IoT Security Market Size, Share, Growth Analysis, By Offering, Solution (IAM, Data Encryption, Device Authentication), Application (Smart Manufacturing, Connected Healthcare), Region - Global Industry Forecast to 2029
The global IoT security market size is projected to grow from USD 24.2 billion in 2024 to USD 56.2 billion by 2029 at a Compound Annual Growth Rate (CAGR) of 18.4% during the forecast period. In the era of digital transformation, all the verticals are adopting automation by integrating IoT into their businesses. This automation makes the operations much more efficient but also makes the systems vulnerable to cyberattacks. This has increased the demand for more secure critical infrastructure with the adoption of IoT security solutions and services.
Scope of the Report
Years Considered for the Study
2018-2029
Base Year
2023
Forecast Period
2024-2029
Units Considered
USD (Billion)
Segments
Offering, Data Sensitivity, Application, and Region
Regions covered
North America, Europe, Asia Pacific, Middle East & Africa, Latin America
"By solution, Data Encryption and Tokenization is expected to grow at higher CAGR during the forecast period"
The demand for robust data protection solutions will drive the growth of encryption and tokenization technologies within the IoT security landscape as IoT deployments expand across various industries. There is a need to protect the vast amount of data generated by IoT devices from unauthorized access, and breaches become paramount. With increasing regulatory compliance mandates and heightened consumer awareness of data privacy, the adoption of security measures is expected to accelerate. Tokenization replaces sensitive information with non-sensitive data tokens, reducing the risk of data breaches, while encryption safeguards data at rest and in transit. As IoT deployments expand across various industries, the demand for robust data protection solutions will drive the growth of encryption and tokenization technologies within the IoT security landscape.
"By services, Managed services is expected to grow at higher CAGR during forecast period"
The growth of IoT managed services will be driven by the increasing complexity of IoT networks, which consist of numerous devices and protocols requiring expert oversight. Organizations across various sectors, including manufacturing, healthcare, and transportation, are recognizing the need for managed services to ensure their IoT systems are efficiently configured, monitored, and maintained. The rise in multi-cloud applications and the demand for automation enhance the requirement of managed services, because of scalability and cost-effectiveness. The growing focus on data analytics and enhanced security measures is propelling enterprises to seek managed service providers (MSPs) that can deliver comprehensive solutions tailored to their specific needs.
Breakdown of primaries
The study contains insights from various industry experts, from component suppliers to Tier 1 companies and OEMs. The break-up of the primaries is as follows:
By Company Type: Tier 1 - 15%, Tier 2 - 40%, and Tier 3 - 45%
By Region: North America - 45%, Asia Pacific - 30%, Europe - 15%, Rest of the World - 10%
Major vendors in the global IoT security market include Microsoft (US), Fortinet (US), AWS (US), IBM (US), Intel (US), Cisco (US), Thales Group (France), Infineon (Germany) , Allot (Israel), Atos (France), Checkpoint (US), Palo Alto Networks (US), Mobileum (US), Entrust (US), NXP Semiconductors (Netherlands), and Kaspersky (Switzerland), MagicCube (US), Claroty (US), Ordr (US), Armis (US), Nozomi Networks (US), Keyfactor (US), Particle Industries (US), Karamba Security (Israel), and Forescout (US) in the IoT security market.
The study includes an in-depth competitive analysis of the key players in the IoT security market, their company profiles, recent developments, and key market strategies.
Research Coverage
The report segments the IoT security market and forecasts its size by Offering (solution and services), by Data Sensitivity (High Sensitivity Data, Low and Moderate Sensitivity Data), by Application (Smart Manufacturing, Smart Energy & Utilities, Connected Logistics & Transportation, Smart Home and Consumer Electronics, Connected Healthcare, Smart Government & Defense, Smart Retail, and Others). The study also includes an in-depth competitive analysis of the market's key players, their company profiles, key observations related to product and business offerings, recent developments, and key market strategies.
Key Benefits of Buying the Report
The report will help the market leaders/new entrants in this market with information on the closest approximations of the revenue numbers for the overall IoT security market and the subsegments. This report will help stakeholders understand the competitive landscape and gain more insights to position their businesses better and plan suitable go-to-market strategies. The report also helps stakeholders understand the market pulse and provides information on key market drivers, restraints, challenges, and opportunities.
The report provides insights on the following pointers:
Analysis of key drivers (Rapid increase in IoT security incidents related to Industry 4.0, Need to effectively deal with IoT vulnerabilities, growing number of IoT security regulations, rising security concerns related to critical infrastructure, increase in data volumes due to 5G, standardization of IPv6 ), restraints (Lack of awareness about new variants of IoT threats, budgetary constraints of SMEs in developing economies), opportunities (New wave of IoT applications due to 5G networks, development of smart infrastructure), and challenges (Lack of standardization in IoT protocol, threat to enterprise networks from shadow IoT devices, need to ensure secure communication across networks)
Product Development/Innovation: Detailed insights on upcoming technologies, research & development activities, and new product & service launches in the IoT security market.
Market Development: Comprehensive information about lucrative markets - the report analyses the IoT security market across varied regions.
Market Diversification: Exhaustive information about new products & services, untapped geographies, recent developments, and investments in the IoT security market.
Competitive Assessment: In-depth assessment of market shares, growth strategies, and service offerings of leading players in IoT security market strategies, including Microsoft (US), Fortinet (US), AWS (US), IBM (US), and Intel (US).
TABLE OF CONTENTS
1 INTRODUCTION
1.1 STUDY OBJECTIVES
1.2 MARKET DEFINITION
1.2.1 INCLUSIONS AND EXCLUSIONS
1.3 MARKET SCOPE
1.3.1 MARKET SEGMENTATION
1.3.2 YEARS CONSIDERED
1.4 CURRENCY CONSIDERED
1.5 STAKEHOLDERS
1.6 SUMMARY OF CHANGES
2 RESEARCH METHODOLOGY
2.1 RESEARCH DATA
2.1.1 SECONDARY DATA
2.1.2 PRIMARY DATA
2.1.2.1 Breakup of primaries
2.1.2.2 Key industry insights
2.2 DATA TRIANGULATION
2.3 MARKET SIZE ESTIMATION
2.3.1 TOP-DOWN APPROACH
2.3.2 BOTTOM-UP APPROACH
2.4 MARKET FORECAST
2.5 COMPANY EVALUATION MATRIX METHODOLOGY
2.5.1 FOR LARGE PLAYERS
2.5.2 FOR STARTUPS
2.6 ASSUMPTIONS
2.7 LIMITATIONS
3 EXECUTIVE SUMMARY
4 PREMIUM INSIGHTS
4.1 ATTRACTIVE OPPORTUNITIES FOR PLAYERS IN IOT SECURITY MARKET
4.2 IOT SECURITY MARKET, BY OFFERING
4.3 IOT SECURITY MARKET, BY SOLUTION
4.4 IOT SECURITY MARKET, BY SERVICES
4.5 IOT SECURITY MARKET, BY APPLICATION
4.6 MARKET INVESTMENT SCENARIO
5 MARKET OVERVIEW
5.1 INTRODUCTION
5.2 MARKET DYNAMICS
5.2.1 DRIVERS
5.2.1.1 Rapid increase in IoT security incidents related to Industry 4.0
5.2.1.2 Need to deal with IoT vulnerabilities effectively
5.2.1.3 Growing number of IoT security regulations
5.2.1.4 Rising security concerns related to critical infrastructure
5.2.1.5 Increase in data volumes due to 5G
5.2.1.6 Standardization of IPv6
5.2.2 RESTRAINTS
5.2.2.1 Lack of awareness about new variants of IoT threats
5.2.2.2 Budgetary constraints of SMEs in developing economies
5.2.3 OPPORTUNITIES
5.2.3.1 New wave of IoT applications due to 5G networks
5.2.3.2 Development of smart infrastructure
5.2.4 CHALLENGES
5.2.4.1 Lack of standardization in IoT protocol
5.2.4.2 Threat to enterprise networks from shadow IoT devices
5.2.4.3 Need to ensure secure communication across networks
5.3 EVOLUTION OF IOT SECURITY
5.4 CASE STUDY ANALYSIS
5.5 VALUE CHAIN ANALYSIS
5.5.1 OEM/HARDWARE PROVIDERS
5.5.2 SECURITY SOLUTIONS AND SERVICE PROVIDERS
5.5.3 SYSTEM INTEGRATORS
5.5.4 SALES AND DISTRIBUTION
5.5.5 END USER GROUPS
5.6 ECOSYSTEM
5.7 PORTER'S FIVE FORCES MODEL ANALYSIS
5.7.1 THREAT OF NEW ENTRANTS
5.7.1.1 Lack of entry barriers
5.7.1.2 High market growth
5.7.2 THREAT OF SUBSTITUTES
5.7.2.1 Buyer propensity for low-cost solutions
5.7.2.2 Ease of substitution
5.7.3 BARGAINING POWER OF SUPPLIERS
5.7.3.1 Low switching cost
5.7.3.2 Low strength of supply chain and distribution channel
5.7.4 BARGAINING POWER OF BUYERS
5.7.4.1 High buyer price sensitivity
5.7.4.2 Low buyer concentration
5.7.5 INTENSITY OF COMPETITIVE RIVALRY
5.7.5.1 High concentration ratio
5.7.5.2 Powerful competitive strategies
5.8 PATENT ANALYSIS
5.8.1 LIST OF TOP PATENTS IN IOT SECURITY MARKET, 2022-2024
5.9 PRICING ANALYSIS
5.9.1 AVERAGE SELLING PRICE TREND OF IOT SECURITY AMONG KEY PLAYERS, BY SOLUTION
5.9.2 INDICATIVE PRICING ANALYSIS, BY SOLUTION
5.10 TECHNOLOGY ANALYSIS
5.10.1 KEY TECHNOLOGIES
5.10.1.1 Zero Trust Network Access (ZTNA)
5.10.1.2 Connectivity solutions
5.10.2 COMPLIMENTARY TECHNOLOGIES
5.10.2.1 Cloud computing
5.10.2.2 Big Data and Analytics
5.10.2.3 Artificial intelligence and machine learning
5.10.3 ADJACENT TECHNOLOGIES
5.10.3.1 Blockchain
5.10.3.2 Cybersecurity
5.11 IMPACT OF GENERATIVE AI ON IOT SECURITY MARKET
5.11.1 TOP USE CASES & MARKET POTENTIAL
5.11.1.1 Key use cases
5.11.2 IMPACT OF GEN AI ON INTERCONNECTED AND ADJACENT ECOSYSTEM
5.11.2.1 Big Data and Analytics
5.11.2.2 Blockchain
5.11.2.3 Digital twin
5.11.2.4 Cloud computing
5.11.2.5 Augmented Reality (AR) technology
5.12 TRENDS/DISRUPTIONS IMPACTING CUSTOMER BUSINESS
5.13 BEST PRACTICES IN IOT SECURITY MARKET
5.13.1 ADOPTION OF IOT SECURITY
5.14 REGULATORY LANDSCAPE
5.14.1 GENERAL DATA PROTECTION REGULATION
5.14.2 FEDERAL INFORMATION SECURITY MANAGEMENT ACT
5.14.3 PAYMENT CARD INDUSTRY DATA SECURITY STANDARD
5.14.4 SARBANES-OXLEY ACT
5.14.5 SOC2
5.14.6 HEALTH INSURANCE PORTABILITY AND ACCOUNTABILITY ACT
5.14.7 GRAMM-LEACH-BLILEY ACT
5.14.8 REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
5.15 KEY STAKEHOLDERS & BUYING CRITERIA
5.15.1 KEY STAKEHOLDERS IN BUYING PROCESS
5.15.2 BUYING CRITERIA
5.16 KEY CONFERENCES & EVENTS IN 2024-2025
5.17 BUSINESS MODEL ANALYSIS
5.18 INVESTMENT AND FUNDING SCENARIO
6 IOT SECURITY MARKET, BY OFFERING
6.1 INTRODUCTION
6.1.1 OFFERING: IOT SECURITY MARKET DRIVERS
6.2 SOLUTIONS
6.2.1 OFFER MULTIPLE FEATURES TO PROTECT DEVICES FROM ATTACKS
6.2.2 IDENTITY AND ACCESS MANAGEMENT
6.2.2.1 Prevents unauthorized access to networks
6.2.3 DATA ENCRYPTION AND TOKENIZATION
6.2.3.1 Replaces sensitive data with unique identification symbols
6.2.4 INTRUSION DETECTION SYSTEM/INTRUSION PREVENTION SYSTEM
6.2.4.1 Monitors network for malicious activities or policy violations
6.2.5 DEVICE AUTHENTICATION AND MANAGEMENT
6.2.5.1 Authenticates unique identity of connected devices
6.2.6 SECURE COMMUNICATION PROTOCOLS
6.2.6.1 Enables seamless connection between devices
6.2.7 PUBLIC KEY INFRASTRUCTURE CERTIFICATE LIFECYCLE MANAGEMENT
6.2.7.1 Provides framework to verify identity of devices
6.2.8 DISTRIBUTED DENIAL OF SERVICE (DDOS) PROTECTION