세계 모기 퇴치제 시장 규모는 2024년 53억 달러에 달했습니다. IMARC Group은 2033년에는 81억 달러에 이르고, 2025년부터 2033년에 걸쳐 4.64%의 연평균 복합 성장률(CAGR)로 성장할 것으로 예측했습니다. 말라리아나 뎅기열 등의 모기가 매개하는 질병의 유행 증가, 모기에 찔려서 발생하는 질환에 대한 소비자의 인식 향상, 여행 및 관광 산업의 급속한 확대, 제품 처방의 끊임없는 진보 등이 시장을 추진하고 있는 주요 요인입니다.
모기 퇴치제는 모기가 인간에 접근하거나 찌르는 것을 막기 위해 고안된 물질과 제품입니다. 일반적으로 모기의 감각 수용체를 방해함으로써 기피하고 모기가 인간의 존재를 감지하기 어렵게하는 성분을 포함합니다. 모기 퇴치제에 포함된 일반적인 활성 성분은 DEET, 피카리딘, IR3535, 시트로넬라 오일 및 레몬 유칼립투스 오일과 같은 천연 추출물을 포함합니다. 모기 퇴치제는 스프레이, 로션, 크림, 웨어러블 장비 등 다양한 형태로 판매됩니다. 모기 퇴치제를 바르거나 사용함으로써 모기에 물리는 기회를 줄이고 말라리아나 뎅기열, 지카바이러스 등 모기가 매개하는 질병의 위험을 낮출 수 있습니다.
말라리아, 뎅기열, 지카바이러스 등 모기가 매개하는 질병의 세계 유행이 증가하고 있기 때문에 효과적인 기피제에 대한 수요가 높아지고 있습니다. 정부 및 의료기관은 이러한 질병의 확산을 막기 위해 모기 퇴치제의 사용을 적극적으로 추진하고 있습니다. 게다가 모기로부터 자신을 보호하는 것이 중요함에 대한 소비자의 의식이 커지고 있다는 점도 시장을 끌어 올리고 있습니다. 사람들은 모기 물림과 관련된 건강 위험에 대한 인식이 높아지고 있으며, 자신과 가족을 보호하기 위해 기피제를 적극적으로 요구하고 있습니다. 이 밖에 여행 및 관광산업의 확대도 시장의 성장에 기여하고 있습니다. 열대 여행지와 모기 활동이 활발한 지역을 방문하는 사람들이 늘어남에 따라 신뢰할 수있는 모기 퇴치제의 필요성이 커지고 있습니다. 이 밖에 제품의 처방이나 기술의 진보에 의해 보다 효율적이고 오래가는 기피제가 개발되어 시장을 견인하고 있습니다. 또한 제조업체는 환경 의식이 높은 소비자의 취향에 부응하기 위해 착용 가능한 기피 장비 및 천연 기반 제제와 같은 혁신적인 솔루션을 도입하고 있습니다. 게다가 신흥국의 가처분소득 증가로 구매력이 향상되고 소비자가 모기 퇴치제을 구입할 여유가 생겨나고 있습니다.
모기가 중재하는 질병의 세계적 유행
말라리아, 뎅기열, 지카바이러스 등의 감염이 계속 증가하고 있는 가운데 모기에 찔려 건강 위험에 대한 의식이 높아지고 있습니다. 이러한 의식이 높아짐에 따라 예방책으로서 모기 퇴치제 수요가 높아지고 있습니다. 이 외에도 정부 및 의료기관이 실시하는 공중보건 캠페인은 이러한 질병의 확산을 억제하기 위해 기피제의 사용을 적극적으로 추진하고 있습니다. 그 결과 개인을 보호하는 요구 증가가 시장 성장에 기여합니다.
모기로부터 자신을 보호하는 것의 중요성에 대한 소비자의 의식 증가
정보와 교육에 대한 액세스가 증가함에 따라 모기에 찔려 건강 위험과 모기가 매개하는 질병의 예방에 대한 의식이 높아지고 있습니다. 이러한 의식 증가는 모기 퇴치제 제품에 대한 수요 증가로 이어집니다. 결과적으로 소비자는 모기에 찔리는 기회를 줄이고 말라리아, 뎅기열, 지카 바이러스와 같은 질병의 위험을 줄이기 위해 모기 퇴치제를 적극적으로 찾고 구매합니다.
여행 및 관광산업 확대
열대지역이나 모기의 발생하기 쉬운 여행지를 방문하는 사람이 늘어남에 따라, 모기에 찔리거나 모기가 매개하는 질병으로부터 몸을 지키기 위한 효과적인 대책에 대한 요구가 높아지고 있습니다. 국내외에 관계없이 여행자는 모기가 중재하는 질병과 관련된 위험을 인식하고 그것을 완화하는 방법을 적극적으로 요구합니다. 따라서 모기가 중재하는 질병에 대해 걱정하지 않고 여행을 즐기고 싶어하는 여행자들 사이에서 제품의 보급률이 가속화되고 있습니다.
The global mosquito repellent market size reached USD 5.3 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 8.1 Billion by 2033, exhibiting a growth rate (CAGR) of 4.64% during 2025-2033. The increasing prevalence of mosquito-borne diseases, such as malaria and dengue fever, rising awareness among consumers about the disease caused due to mosquito bite, rapid expansion of the travel and tourism industry and constant advancements in product formulations are some of the major factors propelling the market.
Mosquito repellent refers to a substance or product designed to deter mosquitoes from approaching or biting humans. It typically contains ingredients that repel mosquitoes by interfering with their sensory receptors, making it difficult for them to detect human presence. Common active ingredients in mosquito repellents include DEET, picaridin, IR3535, and natural extracts like citronella oil or lemon eucalyptus oil. Mosquito repellents are available in various forms, such as sprays, lotions, creams, and wearable devices. By applying or using mosquito repellents, individuals can reduce their exposure to mosquito bites and lower the risk of mosquito-borne diseases like malaria, dengue fever, or Zika virus.
he increasing prevalence of mosquito-borne diseases worldwide, such as malaria, dengue fever, and Zika virus, has heightened the demand for effective repellents. Governments and healthcare organizations are actively promoting the use of mosquito repellents to prevent the spread of these diseases. Additionally, the rising awareness among consumers about the importance of personal protection against mosquitoes has boosted the market. People are becoming more conscious of the health risks associated with mosquito bites and are actively seeking repellent products to safeguard themselves and their families. Other than this, the expansion of the travel and tourism industry has contributed to the market growth. As more people explore tropical destinations or regions with high mosquito activity, the need for reliable mosquito repellents has increased. Besides this, advancements in product formulations and technology have led to the development of more efficient and long-lasting repellents, thus driving the market. Furthermore, manufacturers are introducing innovative solutions, such as wearable repellent devices and natural-based formulations, catering to the preferences of environment-conscious consumers. Moreover, the increasing disposable income in emerging economies has led to higher purchasing power, enabling consumers to afford mosquito repellents.
Increasing prevalence of mosquito-borne diseases globally
As the incidence of diseases like malaria, dengue fever, and Zika virus continues to grow, individuals are becoming more conscious of the health risks associated with mosquito bites. This heightened awareness has led to a greater demand for mosquito repellents as a preventive measure. Besides this, public health campaigns conducted by governments and healthcare organizations are actively promoting the use of repellents to reduce the spread of these diseases. Consequently, the increased need for personal protection has contributed to the growth of the market.
Rising awareness among consumers about the importance of personal protection against mosquitoes
With increased access to information and education, individuals are becoming more aware about the health risks associated with mosquito bites and the prevention of mosquito-borne diseases. This growing awareness has led to a higher demand for mosquito repellent products. Consequently, consumers are actively seeking and purchasing mosquito repellents to reduce their exposure to mosquito bites and lower the risk of diseases like malaria, dengue fever, and Zika virus.
Expansion of the travel and tourism industry
As more people explore tropical and mosquito-prone destinations, there is an increased need for effective protection against mosquito bites and the diseases they carry. Travelers, both domestic and international, are becoming aware of the risks associated with mosquito-borne illnesses and are actively seeking ways to mitigate them. This has accelerated the product adoption rate among tourists, who want to enjoy their trips without the worry of mosquito-borne diseases.
Coils are widely used as mosquito repellents due to their convenience and effectiveness. Mosquito coils are typically made from a combination of powdered ingredients, such as dried pyrethrum flowers or synthetic pyrethroids. When lit, the coil releases a smoky substance that repels mosquitoes. Coils are popular as they provide long-lasting protection, often lasting for several hours, and are suitable for outdoor use. They are also cost-effective and easily accessible, making them a preferred choice in areas with high mosquito activity.
Mosquito mats are another popular choice for repelling mosquitoes. These mats are usually heated by an electric or battery-powered device, which vaporizes the active ingredient, such as allethrin. The released vapor creates a protective zone, keeping mosquitoes at bay. Mats are valued for their convenience, ease of use, and portability. They are commonly used indoors, particularly in bedrooms and living areas, offering localized protection against mosquitoes.
Mosquito repellent creams are favored for their versatility and direct application. These creams contain active ingredients like DEET or picaridin, which are applied topically to the skin. Repellent creams provide a barrier between the skin and mosquitoes, deterring them from landing and biting. Creams are widely used due to their ease of use, as they can be applied to exposed skin areas. Additionally, repellent creams often offer long-lasting protection, making them suitable for outdoor activities or areas with high mosquito population.
Natural Ingredients (Citronella) holds the majority of the overall market share
Natural mosquito repellents are favored for their perceived safety, eco-friendliness, and gentle nature. Ingredients like citronella oil, lemon eucalyptus oil, and lavender oil are commonly used in natural repellents. These plant-based repellents are considered a more environment-friendly option and are well-received by consumers seeking natural alternatives to synthetic compounds. While their effectiveness might be slightly lower compared to synthetics, they still provide a certain level of mosquito protection. Natural repellents are often preferred for use on children or individuals with sensitive skin, offering a more gentle and potentially less irritating solution.
The majority of the mosquito repellent are distributed through convenience stores
Convenience stores are widely used for purchasing mosquito repellents due to their accessibility and convenience. These stores are often open for extended hours and are located in residential areas, making them easily accessible for consumers seeking immediate protection against mosquitoes. Convenience stores usually carry a variety of mosquito repellent products, ranging from sprays to coils and creams, allowing customers to choose the most suitable option based on their preferences and needs. The convenience factor, coupled with the availability of a range of repellent options, makes convenience stores a popular choice for purchasing mosquito repellents. These stores typically have dedicated sections for household essentials, including insect repellents. Customers can find a wide selection of mosquito repellent brands, formulations, and types, enabling them to compare and choose the most suitable option.
Asia Pacific exhibits a clear dominance in the market
The report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Europe (Germany, France, the United Kingdom, Italy, Russia, and others); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, Asia Pacific was the largest market for mosquito repellents.
The mosquito repellent market in the Asia Pacific region is driven by the high prevalence of mosquito-borne diseases in the region. Countries like India and Southeast Asian nations face significant mosquito-borne disease burdens, leading to a higher demand for repellents. The rapid urbanization and expanding middle-class population contribute to increased purchasing power and affordability of repellent products. Besides this, government initiatives, public health campaigns, and awareness programs further accelerate product sales. Additionally, the rising outdoor activities, tropical climate conditions, and growing tourism in the region contribute to the market growth.
The market is highly competitive, with numerous players vying for market share. Established brands and companies, such as SC Johnson, Reckitt Benckiser Group, and Spectrum Brands, dominate the market. These companies have strong brand recognition, extensive distribution networks, and a wide range of product offerings, giving them a competitive advantage. However, the threat of new entrants in the mosquito repellent market is moderate. While there are barriers to entry, such as regulatory requirements, product development costs, and brand recognition, there is still room for new players to enter the market. The demand for mosquito repellents is consistently growing, driven by rising awareness and the prevalence of mosquito-borne diseases. As a result, new entrants can focus on product differentiation, innovative formulations, and eco-friendly solutions to capture niche markets or cater to specific consumer preferences.