세계의 말차 시장 보고서(2025년)
Matcha Global Market Report 2025
상품코드 : 1805285
리서치사 : The Business Research Company
발행일 : On Demand Report
페이지 정보 : 영문 250 Pages
 라이선스 & 가격 (부가세 별도)
US $ 4,490 ₩ 6,482,000
PDF (Single User License) help
PDF 보고서를 1명만 이용할 수 있는 라이선스입니다. 인쇄 가능하며 인쇄물의 이용 범위는 PDF 이용 범위와 동일합니다.
US $ 6,490 ₩ 9,370,000
PDF (Site License) help
PDF 보고서를 동일 사업장의 모든 분이 이용할 수 있는 라이선스입니다. 인쇄 가능하며 인쇄물의 이용 범위는 PDF 이용 범위와 동일합니다.
US $ 8,490 ₩ 12,257,000
PDF (Enterprise License) help
PDF 보고서를 동일 기업의 모든 분이 이용할 수 있는 라이선스입니다. 인쇄 가능하며 인쇄물의 이용 범위는 PDF 이용 범위와 동일합니다.


ㅁ Add-on 가능: 고객의 요청에 따라 일정한 범위 내에서 Customization이 가능합니다. 자세한 사항은 문의해 주시기 바랍니다.
ㅁ 보고서에 따라 최신 정보로 업데이트하여 보내드립니다. 배송기일은 문의해 주시기 바랍니다.

한글목차

말차 시장 규모는 향후 수년간 급성장할 것으로 전망됩니다. 2029년에는 CAGR 11.1%로 성장할 전망이며, 63억 5,000만 달러로 성장이 예측됩니다. 예측 기간의 성장은 세계 산업화, 경제 성장, 퍼스널케어에서의 사용량 증가, 건강상의 이점 및 천연 성분에 대한 주목 증가에 기인하고 있습니다. 예측 기간 주요 동향에는 혁신적인 시장 전략, 포장 재료 혁신, 지속 가능하고 환경 친화적인 관행, 자동화 및 고급 가공 기술 사용, 혁신적인 솔루션 출시 등이 포함됩니다.

향후 5년간의 성장률 11.1%라고 하는 예측은 이 시장 전회 예측으로부터 0.1%라는 미감소를 반영하고 있습니다. 이 감소는 주로 미국과 타국가 간 관세의 영향 때문입니다. 이것은 고급 일본 녹차 분말의 가격을 인상하고 카페와 건강 식품에 영향을 미치는 것으로 미국에 직접 영향을 미칠 수 있습니다. 이러한 영향은 상호관세와 무역 긴장 증가 및 제한 증가로 인한 세계 경제와 무역에 대한 악영향으로 더욱 광범위하게 작용할 것으로 보입니다.

식음료에 대한 수요 증가는 향후 말차 시장의 성장을 이끌 것으로 예측됩니다. 식음료는 개인에게 영양, 자양, 즐거움을 제공하는 소모품으로 독특한 풍미, 선명한 색, 영양가, 문화적 중요성으로 말차에 중요성을 발견하고 있습니다. 말차의 다용도성은 다양한 레시피에 임베디드할 수 있어 다양한 맛과 취향에 대응하는 동시에 건강에 도움이 될 수 있습니다. 또한 Common Thread Collective가 2022년 4월 발표한 보고서에 따르면 음료의 세계 매출은 2021년 4,353억 달러에서 2022년에는 5,060억 달러로 증가한 것으로 나타났습니다. 게다가 식품 및 음료의 세계 매출은 2025년까지 8,570억 달러에 달할 것으로 예측됩니다. 이런 식으로 식품 및 음료에 대한 수요 증가는 말차 시장 성장의 원동력이 되고 있습니다.

목차

제1장 주요 요약

제2장 시장 특징

제3장 시장 동향 및 전략

제4장 시장 : 금리, 인플레이션, 지정학, 무역전쟁 및 관세, 그리고 코로나 및 회복이 시장에 미치는 영향을 포함한 거시경제 시나리오

제5장 세계의 성장 분석 및 전략 분석 프레임워크

제6장 시장 세분화

제7장 지역별 및 국가별 분석

제8장 아시아태평양 시장

제9장 중국 시장

제10장 인도 시장

제11장 일본 시장

제12장 호주 시장

제13장 인도네시아 시장

제14장 한국 시장

제15장 서유럽 시장

제16장 영국 시장

제17장 독일 시장

제18장 프랑스 시장

제19장 이탈리아 시장

제20장 스페인 시장

제21장 동유럽 시장

제22장 러시아 시장

제23장 북미 시장

제24장 미국 시장

제25장 캐나다 시장

제26장 남미 시장

제27장 브라질 시장

제28장 중동 시장

제29장 아프리카 시장

제30장 경쟁 구도 및 기업 프로파일

제31장 기타 주요 기업 및 혁신 기업

제32장 세계 시장 경쟁 벤치마킹 및 대시보드

제33장 주요 인수합병(M&A)

제34장 최근 시장 동향

제35장 시장의 잠재력이 높은 국가, 부문 및 전략

제36장 부록

AJY
영문 목차

영문목차

Matcha is a finely ground powdered green tea, derived from meticulously harvested, shade-grown tea leaves of high quality. The leaves undergo a process of steaming, drying, and stone-grinding to achieve a fine powder. Commonly employed in the preparation of matcha lattes, beverages, traditional matcha tea, culinary recipes, and personal care items.

Two primary categories of matcha are available, regular and flavored matcha. The term 'regular' denotes the standard, most prevalent option without specific variations or specialized features. Matcha exists in various forms, including powder and liquid, and is categorized into grades such as cafe, ceremonial, classic, and culinary. These products are distributed through diverse channels such as hypermarkets, supermarkets, specialty retail stores, online retail platforms, among others, and find applications in regular tea, matcha beverages, food, personal care, and more.

Note that the outlook for this market is being affected by rapid changes in trade relations and tariffs globally. The report will be updated prior to delivery to reflect the latest status, including revised forecasts and quantified impact analysis. The report's Recommendations and Conclusions sections will be updated to give strategies for entities dealing with the fast-moving international environment.

The rapid implementation of U.S. tariffs and the resulting trade tensions in spring 2025 are having a notable impact on the food and beverage sector. Rising costs for imported ingredients such as olive oil, cheese, and tropical fruits are pressuring food manufacturers to either reformulate their products or absorb reduced profit margins. Beverage producers are similarly affected, with tariffs on aluminum cans driving up packaging costs. Meanwhile, retaliatory tariffs on U.S. agricultural exports like soybeans and pork are disrupting farm-to-processor supply chains. In response, companies are adjusting recipes, increasing local sourcing, and using commodity hedging strategies to manage price volatility.

The matcha market research report is one of a series of new reports from The Business Research Company that provides matcha market statistics, including the matcha industry's global market size, regional shares, competitors with a matcha market share, detailed matcha market segments, market trends, and opportunities, and any further data you may need to thrive in the matcha industry. This matcha market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.

The matcha market size has grown strongly in recent years. It will grow from $3.84 billion in 2024 to $4.17 billion in 2025 at a compound annual growth rate (CAGR) of 8.5%. The growth in the historic period can be attributed to increased awareness and popularity, increased consumer demand, increased availability of cheaper matcha alternatives, increased food processing use, and increased beverage sector application.

The matcha market size is expected to see rapid growth in the next few years. It will grow to " $6.35 billion in 2029 at a compound annual growth rate (CAGR) of 11.1%. The growth in the forecast period can be attributed to global industrialization, economic growth, increasing usage in personal care, increasing focus on health benefits and all-natural ingredients. Major trends in the forecast period include innovative market strategies, innovations in packaging materials, sustainable and eco-friendly practices, use of automation and advanced processing techniques, innovative solutions launch.

The forecast of 11.1% growth over the next five years reflects a slight reduction of 0.1% from the previous estimate for this market.This reduction is primarily due to the impact of tariffs between the US and other countries. This is likely to directly affect the US by raising prices for premium Japanese green tea powder, impacting cafes and wellness products.The effect will also be felt more widely due to reciprocal tariffs and the negative effect on the global economy and trade due to increased trade tensions and restrictions.

The increasing demand for food and beverages is anticipated to drive the growth of the matcha market in the future. Food and beverages, as consumable substances offering nourishment, sustenance, and enjoyment to individuals, find matcha to be significant due to its distinctive flavor, vibrant color, nutritional value, and cultural importance. Matcha's versatility enables its incorporation into various recipes, catering to diverse tastes and preferences while potentially offering health benefits. As an illustration, a report by Common Thread Collective in April 2022 revealed that global sales of food and beverages rose from $435.3 billion in 2021 to $506 billion in 2022. Additionally, the projected global revenue for food and beverages is expected to reach $857 billion by 2025. Consequently, the escalating demand for food and beverages is a driving force behind the matcha market's growth.

The rising health consciousness is expected to fuel growth in the matcha market in the coming years. Health consciousness refers to the extent to which individuals are concerned about and actively pursue their physical and mental well-being. Matcha is rich in antioxidants, particularly catechins like epigallocatechin gallate (EGCG), which have been associated with a lower risk of chronic diseases such as heart disease, cancer, and Alzheimer's. Its unique properties and potential health benefits are attracting individuals seeking to enhance their wellness routines. For example, a survey conducted in May 2022 by the International Food Information Council among 1,005 American adults aged 18-80, including Gen Z consumers aged 18-24, found that around 52% of participants followed a specific diet or eating pattern, up from 39% in 2021. The most popular choices included clean eating (16%), mindful eating (14%), and calorie counting (13%). Thus, the growing focus on health is driving the growth of the matcha market.

Product innovations emerge as a prominent trend gaining traction in the matcha market. Key companies in the market are dedicated to developing innovative products to reinforce their market positions. Notably, in January 2022, Aiya Co Ltd, a Japan-based matcha producer, introduced a line of matcha-infused teas, featuring organic ceremonial matcha-infused Japanese green teas grown in Kagoshima, Japan. The collection includes organic matcha-infused Gyokuro, organic matcha-infused sencha, and organic matcha-infused Genmaicha, providing consumers with a unique and delightful tea experience.

Major companies in the matcha market are focusing on technologies like supercritical carbon dioxide decaffeination to improve the quality and purity of their products. This allows them to offer matcha with lower caffeine levels while maintaining the vibrant flavor and nutritional benefits that consumers seek. Supercritical carbon dioxide decaffeination is a process that utilizes carbon dioxide in a supercritical state-exhibiting properties of both a gas and a liquid-to extract caffeine from tea leaves or coffee beans. This method effectively removes caffeine while preserving essential flavor compounds and nutrients, such as catechins. For instance, in January 2024, Tsuji Riichi Honten Co., Ltd., a Japan-based tea manufacturer, launched Decaf Matcha. This product employs modern decaffeination techniques using supercritical carbon dioxide, successfully reducing the caffeine content to approximately 4-8 mg per serving (comparable to decaf coffee) while retaining nearly 100% of the beneficial catechins found in matcha.

In June 2024, StoneX Group Inc., a US-based financial services company, acquired Mercon Montage for an undisclosed amount. This acquisition is intended to enhance StoneX Group Inc.'s capabilities in the coffee trading sector, expand its global presence, and strengthen its supply chain. Mercon Montage is a Netherlands-based company specializing in coffee trading and sourcing, focusing on the import and export of green coffee beans from various regions worldwide.

Major companies operating in the matcha market include Nestle S.A., Unilever PLC, Starbucks Corporation, McCormick and Company Inc., ITO EN Ltd., The Hain Celestial Group Inc., Akira Matcha, The Republic of Tea, Clearspring Ltd., The AOI Tea Company LLC, Green Foods Corporation, Marukyu-Koyamaen Co. Ltd., Two Hills Tea, Tea Spot Inc., Foodchem International Corporation, Tenzo Tea Inc., Aiya Co. Ltd., My Matcha Life Products Inc., Encha Ceremonial Grade, Grace Matcha, Matchaful, Breakaway Matcha, Kettl, Matchaeologist, MatchaBar, MatchaKari.

Asia-Pacific was the largest region in the matcha market in 2024. North America is expected to be the fastest-growing region in the forecast period. The regions covered in the matcha market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa

The countries covered in the matcha market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Italy, Spain, Canada.

The matcha market consists of sales of blended matcha and premium grade matcha. Values in this market are 'factory gate' values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Matcha Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on matcha market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

Where is the largest and fastest growing market for matcha ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The matcha market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.

Scope

Table of Contents

1. Executive Summary

2. Matcha Market Characteristics

3. Matcha Market Trends And Strategies

4. Matcha Market - Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics, Trade Wars and Tariffs, And Covid And Recovery On The Market

5. Global Matcha Growth Analysis And Strategic Analysis Framework

6. Matcha Market Segmentation

7. Matcha Market Regional And Country Analysis

8. Asia-Pacific Matcha Market

9. China Matcha Market

10. India Matcha Market

11. Japan Matcha Market

12. Australia Matcha Market

13. Indonesia Matcha Market

14. South Korea Matcha Market

15. Western Europe Matcha Market

16. UK Matcha Market

17. Germany Matcha Market

18. France Matcha Market

19. Italy Matcha Market

20. Spain Matcha Market

21. Eastern Europe Matcha Market

22. Russia Matcha Market

23. North America Matcha Market

24. USA Matcha Market

25. Canada Matcha Market

26. South America Matcha Market

27. Brazil Matcha Market

28. Middle East Matcha Market

29. Africa Matcha Market

30. Matcha Market Competitive Landscape And Company Profiles

31. Matcha Market Other Major And Innovative Companies

32. Global Matcha Market Competitive Benchmarking And Dashboard

33. Key Mergers And Acquisitions In The Matcha Market

34. Recent Developments In The Matcha Market

35. Matcha Market High Potential Countries, Segments and Strategies

36. Appendix

(주)글로벌인포메이션 02-2025-2992 kr-info@giikorea.co.kr
ⓒ Copyright Global Information, Inc. All rights reserved.
PC버전 보기