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Archer Daniels Midland Co.
Creative Nature Ltd.
General Mills Inc.
Healthy Truth
ITC Ltd.
Navitas LLC
Nua Naturals
Nutiva Inc.
NutriAsia Inc.
Nutrisure Ltd.
Ocean Spray Cranberries Inc.
OMG Food Company LLC
Power Super Foods
Rhythm Superfoods LLC
Sunfood
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The superfoods market is forecasted to grow by USD 90.2 bn during 2024-2029, accelerating at a CAGR of 8.1% during the forecast period. The report on the superfoods market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.
The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by growing adoption of superfoods, numerous health benefits of superfoods, and strong distribution network and omnichannel presence of superfood manufacturers.
Market Scope
Base Year 2025
End Year 2029
Series Year 2025-2029
Growth Momentum Accelerate
YOY 2025 7.3%
CAGR 8.1%
Incremental Value $90.2 bn
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market size data, segment with regional analysis and vendor landscape in addition to an analysis of the key companies. Reports have historic and forecast data.
Technavio's superfoods market is segmented as below:
By Product
Superfruits
Superseeds and supergrains
Edible seaweed
Others
By Distribution Channel
By Form Factor
Whole foods
Powders
Juices
Frozen products
Others
By Geographical Landscape
North America
Europe
APAC
South America
Middle East and Africa
This study identifies the application of superfood ingredients in beauty and personal care products as one of the prime reasons driving the superfoods market growth during the next few years. Also, growing prominence of digital influencers and increasing popularity of purple superfoods will lead to sizable demand in the market.
The report on the superfoods market covers the following areas:
Superfoods Market sizing
Superfoods Market forecast
Superfoods Market industry analysis
The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading superfoods market vendors that include Archer Daniels Midland Co., Barleans Organic Oils LLC, Cornish Seaweed Co. Ltd., Creative Nature Ltd., General Mills Inc., Healthy Truth, ITC Ltd., Navitas LLC, Nirvaanic Life Foods Pvt. Ltd., Nua Naturals, Nutiva Inc., NutriAsia Inc., Nutrisure Ltd., Ocean Spray Cranberries Inc., OMG Food Company LLC, Power Super Foods, Rhythm Superfoods LLC, Suncore Foods Inc., Sunfood, and Superlife Co. Pte. Ltd.. Also, the superfoods market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.
The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.
Table of Contents
1 Executive Summary
1.1 Market overview
Executive Summary - Chart on Market Overview
Executive Summary - Data Table on Market Overview
Executive Summary - Chart on Global Market Characteristics
Executive Summary - Chart on Market By Geographical Landscape
Executive Summary - Chart on Market Segmentation by Product
Executive Summary - Chart on Market Segmentation by Distribution Channel
Executive Summary - Chart on Market Segmentation by Form Factor
Executive Summary - Chart on Incremental Growth
Executive Summary - Data Table on Incremental Growth
Executive Summary - Chart on Company Market Positioning
2 Technavio Analysis
2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
2.2 Criticality of inputs and Factors of differentiation
Overview on criticality of inputs and factors of differentiation
2.3 Factors of disruption
Overview on factors of disruption
2.4 Impact of drivers and challenges
Impact of drivers and challenges in 2024 and 2029
3 Market Landscape
3.1 Market ecosystem
Parent Market
Data Table on - Parent Market
3.2 Market characteristics
Market characteristics analysis
3.3 Value chain analysis
4 Market Sizing
4.1 Market definition
Offerings of companies included in the market definition
4.2 Market segment analysis
4.3 Market size 2024
4.4 Market outlook: Forecast for 2024-2029
Chart on Global - Market size and forecast 2024-2029 ($ billion)
Data Table on Global - Market size and forecast 2024-2029 ($ billion)
Chart on Global Market: Year-over-year growth 2024-2029 (%)
Data Table on Global Market: Year-over-year growth 2024-2029 (%)
5 Historic Market Size
5.1 Global Superfoods Market 2019 - 2023
Historic Market Size - Data Table on Global Superfoods Market 2019 - 2023 ($ billion)
5.2 Product segment analysis 2019 - 2023
Historic Market Size - Product Segment 2019 - 2023 ($ billion)
5.3 Distribution Channel segment analysis 2019 - 2023
Historic Market Size - Distribution Channel Segment 2019 - 2023 ($ billion)
5.4 Form Factor segment analysis 2019 - 2023
Historic Market Size - Form Factor Segment 2019 - 2023 ($ billion)
5.5 Geography segment analysis 2019 - 2023
Historic Market Size - Geography Segment 2019 - 2023 ($ billion)
5.6 Country segment analysis 2019 - 2023
Historic Market Size - Country Segment 2019 - 2023 ($ billion)
6 Qualitative Analysis
6.1 The AI impact on Global Superfoods Market
7 Five Forces Analysis
7.1 Five forces summary
Five forces analysis - Comparison between 2024 and 2029
7.2 Bargaining power of buyers
Bargaining power of buyers - Impact of key factors 2024 and 2029
7.3 Bargaining power of suppliers
Bargaining power of suppliers - Impact of key factors in 2024 and 2029
7.4 Threat of new entrants
Threat of new entrants - Impact of key factors in 2024 and 2029
7.5 Threat of substitutes
Threat of substitutes - Impact of key factors in 2024 and 2029
7.6 Threat of rivalry
Threat of rivalry - Impact of key factors in 2024 and 2029
7.7 Market condition
Chart on Market condition - Five forces 2024 and 2029
8 Market Segmentation by Product
8.1 Market segments
Chart on Product - Market share 2024-2029 (%)
Data Table on Product - Market share 2024-2029 (%)
8.2 Comparison by Product
Chart on Comparison by Product
Data Table on Comparison by Product
8.3 Superfruits - Market size and forecast 2024-2029
Chart on Superfruits - Market size and forecast 2024-2029 ($ billion)
Data Table on Superfruits - Market size and forecast 2024-2029 ($ billion)
Chart on Superfruits - Year-over-year growth 2024-2029 (%)
Data Table on Superfruits - Year-over-year growth 2024-2029 (%)
8.4 Superseeds and supergrains - Market size and forecast 2024-2029
Chart on Superseeds and supergrains - Market size and forecast 2024-2029 ($ billion)
Data Table on Superseeds and supergrains - Market size and forecast 2024-2029 ($ billion)
Chart on Superseeds and supergrains - Year-over-year growth 2024-2029 (%)
Data Table on Superseeds and supergrains - Year-over-year growth 2024-2029 (%)
8.5 Edible seaweed - Market size and forecast 2024-2029
Chart on Edible seaweed - Market size and forecast 2024-2029 ($ billion)
Data Table on Edible seaweed - Market size and forecast 2024-2029 ($ billion)
Chart on Edible seaweed - Year-over-year growth 2024-2029 (%)
Data Table on Edible seaweed - Year-over-year growth 2024-2029 (%)
8.6 Others - Market size and forecast 2024-2029
Chart on Others - Market size and forecast 2024-2029 ($ billion)
Data Table on Others - Market size and forecast 2024-2029 ($ billion)
Chart on Others - Year-over-year growth 2024-2029 (%)
Data Table on Others - Year-over-year growth 2024-2029 (%)
8.7 Market opportunity by Product
Market opportunity by Product ($ billion)
Data Table on Market opportunity by Product ($ billion)
9 Market Segmentation by Distribution Channel
9.1 Market segments
Chart on Distribution Channel - Market share 2024-2029 (%)
Data Table on Distribution Channel - Market share 2024-2029 (%)
9.2 Comparison by Distribution Channel
Chart on Comparison by Distribution Channel
Data Table on Comparison by Distribution Channel
9.3 Offline - Market size and forecast 2024-2029
Chart on Offline - Market size and forecast 2024-2029 ($ billion)
Data Table on Offline - Market size and forecast 2024-2029 ($ billion)
Chart on Offline - Year-over-year growth 2024-2029 (%)
Data Table on Offline - Year-over-year growth 2024-2029 (%)
9.4 Online - Market size and forecast 2024-2029
Chart on Online - Market size and forecast 2024-2029 ($ billion)
Data Table on Online - Market size and forecast 2024-2029 ($ billion)
Chart on Online - Year-over-year growth 2024-2029 (%)
Data Table on Online - Year-over-year growth 2024-2029 (%)
9.5 Market opportunity by Distribution Channel
Market opportunity by Distribution Channel ($ billion)
Data Table on Market opportunity by Distribution Channel ($ billion)
10 Market Segmentation by Form Factor
10.1 Market segments
Chart on Form Factor - Market share 2024-2029 (%)
Data Table on Form Factor - Market share 2024-2029 (%)
10.2 Comparison by Form Factor
Chart on Comparison by Form Factor
Data Table on Comparison by Form Factor
10.3 Whole foods - Market size and forecast 2024-2029
Chart on Whole foods - Market size and forecast 2024-2029 ($ billion)
Data Table on Whole foods - Market size and forecast 2024-2029 ($ billion)
Chart on Whole foods - Year-over-year growth 2024-2029 (%)
Data Table on Whole foods - Year-over-year growth 2024-2029 (%)
10.4 Powders - Market size and forecast 2024-2029
Chart on Powders - Market size and forecast 2024-2029 ($ billion)
Data Table on Powders - Market size and forecast 2024-2029 ($ billion)
Chart on Powders - Year-over-year growth 2024-2029 (%)
Data Table on Powders - Year-over-year growth 2024-2029 (%)
10.5 Juices - Market size and forecast 2024-2029
Chart on Juices - Market size and forecast 2024-2029 ($ billion)
Data Table on Juices - Market size and forecast 2024-2029 ($ billion)
Chart on Juices - Year-over-year growth 2024-2029 (%)
Data Table on Juices - Year-over-year growth 2024-2029 (%)
10.6 Frozen products - Market size and forecast 2024-2029
Chart on Frozen products - Market size and forecast 2024-2029 ($ billion)
Data Table on Frozen products - Market size and forecast 2024-2029 ($ billion)
Chart on Frozen products - Year-over-year growth 2024-2029 (%)
Data Table on Frozen products - Year-over-year growth 2024-2029 (%)
10.7 Others - Market size and forecast 2024-2029
Chart on Others - Market size and forecast 2024-2029 ($ billion)
Data Table on Others - Market size and forecast 2024-2029 ($ billion)
Chart on Others - Year-over-year growth 2024-2029 (%)
Data Table on Others - Year-over-year growth 2024-2029 (%)
10.8 Market opportunity by Form Factor
Market opportunity by Form Factor ($ billion)
Data Table on Market opportunity by Form Factor ($ billion)
11 Customer Landscape
11.1 Customer landscape overview
Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
12 Geographic Landscape
12.1 Geographic segmentation
Chart on Market share By Geographical Landscape 2024-2029 (%)
Data Table on Market share By Geographical Landscape 2024-2029 (%)
12.2 Geographic comparison
Chart on Geographic comparison
Data Table on Geographic comparison
12.3 North America - Market size and forecast 2024-2029
Chart on North America - Market size and forecast 2024-2029 ($ billion)
Data Table on North America - Market size and forecast 2024-2029 ($ billion)
Chart on North America - Year-over-year growth 2024-2029 (%)
Data Table on North America - Year-over-year growth 2024-2029 (%)
12.4 Europe - Market size and forecast 2024-2029
Chart on Europe - Market size and forecast 2024-2029 ($ billion)
Data Table on Europe - Market size and forecast 2024-2029 ($ billion)
Chart on Europe - Year-over-year growth 2024-2029 (%)
Data Table on Europe - Year-over-year growth 2024-2029 (%)
12.5 APAC - Market size and forecast 2024-2029
Chart on APAC - Market size and forecast 2024-2029 ($ billion)
Data Table on APAC - Market size and forecast 2024-2029 ($ billion)
Chart on APAC - Year-over-year growth 2024-2029 (%)
Data Table on APAC - Year-over-year growth 2024-2029 (%)
12.6 South America - Market size and forecast 2024-2029
Chart on South America - Market size and forecast 2024-2029 ($ billion)
Data Table on South America - Market size and forecast 2024-2029 ($ billion)
Chart on South America - Year-over-year growth 2024-2029 (%)
Data Table on South America - Year-over-year growth 2024-2029 (%)
12.7 Middle East and Africa - Market size and forecast 2024-2029
Chart on Middle East and Africa - Market size and forecast 2024-2029 ($ billion)
Data Table on Middle East and Africa - Market size and forecast 2024-2029 ($ billion)
Chart on Middle East and Africa - Year-over-year growth 2024-2029 (%)
Data Table on Middle East and Africa - Year-over-year growth 2024-2029 (%)
12.8 US - Market size and forecast 2024-2029
Chart on US - Market size and forecast 2024-2029 ($ billion)
Data Table on US - Market size and forecast 2024-2029 ($ billion)
Chart on US - Year-over-year growth 2024-2029 (%)
Data Table on US - Year-over-year growth 2024-2029 (%)
12.9 Germany - Market size and forecast 2024-2029
Chart on Germany - Market size and forecast 2024-2029 ($ billion)
Data Table on Germany - Market size and forecast 2024-2029 ($ billion)
Chart on Germany - Year-over-year growth 2024-2029 (%)
Data Table on Germany - Year-over-year growth 2024-2029 (%)
12.10 China - Market size and forecast 2024-2029
Chart on China - Market size and forecast 2024-2029 ($ billion)
Data Table on China - Market size and forecast 2024-2029 ($ billion)
Chart on China - Year-over-year growth 2024-2029 (%)
Data Table on China - Year-over-year growth 2024-2029 (%)
12.11 Japan - Market size and forecast 2024-2029
Chart on Japan - Market size and forecast 2024-2029 ($ billion)
Data Table on Japan - Market size and forecast 2024-2029 ($ billion)
Chart on Japan - Year-over-year growth 2024-2029 (%)
Data Table on Japan - Year-over-year growth 2024-2029 (%)
12.12 Canada - Market size and forecast 2024-2029
Chart on Canada - Market size and forecast 2024-2029 ($ billion)
Data Table on Canada - Market size and forecast 2024-2029 ($ billion)
Chart on Canada - Year-over-year growth 2024-2029 (%)
Data Table on Canada - Year-over-year growth 2024-2029 (%)
12.13 India - Market size and forecast 2024-2029
Chart on India - Market size and forecast 2024-2029 ($ billion)
Data Table on India - Market size and forecast 2024-2029 ($ billion)
Chart on India - Year-over-year growth 2024-2029 (%)
Data Table on India - Year-over-year growth 2024-2029 (%)
12.14 UK - Market size and forecast 2024-2029
Chart on UK - Market size and forecast 2024-2029 ($ billion)
Data Table on UK - Market size and forecast 2024-2029 ($ billion)
Chart on UK - Year-over-year growth 2024-2029 (%)
Data Table on UK - Year-over-year growth 2024-2029 (%)
12.15 France - Market size and forecast 2024-2029
Chart on France - Market size and forecast 2024-2029 ($ billion)
Data Table on France - Market size and forecast 2024-2029 ($ billion)
Chart on France - Year-over-year growth 2024-2029 (%)
Data Table on France - Year-over-year growth 2024-2029 (%)
12.16 South Korea - Market size and forecast 2024-2029
Chart on South Korea - Market size and forecast 2024-2029 ($ billion)
Data Table on South Korea - Market size and forecast 2024-2029 ($ billion)
Chart on South Korea - Year-over-year growth 2024-2029 (%)
Data Table on South Korea - Year-over-year growth 2024-2029 (%)
12.17 Italy - Market size and forecast 2024-2029
Chart on Italy - Market size and forecast 2024-2029 ($ billion)
Data Table on Italy - Market size and forecast 2024-2029 ($ billion)
Chart on Italy - Year-over-year growth 2024-2029 (%)
Data Table on Italy - Year-over-year growth 2024-2029 (%)
12.18 Market opportunity By Geographical Landscape
Market opportunity By Geographical Landscape ($ billion)
Data Tables on Market opportunity By Geographical Landscape ($ billion)
13 Drivers, Challenges, and Opportunity/Restraints
13.1 Market drivers
13.2 Market challenges
13.3 Impact of drivers and challenges
Impact of drivers and challenges in 2024 and 2029
13.4 Market opportunities/restraints
14 Competitive Landscape
14.1 Overview
14.2 Competitive Landscape
Overview on criticality of inputs and factors of differentiation
14.3 Landscape disruption
Overview on factors of disruption
14.4 Industry risks
Impact of key risks on business
15 Competitive Analysis
15.1 Companies profiled
15.2 Company ranking index
15.3 Market positioning of companies
Matrix on companies position and classification
15.4 Archer Daniels Midland Co.
Archer Daniels Midland Co. - Overview
Archer Daniels Midland Co. - Business segments
Archer Daniels Midland Co. - Key news
Archer Daniels Midland Co. - Key offerings
Archer Daniels Midland Co. - Segment focus
SWOT
15.5 Creative Nature Ltd.
Creative Nature Ltd. - Overview
Creative Nature Ltd. - Product / Service
Creative Nature Ltd. - Key offerings
SWOT
15.6 General Mills Inc.
General Mills Inc. - Overview
General Mills Inc. - Business segments
General Mills Inc. - Key news
General Mills Inc. - Key offerings
General Mills Inc. - Segment focus
SWOT
15.7 Healthy Truth
Healthy Truth - Overview
Healthy Truth - Product / Service
Healthy Truth - Key offerings
SWOT
15.8 ITC Ltd.
ITC Ltd. - Overview
ITC Ltd. - Business segments
ITC Ltd. - Key news
ITC Ltd. - Key offerings
ITC Ltd. - Segment focus
SWOT
15.9 Navitas LLC
Navitas LLC - Overview
Navitas LLC - Product / Service
Navitas LLC - Key offerings
SWOT
15.10 Nua Naturals
Nua Naturals - Overview
Nua Naturals - Product / Service
Nua Naturals - Key offerings
SWOT
15.11 Nutiva Inc.
Nutiva Inc. - Overview
Nutiva Inc. - Product / Service
Nutiva Inc. - Key offerings
SWOT
15.12 NutriAsia Inc.
NutriAsia Inc. - Overview
NutriAsia Inc. - Product / Service
NutriAsia Inc. - Key offerings
SWOT
15.13 Nutrisure Ltd.
Nutrisure Ltd. - Overview
Nutrisure Ltd. - Product / Service
Nutrisure Ltd. - Key offerings
SWOT
15.14 Ocean Spray Cranberries Inc.
Ocean Spray Cranberries Inc. - Overview
Ocean Spray Cranberries Inc. - Product / Service
Ocean Spray Cranberries Inc. - Key news
Ocean Spray Cranberries Inc. - Key offerings
SWOT
15.15 OMG Food Company LLC
OMG Food Company LLC - Overview
OMG Food Company LLC - Product / Service
OMG Food Company LLC - Key offerings
SWOT
15.16 Power Super Foods
Power Super Foods - Overview
Power Super Foods - Product / Service
Power Super Foods - Key offerings
SWOT
15.17 Rhythm Superfoods LLC
Rhythm Superfoods LLC - Overview
Rhythm Superfoods LLC - Product / Service
Rhythm Superfoods LLC - Key offerings
SWOT
15.18 Sunfood
Sunfood - Overview
Sunfood - Product / Service
Sunfood - Key offerings
SWOT
16 Appendix
16.1 Scope of the report
16.2 Inclusions and exclusions checklist
Inclusions checklist
Exclusions checklist
16.3 Currency conversion rates for US$
Currency conversion rates for US$
16.4 Research methodology
16.5 Data procurement
16.6 Data validation
16.7 Validation techniques employed for market sizing
Validation techniques employed for market sizing
16.8 Data synthesis
16.9 360 degree market analysis
360 degree market analysis
16.10 List of abbreviations