시장보고서 | 연간정보서비스 | 맞춤형시장조사 | 메일링 | 샘플 요청 목록
세계의 레저용 오프 하이웨이 자동차 시장 보고서(2025년)
Recreational Off-Highway Vehicles Global Market Report 2025
상품코드 : 1779428
리서치사 : The Business Research Company
발행일 : On Demand Report
페이지 정보 : 영문 250 Pages
 라이선스 & 가격 (부가세 별도)
US $ 4,490 ￦ 6,278,000
PDF (Single User License) help
PDF 보고서를 1명만 이용할 수 있는 라이선스입니다. 인쇄 가능하며 인쇄물의 이용 범위는 PDF 이용 범위와 동일합니다.
US $ 6,490 ￦ 9,075,000
PDF (Site License) help
PDF 보고서를 동일 사업장의 모든 분이 이용할 수 있는 라이선스입니다. 인쇄 가능하며 인쇄물의 이용 범위는 PDF 이용 범위와 동일합니다.
US $ 8,490 ￦ 11,872,000
PDF (Enterprise License) help
PDF 보고서를 동일 기업의 모든 분이 이용할 수 있는 라이선스입니다. 인쇄 가능하며 인쇄물의 이용 범위는 PDF 이용 범위와 동일합니다.


ㅁ Add-on 가능: 고객의 요청에 따라 일정한 범위 내에서 Customization이 가능합니다. 자세한 사항은 문의해 주시기 바랍니다.
ㅁ 보고서에 따라 최신 정보로 업데이트하여 보내드립니다. 배송기일은 문의해 주시기 바랍니다.

한글목차

레저용 오프 하이웨이 자동차 시장 규모는 앞으로 수년간 급성장할 것으로 예측됩니다. 2029년에는 CAGR(복합 연간 성장률) 13.8%를 나타내 193억 4,000만 달러로 성장할 전망입니다. 예측 기간의 성장은 오프로드 레크리에이션의 인기 증가, 레저 및 모험 활동에 대한 지출 증가, 성능 향상, 안전 기능, 편안함에 대한 수요 증가, 지역 확대 등에 기인한다고 생각됩니다. 예측기간의 주요 동향으로는 첨단적이고 기능이 풍부한 레저용 오프 하이웨이 자동차 개발, 전동 레저용 자동차 도입, GPS 네비게이션, 블루투스 연결, 모바일 앱 통합 등 스마트 기능 통합, 전략적 프로모션 이벤트 등이 있습니다.

향후 5년간의 성장률 13.8%라고 하는 예측은 이 시장의 전회 예측으로부터 0.6%의 소폭의 감소를 반영하고 있습니다. 이는 아시아 시장에서 조달하는 서스펜션 부품 및 오프로드 타이어의 비용 상승을 통해 미국에 직접 영향을 미칠 가능성이 높아 소매 가격이 상승하고 ATV 및 UTV 부문의 판매량이 감소합니다. 이 효과는 또한 상호관세와 무역 긴장 증가와 제한으로 인한 세계 경제와 무역에 대한 악영향에 의해 더욱 광범위하게 영향을 받을 수 있습니다.

야외 레크리에이션 활동에 대한 수요가 증가함에 따라 레저용 오프 하이웨이 자동차 시장 성장이 촉진 될 것으로 예측됩니다. 지형을 이동할 수 있게 함으로써, 이러한 활동을 용이하게 하고, 기존 자동차에서는 종종 도달하기 어려운, 낯선 사람이 지나가지 않는 장소에의 액세스를 가능하게 합니다. 예를 들어, 미국에 본사를 둔 비영리 단체인 Outdoor Foundation의 보고서에 따르면 2023년 12월 야외 레크리에이션 참가자 수는 2022년에 2.3% 증가하여 사상 최고치인 1억 6,810만 명에 달했으며, 이는 6세 이상 미국 인구의 55%를 차지하는 수치입니다. 이와 같이 야외 레크리에이션 활동에 대한 관심이 높아져 레저용 오프 하이웨이 자동차 시장의 확대를 견인하고 있습니다.

목차

제1장 주요 요약

제2장 시장 특징

제3장 시장 동향과 전략

제4장 시장 : 금리, 인플레이션, 지정학, 무역전쟁과 관세, 코로나 및 회복이 시장에 미치는 영향을 포함한 거시경제 시나리오

제5장 세계의 성장 분석과 전략 분석 프레임워크

제6장 시장 세분화

제7장 지역별/국가별 분석

제8장 아시아태평양 시장

제9장 중국 시장

제10장 인도 시장

제11장 일본 시장

제12장 호주 시장

제13장 인도네시아 시장

제14장 한국 시장

제15장 서유럽 시장

제16장 영국 시장

제17장 독일 시장

제18장 프랑스 시장

제19장 이탈리아 시장

제20장 스페인 시장

제21장 동유럽 시장

제22장 러시아 시장

제23장 북미 시장

제24장 미국 시장

제25장 캐나다 시장

제26장 남미 시장

제27장 브라질 시장

제28장 중동 시장

제29장 아프리카 시장

제30장 경쟁 구도와 기업 프로파일

제31장 기타 주요 기업 및 혁신 기업

제32장 세계 시장 경쟁 벤치마킹과 대시보드

제33장 주요 인수합병(M&A)

제34장 최근 시장 동향

제35장 시장의 잠재력이 높은 국가, 전략

제36장 부록

KTH
영문 목차

영문목차

Recreational off-highway vehicles (ROVs) are motorized vehicles specifically designed for off-road use, intended for recreational enjoyment in outdoor settings such as trails, dunes, and challenging terrains. These vehicles are often employed for recreational racing events and organized tours, offering a combination of performance, durability, and adaptability that allows users to navigate rough terrain and partake in exciting off-road adventures.

The primary types of recreational off-highway vehicles include gasoline-powered vehicles, diesel-powered vehicles, and electric-powered vehicles. Gasoline-powered vehicles are equipped with internal combustion engines that burn gasoline as fuel. These vehicles, including all-terrain vehicles, utility task vehicles, snowmobiles, and others, are available through online and offline channels for various applications such as individual use, fleet applications, rental services, sports, and agriculture.

Note that the outlook for this market is being affected by rapid changes in trade relations and tariffs globally. The report will be updated prior to delivery to reflect the latest status, including revised forecasts and quantified impact analysis. The report's Recommendations and Conclusions sections will be updated to give strategies for entities dealing with the fast-moving international environment.

The sharp rise in U.S. tariffs and ensuing trade tensions in spring 2025 are placing significant strain on the transport sector, especially in areas such as fleet maintenance and logistics. Increased duties on imported commercial vehicles, tires, and engine parts have driven up operating costs for trucking and freight firms, forcing them to either raise shipping rates or accept lower profit margins. Airlines and maritime operators are also under pressure, as tariffs on aircraft components and shipbuilding materials have pushed capital expenditures higher. Meanwhile, retaliatory tariffs in key export markets have weakened demand for U.S.-manufactured transportation equipment, further squeezing revenues. To cope, the industry is turning to fuel efficiency measures, alternative supply sources, and greater automation to manage rising costs while maintaining dependable service.

The recreational off-highway vehicles market research report is one of a series of new reports from The Business Research Company that provides recreational off-highway vehicles market statistics, including recreational off-highway vehicles industry global market size, regional shares, competitors with a recreational off-highway vehicles market share, detailed recreational off-highway vehicles market segments, market trends and opportunities, and any further data you may need to thrive in the recreational off-highway vehicles industry. This recreational off-highway vehicle market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.

The recreational off-highway vehicles market size has grown rapidly in recent years. It will grow from $10.35 billion in 2024 to $11.55 billion in 2025 at a compound annual growth rate (CAGR) of 11.5%. The growth in the historic period can be attributed to increased disposable incomes, rise in participation in recreational activities, increased demand for adventure tourism, rising interest in off-road activities, shift towards eco-friendly options.

The recreational off-highway vehicles market size is expected to see rapid growth in the next few years. It will grow to $19.34 billion in 2029 at a compound annual growth rate (CAGR) of 13.8%. The growth in the forecast period can be attributed to rising popularity of off-road recreation, increased spending on leisure and adventure activities, increasing demand for improved performance, safety features, and comfort, regional expansion. Major trends in the forecast period include development of advanced and feature-rich recreational off-highway vehicles, introduction of electric recreational vehicles, integration of smart features, such as gps navigation, bluetooth connectivity, and mobile app integration, strategical promotional events.

The forecast of 13.8% growth over the next five years reflects a modest reduction of 0.6% from the previous estimate for this market.This reduction is primarily due to the impact of tariffs between the US and other countries. This is likely to directly affect the US through increased costs of suspension components and off-road tires sourced from Asian markets, resulting in elevated retail prices and lower sales volumes in the ATV and UTV segments.The effect will also be felt more widely due to reciprocal tariffs and the negative effect on the global economy and trade due to increased trade tensions and restrictions.

The rising demand for outdoor recreational activities is expected to fuel the growth of the recreational off-highway vehicles (OHVs) market. Outdoor recreational activities refer to leisure pursuits that occur in natural settings. OHVs facilitate these activities by enabling users to navigate off-road terrains, granting access to remote and less-traveled areas that are often difficult to reach with conventional vehicles. For example, a report by the Outdoor Foundation, a US-based non-profit organization, revealed that in December 2023, the number of outdoor recreation participants increased by 2.3% in 2022, reaching a record high of 168.1 million, which accounts for 55% of the U.S. population aged 6 and older. Thus, the growing interest in outdoor recreational activities is driving the expansion of the recreational off-highway vehicles market.

The growth of the recreational off-highway vehicles market is further fueled by increasing disposable income. Disposable income, the amount available for spending and saving after tax deductions, plays a pivotal role in driving expenditure on leisure activities. In October 2023, the disposable personal income per capita in the United States rose to $60,898, reflecting an increase from $60,738 the previous month and $57,215 the previous year. This rise in disposable income contributes to the expanding market for recreational off-highway vehicles.

A key trend in the recreational off-highway vehicles market is product innovation, with major companies developing cutting-edge products to enhance their market position. For example, Polaris Inc. unveiled its 2024 snowmobile and snow bike portfolio in March 2023, featuring new innovations and improved features for enhanced performance, control, and agility. This commitment to innovation strengthens companies' competitive edge in the recreational off-highway vehicles market.

Major companies in the recreational off-highway vehicles market are focusing on developing engine braking systems to ensure a smoother riding experience across various terrains. An engine braking system utilizes the engine's resistance to decelerate a vehicle, reducing reliance on traditional brakes. For example, in August 2024, Polaris Off-Road, a US-based manufacturer of off-road vehicles, launched an upgraded RZR Pro lineup for 2025. This new lineup features redesigned models and rider-inspired enhancements that boost customer value. Key highlights include an expanded two-year warranty, updated features, and new color options throughout the lineup. Noteworthy additions consist of a new model in the Sportsman series and improvements to the RZR series, with a focus on advanced technology and performance. Enhanced features like GPS navigation and dynamic suspension adjustments further elevate the overall riding experience.

In June 2022, Arctic Cat Inc. (Textron Inc.) partnered with Avalanche Education Group and the American Institute for Avalanche Research and Education (AIARE) to enhance avalanche awareness, training, safety, and education programs. This collaboration aims to expand the reach of avalanche safety information, ensuring that a broader audience of snowmobile enthusiasts can safely enjoy their rides in the backcountry.

Major companies operating in the recreational off-highway vehicles market include Honda Motor Co. Inc., John Deere GmbH & Co., Suzuki Motor Corporation, Yamaha Motor Co. Ltd., Textron Inc., Polaris Inc., Bombardier Recreational Products Inc. (BRP), Linhai Powersports USA, Hisun Motors Corp USA, Kandi Technologies Group Inc., Ontario Drive & Gear Limited, Intimidator Inc., ODES Industries LLC, KYMCO USA Inc., Massimo Motor Sports LLC, Cub Cadet, Pitster Pro, Tao Motor Inc., Bennche LLC, Mahindra North America Inc., New Holland Rochester Inc., Bintelli Powersports, Stealth Electric Bikes Pty Ltd, BMS Motorsports Inc., Rival Motorsports Ltd., CFMOTO Powersport Inc., SSR Motorsports, Kawasaki Motors Corp., Joyner USA.

North America was the largest region in the recreational off-highway vehicles market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the recreational off-highway vehicles market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa

The countries covered in the recreational off-highway vehicles market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Italy, Spain, Canada.

The recreational off-highway vehicles market consists of sales of off-highway motorcycles or dirt bikes, motocross, enduro motorcycles, and adventure bikes. Values in this market are 'factory gate' values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Recreational Off-Highway Vehicles Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on recreational off-highway vehicles market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

Where is the largest and fastest growing market for recreational off-highway vehicles ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The recreational off-highway vehicles market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.

Scope

Table of Contents

1. Executive Summary

2. Recreational Off-Highway Vehicles Market Characteristics

3. Recreational Off-Highway Vehicles Market Trends And Strategies

4. Recreational Off-Highway Vehicles Market - Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics, Trade Wars and Tariffs, And Covid And Recovery On The Market

5. Global Recreational Off-Highway Vehicles Growth Analysis And Strategic Analysis Framework

6. Recreational Off-Highway Vehicles Market Segmentation

7. Recreational Off-Highway Vehicles Market Regional And Country Analysis

8. Asia-Pacific Recreational Off-Highway Vehicles Market

9. China Recreational Off-Highway Vehicles Market

10. India Recreational Off-Highway Vehicles Market

11. Japan Recreational Off-Highway Vehicles Market

12. Australia Recreational Off-Highway Vehicles Market

13. Indonesia Recreational Off-Highway Vehicles Market

14. South Korea Recreational Off-Highway Vehicles Market

15. Western Europe Recreational Off-Highway Vehicles Market

16. UK Recreational Off-Highway Vehicles Market

17. Germany Recreational Off-Highway Vehicles Market

18. France Recreational Off-Highway Vehicles Market

19. Italy Recreational Off-Highway Vehicles Market

20. Spain Recreational Off-Highway Vehicles Market

21. Eastern Europe Recreational Off-Highway Vehicles Market

22. Russia Recreational Off-Highway Vehicles Market

23. North America Recreational Off-Highway Vehicles Market

24. USA Recreational Off-Highway Vehicles Market

25. Canada Recreational Off-Highway Vehicles Market

26. South America Recreational Off-Highway Vehicles Market

27. Brazil Recreational Off-Highway Vehicles Market

28. Middle East Recreational Off-Highway Vehicles Market

29. Africa Recreational Off-Highway Vehicles Market

30. Recreational Off-Highway Vehicles Market Competitive Landscape And Company Profiles

31. Recreational Off-Highway Vehicles Market Other Major And Innovative Companies

32. Global Recreational Off-Highway Vehicles Market Competitive Benchmarking And Dashboard

33. Key Mergers And Acquisitions In The Recreational Off-Highway Vehicles Market

34. Recent Developments In The Recreational Off-Highway Vehicles Market

35. Recreational Off-Highway Vehicles Market High Potential Countries, Segments and Strategies

36. Appendix

(주)글로벌인포메이션 02-2025-2992 kr-info@giikorea.co.kr
ⓒ Copyright Global Information, Inc. All rights reserved.
PC버전 보기