세계의 비즈니스 생산성 소프트웨어 시장 보고서(2025년)
Business Productivity Software Global Market Report 2025
상품코드 : 1703015
리서치사 : The Business Research Company
발행일 : On Demand Report
페이지 정보 : 영문 200 Pages
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한글목차

비즈니스 생산성 소프트웨어 시장 규모는 향후 몇 년 동안 13.9%의 연평균 복합 성장률(CAGR)로 2029년에는 893억 6,000만 달러에 달할 것으로 예측됩니다. 예측 기간 동안의 성장은 비즈니스 프로세스에서의 클라우드 컴퓨팅 및 AI 도입, 세계화, 사용자 친화적인 인터페이스, 인공지능(AI) 통합, 원격 근무 및 하이브리드 근무 모델, 사이버 보안에 대한 우려 등에 기인하는 것으로 보입니다. 예측 기간의 주요 동향으로는 비용 절감 기술, 5G 및 네트워크의 발전, 지속가능성에 대한 노력, 통합 커뮤니케이션 및 협업 플랫폼, 가상현실 및 증강현실, 안전한 거래를 위한 블록체인 등이 있습니다.

세계적으로 원격 근무 및 분산형 인력 증가는 비즈니스 생산성 소프트웨어 시장의 성장을 가속할 것으로 예측됩니다. 원격근무 및 분산형 인력에는 직원들이 전통적인 사무실 환경이 아닌 다른 장소, 일반적으로 자택이나 기타 원격지에서 업무를 수행하는 고용 형태가 포함됩니다. 이러한 추세는 기술의 발전, 일과 삶의 균형에 대한 생각의 변화, 그리고 전 세계적인 팬데믹으로 인해 유연한 근무형태의 채택이 가속화되면서 더욱 확대되고 있습니다. 비즈니스 생산성 소프트웨어는 효과적인 커뮤니케이션, 협업, 프로젝트 관리, 업무 정리에 필수적인 도구와 플랫폼을 제공함으로써 원격 근무와 분산된 인력을 지원합니다. 예를 들어, 2023년 4월 미국 노동통계청은 재택근무 직원이 있는 사업장의 비율이 2021년 37.4%에서 2022년 42.2%로 증가했다고 보고했습니다. 그 결과, 전 세계적으로 원격 근무 및 분산형 인력 증가는 비즈니스 생산성 소프트웨어 시장의 성장을 가속하고 있습니다.

비즈니스 생산성 소프트웨어 시장의 주요 기업들은 개발자와 기업의 생산성을 향상시키기 위해 AI 기반 제너레이티브 어시스턴트 솔루션 개발에 주력하고 있습니다. 비즈니스 생산성 소프트웨어에서 생성형 AI 기반 어시스턴트는 작업 자동화, 통찰력 제공, 의사결정 프로세스 지원을 통해 효율성을 높이는 것을 목표로 하는 AI 기반 도구입니다. 예를 들어, 미국 기반의 클라우드 컴퓨팅 플랫폼인 Amazon Web Services Inc.는 2024년 4월, 소프트웨어 개발을 가속화하고 비즈니스 데이터 활용을 개선하기 위해 설계된 정교한 생성형 AI 어시스턴트인 'Amazon Q'를 발표했습니다. Amazon Q는 개발자의 효율성, 의사결정, 협업을 강화하기 위해 생성형 AI를 채택한 종합적인 비즈니스 생산성 소프트웨어 솔루션으로, 심층적인 기업 통합, 강력한 보안, 생성형 AI 기능, 생산성 향상 기능을 제공합니다. 기업 전반의 대규모 조직 및 비즈니스 사용자에 의한 채택 실적이 있습니다.

목차

제1장 주요 요약

제2장 시장 특징

제3장 시장 동향과 전략

제4장 시장 - 금리, 인플레이션, 지정학, 코로나재난, 그리고 경기회복이 시장에 미치는 영향을 포함한 거시경제 시나리오

제5장 세계의 성장 분석과 전략 분석 프레임워크

제6장 시장 세분화

제7장 지역별/국가별 분석

제8장 아시아태평양 시장

제9장 중국 시장

제10장 인도 시장

제11장 일본 시장

제12장 호주 시장

제13장 인도네시아 시장

제14장 한국 시장

제15장 서유럽 시장

제16장 영국 시장

제17장 독일 시장

제18장 프랑스 시장

제19장 이탈리아 시장

제20장 스페인 시장

제21장 동유럽 시장

제22장 러시아 시장

제23장 북미 시장

제24장 미국 시장

제25장 캐나다 시장

제26장 남미 시장

제27장 브라질 시장

제28장 중동 시장

제29장 아프리카 시장

제30장 경쟁 구도와 기업 개요

제31장 기타 주요 기업 및 혁신 기업

제32장 세계 시장 경쟁 벤치마킹과 대시보드

제33장 주요 인수합병(M&A)

제34장 최근 시장 동향

제35장 시장 잠재력이 높은 국가, 부문, 전략

제36장 부록

LSH
영문 목차

영문목차

Business productivity software encompasses a range of applications designed to optimize work processes and boost efficiency for both organizations and individuals. These tools support various business functions, streamline workflows, and often come equipped with collaboration, communication, and data analysis features.

Key components of business productivity software include content management and collaboration, asset creation, artificial intelligence (AI) and predictive analytics, and structured work management. Content management and collaboration systems facilitate the creation, organization, sharing, and management of digital content, fostering teamwork and communication. These software solutions can be deployed on-premise or in the cloud, catering to organizations of all sizes, from small and medium enterprises to large corporations. They find application across diverse industries such as banking, financial services and insurance, information technology and telecom, healthcare, travel and hospitality, retail and e-commerce, manufacturing, among others.

The business productivity software research report is one of a series of new reports from The Business Research Company that provides business productivity software market statistics, including the business productivity software industry's global market size, regional shares, competitors with a business productivity software market share, detailed business productivity software market segments, market trends and opportunities, and any further data you may need to thrive in the business productivity software industry. This business productivity software market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.

The business productivity software market size has grown rapidly in recent years. It will grow from $46.62 billion in 2024 to $53.19 billion in 2025 at a compound annual growth rate (CAGR) of 14.1%. The growth in the historic period can be attributed to the automation of routine tasks, the personal computing revolution, internet proliferation, integration capabilities, and mobile computing.

The business productivity software market size is expected to see rapid growth in the next few years. It will grow to $89.36 billion in 2029 at a compound annual growth rate (CAGR) of 13.9%. The growth in the forecast period can be attributed to implementing cloud computing or AI in business processes, globalization, user-friendly interfaces, artificial intelligence (AI) integration, remote and hybrid work models, and cybersecurity concerns. Major trends in the forecast period include cost reduction technologies, 5G and network advancements, sustainability initiatives, unified communication and collaboration platforms, virtual and augmented reality, and blockchain for secure transactions.

The global increase in remote and distributed workforces is anticipated to drive the expansion of the business productivity software market. Remote and distributed workforces involve employment structures where employees operate outside of a traditional office setting, typically from home or other remote locations. This trend is growing due to technological advancements, evolving attitudes towards work-life balance, and the global pandemic accelerating the adoption of flexible work arrangements. Business productivity software aids remote and distributed workforces by offering essential tools and platforms for effective communication, collaboration, project management, and task organization. For instance, in April 2023, the US Bureau of Labor Statistics reported that the percentage of establishments with teleworking employees rose from 37.4% in 2021 to 42.2% in 2022. Consequently, the global rise of remote and distributed workforces is fueling the growth of the business productivity software market.

Leading companies in the business productivity software market are concentrating on developing generative AI-powered assistant solutions to enhance productivity for developers and businesses. A generative AI-powered assistant in business productivity software is an AI-driven tool aimed at increasing efficiency by automating tasks, providing insights, and supporting decision-making processes. For example, in April 2024, Amazon Web Services Inc., a US-based cloud computing platform, launched Amazon Q, a sophisticated generative AI assistant designed to accelerate software development and improve business data utilization. Amazon Q is a comprehensive business productivity software solution that employs generative AI to enhance efficiency, decision-making, and collaboration for developers, offering deep enterprise integration, robust security, generative AI capabilities, productivity-boosting features, and proven adoption by large organizations and business users across the enterprise.

In March 2022, Microsoft Corporation, a US-based technology company, acquired Nuance Communications Inc. for an undisclosed amount. This acquisition bolstered Microsoft's industry cloud offerings by utilizing Nuance's expertise in conversational AI and ambient intelligence. Nuance Communications Inc. is a US-based computer software company that provides business productivity software solutions.

Major companies operating in the business productivity software market are Google LLC, Microsoft Corporation, Salesforce.com Inc., Adobe Inc., Zoom Video Communications Inc., Atlassian Corporation plc, Dropbox Inc., HubSpot Inc., Zendesk Inc., Slack Technologies Inc., Zoho Corporation Pvt. Ltd., Smartsheet Inc., TeamViewer GmbH, Miro, Monday.com Ltd., Freshworks Inc., Asana Inc., Basecamp LLC, Intercom Inc., Box Inc., Wrike Inc., ClickUp Inc., Airtable Inc., Notion Labs Inc., Evernote Corporation, Trello Inc.

North America was the largest region in the business productivity software market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the business productivity software market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

The countries covered in the business productivity software market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The business productivity software market includes revenues earned by entities by providing services such as project management, communication and collaboration, customer relationship management (CRM), analytics, and business intelligence. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Business Productivity Software Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on business productivity software market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

Where is the largest and fastest growing market for business productivity software ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The business productivity software market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

The forecasts are made after considering the major factors currently impacting the market. These include the Russia-Ukraine war, rising inflation, higher interest rates, and the legacy of the COVID-19 pandemic.

Scope

Table of Contents

1. Executive Summary

2. Business Productivity Software market Characteristics

3. Business Productivity Software market Trends And Strategies

4. Business Productivity Software market - Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics, Covid And Recovery On The Market

5. Global Business Productivity Software Growth Analysis And Strategic Analysis Framework

6. Business Productivity Software market Segmentation

7. Business Productivity Software market Regional And Country Analysis

8. Asia-Pacific Business Productivity Software market

9. China Business Productivity Software market

10. India Business Productivity Software market

11. Japan Business Productivity Software market

12. Australia Business Productivity Software market

13. Indonesia Business Productivity Software market

14. South Korea Business Productivity Software market

15. Western Europe Business Productivity Software market

16. UK Business Productivity Software market

17. Germany Business Productivity Software market

18. France Business Productivity Software market

19. Italy Business Productivity Software market

20. Spain Business Productivity Software market

21. Eastern Europe Business Productivity Software market

22. Russia Business Productivity Software market

23. North America Business Productivity Software market

24. USA Business Productivity Software market

25. Canada Business Productivity Software market

26. South America Business Productivity Software market

27. Brazil Business Productivity Software market

28. Middle East Business Productivity Software market

29. Africa Business Productivity Software market

30. Business Productivity Software market Competitive Landscape And Company Profiles

31. Business Productivity Software market Other Major And Innovative Companies

32. Global Business Productivity Software market Competitive Benchmarking And Dashboard

33. Key Mergers And Acquisitions In The Business Productivity Software market

34. Recent Developments In The Business Productivity Software market

35. Business Productivity Software market High Potential Countries, Segments and Strategies

36. Appendix

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