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세계의 Innovation As A Service 시장 보고서(2025년)
Innovation As A Service Global Market Report 2025
상품코드 : 1769995
리서치사 : The Business Research Company
발행일 : On Demand Report
페이지 정보 : 영문 175 Pages
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한글목차

서비스형 혁신(Innovation As A Service) 시장 규모는 향후 수년간 연평균 19.9%의 성장률(CAGR)로 2029년까지 93억 9,000만 달러에 달할 것으로 예측됩니다. 예측 기간 중 예상되는 성장은 신속한 제품 개발에 대한 수요 증가, 디지털 전환 추진 증가, 업계 경쟁 심화, 혁신 아웃소싱의 비용 효율성, 지속가능성 및 녹색 혁신에 대한 중요성 증가와 관련이 있습니다. 예측 기간 중 예상되는 주요 동향에는 디지털 트윈 기술 채택, 클라우드 기반 아이디어 창출 플랫폼, 로우코드 프로토타이핑 툴, 데이터베이스 의사결정 지원, 가상 혁신 연구소, 협업 혁신 생태계, 개념 개념 창출을 위한 제너레이티브 인공지능(AI) 활용 등이 있습니다.

디지털 전환에 대한 수요 증가는 향후 수년간 서비스형 혁신(Innovation as a Service) 시장의 성장을 가속할 것으로 예측됩니다. 디지털 전환은 디지털 기술을 활용하여 비즈니스 운영, 내부 프로세스, 고객 가치 제공을 크게 개선하는 것을 포함합니다. 디지털 전환에 대한 요구는 기업이 경쟁력과 관련성을 유지하기 위해 노력하는 시장 경쟁의 격화로 인해 더욱 가속화되고 있습니다. 서비스형 혁신(Innovation as a Service)은 첨단 기술과 전문적 노하우에 대한 유연한 온디맨드 액세스를 제공함으로써 디지털 전환을 지원합니다. 새로운 솔루션의 개발 및 배포를 가속화하여 기업이 경쟁력을 유지하고 진화하는 시장 수요에 신속하게 대응할 수 있도록 지원합니다. 예를 들어 2024년 7월 영국 통계청은 2022년까지 디지털 인프라 프로그램에 5억 3,500만 달러(4억 3,400만 파운드)를 투자하고, 2023-2025년까지 9억 7,000만 달러(7억 3,600만 파운드)를 추가로 투자할 것이라고 발표했습니다. 할당되었다고 보고했습니다. 그 결과, 디지털 전환에 대한 수요 증가가 서비스형 혁신 시장의 성장에 기여하고 있습니다.

서비스형 혁신 시장의 주요 기업은 창의성을 높이고, 기능을 자동화하며, 혁신을 가속화하기 위해 인공지능(AI) 기반 툴와 같은 첨단 기술을 개발하고 있습니다. 데이터 분석, 자동화, 의사결정, 문제해결 등의 기능을 최소한의 인간 입력으로 수행하는 소프트웨어나 시스템입니다. 예를 들어 2024년 1월 미국 서비스 기업 코그니션트(Cognizant)는 미국 기술 기업 마이크로소프트(Microsoft)와 손잡고 생성형 AI를 탑재한 툴 '이노베이션 어시스턴트(Innovation Assistant)'를 발표했습니다. 이 툴은 생성형 AI를 활용하여 아이디어 창출을 촉진하고 문제 해결의 효율성을 높여 조직이 혁신 프로세스를 보다 빠르고 친숙하게 만들 수 있도록 돕습니다. 이를 통해 기업은 창의적인 솔루션을 신속하게 생성하고, 의사결정을 개선하며, 다양한 분야의 디지털 전환을 지원할 수 있습니다.

목차

제1장 개요

제2장 시장의 특징

제3장 시장 동향과 전략

제4장 시장 : 금리, 인플레이션, 지정학, 무역 전쟁과 관세, 그리고 Covid와 회복이 시장에 미치는 영향을 포함한 거시경제 시나리오

제5장 세계의 성장 분석과 전략 분석 프레임워크

제6장 시장 세분화

제7장 지역별·국가별 분석

제8장 아시아태평양 시장

제9장 중국 시장

제10장 인도 시장

제11장 일본 시장

제12장 호주 시장

제13장 인도네시아 시장

제14장 한국 시장

제15장 서유럽 시장

제16장 영국 시장

제17장 독일 시장

제18장 프랑스 시장

제19장 이탈리아 시장

제20장 스페인 시장

제21장 동유럽 시장

제22장 러시아 시장

제23장 북미 시장

제24장 미국 시장

제25장 캐나다 시장

제26장 남미 시장

제27장 브라질 시장

제28장 중동 시장

제29장 아프리카 시장

제30장 경쟁 구도와 기업 개요

제31장 기타 대기업과 혁신적 기업

제32장 세계의 시장 경쟁 벤치마킹과 대시보드

제33장 주요 합병과 인수

제34장 최근 시장 동향

제35장 시장의 잠재력이 높은 국가, 부문, 전략

제36장 부록

KSA
영문 목차

영문목차

Innovation as a Service (IaaS) is a managed service model that offers organizations on-demand access to innovation capabilities such as idea generation, research and development, prototyping, and digital transformation-without requiring internal infrastructure or dedicated teams. Its primary goal is to speed up innovation, minimize risk, and foster business growth by utilizing external expertise, tools, and methodologies.

The main categories of innovation as a service include software and services. Software in the IaaS market refers to digital platforms and tools that help organizations manage and optimize their innovation workflows. Deployment options include both cloud-based and on-premise models. Organization size is divided into small and medium-sized enterprises (SMEs) and large enterprises. This service supports various applications such as product development, business model innovation, workforce development, and operational excellence. It is used across a range of industries, including information technology and telecom, healthcare, banking, financial services and insurance (BFSI), government, manufacturing, and others.

The innovation as a service market research report is one of a series of new reports from The Business Research Company that provides innovation as a service market statistics, including innovation as a service industry global market size, regional shares, competitors with a innovation as a service market share, detailed innovation as a service market segments, market trends and opportunities, and any further data you may need to thrive in the innovation as a service industry. This innovation as a service market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The innovation as a service market size has grown exponentially in recent years. It will grow from $3.78 billion in 2024 to $4.55 billion in 2025 at a compound annual growth rate (CAGR) of 20.2%. The growth observed during the historical period can be attributed to the emergence of personalized service delivery models, the expansion of cloud computing, the rise of subscription-based service models, increased investment in digital infrastructure, and supportive government incentives.

The innovation as a service market size is expected to see rapid growth in the next few years. It will grow to $9.39 billion in 2029 at a compound annual growth rate (CAGR) of 19.9%. Growth projected for the forecast period can be linked to the rising demand for rapid product development, an increasing push for digital transformation, heightened industry competition, the cost-effectiveness of outsourcing innovation, and a growing emphasis on sustainability and green innovation. Key trends expected in the forecast period include the adoption of digital twin technology, cloud-enabled ideation platforms, low-code prototyping tools, data-driven decision-making support, virtual innovation laboratories, collaborative innovation ecosystems, and the use of generative artificial intelligence (AI) for concept generation.

The increasing demand for digital transformation is projected to drive the growth of the innovation as a service market in the coming years. Digital transformation involves using digital technologies to significantly improve business operations, internal processes, and the delivery of customer value. The rising need for digital transformation is fueled by intensifying market competition as companies work to maintain their competitiveness and relevance. Innovation as a service supports digital transformation by offering flexible, on-demand access to advanced technologies and specialized expertise. It speeds up the creation and deployment of new solutions, enabling businesses to remain competitive and adapt swiftly to evolving market demands. For example, in July 2024, the Office for National Statistics, a UK-based government agency, reported that the digital infrastructure program received a $535 million (£434 million) investment by 2022, with an additional $907 million (£736 million) allocated for 2023 to 2025. Consequently, the rising demand for digital transformation is contributing to the growth of the innovation as a service market.

Leading companies in the innovation as a service market are developing advanced technologies such as artificial intelligence (AI)-powered tools to boost creativity, automate functions, and accelerate innovation. AI-powered tools are software or systems that utilize technologies like machine learning, natural language processing, and computer vision to perform functions such as data analysis, automation, decision-making, and problem-solving with minimal human input. For instance, in January 2024, Cognizant, a US-based services company, partnered with Microsoft, a US-based technology firm, to launch Innovation Assistant, a generative AI-powered tool. This tool uses generative AI to facilitate idea generation and enhance problem-solving efficiency, making the innovation process faster and more accessible for organizations. It enables businesses to rapidly generate creative solutions, improve decision-making, and support digital transformation across various sectors.

In November 2024, HTEC Group Inc., a US-based technology consulting firm, acquired eesy-innovation GmbH for an undisclosed sum. This acquisition is intended to bolster HTEC's capabilities in embedded systems, Internet of Things (IoT), and artificial intelligence (AI), while expanding its presence in the European Union, particularly in the DACH region. eesy-innovation GmbH is a Germany-based engineering firm that delivers innovation as a service through its expertise in embedded systems and IoT solutions.

Major players in the innovation as a service market are International Business Machines Corporation, PricewaterhouseCoopers International Limited, Ernst & Young Global Limited, KPMG International Limited, Tata Consultancy Services Limited, Capgemini SE, Cognizant Technology Solutions Corporation, Deloitte Touche Tohmatsu Limited, EPAM Systems Inc., Persistent Systems Limited, The Boston Consulting Group Inc., IDEO LP, Techstars Corporate Innovation, NineSigma, Ignitho Technologies, Wazoku Limited, Brightidea Inc., IdeaScale Inc., RocketSpace, and InnovationLabs LLC.

North America was the largest region in the innovation as a service market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in innovation as a service report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.

The countries covered in the innovation as a service market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The innovation as a service market includes revenues earned by entities through innovation consulting, idea management, product and service design, technology scouting, rapid prototyping, digital transformation support, and innovation strategy development. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Innovation As A Service Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on innovation as a service market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

Where is the largest and fastest growing market for innovation as a service ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The innovation as a service market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

The forecasts are made after considering the major factors currently impacting the market. These include the Russia-Ukraine war, rising inflation, higher interest rates, and the legacy of the COVID-19 pandemic.

Scope

Table of Contents

1. Executive Summary

2. Innovation As A Service Market Characteristics

3. Innovation As A Service Market Trends And Strategies

4. Innovation As A Service Market - Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics, Trade Wars and Tariffs, And Covid And Recovery On The Market

5. Global Innovation As A Service Growth Analysis And Strategic Analysis Framework

6. Innovation As A Service Market Segmentation

7. Innovation As A Service Market Regional And Country Analysis

8. Asia-Pacific Innovation As A Service Market

9. China Innovation As A Service Market

10. India Innovation As A Service Market

11. Japan Innovation As A Service Market

12. Australia Innovation As A Service Market

13. Indonesia Innovation As A Service Market

14. South Korea Innovation As A Service Market

15. Western Europe Innovation As A Service Market

16. UK Innovation As A Service Market

17. Germany Innovation As A Service Market

18. France Innovation As A Service Market

19. Italy Innovation As A Service Market

20. Spain Innovation As A Service Market

21. Eastern Europe Innovation As A Service Market

22. Russia Innovation As A Service Market

23. North America Innovation As A Service Market

24. USA Innovation As A Service Market

25. Canada Innovation As A Service Market

26. South America Innovation As A Service Market

27. Brazil Innovation As A Service Market

28. Middle East Innovation As A Service Market

29. Africa Innovation As A Service Market

30. Innovation As A Service Market Competitive Landscape And Company Profiles

31. Innovation As A Service Market Other Major And Innovative Companies

32. Global Innovation As A Service Market Competitive Benchmarking And Dashboard

33. Key Mergers And Acquisitions In The Innovation As A Service Market

34. Recent Developments In The Innovation As A Service Market

35. Innovation As A Service Market High Potential Countries, Segments and Strategies

36. Appendix

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