The global green data center market is expanding rapidly, with a projected market size anticipated to rise from about USD 48.26 billion in 2025 to USD 155.75 billion by 2030, featuring a CAGR of 26.4%.
Scope of the Report
Years Considered for the Study
2020-2030
Base Year
2024
Forecast Period
2025-2030
Units Considered
USD Million
Segments
Component, Data Center Size & Capacity, Data Center Type, and Enterprise Data Center
Regions covered
North America, Europe, Asia Pacific, Middle East & Africa, and Latin America
The market is driven by the increasing demand for energy-efficient infrastructure to support high-density workloads, where minimizing power consumption and emissions is critical for sustainability. Enterprises are also seeking advanced cooling solutions and intelligent energy management systems to optimize operational efficiency and align with corporate net-zero goals, along with the growing adoption of renewable energy sources to power resource-intensive applications such as AI, cloud computing, and data analytics.
Furthermore, the need for reliable, low-carbon power and scalable modular designs is becoming essential to meet expanding digital workloads, while automated monitoring and carbon reporting capabilities enable compliance with tightening global regulations. In contrast, the market faces restraints, including significant upfront capital expenditure for renewable integration and advanced cooling technologies, and operational complexity in retrofitting existing facilities, which can slow adoption among budget-conscious or legacy-focused organizations.
"Cloud & Hyperscale data centers to account for the fastest growth rate during the forecast period"
Cloud & hyperscale data centers are at the forefront of the green data center market, driving the adoption of renewable energy, advanced cooling technologies, and energy-efficient infrastructure to support large-scale cloud platforms, AI workloads, and global applications. These facilities are designed to deliver high-performance computing at scale while minimizing environmental impact, making sustainability a central component of operational strategy. Strategic partnerships are playing a key role in accelerating this transformation and creating opportunities for emerging vendors and solution providers to contribute innovative, energy-efficient solutions. In November 2024, Schneider Electric and Vertiv, in collaboration with major tech companies such as Google and Microsoft, launched a Request for Information in Europe to replace diesel backup generators with cleaner alternatives, demonstrating the industry's commitment to reducing carbon emissions and embracing low-carbon operations.
Similarly, in 2023, Huawei partnered with Qinghai Yungu Big Data Industry Development Co., Ltd. to develop a 100% clean energy data center in Hainan Prefecture, Qinghai, revealing the potential of modular designs to deliver reliability, flexibility, and high energy efficiency. These collaborations highlight how integrated, scalable, and sustainable infrastructure can meet performance demands while reducing environmental impact. For emerging vendors and solution providers, engaging in such initiatives allows them to offer innovative technologies, enhance their market presence, and contribute significantly to the green transformation of cloud and hyperscale data centers.
"Data center infrastructure management software to hold the largest market share during the forecast period"
Data center infrastructure management (DCIM) is the most critical software segment in green data centers, expected to hold the largest market share during the forecast period, as it enables comprehensive monitoring, control, and optimization of IT and facility resources to maximize sustainability and reduce energy consumption. DCIM provides continuous power and environment monitoring, tracking metrics such as power usage, voltage, temperature, humidity, and airflow across the facility, allowing operators to identify hotspots, detect anomalies, and prevent energy waste while ensuring reliable operations. The software's energy optimization tools analyze consumption patterns to suggest or automate adjustments in cooling, lighting, and IT workloads, reducing carbon footprint without compromising performance. Capacity planning within DCIM enables precise forecasting of power, cooling, and space requirements, ensuring efficient resource allocation and minimizing over-provisioning.
Asset lifecycle management tracks IT and infrastructure components from procurement to retirement, supporting optimal utilization, redundancy reduction, and sustainable procurement practices. Alerting and incident management features provide real-time notifications for potential failures, threshold breaches, or inefficiencies, allowing rapid corrective action to minimize downtime and energy loss. Emerging vendors can capitalize on this growth. For instance, in June 2025, Schneider Electric partnered with NTT Data to deploy its EcoStruxure IT DCIM platform across multiple European data centers, enhancing operational efficiency and energy savings. By integrating analytics, automation, and monitoring, vendors can deliver energy-efficient, sustainable, and regulatory-compliant data center operations.
"North America leads the green data center market with advanced energy-efficient facilities, while Asia Pacific is the fastest-growing region driven by rapid digitalization and high-density computing deployments"
North America is expected to dominate the green data center market, driven by rising enterprise demand for energy-efficient infrastructure, renewable-powered facilities, and compliance with stringent sustainability regulations. This presents significant opportunities to deliver scalable platforms that support industries such as hyperscale cloud, financial services, AI-driven analytics, and healthcare for solution providers and vendors. The region's mature data center ecosystem and rapid adoption of net-zero initiatives accelerate the transition from traditional power-intensive facilities to low-emission, modular, and high-density designs, creating strong demand for sustainable, regulation-compliant infrastructure.
Strategic collaborations, including partnerships with renewable energy suppliers and technology vendors, demonstrate how green data centers enhance operational efficiency and reduce carbon footprints. Capitalizing on these developments enables providers to meet evolving enterprise sustainability goals, address energy and regulatory challenges, and establish resilient market positions in an industry increasingly defined by environmental responsibility and technological innovation.
Breakdown of Primaries
In-depth interviews were conducted with chief executive officers (CEOs), innovation and technology directors, system integrators, and executives from various key organizations operating in the green data center market.
By Company: Tier I - 30%, Tier II - 45%, and Tier III - 25%
By Designation: C-Level Executives - 50%, D-Level Executives -35%, and Others - 15%
By Region: North America - 50%, Europe - 30%, Asia Pacific - 15%, and Rest of the world - 5%
The report includes a study of key players offering green data center products. It profiles major vendors in the green data center market. The major market players include Schneider Electric (France), Vertiv (US), Eaton (US), Daikin (Japan), ABB (Switzerland), Delta Electronics (Taiwan), Carrier (US), Siemens (Germany), GE Vernova (US), Stulz GmbH (Germany), Green Revolution Cooling (US), Johnson Controls (US), Honeywell International Inc. (US), Trane (Ireland), Cyber Power Systems, Inc. (Taiwan), Rittal Pvt. Ltd. (India), Asetek Inc. (Denmark), Sunbird Software, Inc. (US), Packet Power (US), Danfoss (Denmark), Zutacore, Inc. (US), Submer (Spain), Nortek Data Center Cooling (US), Toshiba (Japan), Midas Immersion Cooling (US), Coolit Systems (Canada), and Riello UPS (Italy).
Research Coverage
This research report categorizes the green data center market based on component (infrastructure (energy infrastructure (renewable power generators, power backup & energy storage, energy effective power distribution), cooling infrastructure (green air cooling, green liquid cooling)), software (data center infrastructure management (DCIM), building management, compliance, others), services (strategy consulting & energy audits, eco-friendly integration & deployment, sustainable operation & maintenance services, others)), data center size & capacity (edge & micro centers, medium data centers, large & hyperscale data centers), data center type (cloud & hyperscale data centers, colocation data centers, enterprise data centers), enterprise data center (BFSI, healthcare & life sciences, energy & utilities, manufacturing, technology & software, media & entertainment, government & defense, telecommunications, retail & e-commerce, and other verticals (education, transportation & logistics, and travel & hospitality)) and region (North America, Europe, Asia Pacific, Middle East & Africa, and Latin America).
The report's scope covers detailed information regarding the major factors, such as drivers, restraints, challenges, and opportunities, influencing the growth of the green data center market. A detailed analysis of the key industry players was done to provide insights into their business overview, solutions, and services; key strategies; contracts, partnerships, agreements, new product & service launches, and mergers and acquisitions; and recent developments associated with the green data center market. This report also covers the competitive analysis of upcoming startups in the green data center market ecosystem.
Reason to Buy this Report
The report would provide market leaders and new entrants with information on the closest approximations of the revenue numbers for the overall green data center market and its subsegments. It would help stakeholders understand the competitive landscape and gain more insights to better position their businesses and plan suitable go-to-market strategies. It also helps stakeholders understand the market's pulse and provides them with information on key market drivers, restraints, challenges, and opportunities.
The report provides insights into the pointers listed below.
Analysis of key drivers (AI workloads drive the adoption of green data center solutions, Net-zero mandates accelerate renewable-powered facilities, Rising energy tariffs increase demand for efficiency solutions, Carbon pricing drives investment in low-emission operations), restraints (Limited renewable availability restricts large-scale deployments, High upfront CAPEX slows green data center adoption), opportunities (Prefabricated green modules accelerate facility deployment, Circular IT asset management expands service scope, Sustainability certifications improve enterprise client wins, Waste heat recovery creates monetization avenues), and challenges (Regional policy fragmentation complicates vendor compliance, Supply chain gaps limit access to eco-friendly components)
Product Development/Innovation: Detailed insights into upcoming technologies, research & development activities, and new product & service launches in the green data center market
Market Development: Comprehensive information about lucrative markets - analysis of the green data center market across varied regions
Market Diversification: Exhaustive information about new products & services, untapped geographies, recent developments, and investments in the green data center market
Competitive Assessment: In-depth assessment of market shares, growth strategies and service offerings of leading players such as Schneider Electric (France), Vertiv (US), Eaton (US), Daikin (Japan), ABB (Switzerland), Delta Electronics (Taiwan), Carrier (US), Siemens (Germany), GE Vernova (US), Stulz GmbH (Germany), Green Revolution Cooling (US), Johnson Controls (US), Honeywell International Inc. (US), Trane (Ireland), Cyber Power Systems, Inc. (Taiwan), Rittal Pvt. Ltd. (India), Asetek Inc. (Denmark), Sunbird Software, Inc. (US), Packet Power (US), Danfoss (Denmark), Zutacore, Inc. (US), Submer (Spain), Nortek Data Center Cooling (US), Toshiba (Japan), Midas Immersion Cooling (US), Coolit Systems (Canada), and Riello UPS (Italy). The report also helps stakeholders understand the green data center market's pulse and provides information on key market drivers, restraints, challenges, and opportunities
TABLE OF CONTENTS
1 INTRODUCTION
1.1 STUDY OBJECTIVES
1.2 MARKET DEFINITION
1.3 MARKET SCOPE
1.3.1 MARKET SEGMENTATION AND REGIONAL SCOPE
1.3.2 INCLUSIONS AND EXCLUSIONS
1.3.3 YEARS CONSIDERED
1.4 CURRENCY CONSIDERED
1.5 STAKEHOLDERS
1.6 SUMMARY OF CHANGES
2 RESEARCH METHODOLOGY
2.1 RESEARCH APPROACH
2.1.1 SECONDARY DATA
2.1.1.1 Key data from secondary sources
2.1.2 PRIMARY DATA
2.1.2.1 Key data from primary sources
2.1.2.2 Breakup of primary profiles
2.1.2.3 Key industry insights
2.2 MARKET BREAKUP AND DATA TRIANGULATION
2.3 MARKET SIZE ESTIMATION
2.4 MARKET FORECAST
2.5 RESEARCH ASSUMPTIONS
2.6 RESEARCH LIMITATIONS
3 EXECUTIVE SUMMARY
4 PREMIUM INSIGHTS
4.1 ATTRACTIVE OPPORTUNITIES FOR PLAYERS IN GREEN DATA CENTER MARKET
4.2 GREEN DATA CENTER MARKET, BY COMPONENT
4.3 GREEN DATA CENTER MARKET, BY DATA CENTER SIZE & CAPACITY
4.4 GREEN DATA CENTER MARKET, BY DATA CENTER TYPE
4.5 GREEN DATA CENTER MARKET, BY ENTERPRISE DATA CENTER
4.6 GREEN DATA CENTER MARKET, BY REGION
5 MARKET OVERVIEW AND INDUSTRY TRENDS
5.1 INTRODUCTION
5.2 MARKET DYNAMICS
5.2.1 DRIVERS
5.2.1.1 AI workloads to drive adoption of green data center solutions
5.2.1.2 Net-zero mandates to accelerate renewable-powered facilities
5.2.1.3 Rising energy tariffs to increase demand for efficiency solutions
5.2.1.4 Carbon pricing to drive investment in low-emission operations
5.2.2 RESTRAINTS
5.2.2.1 Limited renewable availability to restrict large-scale deployments
5.2.2.2 High upfront CAPEX to slow green data center adoption
5.2.3 OPPORTUNITIES
5.2.3.1 Prefabricated green modules to accelerate facility deployment
5.2.3.2 Circular IT asset management to expand service scope
5.2.3.3 Sustainability certifications to improve enterprise client wins
5.2.3.4 Waste heat recovery to create monetization avenues
5.2.4 CHALLENGES
5.2.4.1 Regional policy fragmentation to complicate vendor compliance
5.2.4.2 Supply chain gaps to limit access to eco-friendly components
5.3 CASE STUDY ANALYSIS
5.3.1 GREENERGY AND A-KAABEL DRIVE GREEN DATA CENTER GROWTH WITH VERTIV RACK PDUS'
5.3.2 SIEMENS SUPPORTS BMO FINANCIAL GROUP WITH WHITE SPACE COOLING OPTIMIZATION (WSCO)
5.3.3 HITACHI ENERGY POWERS GREEN DATA CENTER ADVANCEMENT AT TURKIYE'S STAR OF BOSPHORUS FACILITY
5.3.4 GRC ENABLES GREEN SUPERCOMPUTING AT TACC WITH IMMERSION COOLING
5.3.5 RITTAL LOWERS CARBON FOOTPRINT AT SCOTTISH QUALIFICATIONS AUTHORITY (SQA) DATA CENTERS
5.4 ECOSYSTEM ANALYSIS
5.5 SUPPLY CHAIN ANALYSIS
5.5.1 TECHNOLOGY PROVIDERS
5.5.2 POWER & COOLING SOLUTION VENDORS
5.5.3 INFRASTRUCTURE SPECIALISTS
5.5.4 DATA CENTER SERVICE PROVIDERS
5.5.5 ENTERPRISE VERTICALS
5.6 TECHNOLOGY ANALYSIS
5.6.1 KEY TECHNOLOGIES
5.6.1.1 Renewable/Clean power integration
5.6.1.2 Adiabatic cooling
5.6.1.3 Free cooling
5.6.1.4 Heat reuse/recovery systems
5.6.2 COMPLEMENTARY TECHNOLOGIES
5.6.2.1 Immersion cooling
5.6.2.2 AI/ML-driven energy optimization
5.6.2.3 Grid-interactive demand response systems
5.6.2.4 Hydrogen backup systems
5.6.3 ADJACENT TECHNOLOGIES
5.6.3.1 Smart grid systems
5.6.3.2 Carbon capture & storage
5.6.3.3 Renewable energy trading platforms
5.6.3.4 Smart buildings & energy management systems
5.7 PORTER'S FIVE FORCES ANALYSIS
5.7.1 THREAT OF NEW ENTRANTS
5.7.2 THREAT OF SUBSTITUTES
5.7.3 BARGAINING POWER OF SUPPLIERS
5.7.4 BARGAINING POWER OF BUYERS
5.7.5 INTENSITY OF COMPETITIVE RIVALRY
5.8 KEY STAKEHOLDERS AND BUYING CRITERIA
5.8.1 KEY STAKEHOLDERS IN BUYING PROCESS
5.8.2 BUYING CRITERIA
5.9 PRICING ANALYSIS
5.9.1 PRICING RANGE OF DATA CENTER UPS, BY REGION, 2024
5.9.2 PRICING RANGE OF DATA-CENTER UPS FOR HYPERSCALE DEPLOYMENTS, BY KEY PLAYER, 2024
5.10 PATENT ANALYSIS
5.11 TRADE ANALYSIS
5.11.1 EXPORT SCENARIO
5.11.2 IMPORT SCENARIO
5.12 REGULATORY LANDSCAPE
5.12.1 REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
5.12.2 KEY REGULATIONS, BY REGION
5.12.2.1 North America
5.12.2.2 Europe
5.12.2.3 Asia Pacific
5.12.2.4 Middle East & South Africa
5.12.2.5 Latin America
5.13 TRENDS AND DISRUPTIONS IMPACTING CUSTOMER BUSINESS
5.14 KEY CONFERENCES AND EVENTS, 2025-2026
5.15 IMPACT OF GENERATIVE AI
5.15.1 TOP USE CASES & MARKET POTENTIAL
5.15.2 KEY USE CASES
5.15.3 CASE STUDY
5.15.3.1 Siemens AI-powered Optimization at Greenergy Data Centers, Estonia
5.15.4 VENDOR INITIATIVE
5.16 BUSINESS MODELS
5.17 INVESTMENT AND FUNDING SCENARIO
5.18 IMPACT OF 2025 US TARIFF
5.18.1 INTRODUCTION
5.18.2 KEY TARIFF RATES
5.18.3 PRICE IMPACT ANALYSIS
5.18.4 IMPACT ON COUNTRY/REGION
5.18.4.1 US
5.18.4.2 Europe
5.18.4.3 Asia Pacific
5.18.5 IMPACT ON ENTERPRISE DATA CENTERS
5.18.5.1 Manufacturing
5.18.5.2 Retail & Ecommerce
5.18.5.3 Energy & Utilities
5.18.5.4 Technology & Software
5.18.5.5 Telecommunications
5.18.5.6 Media & Entertainment
5.18.5.7 BFSI
5.18.5.8 Healthcare & Life Sciences
5.18.5.9 Government & Defense
6 GREEN DATA CENTER MARKET, BY COMPONENT
6.1 INTRODUCTION
6.1.1 COMPONENT: GREEN DATA CENTER MARKET DRIVERS
6.2 INFRASTRUCTURE
6.2.1 ENERGY INFRASTRUCTURE
6.2.1.1 Reducing carbon footprint through clean energy to provide sustainable power