세계의 K12 교육 기술 시장 보고서(2025년)
K12 Education Technology Global Market Report 2025
상품코드 : 1807888
리서치사 : The Business Research Company
발행일 : On Demand Report
페이지 정보 : 영문 250 Pages
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한글목차

세계의 K12 교육 기술 시장 규모는 앞으로 수년간 비약적인 성장이 예상됩니다. 2029년까지 CAGR 26.1%로 확대되어 826억 4,000만 달러로 성장할 것으로 보입니다. 예측 기간의 성장은 교육 기술에 대한 투자 증가, 맞춤형 학습 솔루션에 대한 수요 증가, 원격 학습 및 하이브리드 학습으로의 전환, 게임화된 학습 플랫폼의 활용 증가, 신흥 기업 및 혁신의 급증 등에 기인합니다. 예측기간의 주요 동향으로는 인공지능 통합, 온라인 학습 및 블렌딩 학습 확대, 게이미피케이션 성장, 코딩과 STEM 교육 통합, 클라우드 기반 솔루션의 발전 등이 있습니다.

향후 5년간 성장률 26.1%라는 예측은 이 시장의 지난 예측으로부터 0.5% 소폭 감소를 반영하고 있습니다. 이 감소는 주로 미국과 다른 국가 간의 관세의 영향 때문입니다. 무역 규제는 에스토니아와 호주에서 조달하는 적응 학습 알고리즘 및 교실 관리 앱 비용을 증가시키고 제품 혁신을 줄이는 동시에 소프트웨어 구독 요금을 인상함으로써 미국 Edtech 제공업체에 영향을 미칠 수 있습니다. 또한 상호 관세와 무역 긴장 증가와 제한으로 인한 세계 경제와 무역에 대한 악영향으로 인해 그 영향이 더 광범위하게 늘어날 것으로 보입니다.

교육 시스템 강화에 대한 정부의 참여는 향후 K-12 교육 기술 시장의 성장을 견인할 것으로 보입니다. 교육 시스템은 사회에서 학습과 개발을 촉진하기 위한 제도, 정책, 관행을 포함합니다. 교육에 대한 정부의 관여가 강해지고 있는 것은 국가의 진보, 경제 경쟁, 사회적 평등에 있어서 교육이 극히 중요한 역할을 담당하고 있다는 인식의 높아짐을 반영하고 있습니다. 유치원에서 고등학교에 이르는 교육 기술에 대한 정부 참여는 공정한 접근을 보장하고 혁신을 촉진하며 전국 학생들의 디지털 리터러시를 향상시키는 것을 목표로 합니다. 예를 들어, GOV.UK가 2023년 12월에 보고한 것처럼 추가 지원이 필요한 초등부 학생 1명에 대한 보조금은 2024년부터 25년까지 1,881달러로, 중등부 학생에게는 135달러로 인상되어 2021년에서 22년까지 10% 증가했습니다. 총 36억 9,000만 달러 이상이 학교에 지급되어, 불우한 지역의 학생이 보다 좋은 교육 성과를 올릴 수 있도록 지원됩니다. 그 결과 교육 시스템 강화에 대한 정부의 참여가 K-12 교육 기술 시장 확대를 뒷받침하고 있습니다.

목차

제1장 주요 요약

제2장 시장 특징

제3장 시장 동향과 전략

제4장 시장 : 금리, 인플레이션, 지정학, 무역전쟁과 관세, 그리고 코로나 및 회복이 시장에 미치는 영향을 포함한 거시경제 시나리오

제5장 세계의 성장 분석과 전략 분석 프레임워크

제6장 시장 세분화

제7장 지역별/국가별 분석

제8장 아시아태평양 시장

제9장 중국 시장

제10장 인도 시장

제11장 일본 시장

제12장 호주 시장

제13장 인도네시아 시장

제14장 한국 시장

제15장 서유럽 시장

제16장 영국 시장

제17장 독일 시장

제18장 프랑스 시장

제19장 이탈리아 시장

제20장 스페인 시장

제21장 동유럽 시장

제22장 러시아 시장

제23장 북미 시장

제24장 미국 시장

제25장 캐나다 시장

제26장 남미 시장

제27장 브라질 시장

제28장 중동 시장

제29장 아프리카 시장

제30장 경쟁 구도와 기업 프로파일

제31장 기타 주요 기업 및 혁신 기업

제32장 세계 시장 경쟁 벤치마킹과 대시보드

제33장 주요 인수합병(M&A)

제34장 최근 시장 동향

제35장 시장의 잠재력이 높은 국가, 부문, 전략

제36장 부록

JHS
영문 목차

영문목차

K-12 education technology encompasses digital tools, resources, and platforms designed to support teaching, learning, and administrative tasks in primary and secondary education. It involves integrating digital resources into educational processes within these settings.

The main categories of K-12 education technology include hardware, solutions, software, support services, learning content management systems (LCMS), learning management systems (LMS), learning content development systems (LCDS), assessment systems, student response systems (SRS), and others. Hardware refers to the physical components such as CPUs, memory, motherboards, and storage devices. The technology also covers educational gaming, analytics, enterprise resource planning (ERP), security, and dashboards. These tools can be used online or offline across various educational levels, including pre-primary, primary, middle, and high schools.

Note that the outlook for this market is being affected by rapid changes in trade relations and tariffs globally. The report will be updated prior to delivery to reflect the latest status, including revised forecasts and quantified impact analysis. The report's Recommendations and Conclusions sections will be updated to give strategies for entities dealing with the fast-moving international environment.

The sharp rise in U.S. tariffs and the ensuing trade tensions in spring 2025 are taking a toll on the professional services sector, especially within legal, consulting, architectural, and engineering fields. Increased duties on imported technology, software, office hardware, and digital infrastructure have pushed up operational costs for firms that rely on global systems and resources. Cross-border consulting engagements are experiencing delays and higher expenses due to elevated travel costs and limited access to international data and tools. Moreover, industries heavily impacted by tariffs such as manufacturing, construction, and logistics are reducing their reliance on outsourced services, dampening demand for professional support. In response, service providers are reassessing pricing models, strengthening ties with domestic vendors, and accelerating the adoption of AI and automation to maintain profitability and client satisfaction in an increasingly volatile environment.

The K12 education technology market research report is one of a series of new reports from The Business Research Company that provides K12 education technology market statistics, including the K12 education technology industry global market size, regional shares, competitors with the K12 education technology market share, detailed K12 education technology market segments, market trends, and opportunities, and any further data you may need to thrive in the K12 education technology industry. These K12 education technology market research reports deliver a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.

The k12 education technology market size has grown exponentially in recent years. It will grow from $25.6 billion in 2024 to $32.68 billion in 2025 at a compound annual growth rate (CAGR) of 27.6%. The growth in the historic period can be attributed to the introduction of personal computers, the availability of the internet and the development of the World Wide Web, the proliferation of smartphones, the rise of cloud computing, and the introduction of interactive whiteboards.

The k12 education technology market size is expected to see exponential growth in the next few years. It will grow to $82.64 billion in 2029 at a compound annual growth rate (CAGR) of 26.1%. The growth in the forecast period can be attributed to increased investment in education technology, growing demand for customized learning solutions, shift towards remote and hybrid learning, increasing use of gamified learning platforms, and proliferation of startups and innovations. Major trends in the forecast period include the integration of artificial intelligence, expansion of online and blended learning, growth in gamification, integration of coding and STEM education, and advancements of cloud-based solutions.

The forecast of 26.1% growth over the next five years reflects a modest reduction of 0.5% from the previous estimate for this market. This reduction is primarily due to the impact of tariffs between the US and other countries. Trade restrictions may impact U.S. edtech providers by increasing expenses for adaptive learning algorithms and classroom management apps sourced from Estonia and Australia, leading to reduced product innovation while raising software subscription fees. The effect will also be felt more widely due to reciprocal tariffs and the negative effect on the global economy and trade due to increased trade tensions and restrictions.

Government involvement in enhancing the education system is poised to drive the growth of the K-12 education technology market in the future. The educational system encompasses institutions, policies, and practices geared towards facilitating learning and development within a society. The increasing government engagement in education reflects a growing acknowledgment of education's pivotal role in national progress, economic competitiveness, and social equality. Government participation in K-12 educational technology is aimed at ensuring fair access, fostering innovation, and improving digital literacy among students across the country. For example, as reported by GOV.UK in December 2023, funding for each primary student needing additional support will rise to $1,881, and for secondary students, it will be $135 in the years 2024-25, marking a 10% increase from 2021-22. In total, schools will receive over $3.69 billion to aid students in disadvantaged areas in achieving better educational outcomes. Consequently, government involvement in enhancing the education system is propelling the expansion of the K-12 education technology market.

Leading companies in the K-12 education market are focused on creating advanced personalized communication platforms to improve individualized instruction and enhance student management and outcomes. A personalized student communication platform is a digital tool designed to customize communication between educators, students, and families, fostering better engagement and supporting academic success. For example, in February 2024, SchoolStatus, a US-based provider of data-driven solutions for K-12, introduced a student success platform. This platform includes two main features: SchoolStatus Attend and SchoolStatus Connect. SchoolStatus Attend streamlines attendance management by automating interventions, reducing administrative tasks by as much as 75%, and addressing absenteeism. SchoolStatus Connect facilitates personalized, multi-channel communication with families, offering a complete view of student performance. Both solutions promote stronger collaboration between educators and families, leading to increased student engagement and improved attendance.

In January 2022, PowerSchool, a US-based provider of innovative K-12 software and cloud-based solutions, acquired Kinvolved, a provider of K-12 communication, attendance, and engagement software, for an undisclosed amount. This acquisition was intended to enhance and streamline school-home communications, boost engagement, and reduce absenteeism.

Major companies operating in the K12 education technology market are Apple Inc., Google LLC, Samsung Electronics Co Ltd, Microsoft Corporation, International Business Machines (IBM) Corporation, Pearson plc, TAL Education Group, VIPKID, Sanoma, BlackBoard, BYJU'S, PowerSchool, Acro Platform Ltd, Chungdahm Learning, Tata Class Edge, Learnosity, Illuminate Education, iTutorGroup, Educomp Solutions Limited (ESL), Kroton Educacional SA, D2L Corporation, Toppr

North America was the largest region in the K12 education technology market in 2024. The regions covered in the K12 education technology market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

The countries covered in the K12 education technology market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The K12 education technology market consists of revenues earned by entities by providing services such as professional development, support, and training. The market value includes the value of related goods sold by the service provider or included within the service offering. The K12 education technology market also includes sales of learning management systems, virtual reality (VR) and augmented reality (AR) tools, and analytics tools. Values in this market are 'factory gate' values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

K12 Education Technology Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on k12 education technology market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

Where is the largest and fastest growing market for k12 education technology ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The k12 education technology market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.

Scope

Table of Contents

1. Executive Summary

2. K12 Education Technology Market Characteristics

3. K12 Education Technology Market Trends And Strategies

4. K12 Education Technology Market - Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics, Trade Wars and Tariffs, And Covid And Recovery On The Market

5. Global K12 Education Technology Growth Analysis And Strategic Analysis Framework

6. K12 Education Technology Market Segmentation

7. K12 Education Technology Market Regional And Country Analysis

8. Asia-Pacific K12 Education Technology Market

9. China K12 Education Technology Market

10. India K12 Education Technology Market

11. Japan K12 Education Technology Market

12. Australia K12 Education Technology Market

13. Indonesia K12 Education Technology Market

14. South Korea K12 Education Technology Market

15. Western Europe K12 Education Technology Market

16. UK K12 Education Technology Market

17. Germany K12 Education Technology Market

18. France K12 Education Technology Market

19. Italy K12 Education Technology Market

20. Spain K12 Education Technology Market

21. Eastern Europe K12 Education Technology Market

22. Russia K12 Education Technology Market

23. North America K12 Education Technology Market

24. USA K12 Education Technology Market

25. Canada K12 Education Technology Market

26. South America K12 Education Technology Market

27. Brazil K12 Education Technology Market

28. Middle East K12 Education Technology Market

29. Africa K12 Education Technology Market

30. K12 Education Technology Market Competitive Landscape And Company Profiles

31. K12 Education Technology Market Other Major And Innovative Companies

32. Global K12 Education Technology Market Competitive Benchmarking And Dashboard

33. Key Mergers And Acquisitions In The K12 Education Technology Market

34. Recent Developments In The K12 Education Technology Market

35. K12 Education Technology Market High Potential Countries, Segments and Strategies

36. Appendix

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