세계의 워크플레이스 웰니스 시장 보고서(2025년)
Workplace Wellness Global Market Report 2025
상품코드 : 1751183
리서치사 : The Business Research Company
발행일 : On Demand Report
페이지 정보 : 영문 175 Pages
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한글목차

워크플레이스 웰니스 시장 규모는 향후 몇 년간 강력한 성장세를 보일 것으로 예상되며, 2029년까지 연평균 6.5%의 성장률(CAGR)로 745억 7,000만 달러에 달할 것으로 전망됩니다. 예측 기간 동안의 성장은 전체적 웰니스 프로그램에 대한 수요 증가, 정신건강에 대한 인식 증가, 건강 보험료 증가, 만성질환 예방에 대한 인식 증가, 맞춤형 웰니스 프로그램에 대한 수요 증가 등에 기인할 것으로 보입니다. 예측 기간 동안 예상되는 주요 동향으로는 AI를 활용한 맞춤형 웰니스, 원격의료와의 통합, 웨어러블 및 건강 추적기 활용, 인적자원 관리 시스템(HRMS)과의 통합, AI를 활용한 챗봇 개발 등이 있습니다.

산업화의 진전과 소비자 수요의 증가는 향후 워크플레이스 웰니스 시장의 성장을 크게 촉진할 것으로 예상됩니다. 산업화는 국가나 지역의 산업 발전을 의미하며, 생산이 수작업에서 기계 및 공장 기반 방식으로 전환되는 것을 의미합니다. 이는 종종 경제 성장과 사람들의 생활과 일하는 방식의 변화로 이어집니다. 산업화와 소비자 수요의 증가는 주로 상품과 서비스에 대한 수요 증가에 힘입어 기업은 첨단 기계와 기술을 사용하여 생산 규모를 확대하게 됩니다. 워크플레이스 웰니스는 직원의 건강, 생산성, 동기부여를 유지하여 기업이 증가하는 생산 수요에 효율적으로 대응할 수 있도록함으로써 이에 기여하고 있습니다. 예를 들어, 미국에 본사를 둔 경제 지표 제공 업체인 Trading Economics에 따르면 이탈리아의 산업 생산은 2025년에 약 2.00%, 2026년에 약 1.90%로 성장할 것으로 예상됩니다. 따라서 산업화와 소비자 수요의 증가는 직장 내 웰빙 시장의 성장을 지속적으로 촉진할 것으로 보입니다.

직장 내 건강관리 시장의 주요 기업들은 직원들의 건강관리 접근성을 개선하고, 결근을 줄이며, 전체 직장의 생산성을 높이기 위해 온라인 텔레헬스와 같은 혁신적인 솔루션을 도입하고 있습니다. 온라인 텔레헬스는 인터넷, 화상통화, 모바일 앱을 통해 개인이 의료진과 상담하고 원격으로 의료 조언을 받을 수 있도록 합니다. 예를 들어, 미국에 본사를 둔 건강 및 웰니스 기업 아이빔 헬스(iBim Health)는 2024년 11월 기업용 웰니스 프로그램인 '아이빔 앳 워크(iBim at Work)'를 시작했습니다. 이 프로그램은 정신건강, 신체 건강, 영양 관리를 통합한 맞춤형 웰니스 전략으로 직원들의 생산성과 만족도를 높여 치솟는 의료비 지출에 대응할 수 있도록 돕습니다. 주요 특징으로는 체중 관리를 위한 GLP-1 투약, 원격의료에 대한 접근성, 유연한 지불 옵션 등이 있습니다. 아이빔 헬스는 Xevant와의 데이터 분석 파트너십을 통해 의료비 청구 감소, 직원 건강 지표 개선 등 측정 가능한 성과를 보장하여 고용주에게 건강상의 이점과 경제적 절감 효과를 모두 제공합니다.

목차

제1장 주요 요약

제2장 시장 특징

제3장 시장 동향과 전략

제4장 시장 - 금리, 인플레이션, 지정학, 무역 전쟁과 관세, 그리고 코로나와 회복이 시장에 미치는 영향을 포함한 거시경제 시나리오

제5장 세계의 성장 분석과 전략 분석 프레임워크

제6장 시장 세분화

제7장 지역별·국가별 분석

제8장 아시아태평양 시장

제9장 중국 시장

제10장 인도 시장

제11장 일본 시장

제12장 호주 시장

제13장 인도네시아 시장

제14장 한국 시장

제15장 서유럽 시장

제16장 영국 시장

제17장 독일 시장

제18장 프랑스 시장

제19장 이탈리아 시장

제20장 스페인 시장

제21장 동유럽 시장

제22장 러시아 시장

제23장 북미 시장

제24장 미국 시장

제25장 캐나다 시장

제26장 남미 시장

제27장 브라질 시장

제28장 중동 시장

제29장 아프리카 시장

제30장 경쟁 구도와 기업 개요

제31장 기타 주요 기업과 혁신적 기업

제32장 세계의 시장 경쟁 벤치마킹과 대시보드

제33장 주요 인수합병

제34장 최근의 시장 동향

제35장 시장 잠재력이 높은 국가, 부문, 전략

제36장 부록

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영문 목차

영문목차

Workplace wellness refers to health promotion programs or policies designed to encourage positive employee health and behavior. These initiatives play a crucial role in fostering a healthier, more productive workforce by promoting better lifestyle choices and providing a supportive environment for employee well-being.

Note that the outlook for this market is being affected by rapid changes in trade relations and tariffs globally. The report will be updated prior to delivery to reflect the latest status, including revised forecasts and quantified impact analysis. The report's Recommendations and Conclusions sections will be updated to give strategies for entities dealing with the fast-moving international environment.

The main types of workplace wellness include physical wellness, mental or emotional wellness, financial wellness, social wellness, and spiritual wellness. Physical wellness involves maintaining a healthy quality of life through regular exercise, proper nutrition, and lifestyle habits that promote overall bodily health. The service delivery methods for workplace wellness programs include on-site, off-site, and virtual options. Various organizations, both government and private, are involved in offering these services. Key end-users include small-sized private organizations, mid-sized private organizations, large-sized private organizations, public sector entities, and non-governmental organizations (NGOs).

The workplace wellness market research report is one of a series of new reports from The Business Research Company that provides workplace wellness market statistics, including the workplace wellness industry global market size, regional shares, competitors with the workplace wellness market share, detailed workplace wellness market segments, market trends, and opportunities, and any further data you may need to thrive in the workplace wellness industry. This workplace wellness market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.

The workplace wellness market size has grown strongly in recent years. It will grow from$54.24 billion in 2024 to $57.91 billion in 2025 at a compound annual growth rate (CAGR) of 6.8%. The growth during the historic period can be attributed to rising healthcare costs, the growth of corporate social responsibility (CSR), increased prevalence of chronic diseases, government regulations, and growing awareness of mental health issues.

The workplace wellness market size is expected to see strong growth in the next few years. It will grow to$74.57 billion in 2029 at a compound annual growth rate (CAGR) of 6.5%. The growth during the forecast period can be attributed to the rising demand for holistic wellness programs, growing awareness of mental health, increasing health insurance premiums, heightened awareness of chronic disease prevention, and the growing demand for tailored wellness programs. Major trends expected in the forecast period include AI-driven personalized wellness, telehealth integration, the use of wearables and health trackers, integration with Human Resource Management Systems (HRMS), and the development of AI-powered chatbots.

The increasing industrialization and growing consumer demands are expected to significantly drive the expansion of the workplace wellness market in the future. Industrialization refers to the development of industries in a country or region, where production shifts from manual labor to machine and factory-based methods. This often leads to economic growth and changes in how people live and work. The rise in industrialization and consumer demand is primarily fueled by the growing need for goods and services, prompting businesses to scale up production through advanced machinery and technology. Workplace wellness contributes to this by maintaining the health, productivity, and motivation of employees, enabling businesses to meet the rising demand for production efficiently. For example, according to Trading Economics, a US-based company providing economic indicators, Italy's industrial production is expected to grow around 2.00% in 2025 and 1.90% in 2026. Therefore, the increasing industrialization and consumer demand will continue to drive the growth of the workplace wellness market.

Leading companies in the workplace wellness market are embracing innovative solutions such as online telehealth to improve employee access to healthcare, reduce absenteeism, and boost overall workplace productivity. Online telehealth allows individuals to consult with healthcare providers and receive medical advice remotely via the internet, video calls, or mobile apps. For example, in November 2024, Ivim Health, a US-based health and wellness company, launched its corporate wellness program, Ivim at Work, designed to revolutionize workplace health through personalized, data-driven solutions. The program addresses rising healthcare costs by enhancing employee productivity and satisfaction with tailored wellness strategies that integrate mental, physical, and nutritional care. Key features include GLP-1 medication for weight management, telehealth access, and flexible payment options. In partnership with Xevant for data analytics, Ivim Health ensures measurable outcomes, such as reduced healthcare claims and improved employee health metrics, providing employers with both health benefits and financial savings.

In May 2022, Physitrack, a UK-based company under Champion Health Ltd., acquired Champion Health for an undisclosed amount. This acquisition aims to accelerate the development of Physitrack's subscription-based wellness platform, Access, and enhance its ability to deliver comprehensive health and wellness solutions tailored to SMEs and large enterprises. Champion Health is a UK-based workplace wellness platform offering personalized employee well-being solutions.

Major players in the workplace wellness market are Optum Inc., Laboratory Corporation of America Holdings (Labcorp), Novant Health Inc., Privia Health Inc., Fitbit Inc., EXOS Inc., Virgin Pulse Inc., ComPsych Corporation, Vitality Group International Inc., MDVIP Inc., Aduro Inc., Limeade Inc., Wellsource Inc., Dash Solutions Inc., Aterian Inc., HealthifyMe Wellness Private Limited, Truworth Health Technologies Pvt. Ltd., Medikeeper Inc., Marino Wellness Inc., SOL Wellness and Healing.

North America was the largest region in the workplace wellness market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in workplace wellness report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.

The countries covered in the workplace wellness market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The workplace wellness market includes revenues earned by entities by providing services such as employee assistance programs, fitness and physical activity programs, health screenings and preventive care, ergonomic assessments, and workplace safety. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Workplace Wellness Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on workplace wellness market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

Where is the largest and fastest growing market for workplace wellness ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The workplace wellness market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

The forecasts are made after considering the major factors currently impacting the market. These include the Russia-Ukraine war, rising inflation, higher interest rates, and the legacy of the COVID-19 pandemic.

Scope

Table of Contents

1. Executive Summary

2. Workplace Wellness Market Characteristics

3. Workplace Wellness Market Trends And Strategies

4. Workplace Wellness Market - Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics, Trade Wars and Tariffs, And Covid And Recovery On The Market

5. Global Workplace Wellness Growth Analysis And Strategic Analysis Framework

6. Workplace Wellness Market Segmentation

7. Workplace Wellness Market Regional And Country Analysis

8. Asia-Pacific Workplace Wellness Market

9. China Workplace Wellness Market

10. India Workplace Wellness Market

11. Japan Workplace Wellness Market

12. Australia Workplace Wellness Market

13. Indonesia Workplace Wellness Market

14. South Korea Workplace Wellness Market

15. Western Europe Workplace Wellness Market

16. UK Workplace Wellness Market

17. Germany Workplace Wellness Market

18. France Workplace Wellness Market

19. Italy Workplace Wellness Market

20. Spain Workplace Wellness Market

21. Eastern Europe Workplace Wellness Market

22. Russia Workplace Wellness Market

23. North America Workplace Wellness Market

24. USA Workplace Wellness Market

25. Canada Workplace Wellness Market

26. South America Workplace Wellness Market

27. Brazil Workplace Wellness Market

28. Middle East Workplace Wellness Market

29. Africa Workplace Wellness Market

30. Workplace Wellness Market Competitive Landscape And Company Profiles

31. Workplace Wellness Market Other Major And Innovative Companies

32. Global Workplace Wellness Market Competitive Benchmarking And Dashboard

33. Key Mergers And Acquisitions In The Workplace Wellness Market

34. Recent Developments In The Workplace Wellness Market

35. Workplace Wellness Market High Potential Countries, Segments and Strategies

36. Appendix

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