Education and Learning Analytics Market Report by Analytics Type, Application, Component, Deployment Mode, End User, and Region 2024-2032
세계 교육 및 학습 분석 시장 규모는 2023년 355억 달러에 달했습니다. 향후 IMARC Group은 2024-2032년간 14.9%의 연평균 성장률(CAGR)을 보이며 2032년까지 1,286억 달러에 달할 것으로 전망하고 있습니다.
교육 및 학습 분석은 학습자의 교육 경험을 최적화하기 위해 학습자에 대한 데이터를 측정, 수집, 분석, 보고하는 것을 말합니다. 이는 교육 연구, 평가 과학, 통계, 시각화, 데이터 과학, 인공지능(AI), 인간 중심 설계를 위한 사회기술 시스템 사고를 결합한 것입니다. 이러한 도구는 학생들을 위한 커리큘럼을 설계하는 데 사용되며, 기업 조직에서 인재 확보, 유지, 훈련, 개입, 성과 및 운영 관리를 위한 전략을 개발하는 데 활용되고 있습니다.
교육 및 학습 분석 시장 동향 :
교육 산업의 괄목할 만한 성장과 머신러닝(ML) 시스템의 채택 확대는 시장 전망을 밝게 하는 주요 요인 중 하나입니다. 이와 함께 가상 학습 환경(VLE), 학습 관리 시스템(LMS), 학생 정보 시스템, 도서관 관리 시스템 등 다양한 소프트웨어 기반 시스템이 널리 사용되고 있는 것도 시장 성장을 가속하고 있습니다. 모바일 학습 기기, 학생 정보 시스템, 강의 캡처, 학습 관리 도구와 같은 이러닝 기술의 보급으로 학습자들은 기존 교육 시스템에서 보다 가치 있는 지식을 얻고 생산성을 향상시킬 수 있게 되었습니다. 또한, 학생들의 데이터를 통합하고 성적을 분석하기 위한 학교 및 대학 캠퍼스를 위한 디지털 플랫폼의 개척 등 다양한 기술 발전도 시장 성장에 기여하고 있습니다. 이 밖에도 학교, 대학생 및 직장인을 위한 효율적인 학습 및 교육 프로그램 개발에 교육 및 학습 분석 활용에 대한 인식이 높아지면서 시장을 더욱 견인할 것으로 예상됩니다.
본 보고서에서 다룬 주요 질문들
- 2023년 세계 교육 및 학습 분석 시장 규모는?
- 2024-2032년 세계 교육 및 학습 분석 시장의 예상 성장률은?
- 세계 교육 및 학습 분석 시장을 이끄는 주요 요인은?
- 코로나19가 세계 교육 및 학습 분석 시장에 미치는 영향은?
- 세계 교육 및 학습 분석 시장의 분석 유형별 분석 유형은?
- 세계 교육 및 학습 분석 시장의 용도별 분석은?
- 세계 교육 및 학습 분석 시장의 구성 요소별 분석은 어떻게 이루어지나요?
- 세계 교육 및 학습 분석 시장의 전개 모드별 분석은 어떻게 이루어지고 있는가?
- 세계 교육 및 학습 분석 시장의 최종 사용자별 분석 현황은?
- 세계 교육 및 학습 분석 시장의 주요 지역은?
- 세계 교육 및 학습 분석 시장의 주요 진출 기업은?
목차
제1장 서문
제2장 조사 범위와 조사 방법
- 조사 목적
- 이해관계자
- 데이터 소스
- 시장 추정
- 조사 방법
제3장 주요 요약
제4장 서론
제5장 세계의 굣육 및 학습 분석 시장
- 시장 개요
- 시장 분석
- COVID-19의 영향
- 시장 예측
제6장 시장 분석 : 분석 유형별
제7장 시장 분석 : 용도별
- 인재 획득 및 유지
- 커리큘럼 개발 및 개입 관리
- 성과 관리
- 예산 및 재무 관리
- 운영 관리
- 기타
제8장 시장 분석 : 컴포넌트별
제9장 시장 분석 : 전개 모드별
제10장 시장 분석 : 최종사용자별
제11장 시장 분석 : 지역별
- 북미
- 아시아태평양
- 유럽
- 독일
- 프랑스
- 영국
- 이탈리아
- 스페인
- 러시아
- 기타
- 라틴아메리카
- 중동 및 아프리카
제12장 SWOT 애널리틱스
제13장 밸류체인 애널리틱스
제14장 Porter's Five Forces 애널리틱스
- 개요
- 바이어의 교섭력
- 공급 기업의 교섭력
- 경쟁 정도
- 신규 진출업체의 위협
- 대체품의 위협
제15장 가격 애널리틱스
제16장 경쟁 구도
- 시장 구조
- 주요 기업
- 주요 기업 개요
- Alteryx Inc.
- Blackboard Inc.
- G-Cube
- Inetsoft Technology Corp.
- Information Builders Inc.
- iSpring Solutions Inc.
- MicroStrategy Incorporated
- Saba Software Inc.(Cornerstone OnDemand Inc.)
- SAP SE
- SAS Institute Inc.
- Yellowfin Business Intelligence Co.
LSH
The global education and learning analytics market size reached US$ 35.5 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 128.6 Billion by 2032, exhibiting a growth rate (CAGR) of 14.9% during 2024-2032.
Education and learning analytics refers to the measurement, collection, analysis and reporting of data about learners for optimizing their education experience. It is a combination of educational research, assessment sciences, statistics, visualization, data sciences, artificial intelligence (AI) and sociotechnical system thinking for human-centered design. These tools are used for designing curriculum for the students and are also utilized by corporate organizations for developing strategies for personnel acquisition, retention, training, intervention and the management of performance and operations.
Education and Learning Analytics Market Trends:
Significant growth in the education industry and the increasing adoption of machine learning (ML) systems are among the key factors creating a positive outlook for the market. In line with this, the widespread utilization of various software-based systems, such as virtual learning environment (VLE), learning management system (LMS), student information system and library management systems, are also driving the market growth. The proliferation of e-learning technologies, such as mobile learning devices, student information systems, lecture capturing and learning management tools, have enabled the learners to obtain more valuable insights from the conventional education systems and enhance their productivity. Various technological advancements, such as the development of digital platforms for schools and university campuses to consolidate student data and analyze their performance, are also contributing to the market growth. Other factors, including the increasing awareness regarding the utilization of education and learning analytics for developing efficient learning and training programs for school/college students and working professionals, are expected to drive the market further.
Key Market Segmentation:
IMARC Group provides an analysis of the key trends in each sub-segment of the global education and learning analytics market report, along with forecasts at the global, regional and country level from 2024-2032. Our report has categorized the market based on analytics type, application, component, deployment mode and end user.
Breakup by Analytics Type:
Descriptive
Predictive
Prescriptive
Breakup by Application:
People Acquisition and Retention
Curriculum Development and Intervention Management
Performance Management
Budget and Finance Management
Operations Management
Others
Breakup by Component:
Software
Services
Breakup by Deployment Mode:
On-premises
Cloud-based
Breakup by End User:
Academic Institutions
Enterprises
Breakup by Region:
North America
United States
Canada
Asia Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa
Competitive Landscape:
The report has also analysed the competitive landscape of the market with some of the key players being Alteryx Inc., Blackboard Inc., G-Cube, Inetsoft Technology Corp., Information Builders Inc., iSpring Solutions Inc., MicroStrategy Incorporated, Saba Software Inc. (Cornerstone OnDemand Inc.), SAP SE, SAS Institute Inc. and Yellowfin Business Intelligence Co.
Key Questions Answered in This Report
- 1. What was the size of the global education and learning analytics market in 2023?
- 2. What is the expected growth rate of the global education and learning analytics market during 2024-2032?
- 3. What are the key factors driving the global education and learning analytics market?
- 4. What has been the impact of COVID-19 on the global education and learning analytics market?
- 5. What is the breakup of the global education and learning analytics market based on the analytics type?
- 6. What is the breakup of the global education and learning analytics market based on the application?
- 7. What is the breakup of the global education and learning analytics market based on component?
- 8. What is the breakup of the global education and learning analytics market based on the deployment mode?
- 9. What is the breakup of the global education and learning analytics market based on the end user?
- 10. What are the key regions in the global education and learning analytics market?
- 11. Who are the key players/companies in the global education and learning analytics market?
Table of Contents
1 Preface
2 Scope and Methodology
- 2.1 Objectives of the Study
- 2.2 Stakeholders
- 2.3 Data Sources
- 2.3.1 Primary Sources
- 2.3.2 Secondary Sources
- 2.4 Market Estimation
- 2.4.1 Bottom-Up Approach
- 2.4.2 Top-Down Approach
- 2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
- 4.1 Overview
- 4.2 Key Industry Trends
5 Global Education and Learning Analytics Market
- 5.1 Market Overview
- 5.2 Market Performance
- 5.3 Impact of COVID-19
- 5.4 Market Forecast
6 Market Breakup by Analytics Type
- 6.1 Descriptive
- 6.1.1 Market Trends
- 6.1.2 Market Forecast
- 6.2 Predictive
- 6.2.1 Market Trends
- 6.2.2 Market Forecast
- 6.3 Prescriptive
- 6.3.1 Market Trends
- 6.3.2 Market Forecast
7 Market Breakup by Application
- 7.1 People Acquisition and Retention
- 7.1.1 Market Trends
- 7.1.2 Market Forecast
- 7.2 Curriculum Development and Intervention Management
- 7.2.1 Market Trends
- 7.2.2 Market Forecast
- 7.3 Performance Management
- 7.3.1 Market Trends
- 7.3.2 Market Forecast
- 7.4 Budget and Finance Management
- 7.4.1 Market Trends
- 7.4.2 Market Forecast
- 7.5 Operations Management
- 7.5.1 Market Trends
- 7.5.2 Market Forecast
- 7.6 Others
- 7.6.1 Market Trends
- 7.6.2 Market Forecast
8 Market Breakup by Component
- 8.1 Software
- 8.1.1 Market Trends
- 8.1.2 Market Forecast
- 8.2 Services
- 8.2.1 Market Trends
- 8.2.2 Market Forecast
9 Market Breakup by Deployment Mode
- 9.1 On-premises
- 9.1.1 Market Trends
- 9.1.2 Market Forecast
- 9.2 Cloud-based
- 9.2.1 Market Trends
- 9.2.2 Market Forecast
10 Market Breakup by End User
- 10.1 Academic Institutions
- 10.1.1 Market Trends
- 10.1.2 Market Forecast
- 10.2 Enterprises
- 10.2.1 Market Trends
- 10.2.2 Market Forecast
11 Market Breakup by Region
- 11.1 North America
- 11.1.1 United States
- 11.1.1.1 Market Trends
- 11.1.1.2 Market Forecast
- 11.1.2 Canada
- 11.1.2.1 Market Trends
- 11.1.2.2 Market Forecast
- 11.2 Asia Pacific
- 11.2.1 China
- 11.2.1.1 Market Trends
- 11.2.1.2 Market Forecast
- 11.2.2 Japan
- 11.2.2.1 Market Trends
- 11.2.2.2 Market Forecast
- 11.2.3 India
- 11.2.3.1 Market Trends
- 11.2.3.2 Market Forecast
- 11.2.4 South Korea
- 11.2.4.1 Market Trends
- 11.2.4.2 Market Forecast
- 11.2.5 Australia
- 11.2.5.1 Market Trends
- 11.2.5.2 Market Forecast
- 11.2.6 Indonesia
- 11.2.6.1 Market Trends
- 11.2.6.2 Market Forecast
- 11.2.7 Others
- 11.2.7.1 Market Trends
- 11.2.7.2 Market Forecast
- 11.3 Europe
- 11.3.1 Germany
- 11.3.1.1 Market Trends
- 11.3.1.2 Market Forecast
- 11.3.2 France
- 11.3.2.1 Market Trends
- 11.3.2.2 Market Forecast
- 11.3.3 United Kingdom
- 11.3.3.1 Market Trends
- 11.3.3.2 Market Forecast
- 11.3.4 Italy
- 11.3.4.1 Market Trends
- 11.3.4.2 Market Forecast
- 11.3.5 Spain
- 11.3.5.1 Market Trends
- 11.3.5.2 Market Forecast
- 11.3.6 Russia
- 11.3.6.1 Market Trends
- 11.3.6.2 Market Forecast
- 11.3.7 Others
- 11.3.7.1 Market Trends
- 11.3.7.2 Market Forecast
- 11.4 Latin America
- 11.4.1 Brazil
- 11.4.1.1 Market Trends
- 11.4.1.2 Market Forecast
- 11.4.2 Mexico
- 11.4.2.1 Market Trends
- 11.4.2.2 Market Forecast
- 11.4.3 Others
- 11.4.3.1 Market Trends
- 11.4.3.2 Market Forecast
- 11.5 Middle East and Africa
- 11.5.1 Market Trends
- 11.5.2 Market Breakup by Country
- 11.5.3 Market Forecast
12 SWOT Analysis
- 12.1 Overview
- 12.2 Strengths
- 12.3 Weaknesses
- 12.4 Opportunities
- 12.5 Threats
13 Value Chain Analysis
14 Porters Five Forces Analysis
- 14.1 Overview
- 14.2 Bargaining Power of Buyers
- 14.3 Bargaining Power of Suppliers
- 14.4 Degree of Competition
- 14.5 Threat of New Entrants
- 14.6 Threat of Substitutes
15 Price Analysis
16 Competitive Landscape
- 16.1 Market Structure
- 16.2 Key Players
- 16.3 Profiles of Key Players
- 16.3.1 Alteryx Inc.
- 16.3.1.1 Company Overview
- 16.3.1.2 Product Portfolio
- 16.3.1.3 Financials
- 16.3.2 Blackboard Inc.
- 16.3.2.1 Company Overview
- 16.3.2.2 Product Portfolio
- 16.3.2.3 SWOT Analysis
- 16.3.3 G-Cube
- 16.3.3.1 Company Overview
- 16.3.3.2 Product Portfolio
- 16.3.4 Inetsoft Technology Corp.
- 16.3.4.1 Company Overview
- 16.3.4.2 Product Portfolio
- 16.3.5 Information Builders Inc.
- 16.3.5.1 Company Overview
- 16.3.5.2 Product Portfolio
- 16.3.6 iSpring Solutions Inc.
- 16.3.6.1 Company Overview
- 16.3.6.2 Product Portfolio
- 16.3.7 MicroStrategy Incorporated
- 16.3.7.1 Company Overview
- 16.3.7.2 Product Portfolio
- 16.3.7.3 Financials
- 16.3.7.4 SWOT Analysis
- 16.3.8 Saba Software Inc. (Cornerstone OnDemand Inc.)
- 16.3.8.1 Company Overview
- 16.3.8.2 Product Portfolio
- 16.3.8.3 SWOT Analysis
- 16.3.9 SAP SE
- 16.3.9.1 Company Overview
- 16.3.9.2 Product Portfolio
- 16.3.9.3 Financials
- 16.3.9.4 SWOT Analysis
- 16.3.10 SAS Institute Inc.
- 16.3.10.1 Company Overview
- 16.3.10.2 Product Portfolio
- 16.3.10.3 SWOT Analysis
- 16.3.11 Yellowfin Business Intelligence Co.
- 16.3.11.1 Company Overview
- 16.3.11.2 Product Portfolio
