[시장보고서]전지형 차량(ATV) 시장 : 세계 산업 규모, 점유율, 동향, 기회 및 예측 - 제품 유형별, 엔진 배기량별, 용도별, 지역별, 경쟁 구도별(2021-2031년)

전지형 차량(ATV) 시장 : 세계 산업 규모, 점유율, 동향, 기회 및 예측 - 제품 유형별, 엔진 배기량별, 용도별, 지역별, 경쟁 구도별(2021-2031년)

All-Terrain Vehicle Market - Global Industry Size, Share, Trends Opportunity, and Forecast, Segmented By Product Type, By Engine Displacement, By Application, By Region & Competition, 2021-2031F

상품코드 : 1902099

리서치사 : TechSci Research

발행일 : 2026년 01월

페이지 정보 : 영문 185 Pages

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한글목차

샘플 요청 목록에 추가

세계의 전지형 차량(ATV) 시장은 2025년 23억 6,000만 달러에서 2031년까지 28억 1,000만 달러로, CAGR 2.95%로 확대할 전망입니다. 전지형 차량(ATV)이란 저압 타이어, 운전자가 앉을 수 있도록 설계된 좌석, 조향용 핸들이 장착된 오프로드 주행용 동력 장치입니다. 이러한 시장 확대는 기본적으로 효율적인 토지 관리를 위해 농업 및 임업 분야에서 본 차량에 대한 의존도가 높아지고 있으며, 야외 레크리에이션 활동에 대한 지속적인 소비자 수요에 의해 뒷받침되고 있습니다.

시장 개요
예측 기간	2027-2031년
시장 규모 : 2025년	23억 6,000만 달러
시장 규모 : 2031년	28억 1,000만 달러
CAGR : 2026-2031년	2.95%
가장 빠르게 성장하는 부문	군
최대 시장	북미

주요 시장 성장 촉진요인

세계에서 오프로드 레크리에이션 활동의 인기가 높아짐에 따라 전 세계 전지형 차량(ATV) 시장의 성장 동력이 되고 있으며, 트레일 주행, 스포츠 레이싱, 레저용으로 설계된 고성능 장비에 대한 수요가 증가하고 있습니다. 이러한 요인은 소비자들의 지속적인 아웃도어 라이프스타일로의 전환으로 특징지어지며, 제조업체들은 속도와 모험을 추구하는 애호가들을 위한 다용도한 사계절용 모델을 개발해야 하는 상황에 직면해 있습니다.

주요 시장 과제

안전에 대한 우려는 제조 공정을 복잡하게 만드는 엄격한 규제 준수를 요구하므로 세계 ATV 시장의 성장에 큰 장벽이 되고 있습니다. 사고 발생률이 계속 증가함에 따라 세계 각국의 규제기관은 엄격한 안전 기준을 시행하고 있으며, 제조업체는 차량 섀시를 재설계하고 복잡한 안정성 제어 시스템을 통합해야 하는 상황에 직면해 있습니다.

주요 시장 동향

전기 파워트레인과 배터리 기술의 급속한 보급은 시장을 근본적으로 변화시키고 있습니다. 제조업체들이 내연기관에서 고토크 무공해 모터로 전환하는 가운데, 이러한 변화는 엄격한 환경 규제와 환경 친화적인 레크리에이션 트레일 및 소음 규제가 있는 농업 지역에 적합한 저소음 차량에 대한 수요 증가로 인해 가속화되고 있습니다.

영문목차

The Global All-Terrain Vehicle Market will grow from USD 2.36 Billion in 2025 to USD 2.81 Billion by 2031 at a 2.95% CAGR. All-Terrain Vehicles are motorized off-highway units characterized by low-pressure tires, a seat designed to be straddled by the operator, and handlebars for steering control. The expansion of this market is fundamentally supported by the increasing reliance on these vehicles within the agricultural and forestry sectors for efficient land management, alongside a sustained consumer demand for outdoor recreational activities.

Market Overview
Forecast Period	2027-2031
Market Size 2025	USD 2.36 Billion
Market Size 2031	USD 2.81 Billion
CAGR 2026-2031	2.95%
Fastest Growing Segment	Military
Largest Market	North America

Key Market Drivers

The rising global popularity of off-road recreational activities represents a foundational growth driver for the Global All-Terrain Vehicle Market, fueling demand for high-performance units designed for trail riding, sport racing, and leisure. This driver is characterized by a sustained consumer shift toward outdoor lifestyles, compelling manufacturers to develop versatile year-round models that cater to enthusiasts seeking both speed and adventure.

Key Market Challenges

Safety concerns constitute a formidable barrier to the growth of the Global All-Terrain Vehicle Market by necessitating strict regulatory compliance that complicates manufacturing processes. As incident rates persist, regulatory bodies worldwide enforce rigorous safety standards, compelling manufacturers to re-engineer vehicle chassis and integrate complex stability control systems. These mandatory design modifications significantly increase research and development expenditures and raise overall production costs.

Key Market Trends

The Rapid Adoption of Electric Powertrains and Battery Technology is fundamentally reshaping the market as manufacturers transition from internal combustion engines to high-torque, zero-emission motors. This shift is increasingly driven by stringent environmental regulations and a growing necessity for quieter vehicles suitable for eco-sensitive recreational trails and noise-restricted agricultural zones. Leading OEMs are aggressively capitalizing on this transition by launching electrified portfolios that offer instant torque and significantly reduced maintenance costs compared to traditional gasoline models.

Key Market Players

Polaris Industries Inc.
Honda Motor Co., Ltd.
Yamaha Motor Company, Limited
Kawasaki Heavy Industries, Ltd.
Arctic Cat Inc.
BRP Inc.
Suzuki Motor Corporation
Textron Inc.
Hisun Motors Co., Ltd.
Zhejiang CFMOTO Power Co., Ltd.

Report Scope:

In this report, the Global All-Terrain Vehicle Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

All-Terrain Vehicle Market, By Product Type:

Utility ATV
Sport ATV & Youth ATV

All-Terrain Vehicle Market, By Engine Displacement:

Below 400cc
400 - 800cc
Above 800cc

All-Terrain Vehicle Market, By Application:

Utility
Sports
Recreation
Military

All-Terrain Vehicle Market, By Region:

North America
United States
Canada
Mexico
Europe
France
United Kingdom
Italy
Germany
Spain
Asia Pacific
China
India
Japan
Australia
South Korea
South America
Brazil
Argentina
Colombia
Middle East & Africa
South Africa
Saudi Arabia
UAE

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the Global All-Terrain Vehicle Market.

Available Customizations:

Global All-Terrain Vehicle Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

1. Product Overview

1.1. Market Definition
1.2. Scope of the Market
- 1.2.1. Markets Covered
- 1.2.2. Years Considered for Study
- 1.2.3. Key Market Segmentations

2. Research Methodology

2.1. Objective of the Study
2.2. Baseline Methodology
2.3. Key Industry Partners
2.4. Major Association and Secondary Sources
2.5. Forecasting Methodology
2.6. Data Triangulation & Validation
2.7. Assumptions and Limitations

3. Executive Summary

3.1. Overview of the Market
3.2. Overview of Key Market Segmentations
3.3. Overview of Key Market Players
3.4. Overview of Key Regions/Countries
3.5. Overview of Market Drivers, Challenges, Trends

4. Voice of Customer

5. Global All-Terrain Vehicle Market Outlook

5.1. Market Size & Forecast
- 5.1.1. By Value
5.2. Market Share & Forecast
- 5.2.1. By Product Type (Utility ATV, Sport ATV & Youth ATV)
- 5.2.2. By Engine Displacement (Below 400cc, 400 - 800cc, Above 800cc)
- 5.2.3. By Application (Utility, Sports, Recreation, Military)
- 5.2.4. By Region
- 5.2.5. By Company (2025)
5.3. Market Map

6. North America All-Terrain Vehicle Market Outlook

6.1. Market Size & Forecast
- 6.1.1. By Value
6.2. Market Share & Forecast
- 6.2.1. By Product Type
- 6.2.2. By Engine Displacement
- 6.2.3. By Application
- 6.2.4. By Country
6.3. North America: Country Analysis
- 6.3.1. United States All-Terrain Vehicle Market Outlook
  - 6.3.1.1. Market Size & Forecast
    - 6.3.1.1.1. By Value
  - 6.3.1.2. Market Share & Forecast
    - 6.3.1.2.1. By Product Type
    - 6.3.1.2.2. By Engine Displacement
    - 6.3.1.2.3. By Application
- 6.3.2. Canada All-Terrain Vehicle Market Outlook
  - 6.3.2.1. Market Size & Forecast
    - 6.3.2.1.1. By Value
  - 6.3.2.2. Market Share & Forecast
    - 6.3.2.2.1. By Product Type
    - 6.3.2.2.2. By Engine Displacement
    - 6.3.2.2.3. By Application
- 6.3.3. Mexico All-Terrain Vehicle Market Outlook
  - 6.3.3.1. Market Size & Forecast
    - 6.3.3.1.1. By Value
  - 6.3.3.2. Market Share & Forecast
    - 6.3.3.2.1. By Product Type
    - 6.3.3.2.2. By Engine Displacement
    - 6.3.3.2.3. By Application

7. Europe All-Terrain Vehicle Market Outlook

7.1. Market Size & Forecast
- 7.1.1. By Value
7.2. Market Share & Forecast
- 7.2.1. By Product Type
- 7.2.2. By Engine Displacement
- 7.2.3. By Application
- 7.2.4. By Country
7.3. Europe: Country Analysis
- 7.3.1. Germany All-Terrain Vehicle Market Outlook
  - 7.3.1.1. Market Size & Forecast
    - 7.3.1.1.1. By Value
  - 7.3.1.2. Market Share & Forecast
    - 7.3.1.2.1. By Product Type
    - 7.3.1.2.2. By Engine Displacement
    - 7.3.1.2.3. By Application
- 7.3.2. France All-Terrain Vehicle Market Outlook
  - 7.3.2.1. Market Size & Forecast
    - 7.3.2.1.1. By Value
  - 7.3.2.2. Market Share & Forecast
    - 7.3.2.2.1. By Product Type
    - 7.3.2.2.2. By Engine Displacement
    - 7.3.2.2.3. By Application
- 7.3.3. United Kingdom All-Terrain Vehicle Market Outlook
  - 7.3.3.1. Market Size & Forecast
    - 7.3.3.1.1. By Value
  - 7.3.3.2. Market Share & Forecast
    - 7.3.3.2.1. By Product Type
    - 7.3.3.2.2. By Engine Displacement
    - 7.3.3.2.3. By Application
- 7.3.4. Italy All-Terrain Vehicle Market Outlook
  - 7.3.4.1. Market Size & Forecast
    - 7.3.4.1.1. By Value
  - 7.3.4.2. Market Share & Forecast
    - 7.3.4.2.1. By Product Type
    - 7.3.4.2.2. By Engine Displacement
    - 7.3.4.2.3. By Application
- 7.3.5. Spain All-Terrain Vehicle Market Outlook
  - 7.3.5.1. Market Size & Forecast
    - 7.3.5.1.1. By Value
  - 7.3.5.2. Market Share & Forecast
    - 7.3.5.2.1. By Product Type
    - 7.3.5.2.2. By Engine Displacement
    - 7.3.5.2.3. By Application

8. Asia Pacific All-Terrain Vehicle Market Outlook

8.1. Market Size & Forecast
- 8.1.1. By Value
8.2. Market Share & Forecast
- 8.2.1. By Product Type
- 8.2.2. By Engine Displacement
- 8.2.3. By Application
- 8.2.4. By Country
8.3. Asia Pacific: Country Analysis
- 8.3.1. China All-Terrain Vehicle Market Outlook
  - 8.3.1.1. Market Size & Forecast
    - 8.3.1.1.1. By Value
  - 8.3.1.2. Market Share & Forecast
    - 8.3.1.2.1. By Product Type
    - 8.3.1.2.2. By Engine Displacement
    - 8.3.1.2.3. By Application
- 8.3.2. India All-Terrain Vehicle Market Outlook
  - 8.3.2.1. Market Size & Forecast
    - 8.3.2.1.1. By Value
  - 8.3.2.2. Market Share & Forecast
    - 8.3.2.2.1. By Product Type
    - 8.3.2.2.2. By Engine Displacement
    - 8.3.2.2.3. By Application
- 8.3.3. Japan All-Terrain Vehicle Market Outlook
  - 8.3.3.1. Market Size & Forecast
    - 8.3.3.1.1. By Value
  - 8.3.3.2. Market Share & Forecast
    - 8.3.3.2.1. By Product Type
    - 8.3.3.2.2. By Engine Displacement
    - 8.3.3.2.3. By Application
- 8.3.4. South Korea All-Terrain Vehicle Market Outlook
  - 8.3.4.1. Market Size & Forecast
    - 8.3.4.1.1. By Value
  - 8.3.4.2. Market Share & Forecast
    - 8.3.4.2.1. By Product Type
    - 8.3.4.2.2. By Engine Displacement
    - 8.3.4.2.3. By Application
- 8.3.5. Australia All-Terrain Vehicle Market Outlook
  - 8.3.5.1. Market Size & Forecast
    - 8.3.5.1.1. By Value
  - 8.3.5.2. Market Share & Forecast
    - 8.3.5.2.1. By Product Type
    - 8.3.5.2.2. By Engine Displacement
    - 8.3.5.2.3. By Application

9. Middle East & Africa All-Terrain Vehicle Market Outlook

9.1. Market Size & Forecast
- 9.1.1. By Value
9.2. Market Share & Forecast
- 9.2.1. By Product Type
- 9.2.2. By Engine Displacement
- 9.2.3. By Application
- 9.2.4. By Country
9.3. Middle East & Africa: Country Analysis
- 9.3.1. Saudi Arabia All-Terrain Vehicle Market Outlook
  - 9.3.1.1. Market Size & Forecast
    - 9.3.1.1.1. By Value
  - 9.3.1.2. Market Share & Forecast
    - 9.3.1.2.1. By Product Type
    - 9.3.1.2.2. By Engine Displacement
    - 9.3.1.2.3. By Application
- 9.3.2. UAE All-Terrain Vehicle Market Outlook
  - 9.3.2.1. Market Size & Forecast
    - 9.3.2.1.1. By Value
  - 9.3.2.2. Market Share & Forecast
    - 9.3.2.2.1. By Product Type
    - 9.3.2.2.2. By Engine Displacement
    - 9.3.2.2.3. By Application
- 9.3.3. South Africa All-Terrain Vehicle Market Outlook
  - 9.3.3.1. Market Size & Forecast
    - 9.3.3.1.1. By Value
  - 9.3.3.2. Market Share & Forecast
    - 9.3.3.2.1. By Product Type
    - 9.3.3.2.2. By Engine Displacement
    - 9.3.3.2.3. By Application

10. South America All-Terrain Vehicle Market Outlook

10.1. Market Size & Forecast
- 10.1.1. By Value
10.2. Market Share & Forecast
- 10.2.1. By Product Type
- 10.2.2. By Engine Displacement
- 10.2.3. By Application
- 10.2.4. By Country
10.3. South America: Country Analysis
- 10.3.1. Brazil All-Terrain Vehicle Market Outlook
  - 10.3.1.1. Market Size & Forecast
    - 10.3.1.1.1. By Value
  - 10.3.1.2. Market Share & Forecast
    - 10.3.1.2.1. By Product Type
    - 10.3.1.2.2. By Engine Displacement
    - 10.3.1.2.3. By Application
- 10.3.2. Colombia All-Terrain Vehicle Market Outlook
  - 10.3.2.1. Market Size & Forecast
    - 10.3.2.1.1. By Value
  - 10.3.2.2. Market Share & Forecast
    - 10.3.2.2.1. By Product Type
    - 10.3.2.2.2. By Engine Displacement
    - 10.3.2.2.3. By Application
- 10.3.3. Argentina All-Terrain Vehicle Market Outlook
  - 10.3.3.1. Market Size & Forecast
    - 10.3.3.1.1. By Value
  - 10.3.3.2. Market Share & Forecast
    - 10.3.3.2.1. By Product Type
    - 10.3.3.2.2. By Engine Displacement
    - 10.3.3.2.3. By Application

11. Market Dynamics

11.1. Drivers
11.2. Challenges

12. Market Trends & Developments

12.1. Merger & Acquisition (If Any)
12.2. Product Launches (If Any)
12.3. Recent Developments

13. Global All-Terrain Vehicle Market: SWOT Analysis

14. Porter's Five Forces Analysis

14.1. Competition in the Industry
14.2. Potential of New Entrants
14.3. Power of Suppliers
14.4. Power of Customers
14.5. Threat of Substitute Products

15. Competitive Landscape

15.1. Polaris Industries Inc.
- 15.1.1. Business Overview
- 15.1.2. Products & Services
- 15.1.3. Recent Developments
- 15.1.4. Key Personnel
- 15.1.5. SWOT Analysis
15.2. Honda Motor Co., Ltd.
15.3. Yamaha Motor Company, Limited
15.4. Kawasaki Heavy Industries, Ltd.
15.5. Arctic Cat Inc.
15.6. BRP Inc.
15.7. Suzuki Motor Corporation
15.8. Textron Inc.
15.9. Hisun Motors Co., Ltd.
15.10. Zhejiang CFMOTO Power Co., Ltd.

한글목차

주요 시장 성장 촉진요인

주요 시장 과제

주요 시장 동향

목차

제1장 개요

제2장 조사 방법

제3장 개요

제4장 고객의 소리

제5장 세계의 전지형 차량(ATV) 시장 전망

제6장 북미의 전지형 차량(ATV) 시장 전망

제7장 유럽의 전지형 차량(ATV) 시장 전망

제8장 아시아태평양의 전지형 차량(ATV) 시장 전망

제9장 중동 및 아프리카의 전지형 차량(ATV) 시장 전망

제10장 남미의 전지형 차량(ATV) 시장 전망

제11장 시장 역학

제12장 시장 동향과 발전

제13장 세계의 전지형 차량(ATV) 시장 : SWOT 분석

제14장 Porter's Five Forces 분석

제15장 경쟁 구도

제16장 전략적 제안

제17장 조사회사 소개·면책사항