오트밀 시장 규모, 점유율, 성장 분석 : 형태별, 유형별, 유통 채널별, 지역별 - 산업 예측(2024-2031년)
Oatmeal Market Size, Share, Growth Analysis, By Form, By Type, By Distribution Channel, By Region - Industry Forecast 2024-2031
상품코드:1610871
리서치사:SkyQuest Technology Consulting Pvt. Ltd.
발행일:2024년 12월
페이지 정보:영문 157 Pages
라이선스 & 가격 (부가세 별도)
한글목차
오트밀 세계 시장 규모는 2022년 38억 달러로 평가되며, 2023년 41억 달러에서 2031년 67억 달러로 성장하여 예측 기간(2024-2031년) 동안 6.4%의 CAGR로 성장할 것으로 예상됩니다.
오트밀 시장은 건강한 아침식사에 대한 소비자의 선호도가 높아지면서 괄목할 만한 성장을 보이고 있습니다. 주목할 만한 트렌드 중 하나는 영양을 우선시하고, 바로 먹을 수 있고, 바로 조리할 수 있고, 휴대할 수 있는 식사 옵션에 대한 수요가 증가하고 있다는 점입니다. 소비자들이 영양이 풍부한 식품과 관련된 건강상의 이점에 대한 인식이 높아짐에 따라 인스턴트 오트밀 및 기타 귀리 기반 제품의 인기가 급상승하고 있습니다. 귀리는 고섬유질, 고단백질, 철분, 리보플라빈 등 필수 비타민이 풍부해 건강한 주식으로 자리매김하고 있습니다. 이에 따라 주요 브랜드들은 편리하고 영양가 높은 아침식사 솔루션에 대한 수요를 충족시키기 위해 혁신적인 귀리 기반 신제품을 출시하고 있습니다. 이러한 소비자 행동의 변화는 가까운 장래에 오트밀에 대한 수요를 더욱 증가시킬 것으로 예상됩니다.
목차
소개
조사 목적
조사 범위
정의
조사 방법
정보 조달
2차 데이터와 1차 데이터 방법
시장 규모 예측
시장 가정과 제한
주요 요약
세계 시장 전망
공급과 수요 동향 분석
부문별 기회 분석
시장 역학과 전망
시장 개요
시장 규모
시장 역학
성장 촉진요인과 기회
성장 억제요인과 과제
Porters 분석과 영향
경쟁 기업 간의 경쟁 관계
대체품의 위협
구매자의 교섭력
신규 참여업체의 위협
공급 기업의 교섭력
주요 시장 인사이트
핵심성공요인
경쟁 정도
주요 투자 기회
시장 생태계
시장 매력 지수(2023년)
PESTEL 분석
거시경제 지표
밸류체인 분석
가격 분석
기술의 진보
규제 상황
사례 연구
특허 분석
오트밀 시장 규모 : 형태별 & CAGR(2024-2031)
시장 개요
유기농
기존
오트밀 시장 규모 : 유형별 & CAGR(2024-2031)
시장 개요
퀵/인스턴트 롤드 오트
스틸 컷/아이리시 오트밀
스코티시 오트밀
오트 가루
오트밀 시장 규모 : 유통 채널별 & CAGR(2024-2031)
시장 개요
슈퍼마켓
편의점
온라인 소매
기타
오트밀 시장 규모 : 지역별 & CAGR(2024-2031)
북미
미국
캐나다
유럽
영국
독일
스페인
프랑스
이탈리아
기타 유럽
아시아태평양
중국
인도
일본
한국
기타 아시아태평양
라틴아메리카
브라질
기타 라틴아메리카
중동 및 아프리카
GCC 국가
남아프리카공화국
기타 중동 및 아프리카
경쟁 정보
상위 5개사의 비교
주요 기업의 시장 포지셔닝(2023년)
주요 시장 기업이 채용한 전략
시장의 최근 동향
기업의 시장 점유율 분석(2023년)
주요 기업 개요
기업 개요
제품 포트폴리오 분석
부문별 점유율 분석
매출 전년비 비교(2021-2023)
주요 기업 개요
PepsiCo, Inc.(Quaker Oats Company)(United States)
The Kellogg Company(United States)
Nestle S.A.(Carnation Company)(Switzerland)
The Hain Celestial Group, Inc.(United States)
Bob's Red Mill Natural Foods, Inc.(United States)
Grain Millers, Inc.(United States)
The Quaker Oats Company(The Quaker Oats Company Limited)(United Kingdom)
POST CONSUMER BRANDS, LLC(United States)
Hodgson Mill, Inc.(United States)
Marico Limited(India)
Dr. August Oetker KG(Germany)
La Preferida, Inc.(United States)
MOM Brands Company(India)
Nature's Path Foods, Inc.(Canada)
True Elements(India)
Weetabix Limited(United Kingdom)
Bagrrys India Limited(India)
The Jordans & Ryvita Company Limited(United Kingdom)
The Unilever Group(Pukka Herbs)(United Kingdom)
The Kellogg Company(Kashi Company)(United States)
결론과 추천사항
ksm
영문 목차
영문목차
Global Oatmeal Market size was valued at USD 3.8 billion in 2022 and is poised to grow from USD 4.1 billion in 2023 to USD 6.7 billion by 2031, growing at a CAGR of 6.4% during the forecast period (2024-2031).
The oatmeal market is experiencing impressive growth driven by the rising consumer preference for wholesome breakfast choices. Notable trends include the increasing demand for ready-to-eat, ready-to-cook, and on-the-go meal options that prioritize nutrition. As consumers become more aware of the health benefits associated with nutrient-rich foods, the appeal of instant oatmeal and other oat-based products has surged. Oats are recognized for their high fiber, protein, iron, and essential vitamins like riboflavin, positioning them as a healthy staple. In response, leading brands are innovating and launching new oat-based offerings to cater to the demand for convenient and nutritious breakfast solutions. This shift in consumer behavior is expected to further boost oatmeal demand in the near future.
Top-down and bottom-up approaches were used to estimate and validate the size of the Global Oatmeal market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.
Global Oatmeal Market Segmental Analysis
Global Oatmeal Market is segmented by Form, Type, Distribution Channel and Region. Based on Form, the market is segmented into Organic, Conventional. Based on Type, the market is segmented into Quick/Instant Rolled Oats, Steel Cut/Irish Oatmeal, Scottish Oatmeal, oat Flour. Based on Distribution Channel, the market is segmented into Supermarkets, Convenience Stores, Online Retail, Others. Based on Region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & and Africa.
Driver of the Global Oatmeal Market
The global oatmeal market is currently being propelled by several factors. Increased awareness regarding the health benefits of oats has resulted in a surge in their usage in a variety of products, including oatmeal, granola bars, and nutritious snacks. The rise of retail chains and online platforms has further facilitated the availability of high-quality oat-based items. Additionally, the busy lifestyles of the working population have heightened the demand for convenient, ready-to-eat oatmeal products. Manufacturers are also innovating by expanding their product lines to include oat-based beverages and unique flavors such as mint and masala. Key drivers of this market include rising disposable incomes, population growth, a heightened focus on health and wellness, and the introduction of diverse oat products, all contributing to a dynamic growth trajectory for the oatmeal industry.
Restraints in the Global Oatmeal Market
While the consumption of oatmeal has risen due to its numerous health benefits, the growth of the oatmeal market faces certain challenges. A key restraint is the availability of alternative grains such as quinoa, buckwheat, and brown rice, which offer similar nutritional profiles. Additionally, the relatively high price of oats compared to these alternatives could hinder market expansion. Quinoa and buckwheat are increasingly favored as gluten-free options that provide ample protein and fiber, contributing to a diverse range of nutritious breakfast choices. Furthermore, the extensive variety of substitutes available in stores and the longer cooking time associated with oats may further limit their appeal in the ready-to-eat food segment.
Market Trends of the Global Oatmeal Market
The global oatmeal market is experiencing a notable upward trend, driven by consumer preference for both savory and sweet flavored options. As oatmeal's versatility allows for extensive recipe experimentation, manufacturers are capitalizing on this by introducing an array of flavored products, targeting health-conscious consumers eager for tasty alternatives. Rebranding oatmeal as a snack or dessert rather than a traditional breakfast item is gaining traction, further expanding its appeal. This trend is prompting brands to innovate with unique flavors, thus enhancing product variety and satisfying diverse palates, ultimately positioning oatmeal as a versatile and desirable food choice in the contemporary market landscape.
Table of Contents
Introduction
Objectives of the Study
Scope of the Report
Definitions
Research Methodology
Information Procurement
Secondary & Primary Data Methods
Market Size Estimation
Market Assumptions & Limitations
Executive Summary
Global Market Outlook
Supply & Demand Trend Analysis
Segmental Opportunity Analysis
Market Dynamics & Outlook
Market Overview
Market Size
Market Dynamics
Driver & Opportunities
Restraints & Challenges
Porters Analysis & Impact
Competitive rivalry
Threat of substitute
Bargaining power of buyers
Threat of new entrants
Bargaining power of suppliers
Key Market Insights
Key Success Factors
Degree of Competition
Top Investment Pockets
Market Ecosystem
Market Attractiveness Index, 2023
PESTEL Analysis
Macro-Economic Indicators
Value Chain Analysis
Pricing Analysis
Technological Advancement
Regulatory Landscape
Case Studies
Patent Analysis
Oatmeal Market Size by Form & CAGR (2024-2031)
Market Overview
Organic
Conventional
Oatmeal Market Size by Type & CAGR (2024-2031)
Market Overview
Quick/Instant Rolled Oats
Steel Cut/Irish Oatmeal
Scottish Oatmeal
Oat Flour
Oatmeal Market Size by Distribution Channel & CAGR (2024-2031)
Market Overview
Supermarkets
Convenience Stores
Online Retail
Others
Oatmeal Market Size & CAGR (2024-2031)
North America, (Form, Type, Distribution Channel)
US
Canada
Europe, (Form, Type, Distribution Channel)
UK
Germany
Spain
France
Italy
Rest of Europe
Asia-Pacific, (Form, Type, Distribution Channel)
China
India
Japan
South Korea
Rest of Asia Pacific
Latin America, (Form, Type, Distribution Channel)
Brazil
Rest of Latin America
Middle East & Africa, (Form, Type, Distribution Channel)
GCC Countries
South Africa
Rest of Middle East & Africa
Competitive Intelligence
Top 5 Player Comparison
Market Positioning of Key Players, 2023
Strategies Adopted by Key Market Players
Recent Developments in the Market
Company Market Share Analysis, 2023
Company Profiles of All Key Players
Company Details
Product Portfolio Analysis
Company's Segmental Share Analysis
Revenue Y-O-Y Comparison (2021-2023)
Key Company Profiles
PepsiCo, Inc. (Quaker Oats Company) (United States)
Company Overview
Business Segment Overview
Financial Updates
Key Developments
The Kellogg Company (United States)
Company Overview
Business Segment Overview
Financial Updates
Key Developments
Nestle S.A. (Carnation Company) (Switzerland)
Company Overview
Business Segment Overview
Financial Updates
Key Developments
The Hain Celestial Group, Inc. (United States)
Company Overview
Business Segment Overview
Financial Updates
Key Developments
Bob's Red Mill Natural Foods, Inc. (United States)
Company Overview
Business Segment Overview
Financial Updates
Key Developments
Grain Millers, Inc. (United States)
Company Overview
Business Segment Overview
Financial Updates
Key Developments
The Quaker Oats Company (The Quaker Oats Company Limited) (United Kingdom)
Company Overview
Business Segment Overview
Financial Updates
Key Developments
POST CONSUMER BRANDS, LLC (United States)
Company Overview
Business Segment Overview
Financial Updates
Key Developments
Hodgson Mill, Inc. (United States)
Company Overview
Business Segment Overview
Financial Updates
Key Developments
Marico Limited (India)
Company Overview
Business Segment Overview
Financial Updates
Key Developments
Dr. August Oetker KG (Germany)
Company Overview
Business Segment Overview
Financial Updates
Key Developments
La Preferida, Inc. (United States)
Company Overview
Business Segment Overview
Financial Updates
Key Developments
MOM Brands Company (India)
Company Overview
Business Segment Overview
Financial Updates
Key Developments
Nature's Path Foods, Inc. (Canada)
Company Overview
Business Segment Overview
Financial Updates
Key Developments
True Elements (India)
Company Overview
Business Segment Overview
Financial Updates
Key Developments
Weetabix Limited (United Kingdom)
Company Overview
Business Segment Overview
Financial Updates
Key Developments
Bagrrys India Limited (India)
Company Overview
Business Segment Overview
Financial Updates
Key Developments
The Jordans & Ryvita Company Limited (United Kingdom)
Company Overview
Business Segment Overview
Financial Updates
Key Developments
The Unilever Group (Pukka Herbs) (United Kingdom)
Company Overview
Business Segment Overview
Financial Updates
Key Developments
The Kellogg Company (Kashi Company) (United States)
