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Alibaba Group Holding Ltd.
Carnegie Learning Inc.
Century Tech Ltd.
Cognii Inc.
Coursera Inc.
DreamBox Learning Inc.
Duolingo Inc.
Knewton Inc.
McGraw Hill LLC
Microsoft Corp.
Pearson Plc
Quizlet Inc.
Riiid Inc.
Squirrel AI Learning
Think and Learn Pvt. Ltd.
Á¦16Àå ºÎ·Ï
LSH
The applied AI in education market is forecasted to grow by USD 10,837.5 mn during 2024-2029, accelerating at a CAGR of 36% during the forecast period. The report on the applied AI in education market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.
The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by generative AI and large language models as a catalyst for personalized learning, government and institutional investment in digital transformation and EdTech infrastructure, and growing demand for workforce reskilling and lifelong learning in an AI.
Market Scope
Base Year 2025
End Year 2029
Series Year 2025-2029
Growth Momentum Accelerate
YOY 2025 33.6%
CAGR 36%
Incremental Value $10,837.5 mn
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market size data, segment with regional analysis and vendor landscape in addition to an analysis of the key companies. Reports have historic and forecast data.
Technavio's applied AI in education market is segmented as below:
By Component
By Deployment
By Application
Intelligent tutoring systems
Personalized learning
Automated grading and assessment
Administrative automation
Others
By End-user
Higher education institutions
K-12 schools
Corporate and enterprise learning
EdTech platforms
Technical training centers
By Geographical Landscape
North America
APAC
Europe
South America
Middle East and Africa
This study identifies the proliferation of hyper-personalized learning pathways as one of the prime reasons driving the applied AI in education market growth during the next few years. Also, generative AI as a catalyst for content creation and educator augmentation and AI driven formative assessment and proactive skills gap analysis will lead to sizable demand in the market.
The report on the applied AI in education market covers the following areas:
Applied AI In Education Market sizing
Applied AI In Education Market forecast
Applied AI In Education Market industry analysis
The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading applied AI in education market vendors that include Alibaba Group Holding Ltd., Blackboard Inc., Carnegie Learning Inc., Century Tech Ltd., Cognii Inc., Coursera Inc., DreamBox Learning Inc., Duolingo Inc., Google LLC, Knewton Inc., McGraw Hill LLC, Microsoft Corp., Pearson PLC, Quizlet Inc., Riiid Inc., Squirrel AI Learning, and Think and Learn Pvt. Ltd.. Also, the applied AI in education market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.
The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.
Table of Contents
1 Executive Summary
1.1 Market overview
Executive Summary - Chart on Market Overview
Executive Summary - Data Table on Market Overview
Executive Summary - Chart on Global Market Characteristics
Executive Summary - Chart on Market By Geographical Landscape
Executive Summary - Chart on Market Segmentation by Component
Executive Summary - Chart on Market Segmentation by Deployment
Executive Summary - Chart on Market Segmentation by Application
Executive Summary - Chart on Market Segmentation by End-user
Executive Summary - Chart on Incremental Growth
Executive Summary - Data Table on Incremental Growth
Executive Summary - Chart on Company Market Positioning
2 Technavio Analysis
2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
2.2 Criticality of inputs and Factors of differentiation
Overview on criticality of inputs and factors of differentiation
2.3 Factors of disruption
Overview on factors of disruption
2.4 Impact of drivers and challenges
Impact of drivers and challenges in 2024 and 2029
3 Market Landscape
3.1 Market ecosystem
Parent Market
Data Table on - Parent Market
3.2 Market characteristics
Market characteristics analysis
3.3 Value chain analysis
4 Market Sizing
4.1 Market definition
Offerings of companies included in the market definition
4.2 Market segment analysis
4.3 Market size 2024
4.4 Market outlook: Forecast for 2024-2029
Chart on Global - Market size and forecast 2024-2029 ($ million)
Data Table on Global - Market size and forecast 2024-2029 ($ million)
Chart on Global Market: Year-over-year growth 2024-2029 (%)
Data Table on Global Market: Year-over-year growth 2024-2029 (%)
5 Historic Market Size
5.1 Global Applied AI In Education Market 2019 - 2023
Historic Market Size - Data Table on Global Applied AI In Education Market 2019 - 2023 ($ million)
5.2 Component segment analysis 2019 - 2023
Historic Market Size - Component Segment 2019 - 2023 ($ million)
5.3 Deployment segment analysis 2019 - 2023
Historic Market Size - Deployment Segment 2019 - 2023 ($ million)
5.4 Application segment analysis 2019 - 2023
Historic Market Size - Application Segment 2019 - 2023 ($ million)
5.5 End-user segment analysis 2019 - 2023
Historic Market Size - End-user Segment 2019 - 2023 ($ million)
5.6 Geography segment analysis 2019 - 2023
Historic Market Size - Geography Segment 2019 - 2023 ($ million)
5.7 Country segment analysis 2019 - 2023
Historic Market Size - Country Segment 2019 - 2023 ($ million)
6 Five Forces Analysis
6.1 Five forces summary
Five forces analysis - Comparison between 2024 and 2029
6.2 Bargaining power of buyers
Bargaining power of buyers - Impact of key factors 2024 and 2029
6.3 Bargaining power of suppliers
Bargaining power of suppliers - Impact of key factors in 2024 and 2029
6.4 Threat of new entrants
Threat of new entrants - Impact of key factors in 2024 and 2029
6.5 Threat of substitutes
Threat of substitutes - Impact of key factors in 2024 and 2029
6.6 Threat of rivalry
Threat of rivalry - Impact of key factors in 2024 and 2029
6.7 Market condition
Chart on Market condition - Five forces 2024 and 2029
7 Market Segmentation by Component
7.1 Market segments
Chart on Component - Market share 2024-2029 (%)
Data Table on Component - Market share 2024-2029 (%)
7.2 Comparison by Component
Chart on Comparison by Component
Data Table on Comparison by Component
7.3 Software - Market size and forecast 2024-2029
Chart on Software - Market size and forecast 2024-2029 ($ million)
Data Table on Software - Market size and forecast 2024-2029 ($ million)
Chart on Software - Year-over-year growth 2024-2029 (%)
Data Table on Software - Year-over-year growth 2024-2029 (%)
7.4 Services - Market size and forecast 2024-2029
Chart on Services - Market size and forecast 2024-2029 ($ million)
Data Table on Services - Market size and forecast 2024-2029 ($ million)
Chart on Services - Year-over-year growth 2024-2029 (%)
Data Table on Services - Year-over-year growth 2024-2029 (%)
7.5 Market opportunity by Component
Market opportunity by Component ($ million)
Data Table on Market opportunity by Component ($ million)
8 Market Segmentation by Deployment
8.1 Market segments
Chart on Deployment - Market share 2024-2029 (%)
Data Table on Deployment - Market share 2024-2029 (%)
8.2 Comparison by Deployment
Chart on Comparison by Deployment
Data Table on Comparison by Deployment
8.3 Cloud - Market size and forecast 2024-2029
Chart on Cloud - Market size and forecast 2024-2029 ($ million)
Data Table on Cloud - Market size and forecast 2024-2029 ($ million)
Chart on Cloud - Year-over-year growth 2024-2029 (%)
Data Table on Cloud - Year-over-year growth 2024-2029 (%)
8.4 On-premises - Market size and forecast 2024-2029
Chart on On-premises - Market size and forecast 2024-2029 ($ million)
Data Table on On-premises - Market size and forecast 2024-2029 ($ million)
Chart on On-premises - Year-over-year growth 2024-2029 (%)
Data Table on On-premises - Year-over-year growth 2024-2029 (%)
8.5 Market opportunity by Deployment
Market opportunity by Deployment ($ million)
Data Table on Market opportunity by Deployment ($ million)
9 Market Segmentation by Application
9.1 Market segments
Chart on Application - Market share 2024-2029 (%)
Data Table on Application - Market share 2024-2029 (%)
9.2 Comparison by Application
Chart on Comparison by Application
Data Table on Comparison by Application
9.3 Intelligent tutoring systems - Market size and forecast 2024-2029
Chart on Intelligent tutoring systems - Market size and forecast 2024-2029 ($ million)
Data Table on Intelligent tutoring systems - Market size and forecast 2024-2029 ($ million)
Chart on Intelligent tutoring systems - Year-over-year growth 2024-2029 (%)
Data Table on Intelligent tutoring systems - Year-over-year growth 2024-2029 (%)
9.4 Personalized learning - Market size and forecast 2024-2029
Chart on Personalized learning - Market size and forecast 2024-2029 ($ million)
Data Table on Personalized learning - Market size and forecast 2024-2029 ($ million)
Chart on Personalized learning - Year-over-year growth 2024-2029 (%)
Data Table on Personalized learning - Year-over-year growth 2024-2029 (%)
9.5 Automated grading and assessment - Market size and forecast 2024-2029
Chart on Automated grading and assessment - Market size and forecast 2024-2029 ($ million)
Data Table on Automated grading and assessment - Market size and forecast 2024-2029 ($ million)
Chart on Automated grading and assessment - Year-over-year growth 2024-2029 (%)
Data Table on Automated grading and assessment - Year-over-year growth 2024-2029 (%)
9.6 Administrative automation - Market size and forecast 2024-2029
Chart on Administrative automation - Market size and forecast 2024-2029 ($ million)
Data Table on Administrative automation - Market size and forecast 2024-2029 ($ million)
Chart on Administrative automation - Year-over-year growth 2024-2029 (%)
Data Table on Administrative automation - Year-over-year growth 2024-2029 (%)
9.7 Others - Market size and forecast 2024-2029
Chart on Others - Market size and forecast 2024-2029 ($ million)
Data Table on Others - Market size and forecast 2024-2029 ($ million)
Chart on Others - Year-over-year growth 2024-2029 (%)
Data Table on Others - Year-over-year growth 2024-2029 (%)
9.8 Market opportunity by Application
Market opportunity by Application ($ million)
Data Table on Market opportunity by Application ($ million)
10 Market Segmentation by End-user
10.1 Market segments
Chart on End-user - Market share 2024-2029 (%)
Data Table on End-user - Market share 2024-2029 (%)
10.2 Comparison by End-user
Chart on Comparison by End-user
Data Table on Comparison by End-user
10.3 Higher education institutions - Market size and forecast 2024-2029
Chart on Higher education institutions - Market size and forecast 2024-2029 ($ million)
Data Table on Higher education institutions - Market size and forecast 2024-2029 ($ million)
Chart on Higher education institutions - Year-over-year growth 2024-2029 (%)
Data Table on Higher education institutions - Year-over-year growth 2024-2029 (%)
10.4 K-12 schools - Market size and forecast 2024-2029
Chart on K-12 schools - Market size and forecast 2024-2029 ($ million)
Data Table on K-12 schools - Market size and forecast 2024-2029 ($ million)
Chart on K-12 schools - Year-over-year growth 2024-2029 (%)
Data Table on K-12 schools - Year-over-year growth 2024-2029 (%)
10.5 Corporate and enterprise learning - Market size and forecast 2024-2029
Chart on Corporate and enterprise learning - Market size and forecast 2024-2029 ($ million)
Data Table on Corporate and enterprise learning - Market size and forecast 2024-2029 ($ million)
Chart on Corporate and enterprise learning - Year-over-year growth 2024-2029 (%)
Data Table on Corporate and enterprise learning - Year-over-year growth 2024-2029 (%)
10.6 EdTech platforms - Market size and forecast 2024-2029
Chart on EdTech platforms - Market size and forecast 2024-2029 ($ million)
Data Table on EdTech platforms - Market size and forecast 2024-2029 ($ million)
Chart on EdTech platforms - Year-over-year growth 2024-2029 (%)
Data Table on EdTech platforms - Year-over-year growth 2024-2029 (%)
10.7 Technical training centers - Market size and forecast 2024-2029
Chart on Technical training centers - Market size and forecast 2024-2029 ($ million)
Data Table on Technical training centers - Market size and forecast 2024-2029 ($ million)
Chart on Technical training centers - Year-over-year growth 2024-2029 (%)
Data Table on Technical training centers - Year-over-year growth 2024-2029 (%)
10.8 Market opportunity by End-user
Market opportunity by End-user ($ million)
Data Table on Market opportunity by End-user ($ million)
11 Customer Landscape
11.1 Customer landscape overview
Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
12 Geographic Landscape
12.1 Geographic segmentation
Chart on Market share By Geographical Landscape 2024-2029 (%)
Data Table on Market share By Geographical Landscape 2024-2029 (%)
12.2 Geographic comparison
Chart on Geographic comparison
Data Table on Geographic comparison
12.3 North America - Market size and forecast 2024-2029
Chart on North America - Market size and forecast 2024-2029 ($ million)
Data Table on North America - Market size and forecast 2024-2029 ($ million)
Chart on North America - Year-over-year growth 2024-2029 (%)
Data Table on North America - Year-over-year growth 2024-2029 (%)
12.4 APAC - Market size and forecast 2024-2029
Chart on APAC - Market size and forecast 2024-2029 ($ million)
Data Table on APAC - Market size and forecast 2024-2029 ($ million)
Chart on APAC - Year-over-year growth 2024-2029 (%)
Data Table on APAC - Year-over-year growth 2024-2029 (%)
12.5 Europe - Market size and forecast 2024-2029
Chart on Europe - Market size and forecast 2024-2029 ($ million)
Data Table on Europe - Market size and forecast 2024-2029 ($ million)
Chart on Europe - Year-over-year growth 2024-2029 (%)
Data Table on Europe - Year-over-year growth 2024-2029 (%)
12.6 South America - Market size and forecast 2024-2029
Chart on South America - Market size and forecast 2024-2029 ($ million)
Data Table on South America - Market size and forecast 2024-2029 ($ million)
Chart on South America - Year-over-year growth 2024-2029 (%)
Data Table on South America - Year-over-year growth 2024-2029 (%)
12.7 Middle East and Africa - Market size and forecast 2024-2029
Chart on Middle East and Africa - Market size and forecast 2024-2029 ($ million)
Data Table on Middle East and Africa - Market size and forecast 2024-2029 ($ million)
Chart on Middle East and Africa - Year-over-year growth 2024-2029 (%)
Data Table on Middle East and Africa - Year-over-year growth 2024-2029 (%)
12.8 US - Market size and forecast 2024-2029
Chart on US - Market size and forecast 2024-2029 ($ million)
Data Table on US - Market size and forecast 2024-2029 ($ million)
Chart on US - Year-over-year growth 2024-2029 (%)
Data Table on US - Year-over-year growth 2024-2029 (%)
12.9 China - Market size and forecast 2024-2029
Chart on China - Market size and forecast 2024-2029 ($ million)
Data Table on China - Market size and forecast 2024-2029 ($ million)
Chart on China - Year-over-year growth 2024-2029 (%)
Data Table on China - Year-over-year growth 2024-2029 (%)
12.10 Germany - Market size and forecast 2024-2029
Chart on Germany - Market size and forecast 2024-2029 ($ million)
Data Table on Germany - Market size and forecast 2024-2029 ($ million)
Chart on Germany - Year-over-year growth 2024-2029 (%)
Data Table on Germany - Year-over-year growth 2024-2029 (%)
12.11 UK - Market size and forecast 2024-2029
Chart on UK - Market size and forecast 2024-2029 ($ million)
Data Table on UK - Market size and forecast 2024-2029 ($ million)
Chart on UK - Year-over-year growth 2024-2029 (%)
Data Table on UK - Year-over-year growth 2024-2029 (%)
12.12 South Korea - Market size and forecast 2024-2029
Chart on South Korea - Market size and forecast 2024-2029 ($ million)
Data Table on South Korea - Market size and forecast 2024-2029 ($ million)
Chart on South Korea - Year-over-year growth 2024-2029 (%)
Data Table on South Korea - Year-over-year growth 2024-2029 (%)
12.13 Canada - Market size and forecast 2024-2029
Chart on Canada - Market size and forecast 2024-2029 ($ million)
Data Table on Canada - Market size and forecast 2024-2029 ($ million)
Chart on Canada - Year-over-year growth 2024-2029 (%)
Data Table on Canada - Year-over-year growth 2024-2029 (%)
12.14 Japan - Market size and forecast 2024-2029
Chart on Japan - Market size and forecast 2024-2029 ($ million)
Data Table on Japan - Market size and forecast 2024-2029 ($ million)
Chart on Japan - Year-over-year growth 2024-2029 (%)
Data Table on Japan - Year-over-year growth 2024-2029 (%)
12.15 France - Market size and forecast 2024-2029
Chart on France - Market size and forecast 2024-2029 ($ million)
Data Table on France - Market size and forecast 2024-2029 ($ million)
Chart on France - Year-over-year growth 2024-2029 (%)
Data Table on France - Year-over-year growth 2024-2029 (%)
12.16 India - Market size and forecast 2024-2029
Chart on India - Market size and forecast 2024-2029 ($ million)
Data Table on India - Market size and forecast 2024-2029 ($ million)
Chart on India - Year-over-year growth 2024-2029 (%)
Data Table on India - Year-over-year growth 2024-2029 (%)
12.17 Brazil - Market size and forecast 2024-2029
Chart on Brazil - Market size and forecast 2024-2029 ($ million)
Data Table on Brazil - Market size and forecast 2024-2029 ($ million)
Chart on Brazil - Year-over-year growth 2024-2029 (%)
Data Table on Brazil - Year-over-year growth 2024-2029 (%)
12.18 Market opportunity By Geographical Landscape
Market opportunity By Geographical Landscape ($ million)
Data Tables on Market opportunity By Geographical Landscape ($ million)
13 Drivers, Challenges, and Opportunity/Restraints
13.1 Market drivers
13.2 Market challenges
13.3 Impact of drivers and challenges
Impact of drivers and challenges in 2024 and 2029
13.4 Market opportunities/restraints
14 Competitive Landscape
14.1 Overview
14.2 Competitive Landscape
Overview on criticality of inputs and factors of differentiation
14.3 Landscape disruption
Overview on factors of disruption
14.4 Industry risks
Impact of key risks on business
15 Competitive Analysis
15.1 Companies profiled
15.2 Company ranking index
15.3 Market positioning of companies
Matrix on companies position and classification
15.4 Alibaba Group Holding Ltd.
Alibaba Group Holding Ltd. - Overview
Alibaba Group Holding Ltd. - Business segments
Alibaba Group Holding Ltd. - Key news
Alibaba Group Holding Ltd. - Key offerings
Alibaba Group Holding Ltd. - Segment focus
SWOT
15.5 Carnegie Learning Inc.
Carnegie Learning Inc. - Overview
Carnegie Learning Inc. - Product / Service
Carnegie Learning Inc. - Key offerings
SWOT
15.6 Century Tech Ltd.
Century Tech Ltd. - Overview
Century Tech Ltd. - Product / Service
Century Tech Ltd. - Key offerings
SWOT
15.7 Cognii Inc.
Cognii Inc. - Overview
Cognii Inc. - Product / Service
Cognii Inc. - Key offerings
SWOT
15.8 Coursera Inc.
Coursera Inc. - Overview
Coursera Inc. - Business segments
Coursera Inc. - Key news
Coursera Inc. - Key offerings
Coursera Inc. - Segment focus
SWOT
15.9 DreamBox Learning Inc.
DreamBox Learning Inc. - Overview
DreamBox Learning Inc. - Product / Service
DreamBox Learning Inc. - Key offerings
SWOT
15.10 Duolingo Inc.
Duolingo Inc. - Overview
Duolingo Inc. - Product / Service
Duolingo Inc. - Key offerings
SWOT
15.11 Knewton Inc.
Knewton Inc. - Overview
Knewton Inc. - Product / Service
Knewton Inc. - Key offerings
SWOT
15.12 McGraw Hill LLC
McGraw Hill LLC - Overview
McGraw Hill LLC - Product / Service
McGraw Hill LLC - Key news
McGraw Hill LLC - Key offerings
SWOT
15.13 Microsoft Corp.
Microsoft Corp. - Overview
Microsoft Corp. - Business segments
Microsoft Corp. - Key news
Microsoft Corp. - Key offerings
Microsoft Corp. - Segment focus
SWOT
15.14 Pearson Plc
Pearson Plc - Overview
Pearson Plc - Business segments
Pearson Plc - Key news
Pearson Plc - Key offerings
Pearson Plc - Segment focus
SWOT
15.15 Quizlet Inc.
Quizlet Inc. - Overview
Quizlet Inc. - Product / Service
Quizlet Inc. - Key offerings
SWOT
15.16 Riiid Inc.
Riiid Inc. - Overview
Riiid Inc. - Product / Service
Riiid Inc. - Key offerings
SWOT
15.17 Squirrel AI Learning
Squirrel AI Learning - Overview
Squirrel AI Learning - Product / Service
Squirrel AI Learning - Key offerings
SWOT
15.18 Think and Learn Pvt. Ltd.
Think and Learn Pvt. Ltd. - Overview
Think and Learn Pvt. Ltd. - Product / Service
Think and Learn Pvt. Ltd. - Key offerings
SWOT
16 Appendix
16.1 Scope of the report
16.2 Inclusions and exclusions checklist
Inclusions checklist
Exclusions checklist
16.3 Currency conversion rates for US$
Currency conversion rates for US$
16.4 Research methodology
16.5 Data procurement
16.6 Data validation
16.7 Validation techniques employed for market sizing
Validation techniques employed for market sizing
16.8 Data synthesis
16.9 360 degree market analysis
360 degree market analysis
16.10 List of abbreviations