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Accenture PLC
Alteryx Inc.
Amazon.com Inc.
Atos SE
Google LLC
Hewlett Packard Enterprise Co.
Hitachi Ltd.
International Business Machines Corp.
Microsoft Corp.
Oracle Corp.
SAP SE
SAS Institute Inc.
Sisense Ltd.
Thales Group
TIBCO Software Inc.
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KSA
The analytics as a service (AAAS) market is forecasted to grow by USD 59361.7 mn during 2024-2029, accelerating at a CAGR of 25.9% during the forecast period. The report on the analytics as a service (AAAS) market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.
The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by growing availability and complexity of data, growing need to improve business efficiency, and increase in adoption of social media applications.
Market Scope
Base Year 2025
End Year 2029
Series Year 2025-2029
Growth Momentum Accelerate
YOY 2025 22.9%
CAGR 25.9%
Incremental Value $59361.7 mn
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market size data, segment with regional analysis and vendor landscape in addition to an analysis of the key companies. Reports have historic and forecast data.
Technavio's analytics as a service (AAAS) market is segmented as below:
By Type
Predictive analytics
Prescriptive analytics
Diagnostic analytics
Descriptive analytics
By End-user
BSFI
Manufacturing
Retail
Healthcare
Others
By Consumer
By Geographical Landscape
North America
Europe
APAC
Middle East and Africa
South America
This study identifies the rising use of iot analytics in enterprises as one of the prime reasons driving the analytics as a service (AAAS) market growth during the next few years. Also, lower cost of ownership of analytics as a service and high rate of adoption of analytics as a service in smes will lead to sizable demand in the market.
The report on the analytics as a service (AAAS) market covers the following areas:
Analytics As A Service (AAAS) Market sizing
Analytics As A Service (AAAS) Market forecast
Analytics As A Service (AAAS) Market industry analysis
The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading analytics as a service (AAAS) market vendors that include Accenture PLC, Alteryx Inc., Amazon.com Inc., Atos SE, Cloudera Inc., Google LLC, Hewlett Packard Enterprise Co., Hitachi Ltd., Infor Inc., International Business Machines Corp., Microsoft Corp., MicroStrategy Inc., Oracle Corp., QlikTech international AB, Salesforce Inc., SAP SE, SAS Institute Inc., Sisense Ltd., Thales Group, and TIBCO Software Inc.. Also, the analytics as a service (AAAS) market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.
The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.
Table of Contents
1 Executive Summary
1.1 Market overview
Executive Summary - Chart on Market Overview
Executive Summary - Data Table on Market Overview
Executive Summary - Chart on Global Market Characteristics
Executive Summary - Chart on Market By Geographical Landscape
Executive Summary - Chart on Market Segmentation by Type
Executive Summary - Chart on Market Segmentation by End-user
Executive Summary - Chart on Market Segmentation by Consumer
Executive Summary - Chart on Incremental Growth
Executive Summary - Data Table on Incremental Growth
Executive Summary - Chart on Company Market Positioning
2 Technavio Analysis
2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
2.2 Criticality of inputs and Factors of differentiation
Overview on criticality of inputs and factors of differentiation
2.3 Factors of disruption
Overview on factors of disruption
2.4 Impact of drivers and challenges
Impact of drivers and challenges in 2024 and 2029
3 Market Landscape
3.1 Market ecosystem
Parent Market
Data Table on - Parent Market
3.2 Market characteristics
Market characteristics analysis
3.3 Value chain analysis
4 Market Sizing
4.1 Market definition
Offerings of companies included in the market definition
4.2 Market segment analysis
4.3 Market size 2024
4.4 Market outlook: Forecast for 2024-2029
Chart on Global - Market size and forecast 2024-2029 ($ million)
Data Table on Global - Market size and forecast 2024-2029 ($ million)
Chart on Global Market: Year-over-year growth 2024-2029 (%)
Data Table on Global Market: Year-over-year growth 2024-2029 (%)
5 Historic Market Size
5.1 Global Analytics As A Service (AaaS) Market 2019 - 2023
Historic Market Size - Data Table on Global Analytics As A Service (AaaS) Market 2019 - 2023 ($ million)
5.2 Type segment analysis 2019 - 2023
Historic Market Size - Type Segment 2019 - 2023 ($ million)
5.3 End-user segment analysis 2019 - 2023
Historic Market Size - End-user Segment 2019 - 2023 ($ million)
5.4 Consumer segment analysis 2019 - 2023
Historic Market Size - Consumer Segment 2019 - 2023 ($ million)
5.5 Geography segment analysis 2019 - 2023
Historic Market Size - Geography Segment 2019 - 2023 ($ million)
5.6 Country segment analysis 2019 - 2023
Historic Market Size - Country Segment 2019 - 2023 ($ million)
6 Qualitative Analysis
6.1 Impact of AI on global analytics as a service (AaaS) market
7 Five Forces Analysis
7.1 Five forces summary
Five forces analysis - Comparison between 2024 and 2029
7.2 Bargaining power of buyers
Bargaining power of buyers - Impact of key factors 2024 and 2029
7.3 Bargaining power of suppliers
Bargaining power of suppliers - Impact of key factors in 2024 and 2029
7.4 Threat of new entrants
Threat of new entrants - Impact of key factors in 2024 and 2029
7.5 Threat of substitutes
Threat of substitutes - Impact of key factors in 2024 and 2029
7.6 Threat of rivalry
Threat of rivalry - Impact of key factors in 2024 and 2029
7.7 Market condition
Chart on Market condition - Five forces 2024 and 2029
8 Market Segmentation by Type
8.1 Market segments
Chart on Type - Market share 2024-2029 (%)
Data Table on Type - Market share 2024-2029 (%)
8.2 Comparison by Type
Chart on Comparison by Type
Data Table on Comparison by Type
8.3 Predictive analytics - Market size and forecast 2024-2029
Chart on Predictive analytics - Market size and forecast 2024-2029 ($ million)
Data Table on Predictive analytics - Market size and forecast 2024-2029 ($ million)
Chart on Predictive analytics - Year-over-year growth 2024-2029 (%)
Data Table on Predictive analytics - Year-over-year growth 2024-2029 (%)
8.4 Prescriptive analytics - Market size and forecast 2024-2029
Chart on Prescriptive analytics - Market size and forecast 2024-2029 ($ million)
Data Table on Prescriptive analytics - Market size and forecast 2024-2029 ($ million)
Chart on Prescriptive analytics - Year-over-year growth 2024-2029 (%)
Data Table on Prescriptive analytics - Year-over-year growth 2024-2029 (%)
8.5 Diagnostic analytics - Market size and forecast 2024-2029
Chart on Diagnostic analytics - Market size and forecast 2024-2029 ($ million)
Data Table on Diagnostic analytics - Market size and forecast 2024-2029 ($ million)
Chart on Diagnostic analytics - Year-over-year growth 2024-2029 (%)
Data Table on Diagnostic analytics - Year-over-year growth 2024-2029 (%)
8.6 Descriptive analytics - Market size and forecast 2024-2029
Chart on Descriptive analytics - Market size and forecast 2024-2029 ($ million)
Data Table on Descriptive analytics - Market size and forecast 2024-2029 ($ million)
Chart on Descriptive analytics - Year-over-year growth 2024-2029 (%)
Data Table on Descriptive analytics - Year-over-year growth 2024-2029 (%)
8.7 Market opportunity by Type
Market opportunity by Type ($ million)
Data Table on Market opportunity by Type ($ million)
9 Market Segmentation by End-user
9.1 Market segments
Chart on End-user - Market share 2024-2029 (%)
Data Table on End-user - Market share 2024-2029 (%)
9.2 Comparison by End-user
Chart on Comparison by End-user
Data Table on Comparison by End-user
9.3 BSFI - Market size and forecast 2024-2029
Chart on BSFI - Market size and forecast 2024-2029 ($ million)
Data Table on BSFI - Market size and forecast 2024-2029 ($ million)
Chart on BSFI - Year-over-year growth 2024-2029 (%)
Data Table on BSFI - Year-over-year growth 2024-2029 (%)
9.4 Manufacturing - Market size and forecast 2024-2029
Chart on Manufacturing - Market size and forecast 2024-2029 ($ million)
Data Table on Manufacturing - Market size and forecast 2024-2029 ($ million)
Chart on Manufacturing - Year-over-year growth 2024-2029 (%)
Data Table on Manufacturing - Year-over-year growth 2024-2029 (%)
9.5 Retail - Market size and forecast 2024-2029
Chart on Retail - Market size and forecast 2024-2029 ($ million)
Data Table on Retail - Market size and forecast 2024-2029 ($ million)
Chart on Retail - Year-over-year growth 2024-2029 (%)
Data Table on Retail - Year-over-year growth 2024-2029 (%)
9.6 Healthcare - Market size and forecast 2024-2029
Chart on Healthcare - Market size and forecast 2024-2029 ($ million)
Data Table on Healthcare - Market size and forecast 2024-2029 ($ million)
Chart on Healthcare - Year-over-year growth 2024-2029 (%)
Data Table on Healthcare - Year-over-year growth 2024-2029 (%)
9.7 Others - Market size and forecast 2024-2029
Chart on Others - Market size and forecast 2024-2029 ($ million)
Data Table on Others - Market size and forecast 2024-2029 ($ million)
Chart on Others - Year-over-year growth 2024-2029 (%)
Data Table on Others - Year-over-year growth 2024-2029 (%)
9.8 Market opportunity by End-user
Market opportunity by End-user ($ million)
Data Table on Market opportunity by End-user ($ million)
10 Market Segmentation by Consumer
10.1 Market segments
Chart on Consumer - Market share 2024-2029 (%)
Data Table on Consumer - Market share 2024-2029 (%)
10.2 Comparison by Consumer
Chart on Comparison by Consumer
Data Table on Comparison by Consumer
10.3 Large enterprise - Market size and forecast 2024-2029
Chart on Large enterprise - Market size and forecast 2024-2029 ($ million)
Data Table on Large enterprise - Market size and forecast 2024-2029 ($ million)
Chart on Large enterprise - Year-over-year growth 2024-2029 (%)
Data Table on Large enterprise - Year-over-year growth 2024-2029 (%)
10.4 SMEs - Market size and forecast 2024-2029
Chart on SMEs - Market size and forecast 2024-2029 ($ million)
Data Table on SMEs - Market size and forecast 2024-2029 ($ million)
Chart on SMEs - Year-over-year growth 2024-2029 (%)
Data Table on SMEs - Year-over-year growth 2024-2029 (%)
10.5 Market opportunity by Consumer
Market opportunity by Consumer ($ million)
Data Table on Market opportunity by Consumer ($ million)
11 Customer Landscape
11.1 Customer landscape overview
Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
12 Geographic Landscape
12.1 Geographic segmentation
Chart on Market share By Geographical Landscape 2024-2029 (%)
Data Table on Market share By Geographical Landscape 2024-2029 (%)
12.2 Geographic comparison
Chart on Geographic comparison
Data Table on Geographic comparison
12.3 North America - Market size and forecast 2024-2029
Chart on North America - Market size and forecast 2024-2029 ($ million)
Data Table on North America - Market size and forecast 2024-2029 ($ million)
Chart on North America - Year-over-year growth 2024-2029 (%)
Data Table on North America - Year-over-year growth 2024-2029 (%)
12.4 Europe - Market size and forecast 2024-2029
Chart on Europe - Market size and forecast 2024-2029 ($ million)
Data Table on Europe - Market size and forecast 2024-2029 ($ million)
Chart on Europe - Year-over-year growth 2024-2029 (%)
Data Table on Europe - Year-over-year growth 2024-2029 (%)
12.5 APAC - Market size and forecast 2024-2029
Chart on APAC - Market size and forecast 2024-2029 ($ million)
Data Table on APAC - Market size and forecast 2024-2029 ($ million)
Chart on APAC - Year-over-year growth 2024-2029 (%)
Data Table on APAC - Year-over-year growth 2024-2029 (%)
12.6 Middle East and Africa - Market size and forecast 2024-2029
Chart on Middle East and Africa - Market size and forecast 2024-2029 ($ million)
Data Table on Middle East and Africa - Market size and forecast 2024-2029 ($ million)
Chart on Middle East and Africa - Year-over-year growth 2024-2029 (%)
Data Table on Middle East and Africa - Year-over-year growth 2024-2029 (%)
12.7 South America - Market size and forecast 2024-2029
Chart on South America - Market size and forecast 2024-2029 ($ million)
Data Table on South America - Market size and forecast 2024-2029 ($ million)
Chart on South America - Year-over-year growth 2024-2029 (%)
Data Table on South America - Year-over-year growth 2024-2029 (%)
12.8 US - Market size and forecast 2024-2029
Chart on US - Market size and forecast 2024-2029 ($ million)
Data Table on US - Market size and forecast 2024-2029 ($ million)
Chart on US - Year-over-year growth 2024-2029 (%)
Data Table on US - Year-over-year growth 2024-2029 (%)
12.9 China - Market size and forecast 2024-2029
Chart on China - Market size and forecast 2024-2029 ($ million)
Data Table on China - Market size and forecast 2024-2029 ($ million)
Chart on China - Year-over-year growth 2024-2029 (%)
Data Table on China - Year-over-year growth 2024-2029 (%)
12.10 Canada - Market size and forecast 2024-2029
Chart on Canada - Market size and forecast 2024-2029 ($ million)
Data Table on Canada - Market size and forecast 2024-2029 ($ million)
Chart on Canada - Year-over-year growth 2024-2029 (%)
Data Table on Canada - Year-over-year growth 2024-2029 (%)
12.11 UK - Market size and forecast 2024-2029
Chart on UK - Market size and forecast 2024-2029 ($ million)
Data Table on UK - Market size and forecast 2024-2029 ($ million)
Chart on UK - Year-over-year growth 2024-2029 (%)
Data Table on UK - Year-over-year growth 2024-2029 (%)
12.12 Japan - Market size and forecast 2024-2029
Chart on Japan - Market size and forecast 2024-2029 ($ million)
Data Table on Japan - Market size and forecast 2024-2029 ($ million)
Chart on Japan - Year-over-year growth 2024-2029 (%)
Data Table on Japan - Year-over-year growth 2024-2029 (%)
12.13 Germany - Market size and forecast 2024-2029
Chart on Germany - Market size and forecast 2024-2029 ($ million)
Data Table on Germany - Market size and forecast 2024-2029 ($ million)
Chart on Germany - Year-over-year growth 2024-2029 (%)
Data Table on Germany - Year-over-year growth 2024-2029 (%)
12.14 India - Market size and forecast 2024-2029
Chart on India - Market size and forecast 2024-2029 ($ million)
Data Table on India - Market size and forecast 2024-2029 ($ million)
Chart on India - Year-over-year growth 2024-2029 (%)
Data Table on India - Year-over-year growth 2024-2029 (%)
12.15 France - Market size and forecast 2024-2029
Chart on France - Market size and forecast 2024-2029 ($ million)
Data Table on France - Market size and forecast 2024-2029 ($ million)
Chart on France - Year-over-year growth 2024-2029 (%)
Data Table on France - Year-over-year growth 2024-2029 (%)
12.16 Italy - Market size and forecast 2024-2029
Chart on Italy - Market size and forecast 2024-2029 ($ million)
Data Table on Italy - Market size and forecast 2024-2029 ($ million)
Chart on Italy - Year-over-year growth 2024-2029 (%)
Data Table on Italy - Year-over-year growth 2024-2029 (%)
12.17 South Korea - Market size and forecast 2024-2029
Chart on South Korea - Market size and forecast 2024-2029 ($ million)
Data Table on South Korea - Market size and forecast 2024-2029 ($ million)
Chart on South Korea - Year-over-year growth 2024-2029 (%)
Data Table on South Korea - Year-over-year growth 2024-2029 (%)
12.18 Market opportunity By Geographical Landscape
Market opportunity By Geographical Landscape ($ million)
Data Tables on Market opportunity By Geographical Landscape ($ million)
13 Drivers, Challenges, and Opportunity/Restraints
13.1 Market drivers
13.2 Market challenges
13.3 Impact of drivers and challenges
Impact of drivers and challenges in 2024 and 2029
13.4 Market opportunities/restraints
14 Competitive Landscape
14.1 Overview
14.2 Competitive Landscape
Overview on criticality of inputs and factors of differentiation
14.3 Landscape disruption
Overview on factors of disruption
14.4 Industry risks
Impact of key risks on business
15 Competitive Analysis
15.1 Companies profiled
15.2 Company ranking index
15.3 Market positioning of companies
Matrix on companies position and classification
15.4 Accenture PLC
Accenture PLC - Overview
Accenture PLC - Business segments
Accenture PLC - Key news
Accenture PLC - Key offerings
Accenture PLC - Segment focus
SWOT
15.5 Alteryx Inc.
Alteryx Inc. - Overview
Alteryx Inc. - Product / Service
Alteryx Inc. - Key news
Alteryx Inc. - Key offerings
SWOT
15.6 Amazon.com Inc.
Amazon.com Inc. - Overview
Amazon.com Inc. - Business segments
Amazon.com Inc. - Key news
Amazon.com Inc. - Key offerings
Amazon.com Inc. - Segment focus
SWOT
15.7 Atos SE
Atos SE - Overview
Atos SE - Business segments
Atos SE - Key news
Atos SE - Key offerings
Atos SE - Segment focus
SWOT
15.8 Google LLC
Google LLC - Overview
Google LLC - Product / Service
Google LLC - Key news
Google LLC - Key offerings
SWOT
15.9 Hewlett Packard Enterprise Co.
Hewlett Packard Enterprise Co. - Overview
Hewlett Packard Enterprise Co. - Business segments
Hewlett Packard Enterprise Co. - Key news
Hewlett Packard Enterprise Co. - Key offerings
Hewlett Packard Enterprise Co. - Segment focus
SWOT
15.10 Hitachi Ltd.
Hitachi Ltd. - Overview
Hitachi Ltd. - Business segments
Hitachi Ltd. - Key news
Hitachi Ltd. - Key offerings
Hitachi Ltd. - Segment focus
SWOT
15.11 International Business Machines Corp.
International Business Machines Corp. - Overview
International Business Machines Corp. - Business segments
International Business Machines Corp. - Key news
International Business Machines Corp. - Key offerings
International Business Machines Corp. - Segment focus
SWOT
15.12 Microsoft Corp.
Microsoft Corp. - Overview
Microsoft Corp. - Business segments
Microsoft Corp. - Key news
Microsoft Corp. - Key offerings
Microsoft Corp. - Segment focus
SWOT
15.13 Oracle Corp.
Oracle Corp. - Overview
Oracle Corp. - Business segments
Oracle Corp. - Key news
Oracle Corp. - Key offerings
Oracle Corp. - Segment focus
SWOT
15.14 SAP SE
SAP SE - Overview
SAP SE - Business segments
SAP SE - Key news
SAP SE - Key offerings
SAP SE - Segment focus
SWOT
15.15 SAS Institute Inc.
SAS Institute Inc. - Overview
SAS Institute Inc. - Product / Service
SAS Institute Inc. - Key news
SAS Institute Inc. - Key offerings
SWOT
15.16 Sisense Ltd.
Sisense Ltd. - Overview
Sisense Ltd. - Product / Service
Sisense Ltd. - Key news
Sisense Ltd. - Key offerings
SWOT
15.17 Thales Group
Thales Group - Overview
Thales Group - Business segments
Thales Group - Key news
Thales Group - Key offerings
Thales Group - Segment focus
SWOT
15.18 TIBCO Software Inc.
TIBCO Software Inc. - Overview
TIBCO Software Inc. - Product / Service
TIBCO Software Inc. - Key offerings
SWOT
16 Appendix
16.1 Scope of the report
16.2 Inclusions and exclusions checklist
Inclusions checklist
Exclusions checklist
16.3 Currency conversion rates for US$
Currency conversion rates for US$
16.4 Research methodology
16.5 Data procurement
16.6 Data validation
16.7 Validation techniques employed for market sizing
Validation techniques employed for market sizing
16.8 Data synthesis
16.9 360 degree market analysis
360 degree market analysis
16.10 List of abbreviations