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세계의 ATV 및 UTV 시장 보고서(2025년)
All-Terrain Vehicle (ATV) and Utility Task Vehicle (UTV) Global Market Report 2025
상품코드 : 1779434
리서치사 : The Business Research Company
발행일 : On Demand Report
페이지 정보 : 영문 250 Pages
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한글목차

ATV 및 UTV 시장 규모는 향후 수년간 강력한 성장이 전망됩니다. 2029년에는 연간 평균 성장률(CAGR) 7.9%로 성장할 전망이며, 148억 3,000만 달러로 성장이 예측됩니다. 예측 기간의 성장 배경에는 도시화 진전, 부유층 증가, 온실 효과 가스 배출 삭감에 대한 세계의 의식의 고조가 있습니다. 예측 기간의 주요 동향에는 화석연료 소비, 소음, 배출을 줄이기 위한 전동 ATV 및 UTV 제조, 수심이 깊은 수역을 이동할 수 있도록 하는 부력 스크린 및 부력 컬러를 장착할 수 있는 수륙 양용차 제조 주력, 재무 체질을 개선하고 제품 포트폴리오를 강화하며 지리적 위상을 확대하기 위한 제휴 및 인수 주력, 시장에서의 위상을 강화하기 위한 제품 혁신 및 신제품 솔루션 개발 주력 등이 있습니다.

향후 5년간의 성장률 7.9%라고 하는 예측은 이 시장에 관한 전회 예측으로부터 1.2%라고 하는 소폭의 인하를 반영하고 있습니다. 이 인하는 주로 미국과 타국 간 관세 영향에 의한 것입니다. 이는 아시아와 중남미 국가들로부터 조달되는 다목적 드라이브트레인 어셈블리와 오프로드 서스펜션 시스템에 대한 수입 관세 인상을 통해 미국에 직접적인 영향을 미칠 가능성이 높아 소매가격 상승 및 공급망 병목 현상으로 이어집니다. 이 영향은 상호 관세나 무역 긴장 고조 및 제한에 의한 세계 경제와 무역에 대한 마이너스 영향으로 보다 광범위하게 미칠 것으로 생각됩니다.

온실가스 배출 감축의 필요성에 대한 세계 의식 증가는 ATV 및 UTV 시장의 확대를 촉진하는 태세를 갖추었습니다. 기후 변화가 건강에 미치는 영향에 대한 인식과 이해 증가는 온실가스 배출의 억제를 목표로 하는 행동변형 및 사회적 지지 모두를 촉진할 것으로 예측됩니다. 특히 미국 환경보호청(EPA)이 강조한 바와 같이 운수부문은 온실가스 배출의 큰 원인이며, 운수용 연료의 94% 이상이 가솔린이나 디젤 등의 석유 유래입니다. 이 환경문제를 다룰 필요성을 인식함으로써 ATV 및 UTV 시장에도 호영향이 기대됩니다.

목차

제1장 주요 요약

제2장 시장 특징

제3장 시장 동향 및 전략

제4장 시장 : 금리, 인플레이션, 지정학, 무역전쟁 및 관세, 코로나 및 회복이 시장에 미치는 영향을 포함한 거시경제 시나리오

제5장 세계의 성장 분석 및 전략 분석 프레임워크

제6장 시장 세분화

제7장 지역별 및 국가별 분석

제8장 아시아태평양 시장

제9장 중국 시장

제10장 인도 시장

제11장 일본 시장

제12장 호주 시장

제13장 인도네시아 시장

제14장 한국 시장

제15장 서유럽 시장

제16장 영국 시장

제17장 독일 시장

제18장 프랑스 시장

제19장 이탈리아 시장

제20장 스페인 시장

제21장 동유럽 시장

제22장 러시아 시장

제23장 북미 시장

제24장 미국 시장

제25장 캐나다 시장

제26장 남미 시장

제27장 브라질 시장

제28장 중동 시장

제29장 아프리카 시장

제30장 경쟁 구도와 기업 프로파일

제31장 기타 주요 기업 및 혁신 기업

제32장 세계 시장 경쟁 벤치마킹 및 대시보드

제33장 주요 인수합병(M&A)

제34장 최근 시장 동향

제35장 시장의 잠재력이 높은 국가, 부문 및 전략

제36장 부록

AJY
영문 목차

영문목차

The all-terrain vehicle (ATV) and utility task vehicle (UTV) are motorized off-road vehicles designed for both work and recreational purposes. ATVs are characterized by steering handlebars and run on four low-pressure or non-pneumatic tires. On the other hand, UTVs are off-road vehicles equipped with an internal-combustion engine of 1,200 cubic centimeters or less, weighing between 1,200 and 2,600 pounds.

The primary categories of these vehicles include ATVs and UTVs. ATVs are utilized for various tasks such as soil movement, object transfer, livestock and crop monitoring, fertilizer and pesticide application, and general transportation. They feature handlebars for steering and operate on four low-pressure or non-pneumatic tires. ATVs come in different displacements, categorized as less than 400cc, 400cc-800cc, and more than 800cc, with fuel types including fossil fuels, electric, and solar. These vehicles find applications in recreational, sports, agriculture and utility, military and defense, among other sectors.

Note that the outlook for this market is being affected by rapid changes in trade relations and tariffs globally. The report will be updated prior to delivery to reflect the latest status, including revised forecasts and quantified impact analysis. The report's Recommendations and Conclusions sections will be updated to give strategies for entities dealing with the fast-moving international environment.

The sharp rise in U.S. tariffs and ensuing trade tensions in spring 2025 are placing significant strain on the transport sector, especially in areas such as fleet maintenance and logistics. Increased duties on imported commercial vehicles, tires, and engine parts have driven up operating costs for trucking and freight firms, forcing them to either raise shipping rates or accept lower profit margins. Airlines and maritime operators are also under pressure, as tariffs on aircraft components and shipbuilding materials have pushed capital expenditures higher. Meanwhile, retaliatory tariffs in key export markets have weakened demand for U.S.-manufactured transportation equipment, further squeezing revenues. To cope, the industry is turning to fuel efficiency measures, alternative supply sources, and greater automation to manage rising costs while maintaining dependable service.

The all-terrain vehicle (ATV) and utility task vehicle (UTV) market research report is one of a series of new reports from The Business Research Company that provides all-terrain vehicle (ATV) and utility task vehicle (UTV) market statistics, including all-terrain vehicle (ATV) and utility task vehicle (UTV) industry global market size, regional shares, competitors with an all-terrain vehicle (ATV) and utility task vehicle (UTV) market share, detailed all-terrain vehicle (ATV) and utility task vehicle (UTV) market segments, market trends and opportunities, and any further data you may need to thrive in the all-terrain vehicle (ATV) and utility task vehicle (UTV) industry. This all-terrain vehicle (ATV) and utility task vehicle (UTV) market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The all-terrain vehicle (atv) and utility task vehicle (utv) market size has grown strongly in recent years. It will grow from $10.25 billion in 2024 to $10.96 billion in 2025 at a compound annual growth rate (CAGR) of 6.8%. The growth in the historic period can be attributed to emerging markets growth, the increasing ATV and UTV use in military activities, and growth in the global population.

The all-terrain vehicle (atv) and utility task vehicle (utv) market size is expected to see strong growth in the next few years. It will grow to $14.83 billion in 2029 at a compound annual growth rate (CAGR) of 7.9%. The growth in the forecast period can be attributed to the rising urbanization, the increasing number of high-net-worth individuals, and the increasing global awareness to reduce greenhouse gas emissions. Major trends in the forecast period include manufacturing electric ATVs and UTVs to reduce fossil fuel consumption, noise and emissions, focus on manufacturing amphibious terrain vehicles, which can be fitted with flotation screens, or flotation collars which give additional buoyancy in the water allowing these vehicles to wade through deeper waters, focus on collaborations and acquisitions to improve their financial strength, strengthen their product portfolio and expand their geographical presence and focus on product innovations and developing new product solutions to strengthen their position in the market.

The forecast of 7.9% growth over the next five years reflects a modest reduction of 1.2% from the previous estimate for this market.This reduction is primarily due to the impact of tariffs between the US and other countries. This is likely to directly affect the US through increased import duties on multipurpose drivetrain assemblies and off-road suspension systems sourced from Asian and Latin American countries, resulting in higher retail prices and supply chain bottlenecks.The effect will also be felt more widely due to reciprocal tariffs and the negative effect on the global economy and trade due to increased trade tensions and restrictions.

The growing global awareness of the imperative to reduce greenhouse gas emissions is poised to drive the expansion of the ATV and UTV market. Increased awareness and understanding of the health implications of climate change are anticipated to foster both behavioral changes and societal support for initiatives aimed at curbing greenhouse gas emissions. Notably, the transportation sector, as highlighted by the US Environmental Protection Agency (EPA), is a significant contributor to greenhouse gas emissions, with over 94% of transportation fuel being petroleum-based, including gasoline and diesel. By recognizing the need to address this environmental challenge, there is an expected positive impact on the all-terrain vehicle (ATV) and utility task vehicle (UTV) market.

Stringent laws and regulations pose a persistent challenge for the ATV and UTV market. Stringent regulatory frameworks can influence manufacturing processes, approvals for new technologies, and other activities on a global scale. As an example, various organizations, including the Consumer Federation of America, Natural Trails and Waters Coalition, Bluewater Network, and medical professionals, have advocated for new national and state regulations to curb the rising number of ATV-related injuries and fatalities. Concerns have been raised about the efficacy of the ATV industry's self-regulatory approach, emphasizing minimal government oversight, particularly in protecting consumers, especially children. Recommendations from reports, such as the one titled 'All-Terrain Vehicle (ATV) Safety Crisis, America's Children at Risk,' propose measures such as banning the use of adult-size ATVs by children under 16 and requiring manufacturers to offer refunds for certain ATV types purchased for use by children under 16, highlighting the challenges posed by regulatory scrutiny in the industry.

The emergence of technologically advanced vehicles stands out as a significant trend gaining momentum in the all-terrain vehicle (ATV) and utility task vehicle (UTV) markets. Leading players in these markets are actively involved in the development of sophisticated vehicles as part of their strategy to maintain a competitive edge. A case in point is Yamaha Motor Corp, a Japan-based manufacturer of motorcycles and motorized products, which, in August 2022, unveiled its 2023 Proven Off-Road ATV/UTV and Side-by-Side Lineup. This includes the 2023 Pure-Sport SxS Lineup, featuring the YXZ1000R SS and YXZ1000R with Yamaha's Sport Shift (SS) technology equipped with steering column-mounted aluminum paddles for quick changes. The unique features of the 2023 YXZ1000R versions are engineered to handle diverse terrains, from expansive deserts and dunes to muddy trails and challenging rocky landscapes. The YXZ models incorporate an industry-first 998-cc triple-cylinder engine from Yamaha and a sequential five-speed manual transmission with options for an auto-clutch or a clutch pedal, providing a direct-connection experience in a Side-by-Side (SxS).

Companies in the ATV and UTV market are actively focusing on the production of electric ATVs and UTVs to address concerns related to fossil fuel consumption, noise, and emissions. An example is Barrus, a UK-based custom-engine builder, which introduced the all-new HiSun lithium-ion powered electric UTV range in the UK in February 2022. This innovative range comprises four models with power options ranging from 5 kW to 15 kW, including a 4-seater version of the 15 kW UTV. These electric vehicles are designed to match or exceed the performance of traditional fuel-powered machines, with the ability to transport passengers, carry equipment, and tow heavy loads efficiently. The lithium-ion technology batteries incorporated in these electric UTVs are geared towards longer run times, ensuring that a single charge can keep the vehicle operational throughout a full day of work. This trend highlights the industry's commitment to advancing technology and embracing environmentally conscious solutions in the ATV and UTV markets.

In January 2022, The Toro Company, a prominent US-based provider of innovative outdoor solutions, successfully acquired Intimidator Group for an undisclosed sum. This strategic acquisition encompasses the integration of Spartan Mowers into The Toro Company's portfolio, positioning the company as a more formidable player in the rapidly expanding zero-turn mower sector. The Intimidator Group, based in the United States, is a manufacturer specializing in UTVs (Utility Task Vehicles), ATVs (All-Terrain Vehicles), and side-by-side 4x4 utility vehicles.

Major companies operating in the all-terrain vehicle (ATV) and utility task vehicle (UTV) market include Suzuki Motor Corporation, Hisun Motors Corporation, Kubota Corporation, Honda Motors Co Ltd, Textron Inc., TGB, Daeshin Metal Mfg Co. Ltd, LINHAI, Tao Motor, Jiangsu Jinjie Motorcycle Manufacture Co. Ltd, Zhejiang FeiDu Vehicle Co. Ltd, Minghui Brother International Co Ltd, BAE Systems, Kassbohrer All Terrain Vehicles Inc, SHERP, John Deere, American Honda Motor Co. Inc, SellyourATV.ae, Taiwan Golden Bee, Polaris Industries Inc., BRP Inc., CFMOTO, Inc., Kawasaki Heavy Industries Ltd., Arctic Cat Inc., Yamaha Motor Corporation, Deere & Company, Kwang Yang Motor Co., Ltd., RJWC Powersports, Powerland Tachyon.

Asia-Pacific was the largest region in the all-terrain vehicle (ATV) and utility task vehicle (UTV) market in 2024. The regions covered in the all-terrain vehicle (ATV) and utility task vehicle (UTV) market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

The countries covered in the all-terrain vehicle (ATV) and utility task vehicle (UTV) market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Italy, Spain, Canada.

The all-terrain vehicle (ATV) and utility task vehicle (UTV) market consists of sales of handlebar, saddle-seats, tires and wheels, controls and cables. Values in this market are 'factory gate' values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

All-Terrain Vehicle (ATV) and Utility Task Vehicle (UTV) Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on all-terrain vehicle (atv) and utility task vehicle (utv) market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

Where is the largest and fastest growing market for all-terrain vehicle (atv) and utility task vehicle (utv) ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The all-terrain vehicle (atv) and utility task vehicle (utv) market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.

Scope

Table of Contents

1. Executive Summary

2. All-Terrain Vehicle (ATV) and Utility Task Vehicle (UTV) Market Characteristics

3. All-Terrain Vehicle (ATV) and Utility Task Vehicle (UTV) Market Trends And Strategies

4. All-Terrain Vehicle (ATV) and Utility Task Vehicle (UTV) Market - Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics, Trade Wars and Tariffs, And Covid And Recovery On The Market

5. Global All-Terrain Vehicle (ATV) and Utility Task Vehicle (UTV) Growth Analysis And Strategic Analysis Framework

6. All-Terrain Vehicle (ATV) and Utility Task Vehicle (UTV) Market Segmentation

7. All-Terrain Vehicle (ATV) and Utility Task Vehicle (UTV) Market Regional And Country Analysis

8. Asia-Pacific All-Terrain Vehicle (ATV) and Utility Task Vehicle (UTV) Market

9. China All-Terrain Vehicle (ATV) and Utility Task Vehicle (UTV) Market

10. India All-Terrain Vehicle (ATV) and Utility Task Vehicle (UTV) Market

11. Japan All-Terrain Vehicle (ATV) and Utility Task Vehicle (UTV) Market

12. Australia All-Terrain Vehicle (ATV) and Utility Task Vehicle (UTV) Market

13. Indonesia All-Terrain Vehicle (ATV) and Utility Task Vehicle (UTV) Market

14. South Korea All-Terrain Vehicle (ATV) and Utility Task Vehicle (UTV) Market

15. Western Europe All-Terrain Vehicle (ATV) and Utility Task Vehicle (UTV) Market

16. UK All-Terrain Vehicle (ATV) and Utility Task Vehicle (UTV) Market

17. Germany All-Terrain Vehicle (ATV) and Utility Task Vehicle (UTV) Market

18. France All-Terrain Vehicle (ATV) and Utility Task Vehicle (UTV) Market

19. Italy All-Terrain Vehicle (ATV) and Utility Task Vehicle (UTV) Market

20. Spain All-Terrain Vehicle (ATV) and Utility Task Vehicle (UTV) Market

21. Eastern Europe All-Terrain Vehicle (ATV) and Utility Task Vehicle (UTV) Market

22. Russia All-Terrain Vehicle (ATV) and Utility Task Vehicle (UTV) Market

23. North America All-Terrain Vehicle (ATV) and Utility Task Vehicle (UTV) Market

24. USA All-Terrain Vehicle (ATV) and Utility Task Vehicle (UTV) Market

25. Canada All-Terrain Vehicle (ATV) and Utility Task Vehicle (UTV) Market

26. South America All-Terrain Vehicle (ATV) and Utility Task Vehicle (UTV) Market

27. Brazil All-Terrain Vehicle (ATV) and Utility Task Vehicle (UTV) Market

28. Middle East All-Terrain Vehicle (ATV) and Utility Task Vehicle (UTV) Market

29. Africa All-Terrain Vehicle (ATV) and Utility Task Vehicle (UTV) Market

30. All-Terrain Vehicle (ATV) and Utility Task Vehicle (UTV) Market Competitive Landscape And Company Profiles

31. All-Terrain Vehicle (ATV) and Utility Task Vehicle (UTV) Market Other Major And Innovative Companies

32. Global All-Terrain Vehicle (ATV) and Utility Task Vehicle (UTV) Market Competitive Benchmarking And Dashboard

33. Key Mergers And Acquisitions In The All-Terrain Vehicle (ATV) and Utility Task Vehicle (UTV) Market

34. Recent Developments In The All-Terrain Vehicle (ATV) and Utility Task Vehicle (UTV) Market

35. All-Terrain Vehicle (ATV) and Utility Task Vehicle (UTV) Market High Potential Countries, Segments and Strategies

36. Appendix

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