세계의 구독형 디지털 코믹스 시장 : 시장 점유율과 순위, 전체 판매 및 수요 예측(2025-2031년)
Subscription-Based Digital Comics - Global Market Share and Ranking, Overall Sales and Demand Forecast 2025-2031
상품코드:1873440
리서치사:QYResearch
발행일:2025년 10월
페이지 정보:영문
라이선스 & 가격 (부가세 별도)
ㅁ Add-on 가능: 고객의 요청에 따라 일정한 범위 내에서 Customization이 가능합니다. 자세한 사항은 문의해 주시기 바랍니다.
ㅁ 보고서에 따라 최신 정보로 업데이트하여 보내드립니다. 배송기일은 문의해 주시기 바랍니다.
한글목차
세계의 구독형 디지털 코믹스 시장 규모는 2024년에 88억 6,300만 달러로 추정되며, 2025년부터 2031년까지 예측 기간 동안 CAGR 5.4%로 성장하여 2031년까지 126억 4,600만 달러로 확대될 것으로 예측됩니다.
구독형 디지털 코믹스란 사용자가 이용료를 지불하고 디지털 코믹스 라이브러리에 접근할 수 있는 구독 모델로 운영되는 디지털 코믹스 플랫폼 또는 서비스를 말합니다. 구독형 모델에서 독자는 보통 월정액으로 지속적인 이용료를 지불하고 프리미엄 컨텐츠나 독점 컨텐츠에 접근해야 합니다.
시장 촉진요인
디지털 컨텐츠 소비의 확산 : 스마트폰과 태블릿의 보급에 힘입어 인쇄매체에서 디지털 매체로의 전환이 가속화되면서 접근성과 휴대성이 뛰어난 만화 컨텐츠에 대한 수요가 증가하고 있습니다.
확대되는 팬층과 세계 도달 범위 : 디지털 플랫폼을 통해 출판사는 보다 광범위한 국제 독자층에 도달할 수 있으며, 기존 시장을 넘어 구독자를 확대할 수 있습니다.
편의성과 개인화 : 구독 모델은 방대한 라이브러리에 대한 무제한 액세스, 개인화된 추천 기능, 유연한 독서 경험, 사용자 참여도를 높이는 구독 모델을 제공합니다.
투자 확대 및 컨텐츠 다양화 : 출판사는 독점 시리즈, 다양한 장르, 인터랙티브 스토리텔링에 대한 투자를 강화하여 젊은 독자층을 포함한 다양한 독자층을 끌어들이고 있습니다.
기술의 발전 : 디지털 출판 도구, 모바일 앱, 사용자 인터페이스의 개선으로 디지털 코믹스는 더욱 매력적이고 사용하기 쉬워졌습니다.
시장 과제 : 무료 컨텐츠와 불법복제물과의 경쟁
무료 만화의 보급과 만연한 불법복제는 정식 플랫폼의 가입자 증가와 수익 창출에 영향을 미치고 있습니다.
구독 피로감 : 소비자는 엔터테인먼트 분야에서 수많은 구독 옵션에 직면하고 있으며, 이는 디지털 코믹스에 대한 추가 구독 의욕을 제한할 수 있습니다.
컨텐츠 라이선스 및 저작권 문제 : 복잡한 라이선스 계약과 지역 제한으로 인해 컨텐츠의 가용성이 제한되어 사용자의 불만을 초래하고 시장 확대를 저해할 수 있습니다.
수익화 및 가격 모델 : 경제성과 수익성의 균형을 맞추는 적절한 가격 전략을 수립하는 것은 특히 가격에 민감한 시장에서 여전히 어려운 과제입니다.
디지털 격차 및 접근성 : 특정 지역의 인터넷 접속 환경과 기술 도입의 부족은 디지털 코믹스의 잠재적 가입자 기반을 제한합니다.
이 보고서는 전 세계 구독형 디지털 코믹스 시장에 대해 총 매출액, 주요 기업의 시장 점유율 및 순위를 중심으로 지역별, 국가별, 유형별, 용도별 분석을 종합적으로 제시하는 것을 목적으로 합니다.
구독형 디지털 코믹스 시장의 규모, 추정 및 예측은 2024년을 기준 연도로 하여 2020년에서 2031년까지의 기간의 과거 데이터와 예측 데이터를 포함한 매출액으로 제시되었습니다. 정량적, 정성적 분석을 통해 독자들이 구독형 디지털 코믹스 관련 사업 전략 및 성장 전략 수립, 시장 경쟁 평가, 현재 시장에서의 자사 포지셔닝 분석, 정보에 입각한 비즈니스 의사결정을 내릴 수 있도록 도와드립니다.
시장 세분화
기업별
Naver
Kakao
Kodansha
Shueisha
Bilibili Comics
Comico(NHN)
Kadokawa
Ridibooks(RIDI Corp)
KidariStudio
Tencent Animation & Comics
Tappytoon
Shogakukan
Webcomics(SideWalk Group)
Marvel Unlimited
DC
Amazia
Hakusensha
Mr Blue
Akita Shoten
Futabasha
Image Comics
IDW
유형별 부문
챕터별 결제
VIP 요금
용도별 부문
휴대폰
PC/노트북
태블릿
기타
지역별
북미
미국
캐나다
아시아태평양
중국
일본
한국
동남아시아
인도
호주
기타 아시아태평양
유럽
독일
프랑스
영국
이탈리아
네덜란드
북유럽 국가
기타 유럽
라틴아메리카
멕시코
브라질
기타 라틴아메리카
중동 및 아프리카
튀르키예
사우디아라비아
아랍에미리트
기타 중동 및 아프리카
KSM
영문 목차
영문목차
The global market for Subscription-Based Digital Comics was estimated to be worth US$ 8863 million in 2024 and is forecast to a readjusted size of US$ 12646 million by 2031 with a CAGR of 5.4% during the forecast period 2025-2031.
Subscription-Based Digital Comics refers to digital comic platforms or services that operate on a subscription model, where users pay a fee to access a library of digital comics. In a subscription-based model, readers are required to pay a recurring fee, usually monthly, to access premium or exclusive content.
Market Drivers
Increasing Popularity of Digital Content Consumption: The shift from print to digital media, fueled by smartphone and tablet adoption, drives demand for accessible and portable comic content.
Growing Fanbase and Global Reach: Digital platforms enable publishers to reach a wider, international audience, expanding the subscriber base beyond traditional markets.
Convenience and Personalization: Subscription models offer users unlimited access to vast libraries, personalized recommendations, and flexible reading experiences that enhance engagement.
Rising Investment and Content Diversification: Publishers are investing in exclusive series, diverse genres, and interactive storytelling, attracting a broader demographic, including younger readers.
Advancements in Technology: Improvements in digital publishing tools, mobile apps, and user interfaces make digital comics more appealing and user-friendly.
Market Challenges: Competition from Free Content and Piracy
The availability of free comics and rampant piracy impact subscriber growth and revenue generation for legitimate platforms.
Subscription Fatigue: Consumers face numerous subscription options across entertainment sectors, which can limit their willingness to add digital comics subscriptions.
Content Licensing and Copyright Issues: Complex licensing arrangements and regional restrictions may limit content availability, frustrating users and hindering market expansion.
Monetization and Pricing Models: Finding the right pricing strategy that balances affordability with profitability remains challenging, especially in price-sensitive markets.
Digital Divide and Accessibility: Limited internet access or technology adoption in certain regions restricts the potential subscriber base for digital comics.
This report aims to provide a comprehensive presentation of the global market for Subscription-Based Digital Comics, focusing on the total sales revenue, key companies market share and ranking, together with an analysis of Subscription-Based Digital Comics by region & country, by Type, and by Application.
The Subscription-Based Digital Comics market size, estimations, and forecasts are provided in terms of sales revenue ($ millions), considering 2024 as the base year, with history and forecast data for the period from 2020 to 2031. With both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Subscription-Based Digital Comics.
Market Segmentation
By Company
Naver
Kakao
Kodansha
Shueisha
Bilibili Comics
Comico (NHN)
Kadokawa
Ridibooks (RIDI Corp)
KidariStudio
Tencent Animation & Comics
Tappytoon
Shogakukan
Webcomics (SideWalk Group)
Marvel Unlimited
DC
Amazia
Hakusensha
Mr Blue
Akita Shoten
Futabasha
Image Comics
IDW
Segment by Type
Pay by Chapter
Recharge VIP
Segment by Application
Mobile Phone
PC/Notebook
Tablet Computer
Others
By Region
North America
United States
Canada
Asia-Pacific
China
Japan
South Korea
Southeast Asia
India
Australia
Rest of Asia-Pacific
Europe
Germany
France
U.K.
Italy
Netherlands
Nordic Countries
Rest of Europe
Latin America
Mexico
Brazil
Rest of Latin America
Middle East & Africa
Turkey
Saudi Arabia
UAE
Rest of MEA
Chapter Outline
Chapter 1: Introduces the report scope of the report, global total market size. This chapter also provides the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
Chapter 2: Detailed analysis of Subscription-Based Digital Comics company competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 3: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 4: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 5: Revenue of Subscription-Based Digital Comics in regional level. It provides a quantitative analysis of the market size and development potential of each region and introduces the market development, future development prospects, market space, and market size of each country in the world.
Chapter 6: Revenue of Subscription-Based Digital Comics in country level. It provides sigmate data by Type, and by Application for each country/region.
Chapter 7: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product revenue, gross margin, product introduction, recent development, etc.
Chapter 8: Analysis of industrial chain, including the upstream and downstream of the industry.
Chapter 9: Conclusion.
Table of Contents
1 Market Overview
1.1 Subscription-Based Digital Comics Product Introduction
1.2 Global Subscription-Based Digital Comics Market Size Forecast (2020-2031)
1.3 Subscription-Based Digital Comics Market Trends & Drivers
1.3.1 Subscription-Based Digital Comics Industry Trends
1.3.2 Subscription-Based Digital Comics Market Drivers & Opportunity
1.3.3 Subscription-Based Digital Comics Market Challenges
1.3.4 Subscription-Based Digital Comics Market Restraints
1.4 Assumptions and Limitations
1.5 Study Objectives
1.6 Years Considered
2 Competitive Analysis by Company
2.1 Global Subscription-Based Digital Comics Players Revenue Ranking (2024)
2.2 Global Subscription-Based Digital Comics Revenue by Company (2020-2025)
2.3 Key Companies Subscription-Based Digital Comics Manufacturing Base Distribution and Headquarters
2.4 Key Companies Subscription-Based Digital Comics Product Offered
2.5 Key Companies Time to Begin Mass Production of Subscription-Based Digital Comics
2.6 Subscription-Based Digital Comics Market Competitive Analysis
2.6.1 Subscription-Based Digital Comics Market Concentration Rate (2020-2025)
2.6.2 Global 5 and 10 Largest Companies by Subscription-Based Digital Comics Revenue in 2024
2.6.3 Global Top Companies by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Subscription-Based Digital Comics as of 2024)
2.7 Mergers & Acquisitions, Expansion
3 Segmentation by Type
3.1 Introduction by Type
3.1.1 Pay by Chapter
3.1.2 Recharge VIP
3.2 Global Subscription-Based Digital Comics Sales Value by Type
3.2.1 Global Subscription-Based Digital Comics Sales Value by Type (2020 VS 2024 VS 2031)
3.2.2 Global Subscription-Based Digital Comics Sales Value, by Type (2020-2031)
3.2.3 Global Subscription-Based Digital Comics Sales Value, by Type (%) (2020-2031)
4 Segmentation by Application
4.1 Introduction by Application
4.1.1 Mobile Phone
4.1.2 PC/Notebook
4.1.3 Tablet Computer
4.1.4 Others
4.2 Global Subscription-Based Digital Comics Sales Value by Application
4.2.1 Global Subscription-Based Digital Comics Sales Value by Application (2020 VS 2024 VS 2031)
4.2.2 Global Subscription-Based Digital Comics Sales Value, by Application (2020-2031)
4.2.3 Global Subscription-Based Digital Comics Sales Value, by Application (%) (2020-2031)
5 Segmentation by Region
5.1 Global Subscription-Based Digital Comics Sales Value by Region
5.1.1 Global Subscription-Based Digital Comics Sales Value by Region: 2020 VS 2024 VS 2031
5.1.2 Global Subscription-Based Digital Comics Sales Value by Region (2020-2025)
5.1.3 Global Subscription-Based Digital Comics Sales Value by Region (2026-2031)
5.1.4 Global Subscription-Based Digital Comics Sales Value by Region (%), (2020-2031)
5.2 North America
5.2.1 North America Subscription-Based Digital Comics Sales Value, 2020-2031
5.2.2 North America Subscription-Based Digital Comics Sales Value by Country (%), 2024 VS 2031
5.3 Europe
5.3.1 Europe Subscription-Based Digital Comics Sales Value, 2020-2031
5.3.2 Europe Subscription-Based Digital Comics Sales Value by Country (%), 2024 VS 2031
5.4 Asia Pacific
5.4.1 Asia Pacific Subscription-Based Digital Comics Sales Value, 2020-2031
5.4.2 Asia Pacific Subscription-Based Digital Comics Sales Value by Region (%), 2024 VS 2031
5.5 South America
5.5.1 South America Subscription-Based Digital Comics Sales Value, 2020-2031
5.5.2 South America Subscription-Based Digital Comics Sales Value by Country (%), 2024 VS 2031
5.6 Middle East & Africa
5.6.1 Middle East & Africa Subscription-Based Digital Comics Sales Value, 2020-2031
5.6.2 Middle East & Africa Subscription-Based Digital Comics Sales Value by Country (%), 2024 VS 2031
6 Segmentation by Key Countries/Regions
6.1 Key Countries/Regions Subscription-Based Digital Comics Sales Value Growth Trends, 2020 VS 2024 VS 2031
6.2 Key Countries/Regions Subscription-Based Digital Comics Sales Value, 2020-2031
6.3 United States
6.3.1 United States Subscription-Based Digital Comics Sales Value, 2020-2031
6.3.2 United States Subscription-Based Digital Comics Sales Value by Type (%), 2024 VS 2031
6.3.3 United States Subscription-Based Digital Comics Sales Value by Application, 2024 VS 2031
6.4 Europe
6.4.1 Europe Subscription-Based Digital Comics Sales Value, 2020-2031
6.4.2 Europe Subscription-Based Digital Comics Sales Value by Type (%), 2024 VS 2031
6.4.3 Europe Subscription-Based Digital Comics Sales Value by Application, 2024 VS 2031
6.5 China
6.5.1 China Subscription-Based Digital Comics Sales Value, 2020-2031
6.5.2 China Subscription-Based Digital Comics Sales Value by Type (%), 2024 VS 2031
6.5.3 China Subscription-Based Digital Comics Sales Value by Application, 2024 VS 2031
6.6 Japan
6.6.1 Japan Subscription-Based Digital Comics Sales Value, 2020-2031
6.6.2 Japan Subscription-Based Digital Comics Sales Value by Type (%), 2024 VS 2031
6.6.3 Japan Subscription-Based Digital Comics Sales Value by Application, 2024 VS 2031
6.7 South Korea
6.7.1 South Korea Subscription-Based Digital Comics Sales Value, 2020-2031
6.7.2 South Korea Subscription-Based Digital Comics Sales Value by Type (%), 2024 VS 2031
6.7.3 South Korea Subscription-Based Digital Comics Sales Value by Application, 2024 VS 2031
6.8 Southeast Asia
6.8.1 Southeast Asia Subscription-Based Digital Comics Sales Value, 2020-2031
6.8.2 Southeast Asia Subscription-Based Digital Comics Sales Value by Type (%), 2024 VS 2031
6.8.3 Southeast Asia Subscription-Based Digital Comics Sales Value by Application, 2024 VS 2031
6.9 India
6.9.1 India Subscription-Based Digital Comics Sales Value, 2020-2031
6.9.2 India Subscription-Based Digital Comics Sales Value by Type (%), 2024 VS 2031
6.9.3 India Subscription-Based Digital Comics Sales Value by Application, 2024 VS 2031
7 Company Profiles
7.1 Naver
7.1.1 Naver Profile
7.1.2 Naver Main Business
7.1.3 Naver Subscription-Based Digital Comics Products, Services and Solutions
7.1.4 Naver Subscription-Based Digital Comics Revenue (US$ Million) & (2020-2025)
7.1.5 Naver Recent Developments
7.2 Kakao
7.2.1 Kakao Profile
7.2.2 Kakao Main Business
7.2.3 Kakao Subscription-Based Digital Comics Products, Services and Solutions
7.2.4 Kakao Subscription-Based Digital Comics Revenue (US$ Million) & (2020-2025)
7.2.5 Kakao Recent Developments
7.3 Kodansha
7.3.1 Kodansha Profile
7.3.2 Kodansha Main Business
7.3.3 Kodansha Subscription-Based Digital Comics Products, Services and Solutions
7.3.4 Kodansha Subscription-Based Digital Comics Revenue (US$ Million) & (2020-2025)
7.3.5 Kodansha Recent Developments
7.4 Shueisha
7.4.1 Shueisha Profile
7.4.2 Shueisha Main Business
7.4.3 Shueisha Subscription-Based Digital Comics Products, Services and Solutions
7.4.4 Shueisha Subscription-Based Digital Comics Revenue (US$ Million) & (2020-2025)
7.4.5 Shueisha Recent Developments
7.5 Bilibili Comics
7.5.1 Bilibili Comics Profile
7.5.2 Bilibili Comics Main Business
7.5.3 Bilibili Comics Subscription-Based Digital Comics Products, Services and Solutions
