AI in Education Market Size, Share, and Growth Analysis, By Component (Solution, Services), By Deployment (Cloud, On-premises), By Technology, By Application, By End-use, By Region - Industry Forecast 2025-2032
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Pearson plc(United Kingdom)
Stride, Inc.(United States)
Genius Group Limited(Singapore)
Chegg, Inc.(United States)
Coursera, Inc.(United States)
Duolingo, Inc.(United States)
Arco Platform Limited(Brazil)
New Oriental Education & Technology Group Inc.(China)
TAL Education Group(China)
Gaotu Techedu Inc.(China)
Zovio Inc.(United States)
Boxlight Corporation(United States)
K12 Inc.(United States)
China Online Education Group(China)
Squirrel AI Learning(China)
zSpace, Inc.(United States)
QANDA(Mathpresso)(South Korea)
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Global AI in Education Market size was valued at USD 4.08 billion in 2023 and is poised to grow from USD 4.85 billion in 2024 to USD 19.38 billion by 2032, growing at a CAGR of 18.9% during the forecast period (2025-2032).
As of October 2023, the education sector is experiencing a significant shift toward digitization and e-learning, driving a growing demand for AI solutions. Students' craving for personalized learning experiences is expected to further elevate the adoption of AI in educational settings. Additionally, the push for automation in administrative and teaching functions is likely to enhance revenue opportunities for AI providers. Investments in research and development of new AI-driven educational technologies are projected to stimulate market growth in the coming years. However, challenges such as bias in AI models, high implementation costs, insufficient digital literacy among educators, and limited AI infrastructure in underdeveloped regions may hinder widespread AI adoption. These factors will shape the trajectory of the AI in education market in the near future.
Top-down and bottom-up approaches were used to estimate and validate the size of the Global Ai In Education market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.
Global Ai In Education Market Segments Analysis
Global AI in Education Market is segmented by Component, Deployment, Technology, Application, End-use and region. Based on Component, the market is segmented into Solution and Services. Based on Deployment, the market is segmented into Cloud and On-premises. Based on Technology, the market is segmented into Machine Learning, Natural Language Processing (NLP), Deep Learning and Others. Based on Application, the market is segmented into Learning Platforms & Virtual Facilitators, Intelligent Tutoring System, Smart Content, Fraud & Risk Management and Others. Based on End-use, the market is segmented into Higher Education, K-12 Education and Corporate Training. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.
Driver of the Global Ai In Education Market
One of the key drivers of the global AI in education market is the shift towards personalized learning experiences that cater to individual student needs. Modern educational methods emphasize adaptability, and AI-powered platforms facilitate this by customizing content according to each learner's pace and style. This approach not only boosts student engagement but also improves knowledge retention, which contributes significantly to a positive outlook for the global AI in education sector. As educational systems increasingly adopt these innovative technologies, the demand for AI solutions tailored to enhance student learning is expected to rise dramatically.
Restraints in the Global Ai In Education Market
The Global AI in Education market faces significant restraints, particularly regarding the potential for AI models to adopt biases present in their training data. This can result in unfair evaluations and discrimination within educational settings. A major challenge for companies developing AI solutions in education is to uphold ethical standards while actively working to eliminate biases and foster transparency in their decision-making processes. Addressing these issues is crucial for the long-term success and acceptance of AI technologies in educational environments, as stakeholders demand more equitable and unbiased approaches in assessment and instruction.
Market Trends of the Global Ai In Education Market
The Global AI in Education market is increasingly leveraging predictive analytics to enhance student performance and engagement. By harnessing data-driven insights, educational institutions can monitor student progress in real-time, pinpoint specific learning gaps, and forecast academic outcomes. This proactive approach enables schools and universities to implement timely interventions and tailor support strategies before students are even aware of their challenges. As a result, the emphasis on predictive analytics not only fosters personalized learning experiences but also contributes to improved educational outcomes, solidifying AI's role as a transformative force in the educational landscape and driving substantial growth in market demand.
Table of Contents
Introduction
Objectives of the Study
Scope of the Report
Definitions
Research Methodology
Information Procurement
Secondary & Primary Data Methods
Market Size Estimation
Market Assumptions & Limitations
Executive Summary
Global Market Outlook
Supply & Demand Trend Analysis
Segmental Opportunity Analysis
Market Dynamics & Outlook
Market Overview
Market Size
Market Dynamics
Drivers & Opportunities
Restraints & Challenges
Porters Analysis
Competitive rivalry
Threat of substitute
Bargaining power of buyers
Threat of new entrants
Bargaining power of suppliers
Key Market Insights
Key Success Factors
Degree of Competition
Top Investment Pockets
Market Ecosystem
Market Attractiveness Index, 2024
PESTEL Analysis
Macro-Economic Indicators
Value Chain Analysis
Pricing Analysis
Technological Advancement
Global AI in Education Market Size by Component & CAGR (2025-2032)
Market Overview
Solution
Services
Professional services
Managed services
Global AI in Education Market Size by Deployment & CAGR (2025-2032)
Market Overview
Cloud
On-premises
Global AI in Education Market Size by Technology & CAGR (2025-2032)
Market Overview
Machine Learning
Natural Language Processing (NLP)
Deep Learning
Others
Global AI in Education Market Size by Application & CAGR (2025-2032)
Market Overview
Learning Platforms & Virtual Facilitators
Intelligent Tutoring System
Smart Content
Fraud & Risk Management
Others
Global AI in Education Market Size by End-use & CAGR (2025-2032)
Market Overview
Higher Education
K-12 Education
Corporate Training
Global AI in Education Market Size & CAGR (2025-2032)
North America (Component, Deployment, Technology, Application, End-use)
US
Canada
Europe (Component, Deployment, Technology, Application, End-use)
Germany
Spain
France
UK
Italy
Rest of Europe
Asia Pacific (Component, Deployment, Technology, Application, End-use)
China
India
Japan
South Korea
Rest of Asia-Pacific
Latin America (Component, Deployment, Technology, Application, End-use)
Brazil
Rest of Latin America
Middle East & Africa (Component, Deployment, Technology, Application, End-use)
GCC Countries
South Africa
Rest of Middle East & Africa
Competitive Intelligence
Top 5 Player Comparison
Market Positioning of Key Players, 2024
Strategies Adopted by Key Market Players
Recent Developments in the Market
Company Market Share Analysis, 2024
Company Profiles of All Key Players
Company Details
Product Portfolio Analysis
Company's Segmental Share Analysis
Revenue Y-O-Y Comparison (2022-2024)
Key Company Profiles
Pearson plc (United Kingdom)
Company Overview
Business Segment Overview
Financial Updates
Key Developments
Stride, Inc. (United States)
Company Overview
Business Segment Overview
Financial Updates
Key Developments
Genius Group Limited (Singapore)
Company Overview
Business Segment Overview
Financial Updates
Key Developments
Chegg, Inc. (United States)
Company Overview
Business Segment Overview
Financial Updates
Key Developments
Coursera, Inc. (United States)
Company Overview
Business Segment Overview
Financial Updates
Key Developments
Duolingo, Inc. (United States)
Company Overview
Business Segment Overview
Financial Updates
Key Developments
Arco Platform Limited (Brazil)
Company Overview
Business Segment Overview
Financial Updates
Key Developments
New Oriental Education & Technology Group Inc. (China)