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Payments as a Service and Embedded Finance Trends in Asia: Creating New Value from New Models
»óǰÄÚµå : 1502738
¸®¼­Ä¡»ç : IDC
¹ßÇàÀÏ : 2024³â 06¿ù
ÆäÀÌÁö Á¤º¸ : ¿µ¹® 6 Pages
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US $ 7,500 £Ü 10,643,000
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ÀÌ º¸°í¼­´Â ¾Æ½Ã¾ÆÅÂÆò¾çÀÇ PaaS(Payment as a Service) ºÐ¾ßÀÇ °ý¸ñÇÒ ¸¸ÇÑ ¹ßÀü°ú Àü ¼¼°èÀûÀÎ ¹ßÀüÀÌ ÀÌ ±Þ¼ºÀåÇÏ´Â ºÐ¾ß¿¡ ¾î¶² ¿µÇâÀ» ¹ÌÄ¥ °ÍÀÎÁö¿¡ ´ëÇØ »ìÆìº¾´Ï´Ù. »õ·Î¿î ºñÁî´Ï½º ¶óÀÎÀ» âÃâÇÒ ¼ö ÀÖ´Â »õ·Î¿î °áÁ¦ ºñÁî´Ï½º ¸ðµ¨À» Çõ½ÅÇÔÀ¸·Î½á ±â¼úÀû ºÎ´ãÀ» ÁÙÀ̰í, ¿î¿µÀ» °£¼ÒÈ­Çϸç, ¼öÀÍ Ã¢Ãâ Ȱµ¿À» ´õ¿í ¹ßÀü½Ãų ¼ö ÀÖ´Â Èï¹Ì·Î¿î ±âȸ¸¦ Á¦°øÇÕ´Ï´Ù. IDC ¾Æ½Ã¾Æ/ÅÂÆò¾ç Áö¿ª ºÎ¿¬±¸À§¿øÀÎ Michael Sek Pheng Yeo IDC ¾ÆÅÂÁö¿ª ¸®¼­Ä¡ µð·ºÅÍ´Â "FSI¿Í ¼Ò¸Å¾÷ü´Â ¸ðµÎ PaaS¸¦ µµÀÔÇÔÀ¸·Î½á °¢ÀÚÀÇ ºñÁî´Ï½º¿¡ ÀÌÀÍÀ» ¾òÀ» ¼ö ÀÖÀ¸¸ç, PaaS´Â °áÁ¦¸¦ °£¼ÒÈ­Çϰí Çõ½ÅÇÒ ¼ö ÀÖ´Â ´É·ÂÀ» Á¦°øÇÕ´Ï´Ù.±×·¯³ª PaaS¸¦ µµÀÔÇϱâ Àü¿¡ FSI¿Í ¼Ò¸Å¾÷ü ¸ðµÎ ÇöÀç ±â¼ú ÇöȲÀ» ¼ÖÁ÷ÇÏ°Ô ÆÄ¾ÇÇϰí PaaS¸¦ µµÀÔÇϸé ÇöÀç ¿ä±¸ »çÇ×À» ¾î¶»°Ô °³¼±ÇÒ ¼ö ÀÖ´ÂÁö Æò°¡ÇØ¾ß ÇÕ´Ï´Ù. °³¼±ÇÒ ¼ö ÀÖ´Â ÁÖ¿ä ¿µ¿ªÀÌ È®ÀεǸé, PaaS¸¦ ¾î¶»°Ô Ȱ¿ëÇÏ¸é °áÁ¦ÀÇ Àü·«Àû ¸ñÇ¥¸¦ ´Þ¼ºÇÒ ¼ö ÀÖ´ÂÁö Àü·«ÀûÀ¸·Î °ËÅäÇÒ Çʿ䰡 ÀÖ½À´Ï´Ù."¶ó°í ¸»Çß½À´Ï´Ù.

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This IDC report looks at prominent developments within the payments-as-a-service (PaaS) space in Asia/Pacific and how global developments may affect this rapidly growing space. The PaaS movement brings interesting opportunities for both financial services institutions (FSIs) and merchants to reduce their technical burden and streamline operations and further possible revenue-generating activities by innovating with new payments business models that can create whole new business lines. "Both FSIs and merchants stand to benefit from the adoption of PaaS into their respective businesses. PaaS offers the ability to streamline and innovate with payments. However, before adopting PaaS, both FSIs and merchants need to be honest with their current technology situation and assess how their current needs might be better served in a PaaS setup. If they identify key areas that can be improved, they need to strategize as to how they can best leverage PaaS to fulfill their strategic aims in payments," says Michael Sek Pheng Yeo, associate research director, IDC Asia/Pacific.

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