한글목차

데이터 수익화 시장, 2024-2028년

데이터 수익화 시장은 2023-2028년에 80억 2,970만 달러, 예측 기간 중 CAGR은 27.17%로 성장할 것으로 예측됩니다. 데이터 수익화 시장의 전체적인 분석, 시장 규모·예측, 동향, 성장 촉진요인, 과제, 약 25개 벤더를 다룬 벤더 분석 등을 게재하고 있습니다.

현재의 시장 시나리오, 최신 동향 및 성장요인, 전체 시장 환경에 대한 최신 분석을 제공합니다. 이 시장은 다양한 최종사용자들의 높은 데이터 수익화 채택률, 산업 전반에 걸친 데이터의 폭발적인 증가, 데이터베이스 비즈니스 모델의 출현에 의해 주도되고 있습니다.

이 보고서는 향후 수년간 데이터 수익화 시장의 성장을 가속할 주요 요인 중 하나로 비즈니스의 디지털 전환을 꼽았습니다. 또한 데이터 수익화를 위한 첨단 기술의 도입과 데이터 수익화를 위한 임베디드 분석 증가는 시장의 큰 수요로 이어질 것입니다.

목차

제1장 개요

• 시장 개요

제2장 시장 구도

• 시장 에코시스템
• 시장의 특징
• 밸류체인 분석

제3장 시장 규모

• 시장의 정의
• 시장 부문 분석
• 시장 규모 2023년
• 시장 전망 2023-2028년

제4장 시장 규모 실적

• 세계의 데이터 수익화 시장 2018-2022년
• 유형별 부문 분석 2018-2022년
• 플랫폼 부문 분석 2018-2022년
• 지역별 부문 분석 2018-2022년
• 국가별 부문 분석 2018-2022년

제5장 Five Forces 분석

• Five Forces 요약
• 바이어의 교섭력
• 공급 기업의 교섭력
• 신규 진출업체의 위협
• 대체품의 위협
• 경쟁의 위협
• 시장 현황

제6장 시장 세분화 : 유형별

• 시장 부문
• 비교 : 유형별
• 솔루션 : 시장 규모와 예측 2023-2028년
• 서비스 : 시장 규모와 예측 2023-2028년
• 시장 기회 : 유형별

제7장 시장 세분화 : 플랫폼별

• 시장 부문
• 비교 : 플랫폼별
• BFSI : 시장 규모와 예측 2023-2028년
• E-Commerce와 소매 : 시장 규모와 예측 2023-2028년
• 미디어와 엔터테인먼트 : 시장 규모와 예측 2023-2028년
• 제조업 : 시장 규모와 예측 2023-2028년
• 기타 : 시장 규모와 예측 2023-2028년
• 시장 기회 : 플랫폼별

제8장 고객 상황

• 고객 상황 개요

제9장 지역별 상황

• 지역별 세분화
• 비교 : 지역별
• 북미 : 시장 규모와 예측 2023-2028년
• 아시아태평양 : 시장 규모와 예측 2023-2028년
• 유럽 : 시장 규모와 예측 2023-2028년
• 남미 : 시장 규모와 예측 2023-2028년
• 중동 및 아프리카 : 시장 규모와 예측 2023-2028년
• 미국 : 시장 규모와 예측 2023-2028년
• 캐나다 : 시장 규모와 예측 2023-2028년
• 중국 : 시장 규모와 예측 2023-2028년
• 일본 : 시장 규모와 예측 2023-2028년
• 독일 : 시장 규모와 예측 2023-2028년
• 지역 상황에 의한 시장 기회

제10장 촉진요인·과제·기회·억제요인

• 시장 성장 촉진요인
• 시장이 해결해야 할 과제
• 촉진요인과 과제의 영향
• 시장 기회·억제요인

제11장 경쟁 구도

• 개요
• 경쟁 구도
• 혼란 상황
• 산업 리스크

제12장 경쟁 분석

• 기업 개요
• 기업의 시장 포지셔닝
• Alphabet Inc.
• Ciena Corp.
• Cisco Systems Inc.
• Enea AB
• Equinix Inc.
• Extreme Networks Inc.
• Juniper Networks Inc.
• Microsoft Corp.
• NetScout Systems Inc.
• Nippon Telegraph And Telephone Corp.
• Nokia Corp.
• Oracle Corp.
• SAP SE
• Thales Group
• Viavi Solutions Inc.

제13장 부록

영문목차

Data Monetization Market 2024-2028

The data monetization market is forecasted to grow by USD 8029.7 mn during 2023-2028, accelerating at a CAGR of 27.17% during the forecast period. The report on the data monetization market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by high adoption of data monetization by various end-users, data explosion across industries, and emergence of data-driven business models.

Technavio's data monetization market is segmented as below:

By Type

• Solution
• Service

By Platform

• BFSI
• E-commerce and retail
• Media and entertainment
• Manufacturing
• Others

By Geographical Landscape

• North America
• APAC
• Europe
• South America
• Middle East and Africa

This study identifies the digital transformation of business as one of the prime reasons driving the data monetization market growth during the next few years. Also, implementation of advanced technologies for data monetization and increasing embedded analytics for data monetization will lead to sizable demand in the market.

The report on the data monetization market covers the following areas:

• Data Monetization Market sizing
• Data Monetization Market forecast
• Data Monetization Market industry analysis

The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading data monetization market vendors that include Accenture Plc, Adastra Group, Alphabet Inc., Ciena Corp., Cisco Systems Inc., CoreSite Realty Corp., Dawex Systems., Emu Analytics Ltd., Enea AB, Equinix Inc., Extreme Networks Inc., Infosys Ltd., International Business Machines Corp., Juniper Networks Inc., Microsoft Corp., Ness Technologies Inc., NetScout Systems Inc., Nippon Telegraph And Telephone Corp., Nokia Corp., Oracle Corp., SAP SE, Thales Group, and Viavi Solutions Inc.. Also, the data monetization market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.

Table of Contents

1 Executive Summary

• 1.1 Market overview
  • Executive Summary - Chart on Market Overview
  • Executive Summary - Data Table on Market Overview
  • Executive Summary - Chart on Global Market Characteristics
  • Executive Summary - Chart on Market By Geographical Landscape
  • Executive Summary - Chart on Market Segmentation by Type
  • Executive Summary - Chart on Market Segmentation by Platform
  • Executive Summary - Chart on Incremental Growth
  • Executive Summary - Data Table on Incremental Growth
  • Executive Summary - Chart on Company Market Positioning

2 Market Landscape

• 2.1 Market ecosystem
  • Parent Market
  • Data Table on - Parent Market
• 2.2 Market characteristics
  • Market characteristics analysis
• 2.3 Value chain analysis
  • Value Chain Analysis

3 Market Sizing

• 3.1 Market definition
  • Offerings of companies included in the market definition
• 3.2 Market segment analysis
  • Market segments
• 3.3 Market size 2023
• 3.4 Market outlook: Forecast for 2023-2028
  • Chart on Global - Market size and forecast 2023-2028 ($ million)
  • Data Table on Global - Market size and forecast 2023-2028 ($ million)
  • Chart on Global Market: Year-over-year growth 2023-2028 (%)
  • Data Table on Global Market: Year-over-year growth 2023-2028 (%)

4 Historic Market Size

• 4.1 Global Data Monetization Market 2018 - 2022
  • Historic Market Size - Data Table on Global Data Monetization Market 2018 - 2022 ($ million)
• 4.2 Type segment analysis 2018 - 2022
  • Historic Market Size - Type Segment 2018 - 2022 ($ million)
• 4.3 Platform segment analysis 2018 - 2022
  • Historic Market Size - Platform Segment 2018 - 2022 ($ million)
• 4.4 Geography segment analysis 2018 - 2022
  • Historic Market Size - Geography Segment 2018 - 2022 ($ million)
• 4.5 Country segment analysis 2018 - 2022
  • Historic Market Size - Country Segment 2018 - 2022 ($ million)

5 Five Forces Analysis

• 5.1 Five forces summary
  • Five forces analysis - Comparison between 2023 and 2028
• 5.2 Bargaining power of buyers
  • Bargaining power of buyers - Impact of key factors 2023 and 2028
• 5.3 Bargaining power of suppliers
  • Bargaining power of suppliers - Impact of key factors in 2023 and 2028
• 5.4 Threat of new entrants
  • Threat of new entrants - Impact of key factors in 2023 and 2028
• 5.5 Threat of substitutes
  • Threat of substitutes - Impact of key factors in 2023 and 2028
• 5.6 Threat of rivalry
  • Threat of rivalry - Impact of key factors in 2023 and 2028
• 5.7 Market condition
  • Chart on Market condition - Five forces 2023 and 2028

6 Market Segmentation by Type

• 6.1 Market segments
  • Chart on Type - Market share 2023-2028 (%)
  • Data Table on Type - Market share 2023-2028 (%)
• 6.2 Comparison by Type
  • Chart on Comparison by Type
  • Data Table on Comparison by Type
• 6.3 Solution - Market size and forecast 2023-2028
  • Chart on Solution - Market size and forecast 2023-2028 ($ million)
  • Data Table on Solution - Market size and forecast 2023-2028 ($ million)
  • Chart on Solution - Year-over-year growth 2023-2028 (%)
  • Data Table on Solution - Year-over-year growth 2023-2028 (%)
• 6.4 Service - Market size and forecast 2023-2028
  • Chart on Service - Market size and forecast 2023-2028 ($ million)
  • Data Table on Service - Market size and forecast 2023-2028 ($ million)
  • Chart on Service - Year-over-year growth 2023-2028 (%)
  • Data Table on Service - Year-over-year growth 2023-2028 (%)
• 6.5 Market opportunity by Type
  • Market opportunity by Type ($ million)
  • Data Table on Market opportunity by Type ($ million)

7 Market Segmentation by Platform

• 7.1 Market segments
  • Chart on Platform - Market share 2023-2028 (%)
  • Data Table on Platform - Market share 2023-2028 (%)
• 7.2 Comparison by Platform
  • Chart on Comparison by Platform
  • Data Table on Comparison by Platform
• 7.3 BFSI - Market size and forecast 2023-2028
  • Chart on BFSI - Market size and forecast 2023-2028 ($ million)
  • Data Table on BFSI - Market size and forecast 2023-2028 ($ million)
  • Chart on BFSI - Year-over-year growth 2023-2028 (%)
  • Data Table on BFSI - Year-over-year growth 2023-2028 (%)
• 7.4 E-commerce and retail - Market size and forecast 2023-2028
  • Chart on E-commerce and retail - Market size and forecast 2023-2028 ($ million)
  • Data Table on E-commerce and retail - Market size and forecast 2023-2028 ($ million)
  • Chart on E-commerce and retail - Year-over-year growth 2023-2028 (%)
  • Data Table on E-commerce and retail - Year-over-year growth 2023-2028 (%)
• 7.5 Media and entertainment - Market size and forecast 2023-2028
  • Chart on Media and entertainment - Market size and forecast 2023-2028 ($ million)
  • Data Table on Media and entertainment - Market size and forecast 2023-2028 ($ million)
  • Chart on Media and entertainment - Year-over-year growth 2023-2028 (%)
  • Data Table on Media and entertainment - Year-over-year growth 2023-2028 (%)
• 7.6 Manufacturing - Market size and forecast 2023-2028
  • Chart on Manufacturing - Market size and forecast 2023-2028 ($ million)
  • Data Table on Manufacturing - Market size and forecast 2023-2028 ($ million)
  • Chart on Manufacturing - Year-over-year growth 2023-2028 (%)
  • Data Table on Manufacturing - Year-over-year growth 2023-2028 (%)
• 7.7 Others - Market size and forecast 2023-2028
  • Chart on Others - Market size and forecast 2023-2028 ($ million)
  • Data Table on Others - Market size and forecast 2023-2028 ($ million)
  • Chart on Others - Year-over-year growth 2023-2028 (%)
  • Data Table on Others - Year-over-year growth 2023-2028 (%)
• 7.8 Market opportunity by Platform
  • Market opportunity by Platform ($ million)
  • Data Table on Market opportunity by Platform ($ million)

8 Customer Landscape

• 8.1 Customer landscape overview
  • Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

9 Geographic Landscape

• 9.1 Geographic segmentation
  • Chart on Market share By Geographical Landscape 2023-2028 (%)
  • Data Table on Market share By Geographical Landscape 2023-2028 (%)
• 9.2 Geographic comparison
  • Chart on Geographic comparison
  • Data Table on Geographic comparison
• 9.3 North America - Market size and forecast 2023-2028
  • Chart on North America - Market size and forecast 2023-2028 ($ million)
  • Data Table on North America - Market size and forecast 2023-2028 ($ million)
  • Chart on North America - Year-over-year growth 2023-2028 (%)
  • Data Table on North America - Year-over-year growth 2023-2028 (%)
• 9.4 APAC - Market size and forecast 2023-2028
  • Chart on APAC - Market size and forecast 2023-2028 ($ million)
  • Data Table on APAC - Market size and forecast 2023-2028 ($ million)
  • Chart on APAC - Year-over-year growth 2023-2028 (%)
  • Data Table on APAC - Year-over-year growth 2023-2028 (%)
• 9.5 Europe - Market size and forecast 2023-2028
  • Chart on Europe - Market size and forecast 2023-2028 ($ million)
  • Data Table on Europe - Market size and forecast 2023-2028 ($ million)
  • Chart on Europe - Year-over-year growth 2023-2028 (%)
  • Data Table on Europe - Year-over-year growth 2023-2028 (%)
• 9.6 South America - Market size and forecast 2023-2028
  • Chart on South America - Market size and forecast 2023-2028 ($ million)
  • Data Table on South America - Market size and forecast 2023-2028 ($ million)
  • Chart on South America - Year-over-year growth 2023-2028 (%)
  • Data Table on South America - Year-over-year growth 2023-2028 (%)
• 9.7 Middle East and Africa - Market size and forecast 2023-2028
  • Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
  • Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
  • Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
  • Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
• 9.8 US - Market size and forecast 2023-2028
  • Chart on US - Market size and forecast 2023-2028 ($ million)
  • Data Table on US - Market size and forecast 2023-2028 ($ million)
  • Chart on US - Year-over-year growth 2023-2028 (%)
  • Data Table on US - Year-over-year growth 2023-2028 (%)
• 9.9 Canada - Market size and forecast 2023-2028
  • Chart on Canada - Market size and forecast 2023-2028 ($ million)
  • Data Table on Canada - Market size and forecast 2023-2028 ($ million)
  • Chart on Canada - Year-over-year growth 2023-2028 (%)
  • Data Table on Canada - Year-over-year growth 2023-2028 (%)
• 9.10 China - Market size and forecast 2023-2028
  • Chart on China - Market size and forecast 2023-2028 ($ million)
  • Data Table on China - Market size and forecast 2023-2028 ($ million)
  • Chart on China - Year-over-year growth 2023-2028 (%)
  • Data Table on China - Year-over-year growth 2023-2028 (%)
• 9.11 Japan - Market size and forecast 2023-2028
  • Chart on Japan - Market size and forecast 2023-2028 ($ million)
  • Data Table on Japan - Market size and forecast 2023-2028 ($ million)
  • Chart on Japan - Year-over-year growth 2023-2028 (%)
  • Data Table on Japan - Year-over-year growth 2023-2028 (%)
• 9.12 Germany - Market size and forecast 2023-2028
  • Chart on Germany - Market size and forecast 2023-2028 ($ million)
  • Data Table on Germany - Market size and forecast 2023-2028 ($ million)
  • Chart on Germany - Year-over-year growth 2023-2028 (%)
  • Data Table on Germany - Year-over-year growth 2023-2028 (%)
• 9.13 Market opportunity By Geographical Landscape
  • Market opportunity By Geographical Landscape ($ million)
  • Data Tables on Market opportunity By Geographical Landscape ($ million)

10 Drivers, Challenges, and Opportunity/Restraints

• 10.1 Market drivers
• 10.2 Market challenges
• 10.3 Impact of drivers and challenges
  • Impact of drivers and challenges in 2023 and 2028
• 10.4 Market opportunities/restraints

11 Competitive Landscape

• 11.1 Overview
• 11.2 Competitive Landscape
  • Overview on criticality of inputs and factors of differentiation
• 11.3 Landscape disruption
  • Overview on factors of disruption
• 11.4 Industry risks
  • Impact of key risks on business

12 Competitive Analysis

• 12.1 Companies profiled
  • Companies covered
• 12.2 Market positioning of companies
  • Matrix on companies position and classification
• 12.3 Alphabet Inc.
  • Alphabet Inc. - Overview
  • Alphabet Inc. - Business segments
  • Alphabet Inc. - Key offerings
  • Alphabet Inc. - Segment focus
• 12.4 Ciena Corp.
  • Ciena Corp. - Overview
  • Ciena Corp. - Business segments
  • Ciena Corp. - Key offerings
  • Ciena Corp. - Segment focus
• 12.5 Cisco Systems Inc.
  • Cisco Systems Inc. - Overview
  • Cisco Systems Inc. - Business segments
  • Cisco Systems Inc. - Key news
  • Cisco Systems Inc. - Key offerings
  • Cisco Systems Inc. - Segment focus
• 12.6 Enea AB
  • Enea AB - Overview
  • Enea AB - Business segments
  • Enea AB - Key offerings
  • Enea AB - Segment focus
• 12.7 Equinix Inc.
  • Equinix Inc. - Overview
  • Equinix Inc. - Business segments
  • Equinix Inc. - Key news
  • Equinix Inc. - Key offerings
  • Equinix Inc. - Segment focus
• 12.8 Extreme Networks Inc.
  • Extreme Networks Inc. - Overview
  • Extreme Networks Inc. - Product / Service
  • Extreme Networks Inc. - Key news
  • Extreme Networks Inc. - Key offerings
• 12.9 Juniper Networks Inc.
  • Juniper Networks Inc. - Overview
  • Juniper Networks Inc. - Product / Service
  • Juniper Networks Inc. - Key news
  • Juniper Networks Inc. - Key offerings
• 12.10 Microsoft Corp.
  • Microsoft Corp. - Overview
  • Microsoft Corp. - Business segments
  • Microsoft Corp. - Key news
  • Microsoft Corp. - Key offerings
  • Microsoft Corp. - Segment focus
• 12.11 NetScout Systems Inc.
  • NetScout Systems Inc. - Overview
  • NetScout Systems Inc. - Product / Service
  • NetScout Systems Inc. - Key offerings
• 12.12 Nippon Telegraph And Telephone Corp.
  • Nippon Telegraph And Telephone Corp. - Overview
  • Nippon Telegraph And Telephone Corp. - Business segments
  • Nippon Telegraph And Telephone Corp. - Key offerings
  • Nippon Telegraph And Telephone Corp. - Segment focus
• 12.13 Nokia Corp.
  • Nokia Corp. - Overview
  • Nokia Corp. - Business segments
  • Nokia Corp. - Key news
  • Nokia Corp. - Key offerings
  • Nokia Corp. - Segment focus
• 12.14 Oracle Corp.
  • Oracle Corp. - Overview
  • Oracle Corp. - Business segments
  • Oracle Corp. - Key news
  • Oracle Corp. - Key offerings
  • Oracle Corp. - Segment focus
• 12.15 SAP SE
  • SAP SE - Overview
  • SAP SE - Business segments
  • SAP SE - Key news
  • SAP SE - Key offerings
  • SAP SE - Segment focus
• 12.16 Thales Group
  • Thales Group - Overview
  • Thales Group - Business segments
  • Thales Group - Key news
  • Thales Group - Key offerings
  • Thales Group - Segment focus
• 12.17 Viavi Solutions Inc.
  • Viavi Solutions Inc. - Overview
  • Viavi Solutions Inc. - Business segments
  • Viavi Solutions Inc. - Key news
  • Viavi Solutions Inc. - Key offerings
  • Viavi Solutions Inc. - Segment focus

13 Appendix

• 13.1 Scope of the report
• 13.2 Inclusions and exclusions checklist
  • Inclusions checklist
  • Exclusions checklist
• 13.3 Currency conversion rates for US$
  • Currency conversion rates for US$
• 13.4 Research methodology
  • Research methodology
• 13.5 Data procurement
  • Information sources
• 13.6 Data validation
  • Data validation
• 13.7 Validation techniques employed for market sizing
  • Validation techniques employed for market sizing
• 13.8 Data synthesis
  • Data synthesis
• 13.9 360 degree market analysis
  • 360 degree market analysis
• 13.10 List of abbreviations
  • List of abbreviations