감미료로 전분을 효소 분해하여 주로 맥아당 등 단순 당류로 만드는 천연 감미료입니다. 특히 건강 지향적인 소비자를 겨냥한 제품에서는 사탕수수 설탕이나 꿀과 같은 전통적인 감미료의 대체품으로 사용되는 경우가 많습니다. 쌀 시럽은 보통 옅은 황금색에서 호박색을 띠며, 부드럽고 버터 같은 풍미가 있어 제빵, 요리, 음료 등 다양한 요리 용도에 적합합니다. 쌀 시럽의 인기 요인 중 하나는 저알레르기, 소화하기 쉽고, 비건 및 글루텐 프리 감미료로 사용 가능하다는 점입니다. 쌀 시럽 시장은 예측 기간 동안 3.5%의 연평균 복합 성장률(CAGR)로 성장할 것으로 예상됩니다. 이러한 성장은 합성 감미료와 관련된 건강 문제에 대한 인식이 높아지면서 천연 및 유기농 식품에 대한 소비자의 선호도가 높아진 데 따른 것입니다.
천연 및 유기농 제품에 대한 소비자 수요 증가는 쌀 시럽 시장의 중요한 촉진제입니다. 건강을 중시하는 소비자들이 정제된 설탕과 인공 감미료에 대한 대안을 점점 더 많이 찾고 있으며, 쌀 시럽의 자연적이고 최소한의 가공만 거친 특성이 쌀 시럽을 선호하고 있습니다. 이러한 추세는 쌀 시럽이 식물성이고 글루텐이 없기 때문에 채식주의자나 글루텐 불내증이 있는 사람 등 특정 식단 요구가 있는 계층에서 특히 두드러집니다. 당뇨병이나 비만과 같은 건강 문제 증가도 소비자들의 식생활에 건강한 감미료 선택을 촉구하고 있습니다. 이러한 변화는 쌀 시럽이 은은한 단맛과 보습력으로 평가받으며 제과, 제빵, 제과, 음료 등 다양한 식품에 사용되고 있는 것에 반영되어 있습니다.
쌀 시럽 시장은 식물 유래 제품 및 클린 라벨 제품의 혁신을 통해 성장할 수 있는 큰 기회가 있습니다. 식물 유래 운동이 전 세계적으로 추진력을 얻음에 따라 제조업체들은 이 성장 부문에 대응하기 위해 새로운 제형을 개발하기 위해 노력하고 있습니다. 쌀 시럽은 자연스럽고 비건 친화적 인 프로파일로 인해 이러한 제형의 주요 성분으로 작용할 수 있습니다. 식품 업계에서는 더 건강하고 지속 가능한 것으로 인식되는 클린 라벨 원료에 대한 추세가 계속되고 있으며, 이는 쌀 시럽의 사용을 더욱 촉진하고 있습니다. 쌀 시럽의 장점을 강조하는 제품 트렌드와 마케팅 전략으로 이 시장을 개척함으로써 제조업체는 소비자 기반을 확장하고 식물 유래 트렌드를 활용하여 시장 성장을 가속할 수 있습니다.
세계의 쌀 시럽(Rice Syrup) 시장에 대해 조사했으며, 시장 개요, 특성별/원료별/최종 용도별/지역별 동향, 시장 진출 기업 프로파일 등의 정보를 전해드립니다.
목차
제1장 서문
제2장 주요 요약
제3장 쌀 시럽 시장 : 경쟁 분석
주요 벤더의 시장 포지셔닝
벤더가 채택한 전략
주요 업계 전략
제4장 쌀 시럽 시장 : 매크로 분석과 시장 역학
서론
세계의 쌀 시럽 시장 가치, 2023년-2033년
시장 역학
성장 촉진요인과 억제요인의 영향 분석
See-Saw 분석
Porter's Five Forces 모델
PESTEL 분석
제5장 쌀 시럽 시장 : 2023년-2033년
시장 개요
성장과 매출 분석 : 2024년 vs. 2033년
시장 세분화
제6장 쌀 시럽 시장 : 성질별, 2023년-2033년
시장 개요
성장과 매출 분석 : 2024년 vs. 2033년
시장 세분화
오가닉
기존
제7장 쌀 시럽 시장 : 원재료별, 2023년-2033년
시장 개요
성장과 매출 분석 : 2024년 vs. 2033년
시장 세분화
현미
백미
제8장 쌀 시럽 시장 : 최종 용도별, 2023년-2033년
시장 개요
성장과 매출 분석 : 2024년 vs. 2033년
시장 세분화
빵가게
음료
제과
디저트 및 유제품
푸드서비스
유아용 조제분유
제9장 북미의 쌀 시럽 시장 : 2023년-2033년
제10장 영국 및 EU의 쌀 시럽 시장 : 2023년-2033년
제11장 아시아태평양의 쌀 시럽 시장 : 2023년-2033년
제12장 라틴아메리카의 쌀 시럽 시장 : 2023년-2033년
제13장 중동 및 아프리카의 쌀 시럽 시장 : 2023년-2033년
제14장 기업 개요
ABF Ingredients Ltd.
Axiom Foods Inc.
Bharat Glucose Pvt. Ltd.
California Natural Products Inc.
Cargill Incorporated
Habib Rice Products Ltd.
Matco Foods Limited
Nature Bio-Foods Ltd
Om Foods Inc.
Shafi Gluco Chem(Pvt) Ltd
Windmill Organics Ltd.
Wuhu Deli Foods Co. Ltd.
Wuhu Haoyikuai Food Co. Ltd
LSH
영문 목차
영문목차
Rice syrup is a natural sweetener derived from rice grains through the enzymatic breakdown of starches into simpler sugars, primarily maltose. It is often used as an alternative to traditional sweeteners such as cane sugar and honey, especially in products targeting health-conscious consumers. Rice syrup is typically light golden to amber in color and has a mild, buttery flavor, making it suitable for a variety of culinary applications including baking, cooking, and in beverages. Its popularity is partly due to its being hypoallergenic and easily digestible, and it serves as a vegan and gluten-free sweetener option. The rice syrup market is projected to grow at a modest CAGR of 3.5% over the forecast period. This growth is driven by increasing consumer preference for natural and organic food products, coupled with the rising awareness of health issues associated with synthetic sweeteners.
Increasing Demand for Natural Sweeteners
The escalating consumer demand for natural and organic products is a significant driver for the rice syrup market. As health-conscious consumers increasingly seek alternatives to refined sugars and artificial sweeteners, rice syrup's natural and minimally processed attributes make it a preferred choice. This trend is particularly pronounced among demographics with specific dietary needs, such as vegans and those with gluten intolerance, as rice syrup is both plant-based and gluten-free. The rising prevalence of health issues like diabetes and obesity has also prompted consumers to seek healthier sweetening options in their diets. This shift is reflected in the growing incorporation of rice syrup in a variety of food products, including baked goods, confectioneries, and beverages, where it is valued for its subtle sweetness and moisture-retaining properties.
Opportunity in Plant-Based Product Innovation
There is a significant opportunity for growth in the rice syrup market through the innovation of plant-based and clean-label products. As the plant-based movement gains momentum globally, manufacturers are looking to develop new formulations that cater to this growing segment. Rice syrup can serve as a key ingredient in these formulations due to its natural, vegan-friendly profile. The food industry's ongoing trend towards clean-label ingredients, which are perceived as healthier and more sustainable, further supports the use of rice syrup. By tapping into this market with targeted product developments and marketing strategies that highlight the benefits of rice syrup, manufacturers can expand their consumer base and leverage the plant-based trend to boost market growth.
Competition from Other Natural Sweeteners
A primary restraint facing the rice syrup market is the intense competition from other natural sweeteners such as honey, agave nectar, and maple syrup. These alternatives often have stronger brand recognition and consumer loyalty, and in some cases, are perceived as being more natural or healthier than rice syrup. The versatility and distinct flavor profiles of these sweeteners can make them more appealing to both consumers and manufacturers. Additionally, many of these competitors benefit from longer-standing traditions in various cultures, which can influence consumer preferences and purchasing decisions. To combat this, rice syrup producers must invest in consumer education and marketing to differentiate their product and highlight specific advantages, such as its suitability for those with allergies to other sweeteners.
Challenge: Price Sensitivity and Supply Chain Volatility
Navigating price sensitivity and supply chain volatility poses a significant challenge in the rice syrup market. The cost of producing rice syrup, which can fluctuate with changes in raw material prices, may render it less competitive compared to cheaper synthetic sweeteners or more established natural alternatives. Additionally, the supply chain for rice and the enzymes used in rice syrup production can be susceptible to disruptions from environmental factors, regulatory changes, or geopolitical tensions in key producing regions. These factors can lead to volatility in pricing and availability, complicating production planning and financial forecasting for manufacturers. To manage these risks, companies must develop robust supply chain strategies that include diversifying their supplier base and investing in inventory management technologies.
Market Segmentation by Nature
In the rice syrup market, segmentation by nature includes Organic and Conventional rice syrup. Conventional rice syrup leads in terms of revenue generation due to its widespread availability and lower price point compared to its organic counterpart. This segment benefits from established supply chains and high-volume production practices that keep costs relatively low, making conventional rice syrup a popular choice for food manufacturers and consumers not strictly shopping for organic labels. However, the Organic segment is projected to exhibit the highest CAGR. The growing consumer demand for organic products, driven by increasing health consciousness and concerns about the environmental impact of conventional farming practices, is accelerating the growth of organic rice syrup sales. As more consumers seek out organic certifications to ensure product purity and sustainability, manufacturers are responding by expanding their organic offerings, which is expected to drive rapid growth in this segment.
Market Segmentation by Raw Material
The rice syrup market is also segmented based on the type of raw material used: Brown Rice and White Rice. White rice syrup accounts for the highest revenue within this segmentation, owing to its neutral flavor and color, which makes it a versatile sweetener across a broad range of food applications. White rice syrup's dominance in the market is supported by its traditional use and the established preference for its mild, moderately sweet taste which does not overpower other flavors in food products. On the other hand, brown rice syrup is expected to register the highest CAGR over the forecast period. This anticipated growth is fueled by the increasing consumer interest in whole grain and minimally processed foods, which positions brown rice syrup as a healthier and more nutritious option. Brown rice syrup also tends to have a richer flavor profile, which can be an advantage in natural and organic product lines where depth of flavor is a selling point. As dietary trends continue to favor whole foods and complex, unrefined sugars, brown rice syrup's popularity is likely to rise significantly.
Market Segmentation by Nature
In the rice syrup market, the segments are broadly categorized into Organic and Conventional. Currently, the Conventional segment commands the highest revenue due to its extensive use across various food and beverage products, affordability, and widespread availability in global markets. Conventional rice syrup is particularly favored by manufacturers for its cost-effectiveness and versatility in food processing applications. However, the Organic segment is poised for the highest CAGR. This growth is spurred by a surge in consumer demand for organic products, driven by heightened awareness of health benefits, environmental concerns, and an increasing preference for non-GMO foods. As consumers continue to push for cleaner labels and more transparent food sourcing, organic rice syrup is becoming more integrated into the production of organic baked goods, cereals, snacks, and beverages, reflecting a significant shift in consumer purchasing patterns towards healthier, sustainable options.
Market Segmentation by Raw Material
Segmentation by raw material in the rice syrup market divides it into two key categories: Brown Rice and White Rice. The White Rice segment holds the highest revenue share, attributed to its neutral flavor and color, making it a preferred sweetener in the food industry, especially in products where a clean, mild sweetness is desired without altering the taste or appearance. White rice syrup's processing and production are well-established, supporting its dominant position. Conversely, the Brown Rice syrup segment is anticipated to exhibit the highest CAGR, driven by growing consumer interest in nutritionally richer alternatives. Brown rice syrup contains more complex sugars and has a slight butterscotch flavor, appealing to those looking for more natural and minimally processed sweeteners. As trends toward health and wellness continue to influence food choices, brown rice syrup's popularity is expected to increase significantly, especially in markets focused on organic and health-oriented food products.
Geographic and Competitive Trends in the Rice Syrup Market
Geographically, the rice syrup market is witnessing significant trends with North America currently leading in terms of revenue due to the region's high consumption of processed foods and increasing demand for natural and organic sweeteners. However, Asia-Pacific is expected to exhibit the highest CAGR from 2025 to 2033, driven by changing dietary habits, rising health awareness, and the increasing presence of international food processing companies in this region. This growth is further fueled by the large rice production base in countries like China, India, and Thailand, which provides easy access to raw materials, making it an ideal region for rice syrup manufacturing.
Competitive Trends
In terms of competitive trends, the market features several key players including ABF Ingredients, Ltd., Axiom Foods, Inc., Bharat Glucose Pvt. Ltd., California Natural Products Inc., Cargill Incorporated, Habib Rice Products Ltd., Matco Foods Limited, Nature Bio-Foods Ltd, Om Foods Inc., Shafi Gluco Chem (Pvt) Ltd, Windmill Organics Ltd., Wuhu Deli Foods Co., Ltd., and Wuhu Haoyikuai Food Co., Ltd. In 2024, these companies focused on expanding their production capacities and enhancing their distribution networks to better serve global markets. They also invested in research and development to innovate and improve the quality of their rice syrup products, tailoring them to meet the diverse needs of health-conscious consumers. From 2025 to 2033, these companies are expected to further their efforts in product innovation, particularly in organic and non-GMO product lines, to capture the growing market for clean-label sweeteners. Strategic partnerships and acquisitions will likely be key strategies to enhance their market reach and competitiveness. Additionally, an increased focus on sustainability in production processes and supply chain management is anticipated to be a crucial aspect of their operational strategies to align with global environmental and social governance standards.
Historical & Forecast Period
This study report represents an analysis of each segment from 2023 to 2033 considering 2024 as the base year. Compounded Annual Growth Rate (CAGR) for each of the respective segments estimated for the forecast period of 2025 to 2033.
The current report comprises quantitative market estimations for each micro market for every geographical region and qualitative market analysis such as micro and macro environment analysis, market trends, competitive intelligence, segment analysis, porters five force model, top winning strategies, top investment markets, emerging trends & technological analysis, case studies, strategic conclusions and recommendations and other key market insights.
Research Methodology
The complete research study was conducted in three phases, namely: secondary research, primary research, and expert panel review. The key data points that enable the estimation of Rice Syrup market are as follows:
Research and development budgets of manufacturers and government spending
Revenues of key companies in the market segment
Number of end users & consumption volume, price, and value.
Geographical revenues generated by countries considered in the report
Micro and macro environment factors that are currently influencing the Rice Syrup market and their expected impact during the forecast period.
Market forecast was performed through proprietary software that analyzes various qualitative and quantitative factors. Growth rate and CAGR were estimated through intensive secondary and primary research. Data triangulation across various data points provides accuracy across various analyzed market segments in the report. Application of both top-down and bottom-up approach for validation of market estimation assures logical, methodical, and mathematical consistency of the quantitative data.
Market Segmentation
Nature
Organic
Conventional
Raw Material
Brown Rice
White Rice
End Use
Bakeries
Beverages
Confectionaries
Desserts & Dairy Products
Food Services
Infant Formulae
Region Segment (2023-2033; US$ Million)
North America
U.S.
Canada
Rest of North America
UK and European Union
UK
Germany
Spain
Italy
France
Rest of Europe
Asia Pacific
China
Japan
India
Australia
South Korea
Rest of Asia Pacific
Latin America
Brazil
Mexico
Rest of Latin America
Middle East and Africa
GCC
Africa
Rest of Middle East and Africa
Key questions answered in this report
What are the key micro and macro environmental factors that are impacting the growth of Rice Syrup market?
What are the key investment pockets concerning product segments and geographies currently and during the forecast period?
Estimated forecast and market projections up to 2033.
Which segment accounts for the fastest CAGR during the forecast period?
Which market segment holds a larger market share and why?
Are low and middle-income economies investing in the Rice Syrup market?
Which is the largest regional market for Rice Syrup market?
What are the market trends and dynamics in emerging markets such as Asia Pacific, Latin America, and Middle East & Africa?
Which are the key trends driving Rice Syrup market growth?
Who are the key competitors and what are their key strategies to enhance their market presence in the Rice Syrup market worldwide?
Table of Contents
1. Preface
1.1. Report Description
1.1.1. Purpose of the Report
1.1.2. Target Audience
1.1.3. Key Offerings
1.2. Market Segmentation
1.3. Research Methodology
1.3.1. Phase I - Secondary Research
1.3.2. Phase II - Primary Research
1.3.3. Phase III - Expert Panel Review
1.3.4. Assumptions
1.3.5. Approach Adopted
2. Executive Summary
2.1. Market Snapshot: Global Rice Syrup Market
2.2. Global Rice Syrup Market, By , 2024 (US$ Million)
2.3. Global Rice Syrup Market, By Nature, 2024 (US$ Million)
2.4. Global Rice Syrup Market, By Raw Material, 2024 (US$ Million)
2.5. Global Rice Syrup Market, By End Use, 2024 (US$ Million)
2.6. Global Rice Syrup Market, By Geography, 2024 (US$ Million)
2.7. Attractive Investment Proposition by Geography, 2024
3. Rice Syrup Market: Competitive Analysis
3.1. Market Positioning of Key Rice Syrup Market Vendors
3.2. Strategies Adopted by Rice Syrup Market Vendors