세계의 클라우드 OSS BSS 시장 : 솔루션별, OSS별, BSS별, 클라우드 유형별, 오퍼레이터 유형별, 지역별(-2030년)
Cloud OSS BSS Market by Solutions, OSS, BSS, Cloud Type, Operator Type, and Region -Global Forecast to 2030
상품코드:1784315
리서치사:MarketsandMarkets
발행일:2025년 07월
페이지 정보:영문 312 Pages
라이선스 & 가격 (부가세 별도)
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한글목차
클라우드 OSS BSS 시장 규모는 2025년 442억 630만 달러로 추정되고, 예측 기간 동안 CAGR 5.2%로 추이할 전망이며, 2030년에는 568억 4,830만 달러에 달할 것으로 예측됩니다.
SDN과 NFV의 대규모 도입으로 클라우드 OSS BSS 솔루션의 채택이 가속화되고 있습니다. 이는 통신 서비스 공급자(CSP)가 동적이고 가상화된 네트워크를 관리하기 위해 민첩하고 프로그래밍 가능한 플랫폼을 요구하기 때문입니다. 또한 맞춤형 서비스와 번들 서비스에 대한 수요 증가는 고객 경험을 향상시키는 맞춤형 OSS BSS 솔루션에 대한 관심을 높이는 요인이 되었습니다. 서비스 포트폴리오와 IT 아키텍처가 복잡해짐에 따라 클라우드 네이티브 OSS BSS 플랫폼은 실시간 운영 및 효율적인 서비스 제공을 가능하게 하는 유연성, 확장성 및 자동화를 제공합니다.
조사 범위
조사 대상 연도
2020-2030년
기준 연도
2024년
예측 기간
2025-2030년
단위
금액(달러)
부문별
컴포넌트별, 클라우드 유형별, 운영자 유형별(모바일 및 고정)
대상 지역
북미, 유럽, 아시아태평양, 중동 및 아프리카, 라틴아메리카
복잡한 레거시 시스템의 통합은 클라우드 OSS BSS 구축의 주요 억제요인이 되었습니다. 이는 기존의 온프레미스 시스템이 현대 API 기반 플랫폼과 호환되지 않는 고유한 아키텍처 및 맞춤형 인터페이스에 의존하는 경우가 많기 때문입니다. 또한 레거시 OSS와 BSS 모듈 간에 데이터가 분리되거나 데이터 모델이 일관되지 않기 때문에 통합 위험이 악화되어 서비스 중단 및 컴플라이언스 문제가 발생합니다. 그 결과 시장 성장이 억제됩니다.
'북미는 예측 기간 중 가장 높은 성장률을 기록할 전망'
이는 주로 5G 도입에 대한 엄청난 투자, 모바일 데이터 트래픽 증가, 실시간 서비스 수익화에 대한 필요성 증가로 추진되고 있습니다. AT&T, Verizon, T-Mobile과 같은 주요 CSP는 클라우드 기반 OSS BSS 플랫폼을 도입하여 디지털 변환 전략을 적극적으로 추진하고 있습니다. 예를 들어 Verizon은 Oracle과 제휴하여 서비스 기동성과 고객 경험을 향상시키기 위해 클라우드 네이티브 OSS BSS 스택을 도입했습니다. 이러한 추세는 확장 가능한 AI 지원 OSS BSS 기능에 대한 북미 운영자 수요 증가를 보여주며, 이는 확립된 하이퍼스케일러 에코시스템과 디지털 혁신 및 인프라 현대화를 중시하는 규제 프레임워크에 의해 더욱 강화되고 있습니다.
이 지역의 성숙한 통신 인프라는 CSP와 기술 공급자 간의 전략적 제휴와 함께 OSS BSS의 혁신에 매우 적합한 환경을 형성하고 있습니다. 예를 들어, Netcracker와 Telenet을 통한 하이브리드 클라우드 BSS 구축과 같은 협력은 클라우드 네이티브 플랫폼이 높은 업무 효율성, 실시간 과금 및 규모에 따른 서비스 통합을 실현할 수 있음을 보여줍니다. 이러한 구현 예제는 대규모 네트워크 환경과 복잡한 서비스 에코시스템을 관리하는 데 하이브리드 및 퍼블릭 클라우드 모델의 효과를 입증합니다. 북미의 서비스 제공업체가 계속 자동화, 확장성, 고객 중심주의를 중시해 가고 있는 가운데, 클라우드 OSS BSS 플랫폼은 차세대 접속 및 디지털 서비스 제공을 지원하는 기반이 되고 있습니다. 이러한 지속적인 움직임은 이 지역을 세계적인 현대 OSS BSS 프레임워크로의 전환에 있어 주요 추진 지역으로 자리매김하고 있습니다.
본 보고서에서는 세계의 클라우드 OSS BSS 시장을 조사했으며, 시장 개요, 시장 성장에 대한 각종 영향요인 분석, 기술 및 특허 동향, 법규제 환경, 사례 연구, 시장 규모 추이 및 예측, 각종 구분, 지역 및 주요 국가별 상세 분석, 경쟁 구도, 주요 기업 프로파일 등을 정리했습니다.
목차
제1장 서론
제2장 조사 방법
제3장 주요 요약
제4장 중요 인사이트
제5장 시장 개요 및 업계 동향
시장 역학
성장 촉진요인
성장 억제요인
기회
과제
클라우드 OSS BSS의 개요사
생태계 분석
사례 연구 분석
밸류체인 분석
가격 분석
기술 분석
특허 분석
고객의 사업에 영향을 미치는 동향 및 혼란
Porter's Five Forces 분석
규제 상황
주요 이해관계자 및 구매 기준
주요 회의 및 이벤트
클라우드 OSS BSS 시장의 기술 로드맵
AI 및 생성형 AI가 클라우드 OSS BSS 시장에 미치는 영향
투자 및 자금 조달 시나리오
클라우드 OSS BSS 시장의 모범 사례
미국 관세 : 클라우드 OSS BSS 시장에 미치는 영향
제6장 클라우드 OSS BSS 시장 : 컴포넌트별
솔루션
운용 지원 시스템
비즈니스 지원 시스템
서비스
전문 서비스
매니지드 서비스
제7장 클라우드 OSS BSS 시장 : 클라우드 유형별
퍼블릭 클라우드
프라이빗 클라우드
하이브리드 클라우드
제8장 클라우드 OSS BSS 시장 : 오퍼레이터 유형별
모바일 오퍼레이터
고정 오퍼레이터
인터넷 서비스 제공업체
위성 통신 제공업체
케이블 네트워크 사업자
제9장 클라우드 OSS BSS 시장 : 지역별
북미
미국
캐나다
유럽
영국
독일
프랑스
기타
아시아태평양
중국
일본
인도
기타
중동 및 아프리카
사우디아라비아
아랍에미리트(UAE)
남아프리카
기타
라틴아메리카
브라질
멕시코
기타
제10장 경쟁 구도
개요
주요 기업의 전략
수익 분석
시장 점유율 분석
기업평가 및 재무지표
브랜드 및 제품 비교
기업 평가 매트릭스 : 주요 기업
기업 평가 매트릭스 : 스타트업 및 중소기업
경쟁 시나리오 및 동향
제11장 기업 프로파일
주요 기업
AMDOCS
SALESFORCE
NEC
ERICSSON
ORACLE
HUAWEI
HPE
OPTIVA
NOKIA
CSG
ZTE
COMARCH
SUBEX
TEOCO
IBM
INFOVISTA
COMVIVA
CERILLION
WHALE CLOUD
HUGHES
MAVENIR
STL
TECNOTREE
스타트업 및 SME기업
BILL PERFECT
TELGOO5
NMSWORKS SOFTWARE
WAVELO
CHIKPEA
BLUECAT
KENTIK
KNOT SOLUTIONS
제12장 인접 시장 및 관련 시장
제13장 부록
AJY
영문 목차
영문목차
The Cloud OSS BSS market is estimated to be USD 44,206.3 million in 2025, and it is projected to reach USD 56,848.3 million by 2030 at a compound annual growth rate (CAGR) of 5.2%. The large-scale implementation of SDN and NFV is accelerating the adoption of cloud OSS BSS solutions, as CSPs seek agile, programmable platforms to manage dynamic and virtualized networks. Rising demand for personalized services and bundled offerings is also driving interest in customized OSS BSS solutions that enhance customer experience. As service portfolios and IT architectures become more complex, cloud-native OSS BSS platforms offer the flexibility, scalability, and automation needed to support real-time operations and efficient service delivery.
Scope of the Report
Years Considered for the Study
2020-2030
Base Year
2024
Forecast Period
2025-2030
Units Considered
Value (USD) Million
Segments
By Component, By Cloud Type, By Operator Type (Mobile Operator, Fixed Operator)
Regions covered
North America, Europe, Asia Pacific, Middle East & Africa, and Latin America
Complex legacy integration poses a significant restraint on cloud OSS BSS deployments, as outdated on-premises systems often rely on proprietary architecture and bespoke interfaces that are incompatible with modern, API-driven platforms. Moreover, data silos and inconsistent data models across legacy OSS and BSS modules exacerbate integration risks, leading to service disruptions and compliance challenges, thus restricting market growth.
"Services component segment is expected to grow at the highest CAGR during the forecast period"
The services segment is projected to register the highest CAGR in the Cloud OSS BSS market during the forecast period, as communication service providers increasingly seek managed, outcome-based partnerships to accelerate transformation. Key drivers of this trend include the need for rapid deployment, continuous optimization of cloud-native solutions, and reducing in-house development and operational burden. CSPs facing talent constraints and complexity in AI and containerized platforms prefer partner-led managed services and integration support.
Clients are driven by regulatory compliance, SLA guarantees, uptime, and the change management capabilities that cloud OSS/BSS services can provide. A recent example is a collaboration between Amdocs and a leading North American operator to provide managed deployment and operational services for its AI-enabled monetization and orchestration platforms. Similarly, CSG partnered with AWS to deliver fully managed mediation, billing, and analytics services under a service-level commitment. These developments underscore how CSPs are gravitating to service-centric models that offer scalability, assurance, and continuous innovation without significant capital expenditure or internal complexity.
"Hybrid cloud type segment is expected to grow with the highest CAGR during the forecast period"
The hybrid cloud segment is projected to register the highest CAGR in the Cloud OSS BSS market during the forecast period. This growth is primarily attributed to the increasing need among communication service providers (CSPs) for deployment models that offer flexibility, data sovereignty, and seamless integration between legacy systems and modern cloud-native platforms. Hybrid cloud architecture enables CSPs to retain control over sensitive data and core operations while benefiting from the scalability, agility, and innovation of public cloud environments. It also facilitates phased migration strategies, minimizes vendor lock-in, and accommodates diverse regulatory and operational requirements across global markets.
Moreover, hybrid cloud supports the modernization of critical OSS BSS functions such as converged charging, service orchestration, and customer experience management without causing operational disruption. For instance, Netcracker's collaboration with Telenet deployed a hybrid cloud digital BSS solution that enabled agile service delivery and real-time customer engagement. As CSPs navigate complex network landscapes, the hybrid model continues to emerge as a strategic enabler of transformation and long-term operational efficiency.
"North America will register the highest growth rate during the forecast period"
North America is anticipated to record the highest compound annual growth rate (CAGR) in the Cloud OSS BSS market during the forecast period, primarily driven by substantial investments in 5G deployment, increasing mobile data traffic, and the growing need for real-time service monetization. Leading communication service providers (CSPs) such as AT&T, Verizon, and T-Mobile are actively advancing their digital transformation strategies through the adoption of cloud-based OSS BSS platforms. For instance, Verizon partnered with Oracle to deploy a modern, cloud-native OSS BSS stack to improve service agility and customer experience. These developments underscore the rising demand among North American operators for scalable, AI-enabled OSS BSS capabilities, further supported by a well-established hyperscaler ecosystem and regulatory frameworks that emphasize digital innovation and infrastructure modernization.
The region's mature telecom infrastructure, in combination with strategic alliances between CSPs and technology providers, fosters a highly conducive environment for OSS BSS innovation. Collaborations such as the Netcracker and Telenet hybrid cloud BSS deployment demonstrate the ability of cloud-native platforms to deliver enhanced operational efficiency, real-time billing, and seamless service orchestration at scale. These implementations validate the effectiveness of hybrid and public cloud models in managing high-volume network environments and complex service ecosystems. As North American service providers continue to prioritize automation, scalability, and customer-centricity, cloud OSS BSS platforms are becoming a foundational element in enabling next-generation connectivity and digital service delivery. This sustained momentum positions the region as a key driver in the global shift toward modern OSS BSS frameworks.
Breakdown of primaries
The study contains insights from various industry experts, from solution vendors to Tier 1 companies. The break-up of the primaries is as follows:
By Company Type: Tier 1 - 34%, Tier 2 - 43%, and Tier 3 - 23%
By Designation: C-level - 35%, Directors - 25%, and Others - 40%
By Region: North America - 45%, Europe - 20%, Asia Pacific - 30%, ROW - 5%
The major players in the Cloud OSS BSS market include Amdocs (US), Salesforce (US), NEC (Japan), Ericsson (Sweden), Oracle (US), Huawei (China), Hewlett Packard Enterprise (US), Optiva (Canada), Nokia (Finland), CSG International (US), ZTE Corporation (China), Comarch (Finland), Subex (India), Sterlite Technologies Limited (India), TEOCO Corporation (US), IBM Corporation (US), InfoVista (US), Comviva (India), Cerillion (UK), Tecnotree (Finland), Whale Cloud (Whale Cloud), Bill Perfect (US), Telgoo5 (US), NMSWorks Software (India), Wavelo (US), ChikPea (US), BlueCat (US), Kentik (US), Knot Solutions (India), Hughes Network Systems (US), and Mavenir Systems (US). These players have adopted various growth strategies, such as partnerships, agreements and collaborations, new product launches, enhancements, and acquisitions to expand their Cloud OSS BSS market footprint.
Research Coverage
The market study covers the Cloud OSS BSS market size across different segments. It aims to estimate the market size and growth potential across various segments, including component, cloud type, operator type, and region. The study includes an in-depth competitive analysis of the leading market players, their company profiles, key observations related to product and business offerings, recent developments, and market strategies.
Key Benefits of Buying the Report
The report will help market leaders and new entrants with information on the closest approximations of the global Cloud OSS BSS market's revenue numbers and subsegments. It will also help stakeholders understand the competitive landscape and gain more insights to position their businesses better and plan suitable go-to-market strategies. Moreover, the report will provide insights for stakeholders to understand the market's pulse and provide them with information on key market drivers, restraints, challenges, and opportunities.
The report provides insights on the following pointers:
1. Analysis of key drivers (Increasing adoption of tailored cloud OSS BSS solutions, Rising 5G adoption to surge demand for cloud OSS BSS, Growing demand for convergent billing systems, Large-scale implementation of SDN and NFV, Growing need to reduce CAPEX and OPEX), restraints (Concerns over data privacy hindering adoption of solutions), opportunities (Adoption of cloud technologies to transform telecom industry, Growth of telecom industry with next-generation operation systems and software framework, Operators taking service innovation to next level for monetizing and marketing IoT), and challenges (High volume of customer transactions and increasing complexities in network management, Lack of technical proficiency for implementing cloud-native OSS BSS solutions) influencing the growth of the Cloud OSS BSS market
2. Product Development/Innovation: Detailed insights on upcoming technologies, research & development activities, and new product & service launches in the Cloud OSS BSS market
3. Market Development: Comprehensive information about lucrative markets - analysis of the Cloud OSS BSS market across various regions
4. Market Diversification: Exhaustive information about new products & services, untapped geographies, recent developments, and investments in the Cloud OSS BSS market
5. Competitive Assessment: In-depth assessment of market shares, growth strategies and service offerings of leading players Amdocs (US), Salesforce (US), NEC (Japan), Ericsson (Sweden), Oracle (US), Huawei (China), Hewlett Packard Enterprise (US), Optiva (Canada), Nokia (Finland), CSG International. (US), ZTE Corporation (China), Comarch (Finland), Subex (India), Sterlite Technologies Limited (India), TEOCO Corporation (US), IBM Corporation (US), InfoVista (US), Comviva (India), Cerillion (UK), Tecnotree (Finland), Whale Cloud (Whale Cloud), Bill Perfect (US), Telgoo5 (US), NMSWorks Software (India), Wavelo (US), ChikPea (US), BlueCat (US), Kentik (US), Knot Solutions (India), Hughes Network Systems (US), and Mavenir Systems (US)
TABLE OF CONTENTS
1 INTRODUCTION
1.1 STUDY OBJECTIVES
1.2 MARKET DEFINITION
1.3 STUDY SCOPE
1.3.1 MARKET SEGMENTATION
1.3.2 INCLUSIONS AND EXCLUSIONS
1.3.3 YEARS CONSIDERED
1.4 CURRENCY CONSIDERED
1.5 STAKEHOLDERS
1.6 SUMMARY OF CHANGES
2 RESEARCH METHODOLOGY
2.1 RESEARCH DATA
2.1.1 SECONDARY DATA
2.1.1.1 Key data from secondary sources
2.1.2 PRIMARY DATA
2.1.2.1 Breakup of primary profiles
2.1.2.2 List of primary sources
2.1.2.3 Key data from primary sources
2.1.2.4 Key industry insights
2.2 MARKET SIZE ESTIMATION
2.3 MARKET BREAKUP AND DATA TRIANGULATION
2.4 MARKET FORECAST
2.5 STUDY ASSUMPTIONS
2.6 RESEARCH LIMITATIONS
3 EXECUTIVE SUMMARY
4 PREMIUM INSIGHTS
4.1 ATTRACTIVE OPPORTUNITIES FOR PLAYERS IN CLOUD OSS BSS MARKET
4.2 NORTH AMERICA: CLOUD OSS BSS MARKET, BY SOLUTIONS
4.3 EUROPE: CLOUD OSS BSS MARKET, BY SOLUTIONS
4.4 ASIA PACIFIC: CLOUD OSS BSS MARKET, BY SOLUTIONS
5 MARKET OVERVIEW AND INDUSTRY TRENDS
5.1 INTRODUCTION
5.2 MARKET DYNAMICS
5.2.1 DRIVERS
5.2.1.1 Increasing adoption of tailored cloud OSS BSS solutions
5.2.1.2 Increasing 5G adoption to surge demand for cloud OSS BSS
5.2.1.3 Growing demand for convergent billing systems
5.2.1.4 Large-scale implementation of SDN and NFV
5.2.1.5 Growing need to reduce CAPEX and OPEX
5.2.2 RESTRAINTS
5.2.2.1 Concerns over data privacy hindering adoption of solutions
5.2.3 OPPORTUNITIES
5.2.3.1 Adoption of cloud technologies to transform telecom industry
5.2.3.2 Growth of telecom industry with next-generation operation systems and software framework
5.2.3.3 Operators taking service innovation to next level for monetizing and marketing IoT
5.2.4 CHALLENGES
5.2.4.1 High volume of customer transactions and increasing complexities in network management
5.2.4.2 Lack of technical proficiency for implementing cloud-native OSS BSS solutions
5.3 BRIEF HISTORY OF CLOUD OSS BSS
5.4 ECOSYSTEM ANALYSIS
5.5 CASE STUDY ANALYSIS
5.5.1 CASE STUDY 1: IMPLEMENTATION OF DIGITALONE AND CATALOGONE SOLUTIONS TO BE DEVELOPED BY AMDOCS TO IMPROVE CUSTOMER EXPERIENCE
5.5.2 CASE STUDY 2: TELSTRA AND ERICSSON COLLABORATED TO TRANSFORM PREPAID CUSTOMER EXPERIENCE
5.5.3 CASE STUDY 3: STARHUB ADOPTED ERICSSON'S BILLING SOLUTION TO AUTOMATE MANUAL BILLING PROCESS
5.5.4 CASE STUDY 4: DEPLOYMENT OF ORACLE COMMUNICATION BILLING AND REVENUE MANAGEMENT SOLUTIONS TO SUPPORT DIRECT-TO-CONSUMER STRATEGY
5.5.5 CASE STUDY 5: DEPLOYMENT OF OPTIVA'S BSS SOLUTION TO IMPROVE BILLING PROCESS
5.6 VALUE CHAIN ANALYSIS
5.6.1 SOLUTION PROVIDERS
5.6.2 CONNECTIVITY PROVIDERS
5.6.3 SYSTEM INTEGRATORS
5.6.4 SERVICE PROVIDERS
5.6.5 END USERS
5.7 PRICING ANALYSIS
5.7.1 AVERAGE SELLING PRICE OF CLOUD OSS BSS INTEGRATED SOLUTIONS, BY KEY PLAYERS, 2024
5.7.1.1 Average Pricing for OSS/BSS Integrated Solutions, By Key Vendors, 2024
5.7.2 INDICATIVE PRICING ANALYSIS OF CLOUD BSS SOLUTIONS, BY KEY PLAYERS, 2024
5.7.2.1 Indicative Pricing for BSS Solutions, By Key Vendors, 2024
5.8 TECHNOLOGY ANALYSIS
5.8.1 KEY TECHNOLOGIES
5.8.1.1 Artificial intelligence and machine learning
5.8.1.2 Microservices and Cloud Native Architectures
5.8.1.3 Digital Twin
5.8.2 ADJACENT TECHNOLOGIES
5.8.2.1 Software-defined Networking
5.8.2.2 Network Function Virtualization
5.8.2.3 Multi-access Edge Computing
5.8.3 COMPLEMENTARY TECHNOLOGIES
5.8.3.1 DevOps and Continuous Integration/Continuous Deployment
5.8.3.2 Cybersecurity Solutions
5.8.3.3 Open APIs and Interoperability Standards
5.9 PATENT ANALYSIS
5.9.1 METHODOLOGY
5.10 TRENDS/DISRUPTIONS IMPACTING CUSTOMER BUSINESS
5.11 PORTER'S FIVE FORCES ANALYSIS
5.11.1 THREAT OF NEW ENTRANTS
5.11.2 THREAT OF SUBSTITUTES
5.11.3 BARGAINING POWER OF SUPPLIERS
5.11.4 BARGAINING POWER OF BUYERS
5.11.5 INTENSITY OF COMPETITIVE RIVALRY
5.12 REGULATORY LANDSCAPE
5.12.1 REGULATORY BODIES, AGENCIES, AND OTHER ORGANIZATIONS
5.12.1.1 Federal Communications Commission
5.12.1.2 Office of Communications
5.12.1.3 Ministry of Industry and Information Technology
5.12.1.4 Telecommunications Regulatory Authority
5.12.1.5 Federal Telecommunications Institute
5.12.1.6 The International Organization for Standardization 27001
5.12.1.7 International Organization for Standardization/International Electrotechnical Commission 27018
5.12.2 KEY REGULATIONS AND FRAMEWORKS
5.12.2.1 General Data Protection Regulation
5.12.2.2 Digital Millennium Copyright Act
5.12.2.3 SOC 2
5.12.2.4 Federal Information Security Management Act
5.13 KEY STAKEHOLDERS AND BUYING CRITERIA
5.13.1 KEY STAKEHOLDERS IN BUYING PROCESS
5.13.2 BUYING CRITERIA
5.14 KEY CONFERENCES AND EVENTS IN 2025-2026
5.15 TECHNOLOGY ROADMAP FOR CLOUD OSS BSS MARKET
5.15.1 CLOUD OSS BSS ROADMAP TILL 2030
5.15.1.1 Short-term roadmap (2025-2026)
5.15.1.2 Mid-term roadmap (2027-2028)
5.15.1.3 Long-term roadmap (2029-2030)
5.16 IMPACT OF AI/GENERATIVE AI ON CLOUD OSS BSS MARKET
5.16.1 USE CASES OF GENERATIVE AI IN CLOUD OSS BSS
5.17 INVESTMENT AND FUNDING SCENARIO, 2024
5.18 BEST PRACTICES IN CLOUD OSS BSS MARKET
5.19 IMPACT OF 2025 US TARIFF-CLOUD OSS BSS MARKET
5.19.1 INTRODUCTION
5.19.2 KEY TARIFF RATES
5.19.3 PRICE IMPACT ANALYSIS
5.19.3.1 Strategic Shifts and Emerging Trends
5.19.4 IMPACT ON COUNTRY/REGION
5.19.4.1 US
5.19.4.2 China
5.19.4.3 Europe
5.19.4.4 Asia Pacific (excluding China)
5.19.5 IMPACT ON END-USE INDUSTRY
5.19.5.1 Telecommunication Service Providers (CSPs/Telcos)