세계의 전자서적 리더 시장 - 산업규모, 점유율, 동향, 기회, 예측 : 화면 사이즈별, 최종사용자별, 유통채널별, 지역별, 경쟁(2019-2029년)
E-Book Reader Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Screen Size, By End User, By Distribution Channel, By Region & Competition, 2019-2029F
상품코드:1591627
리서치사:TechSci Research
발행일:2024년 11월
페이지 정보:영문 185 Pages
라이선스 & 가격 (부가세 별도)
ㅁ Add-on 가능: 고객의 요청에 따라 일정한 범위 내에서 Customization이 가능합니다. 자세한 사항은 문의해 주시기 바랍니다.
한글목차
전자서적 리더 세계 시장 규모는 2023년에 73억 6,000만 달러였고, 예측 기간 중의 CAGR은 5.8%로 2029년에는 103억 2,000만 달러에 달할 것으로 예측되고 있습니다.
책, 정기간행물, 기타 자료를 전자적으로 읽을 수 있도록 설계된 전자서적 리더는 눈의 피로를 줄이고 긴 배터리 수명을 자랑하는 전자잉크 스크린과 같은 기술을 특징으로 독서 체험 또한, 이러한 전자 책 터미널은 풍부한 디지털 라이브러리에 대한 액세스를 제공하고 사용자는 여러 책을 다운로드하여 이동 중에도 읽을 수 있습니다. 디지털 출판의 급증과 디지털 컨텐츠에 대한 소비자의 기호의 높아짐에 따라, 전자서적 리더 시장은 크게 확대하고 있습니다. 기능을 도입하고 진화하는 독자 수요에 부응하고 있습니다.
시장 개요
예측 기간
2025-2029년
시장 규모 : 2023년
73억 6,000만 달러
시장 규모 : 2029년
103억 2,000만 달러
CAGR : 2024-2029년
5.8%
급성장 부문
온라인
최대 시장
북미
시장 성장 촉진요인
디지털 퍼블리싱의 보급
전자서적 리더 기술 강화
오디오북 및 인터랙티브 컨텐츠와의 통합
주요 시장 과제
태블릿이나 스마트폰과의 경쟁
눈 피로 우려
오디오북 이용 증가
주요 시장 동향
독서 경험을 향상시키는 기능의 상승
소셜 독서 플랫폼
목차
제1장 서론
제2장 조사 방법
제3장 주요 요약
제4장 고객의 목소리
제5장 세계의 E-reader 시장 전망
시장 규모와 예측
금액별
시장 점유율·예측
화면 사이즈별(6인치 이하, 6-8인치, 8-10인치, 10인치 이상)
최종 사용자별(학생, 전문가, 기타)
유통 채널별(전문점, 온라인)
지역별
상위 5개사, 기타(2023)
세계의 E-reader 시장 매핑 및 기회 평가
화면 사이즈별
최종 사용자별
유통 채널별
지역별
제6장 북미의 E-reader 시장 전망
시장 규모와 예측
금액별
시장 점유율·예측
화면 사이즈별
최종 사용자별
유통 채널별
국가별
제7장 유럽의 E-reader 시장 전망
시장 규모와 예측
금액별
시장 점유율·예측
화면 사이즈별
최종 사용자별
유통 채널별
국가별
제8장 아시아태평양의 E-reader 시장 전망
시장 규모와 예측
금액별
시장 점유율·예측
화면 사이즈별
최종 사용자별
유통 채널별
국가별
제9장 중동 및 아프리카의 전자서적 리더 시장 전망
시장 규모와 예측
금액별
시장 점유율·예측
화면 사이즈별
최종 사용자별
유통 채널별
국가별
제10장 남미의 전자서적 리더 시장 전망
시장 규모와 예측
금액별
시장 점유율·예측
화면 사이즈별
최종 사용자별
유통 채널별
국가별
제11장 시장 역학
성장 촉진요인
과제
제12장 COVID-19가 세계 전자서적 리더 시장에 미치는 영향
영향 평가 모델
영향을 받는 주요 부문
영향을 받는 주요 지역
영향을 받는 주요국
제13장 시장 동향과 발전
제14장 경쟁 구도
기업 프로파일
Amazon.com Inc.
Onyx International Inc.
Barnes & Noble Inc.
Hanvon Technology Co. Ltd.
Rakuten Kobo Inc
Sony Electronics Inc.
PocketBook International SA
ECTACO, Inc.
Aluratek, Inc.
Tolino media GmbH & Co. KG
제15장 전략적 제안·실행 계획
주요 중점 분야
대상 화면 사이즈
대상 유통 채널
제16장 기업 소개와 면책사항
JHS
영문 목차
영문목차
The global e-book reader market was valued at USD 7.36 Billion in 2023 and is expected to reach USD 10.32 Billion 2029 with a CAGR of 5.8% during the forecast period. E-book readers, designed for electronically reading books, periodicals, and other materials, feature technology like e-ink screens that reduce eye strain and boast long battery life, enhancing the reading experience. These devices also provide access to extensive digital libraries, enabling users to download multiple books and read on the go. The surge in digital publishing and increasing consumer preference for digital content have significantly expanded the e-book reader market. Manufacturers are continuously innovating, incorporating features like adjustable illumination, waterproofing, and audiobook integration to meet evolving reader demands. These innovations position e-book readers as indispensable tools for modern literature consumption.
Market Overview
Forecast Period
2025-2029
Market Size 2023
USD 7.36 Billion
Market Size 2029
USD 10.32 Billion
CAGR 2024-2029
5.8%
Fastest Growing Segment
Online
Largest Market
North America
Key Market Drivers
Growing Popularity of Digital Publishing
The exponential growth in digital publishing has significantly boosted the e-book reader market. Consumers are increasingly favoring digital formats over traditional print, attracted by the convenience, portability, and immediate access to a vast array of digital material. E-readers eliminate the need for physical storage by housing multiple books on a single device, which is particularly appealing to avid readers. This shift has fueled market growth, as e-readers provide an optimal platform for digital reading, thus creating an extensive ecosystem centered around digital content. Consequently, the surge in digital publishing directly drives the expansion of the e-reader market, facilitating continuous innovation and demand for devices that deliver superior reading experiences.
Technological Enhancements in E-Readers
Advancements in screen technology are making e-readers more appealing and user-friendly. Modern high-resolution displays enhance contrast, improve color accuracy, and reduce glare, making e-readers more akin to print books and offering a more comfortable reading experience. Innovations like adjustable color temperatures and advanced e-ink screens minimize eye strain, benefiting users during prolonged reading sessions. Features such as waterproofing and audiobook integration expand e-readers' utility, appealing to a broader audience. These technological improvements play a pivotal role in driving the adoption of e-readers, as they enhance the overall user experience and functionality.
Integration with Audiobooks and Interactive Content
Manufacturers are increasingly integrating audiobooks and interactive content into e-readers to cater to diverse reader preferences. This integration not only broadens the applications of e-readers but also aligns with the growing demand for versatile digital content consumption. Users can effortlessly switch between reading and listening, enriching the user experience and increasing the devices' utility. This multifaceted approach makes e-readers more appealing to a wider audience, thereby driving market growth. The addition of audiobook compatibility and interactive content is a critical driver for the e-reader market, encouraging consumers to transition from traditional reading methods.
Key Market Challenges
Competition from Tablets and Smartphones
E-readers, though advantageous for reading, face stiff competition from multi-functional tablets and smartphones. These all-purpose devices offer a plethora of additional functionalities such as internet browsing, gaming, and multimedia consumption, making them attractive substitutes for e-readers. Their versatility and frequent technological upgrades overshadow single-purpose e-readers, creating a competitive landscape that e-reader manufacturers must navigate. As these devices can also double as e-readers, they present a significant challenge to the growth of the e-reader market.
Eye Strain Concerns
Concerns about eye strain from prolonged screen use present a considerable challenge for e-reader adoption. Extended exposure to screen light, especially blue light, can lead to discomfort and potential eye problems. Despite manufacturers introducing features like adjustable screen brightness and eye-care modes to mitigate blue light exposure, consumer apprehensions about the long-term effects of digital screens on eye health persist. Addressing these concerns is crucial for manufacturers to sustain market growth and consumer trust in e-readers.
Increase in Audiobook Usage
The rising popularity of audiobooks also poses a challenge to the e-reader market. Audiobooks offer a hands-free way to consume content, which is particularly convenient for busy individuals who can listen while multitasking. Advances in speech recognition and AI are enhancing the audiobook experience, making it more engaging and lifelike. Companies like Google Books and Amazon providing extensive audiobook libraries further boost their popularity. This shift towards audio content divers is potential e-book readers, presenting a challenge to the traditional e-reader market.
Key Market Trends
Rise of Features for Enhanced Reading Experience
To meet diverse reader preferences, manufacturers are integrating advanced features such as adjustable illumination, customizable font sizes, and waterproofing. These enhancements aim to improve the overall reading experience, making e-readers more user-friendly. Adjustable illumination allows for comfortable reading under different lighting conditions, while customization options enable readers to personalize their text settings. These innovations drive the e-reader market by adding value and catering to a wide range of users, from casual readers to those with specific needs.
Social Reading Platforms
E-reading platforms increasingly offer social features that allow readers to connect with others who share similar interests. Features like online book clubs, discussion forums, and the ability to share notes and annotations create a more interactive reading experience. This trend is transforming e-readers from simple reading devices into social hubs for book enthusiasts. As social features become more integrated, the e-reader market is likely to experience growth driven by reader communities engaging and interacting over shared literature.
Segmental Insights
Screen Size Insights
The 6-8 inch screen segment in the e-book reader market is experiencing notable growth, driven by a combination of consumer demand for portability and technological advancements. This size range strikes a balance between compactness and readability, making these devices ideal for readers who prioritize convenience without compromising on a comfortable reading experience. One of the primary reasons for the expansion of this segment is the increasing preference for on-the-go reading. Consumers are looking for devices that are easy to carry, whether they are commuting, traveling, or simply moving around within their daily routines. The 6-8 inch screen size meets this need by being small enough to fit in a bag or even a pocket, yet large enough to provide a clear and comfortable display of text, which is essential for prolonged reading sessions. Technological advancements have further fueled the growth of this segment. Improvements in display technology, such as higher resolution e-ink screens, have enhanced the reading experience by providing sharp, glare-free text that mimics the appearance of printed paper. Additionally, ergonomic designs have made these devices more comfortable to hold for extended periods, reducing strain on the hands and eyes. The integration of adaptive lighting, which adjusts the screen brightness based on ambient light, also adds to the user-friendly appeal of these e-readers. The extensive availability of digital content, ranging from books to magazines and academic papers, has made e-readers increasingly versatile. This wide range of content, accessible through digital libraries and e-book stores, has reinforced the practicality of 6-8 inch devices for everyday use. The 6-8 inch e-reader segment is capturing a significant share of the market, appealing to both casual readers and more dedicated bibliophiles who appreciate the balance of portability and functionality these devices offer.
Regional Insights
North America leads the global e-book reader market, driven by several key factors that contribute to its dominant position. The region has witnessed a significant increase in the penetration of connected devices such as smartphones, tablets, and iPads, which has directly fueled the demand for e-readers. Consumers in North America are increasingly seeking seamless, convenient reading experiences, making e-readers a popular choice due to their portability, ease of use, and extensive digital libraries. Technological advancements play a crucial role in sustaining and enhancing this demand. The North American market benefits from a robust IT infrastructure and high levels of ICT (Information and Communication Technology) spending, which provide a strong foundation for the development and adoption of new technologies, including e-readers. The rapid pace of innovation in the region has led to the continuous improvement of e-readers, making them more user-friendly, feature-rich, and accessible to a broader audience. Companies operating in the North American e-book reader market are highly focused on developing innovative products to gain a competitive edge. For instance, Rakuten Kobo Inc., a leading player in the market, launched the 'Kobo Libra H2O,' a 7-inch waterproof and lightweight e-reader designed to enhance the reading experience. This device caters to consumers who value the ability to read in various environments, such as by the pool or at the beach, without worrying about water damage. Additionally, its ergonomic design and advanced features, such as adjustable brightness and font sizes, make it appealing to a wide range of readers. North America's leadership in the e-book reader market is driven by the high penetration of connected devices, technological advancements, and a strong focus on product innovation by key market players. This combination of factors ensures sustained growth and a competitive landscape that continues to evolve, catering to the diverse needs of consumers in the region.
Key Market Players
Amazon.com Inc.
Onyx International Inc.
Barnes & Noble Inc.
Hanvon Technology Co. Ltd.
Rakuten Kobo Inc
Sony Electronics Inc.
PocketBook International SA
ECTACO, Inc.
Aluratek, Inc.
Tolino media GmbH & Co. KG
Report Scope:
In this report, the global e-book reader market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:
E-Book Reader Market, By Screen Size:
Below 6 Inch
6-8 Inch
8-10 inch
Above 10 Inch
E-Book Reader Market, By End User:
Students
Professionals
Others
E-Book Reader Market, By Distribution Channel:
Specialty Stores
Online
E-Book Reader Market, By Region:
North America
United States
Canada
Mexico
Europe
France
Germany
Spain
Italy
United Kingdom
Asia-Pacific
China
Japan
India
Vietnam
South Korea
Middle East & Africa
South Africa
Saudi Arabia
UAE
Turkey
Kuwait
Egypt
South America
Brazil
Argentina
Colombia
Competitive Landscape
Company Profiles: Detailed analysis of the major companies presents in the global e-book reader market.
Available Customizations:
Global E-Book Reader market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:
Company Information
Detailed analysis and profiling of additional market players (up to five).
