소비자용 패키지 상품(CPG) 시장 규모는 2024년에 2,173만 달러로 평가되며, 2026-2032년에 CAGR 2.90%로 성장하며, 2032년에는 2,675만 달러에 달할 것으로 예측됩니다.
소비자 포장재(CPG) 시장은 소비자가 정기적으로 구매하여 사용하는 제품을 다루는 경제 분야입니다. 이러한 상품들은 회전율이 높아 금방 팔리는 특징이 있으며, 일반적으로 가격이 저렴하고 내구성이 떨어집니다.
CPG 시장과 그 제품의 주요 특징은 다음과 같습니다.
빈번한 구매: 소비자들은 매주 식료품 구매부터 매일 구매까지 이러한 제품을 자주 구매하고 보충합니다.
수명이 짧다: CPG 제품은 비교적 빨리 소비되고, 빨리 소진됩니다. 이는 자동차, 가전제품, 가구와 같은 '내구소비재'의 수명이 길고 교체 빈도가 낮은 것과는 대조적입니다.
생활필수품: 이 시장의 제품은 일상 생활에 없어서는 안 될 필수품입니다.
대량 및 낮은 마진: 자주 구매하므로 이러한 제품은 대량으로 판매되지만, 개당 이익률은 상대적으로 낮은 경우가 많습니다.
치열한 경쟁: 시장 경쟁이 치열하고 많은 브랜드가 한정된 소매점 선반 공간과 소비자의 관심을 서로 차지하기 위해 경쟁하고 있습니다. 성공을 위해서는 마케팅과 브랜딩이 필수적입니다.
소비자 패키지 상품(CPG) 시장은 역동적이고 끊임없이 진화하는 분야로, 다양한 요인이 복합적으로 작용하여 형성되고 있습니다. 이러한 경쟁 환경에서 성공하기 위해서는 이러한 주요 촉진요인을 이해하는 것이 매우 중요합니다. 여기서는 CPG 시장을 발전시키는 힘에 대해 자세히 살펴보자:
소비자 기호의 변화: 소비자 기호의 변화: 소비자 기호가 크게 변화하고 있으며, 건강 지향적 성향이 강해지고 있습니다. 전 세계에서 건강한 라이프스타일로의 전환을 반영하여 유기농, 천연, 저당류, 식물성 제품에 대한 수요가 급증하고 있습니다. 건강뿐만 아니라 편리함도 여전히 가장 중요한 요소로, 바쁜 도시 라이프스타일에 맞추어 바로 먹을 수 있고, 바로 조리할 수 있고, 휴대할 수 있는 제품들의 성장을 주도하고 있습니다. 지속가능성도 주요 고려 사항이며, 소비자들은 친환경, 생분해성, 재활용이 가능한 포장재를 점점 더 선호하고 있습니다. 또한 영양 및 미용 제품에서 개인화(personalization) 증가는 개인의 필요와 취향에 맞는 맞춤형 솔루션에 대한 욕구를 더욱 부각시키고 있습니다.
E-Commerce와 옴니채널 리테일: E-Commerce 혁명은 CPG 시장에 큰 영향을 미치고 있으며, 온라인 식료품 및 소비자 직접 판매(DTC) 모델이 급성장하고 있습니다. 기업은 데이터와 AI를 활용하여 고도로 타겟팅된 마케팅 캠페인과 개인화된 쇼핑 경험을 구현하고, 소비자의 니즈를 미리 예측했습니다. 온라인과 오프라인(오프라인 매장) 채널의 통합은 원활한 옴니채널 소매 경험을 창출하여 푸네 및 기타 지역의 소비자들이 구매 플랫폼을 쉽게 전환할 수 있도록 하여 편의성과 브랜드 충성도를 높이고 있습니다.
디지털 전환과 기술 도입: 디지털 전환은 현대 CPG 비즈니스의 핵심입니다. AI와 데이터 분석은 재고 관리 최적화, 보다 정확한 수요 예측, 소비자 행동에 대한 심층 인사이트를 제공하는 필수적인 툴입니다. 사물인터넷(IoT)과 스마트 패키징은 제품 상호 작용에 혁명을 가져왔으며, 추적 및 추적 기능, 신선도 표시, 인터랙티브 컨텐츠 등의 기능을 제공합니다. 또한 제조 및 공급망 자동화는 CPG 부문 전반의 효율성을 크게 향상시키고 운영 비용을 절감하고 있습니다.
신흥 시장과 도시화: 신흥 시장은 CPG 산업에서 매우 중요한 성장 동력이 되고 있습니다. 아시아태평양, 라틴아메리카, 아프리카 등의 지역에서는 중산층이 증가하고 가처분 소득이 증가함에 따라 수많은 새로운 소비자층이 생겨나고 있습니다. 도시화, 특히 푸네와 같이 인구 밀도가 높은 도시에서는 도시 라이프스타일이 보다 빠르고 편리한 식사 수단과 쉽게 구할 수 있는 소비재를 필요로 하는 경우가 많기 때문에 포장 및 가공식품에 대한 수요가 증가하고 있습니다.
경제적 요인: 경제적 요인은 소비자의 구매 결정에 있으며, 매우 중요한 역할을 합니다. 인플레이션과 가격 민감도는 소비자들이 지출을 최적화하려고 노력하므로 개인 브랜드와 가성비 상품에 대한 수요 증가로 이어지는 경우가 많습니다. 또한 최근 전 세계적인 혼란은 공급망 탄력성의 중요성을 강조하며, CPG 기업이 위험을 줄이고 안정적인 제품 공급을 보장하기 위해 다각화 및 현지화 전략에 집중할 것을 촉구하고 있습니다.
지속가능성과 규제 압력: 지속가능성은 더 이상 단순한 동향이 아니라 CPG 사업의 기본적 측면이며, 규제 압력의 큰 영향을 받고 있습니다. 세계 각국 정부는 플라스틱 사용, 표시의 정확성, 식품 안전 기준에 대한 규제를 강화하고 있습니다. 그 결과, 기업의 ESG(환경, 사회, 지배구조) 목표는 포장재 선택, 조달 방법, 생산 방법 전반에 점점 더 많은 영향을 미치고 있으며, 보다 책임감 있고 환경 친화적인 업계를 주도하고 있습니다.
브랜드 충성도와 혁신 : 경쟁이 치열한 시장에서 브랜드 충성도는 귀중한 자산입니다. CPG 기업은 소비자의 관심을 끌고 유지하기 위해 새로운 제품 배합과 자극적인 맛, 개성 있고 기능적인 포장에 이르기까지 끊임없이 혁신을 시도하고 있습니다. 강력한 브랜드 아이덴티티는 효과적인 마케팅 전략과 함께 수많은 선택에 노출되어 있는 소비자들에게 눈에 띄고 지속적인 관계를 형성하기 위해 매우 중요합니다.
소셜미디어와 인플루언서 문화: 소셜미디어와 인플루언서 문화는 CPG 시장에서 제품 발견과 브랜드 인지도를 높이는 강력한 촉진제가 되고 있습니다. TikTok, Instagram, YouTube와 같은 동향은 빠르게 유행을 전파하고 소비자에게 신제품을 알립니다. 사용자 생성 컨텐츠(UGC)와 인플루언서 마케팅은 브랜드 인지도 형성, 구매 의사결정 촉진, 제품 화제성 창출에 중요한 역할을 하며 CPG 마케터에게 필수적인 툴로 자리 잡았습니다.
세계 CPG(Consumer Packaged Goods) 시장 성장 억제요인
세계 경제의 핵심인 소비자 패키지 상품(CPG) 시장은 성장을 크게 저해하는 많은 문제에 직면해 있습니다. 치열한 경쟁과 진화하는 소비자 니즈, 공급망의 복잡성, 규제 압력에 이르기까지 이러한 요인들은 제조업체와 소매업체 모두에게 경쟁 구도를 재편하고 있습니다. 이러한 억제요인을 이해하는 것은 이 역동적인 분야에서 성공하고자 하는 기업에게 매우 중요합니다.
치열한 경쟁과 가격 압력: CPG 시장은 세계 거대 기업, 민첩한 현지 생산자, 개인 브랜드의 급증, 파괴적인 반란 브랜드 등으로 가득 찬 격전장입니다. 이러한 치열한 경쟁은 선반 공간, 소비자 관심도 시장 점유율에 엄청난 압력을 가하고 있습니다. 많은 상품이 최소한의 차별화를 보여주지 못하므로 기업은 종종 공격적인 판촉전을 벌이게 되고, 결국 이익률을 떨어뜨리는 할인이나 특가 상품을 제공하게 됩니다. 소규모의 민첩한 브랜드는 혁신적인 제품 처방과 매력적인 가격 전략을 통해 기존 대기업에 대항하여 점점 더 큰 영향력을 발휘하고 있습니다.
공급망 혼란과 원자재 변동: CPG 기업은 복잡한 세계 공급망 속에서 사업을 운영하고 있으므로 혼란의 영향을 매우 쉽게 받습니다. 지정학적 긴장, 극심한 기후 변화, 항만 혼잡, 노동력 부족과 같은 물류 후퇴와 같은 사건은 생산을 크게 지연시키고 운영비용을 상승시킬 수 있습니다. 또한 팜유, 밀 등 필수 원자재, 플라스틱, 금속 등 포장재 등 주요 원자재 가격 변동은 매출에 직접적인 영향을 미쳐 이익률을 압박하고 장기적인 재무 계획이 큰 과제로 대두되고 있습니다. 따라서 원자재 조달을 위한 탄탄한 리스크 관리와 다각화 전략이 필요합니다.
규제 장애물 및 컴플라이언스 비용: CPG 산업은 엄격하게 감시받고 있으며, 복잡하고 진화하는 규제망에 직면해 있습니다. 이러한 규제는 제품 안전성, 정확한 표시, 입증된 건강 강조 표시, 윤리적 광고 관행 등 중요한 분야에 걸쳐 있습니다. 미국 FDA, 유럽 EFSA, 인도 FSSAI와 같은 기관은 각각 독자적인 기준을 적용하고 있으며, 지역마다 규정 준수 요건은 크게 다릅니다. 제품별 규정뿐만 아니라 유럽의 그린딜(Green Deal)과 같은 환경 및 포장 의무화 규정은 기업의 규제 준수 부담과 비용을 크게 증가시켜 지속가능한 관행과 재료에 대한 투자를 유도하고 있습니다.
지속가능한 재료의 높은 비용: 소비자의 친환경 의식이 높아짐에 따라 지속가능한 솔루션, 특히 포장에 대한 수요가 급증하고 있습니다. 그러나 생분해성 소재, 퇴비화 가능 소재, 재활용 소재 등 지속가능한 포장재로의 전환은 경제적으로 큰 걸림돌이 될 수 있습니다. 이들 소재는 특수한 제조 공정, 규모의 경제성 부족, 원자재 가격의 급등 등으로 인해 제조비용이 높은 경우가 많습니다. 지속가능성에 대한 투자는 브랜드 이미지를 높이고 환경의식이 높은 소비자들에게 어필할 수 있는 반면, 기업의 재원과 수익성에 큰 부담을 줄 수 있습니다.
Consumer Packaged Goods (CPG) Market size was valued at USD 21.73 Million in 2024 and is projected to reach USD 26.75 Million by 2032, growing at a CAGR of 2.90% from 2026 to 2032.
The Consumer Packaged Goods (CPG) Market is a sector of the economy that deals with products that are purchased and used by consumers on a regular basis. These goods are characterized by a high turnover rate, meaning they are sold quickly, and are typically low cost and non durable.
Key characteristics of the CPG market and its products include:
Frequent Purchase: Consumers buy and replenish these items frequently, from weekly grocery trips to daily purchases.
Short Lifespan: CPG products are consumed or used up relatively quickly. This is in contrast to "durable goods" like cars, appliances, or furniture, which have a long lifespan and are replaced infrequently.
Everyday Necessity: The products in this market are essential for daily life.
High Volume and Low Margin: Due to their frequent purchase, these goods are sold in high volumes, but often have a relatively small profit margin per unit.
Intense Competition: The market is highly competitive, with many brands vying for limited retail shelf space and consumer attention. Marketing and branding are critical for success.
The Consumer Packaged Goods (CPG) Market is a dynamic and ever evolving sector, constantly shaped by a confluence of factors. Understanding these key drivers is crucial for businesses aiming to thrive in this competitive landscape. Here's a detailed look at the forces propelling the CPG market forward:
Changing Consumer Preferences: Consumer preferences are undergoing a significant transformation, with a strong lean towards health and wellness. There's a surging demand for organic, natural, low sugar, and plant based products, reflecting a global shift towards healthier lifestyles. Beyond health, convenience remains paramount, driving the growth of ready to eat, ready to cook, and on the go products tailored for busy urban lifestyles. Sustainability is also a major consideration, with consumers increasingly favoring eco friendly, biodegradable, and recyclable packaging. Furthermore, the rise of personalization in nutrition and beauty products underscores a desire for tailored solutions that cater to individual needs and preferences.
E Commerce & Omnichannel Retailing: The e commerce revolution has profoundly impacted the CPG market, witnessing rapid growth in online grocery and direct to consumer (DTC) models. Businesses are leveraging data and AI for highly targeted marketing campaigns and personalized shopping experiences, anticipating consumer needs even before they arise. The integration of online and offline (brick and mortar) channels is creating a seamless omnichannel retailing experience, allowing consumers in Pune and beyond to switch effortlessly between purchasing platforms, enhancing convenience and brand loyalty.
Digital Transformation & Technology Adoption: Digital transformation is at the heart of modern CPG operations. AI and data analytics are indispensable tools for optimizing inventory management, forecasting demand with greater accuracy, and gaining deep insights into consumer behavior. The Internet of Things (IoT) and smart packaging are revolutionizing product interaction, offering features like track and trace capabilities, freshness indicators, and even interactive content. Additionally, automation in manufacturing and supply chains is significantly increasing efficiency and reducing operational costs across the CPG sector.
Emerging Markets & Urbanization: Emerging markets are becoming pivotal growth engines for the CPG industry. The rising middle class and increasing disposable income in regions like Asia Pacific, Latin America, and Africa are creating vast new consumer bases. Urbanization, particularly in densely populated cities such as Pune, is driving a greater demand for packaged and processed food products as urban lifestyles often necessitate quicker, more convenient meal solutions and readily available consumer goods.
Economic Factors: Economic factors play a crucial role in shaping consumer purchasing decisions. Inflation and price sensitivity often lead to an increased demand for private labels and value for money products, as consumers seek to optimize their spending. The recent global disruptions have also highlighted the critical importance of supply chain resilience, prompting CPG companies to focus on diversification and localization strategies to mitigate risks and ensure consistent product availability.
Sustainability & Regulatory Pressure: Sustainability is no longer just a trend but a fundamental aspect of CPG operations, heavily influenced by regulatory pressure. Governments worldwide are implementing stricter regulations around plastic use, labeling accuracy, and food safety standards. Consequently, corporate ESG (Environmental, Social, and Governance) goals are increasingly dictating packaging choices, sourcing practices, and overall production methods, driving a more responsible and eco conscious industry.
Brand Loyalty & Innovation: In a highly competitive market, brand loyalty is a prized asset. CPG companies are constantly engaged in innovation - from new product formulations and exciting flavors to distinctive and functional packaging to capture and retain consumer interest. A strong brand identity coupled with effective marketing strategies is crucial for standing out and fostering lasting connections with consumers who are constantly exposed to a plethora of choices.
Social Media & Influencer Culture: Social media and influencer culture have become powerful accelerators of product discovery and brand perception within the CPG market. Platforms like TikTok, Instagram, and YouTube rapidly spread trends and expose consumers to new products. User generated content (UGC) and influencer marketing play a significant role in shaping brand perception, driving purchase decisions, and creating a buzz around products, making them indispensable tools for CPG marketers.
Global Consumer Packaged Goods (CPG) Market Restraints
The Consumer Packaged Goods (CPG) Market, a cornerstone of global economies, faces a multitude of challenges that significantly restrain its growth. From intense competition and evolving consumer demands to supply chain complexities and regulatory pressures, these factors are reshaping the landscape for manufacturers and retailers alike. Understanding these restraints is crucial for businesses aiming to thrive in this dynamic sector.
Intense Competition & Price Pressure: The CPG market is a battleground, teeming with global behemoths, nimble local producers, a proliferation of private labels, and disruptive insurgent brands. This fierce rivalry creates immense pressure on shelf space, consumer attention, and market share. With many products exhibiting minimal differentiation, companies are frequently forced into aggressive promotional battles, offering discounts and deals that ultimately erode profit margins. Smaller, more agile brands, often leveraging innovative product formulations or compelling pricing strategies, are increasingly gaining traction against established legacy giants, forcing industry leaders to continuously adapt their strategies to maintain relevance.
Supply Chain Disruptions & Raw Material Volatility: CPG firms operate within intricate global supply chains, making them highly susceptible to disruptions. Events such as geopolitical tensions, extreme climate events, or logistical setbacks (like port congestion or labor shortages) can severely delay production and inflate operational costs. Furthermore, the volatile prices of key commodities including essential ingredients like palm oil and wheat, as well as packaging materials such as plastics and metals directly impact the bottom line, squeezing profit margins and making long term financial planning a significant challenge. This necessitates robust risk management and diversification strategies for raw material sourcing.
Regulatory Hurdles & Compliance Costs: The CPG industry is heavily scrutinized, facing a complex and ever evolving web of regulations. These mandates span critical areas such as product safety, precise labeling, substantiated health claims, and ethical advertising practices. Compliance requirements vary significantly across different regions, with bodies like the FDA in the US, EFSA in Europe, and FSSAI in India each imposing distinct standards. Beyond product specific rules, environmental and packaging mandates, such as those introduced by Europe's Green Deal, are adding substantial compliance burdens and costs, pushing companies to invest in sustainable practices and materials.
High Cost of Sustainable Materials: As eco consciousness among consumers grows, the demand for sustainable solutions, particularly in packaging, has surged. However, the transition to sustainable packaging materials including biodegradables, compostables, and recycled content presents a significant financial hurdle. These materials often come with higher production costs due to specialized manufacturing processes, a current lack of economies of scale, and elevated raw material prices. While investing in sustainability can enhance brand image and appeal to environmentally aware consumers, it concurrently places considerable strain on a company's financial resources and profitability.
The Global Consumer Packaged Goods (CPG) Market is segmented on the basis of Food and Beverage, Personal Care and Household Products, Health and Wellness Products, and Geography.
Beverages
Packaged Foods
Based on the Food and Beverage, the Global Consumer Packaged Goods (CPG) Market is bifurcated into Beverages and Packaged Foods. Packaged Foods dominate the Food and Beverage segment of the global Consumer Packaged Goods (CPG) Market. This dominance is due to several factors including the rising demand for convenient, ready to eat meals and snacks driven by increasingly busy lifestyles and the growing number of working individuals. Additionally, advancements in food processing and packaging technologies have enhanced the shelf life, safety, and variety of packaged foods making them more appealing to consumers.
Personal Care Products
Household Products
Based on the Personal Care and Household Products, the Global Consumer Packaged Goods (CPG) Market is bifurcated into Personal Care Products and Household Products. Personal care products dominate the Consumer Packaged Goods (CPG) Market driven by the growing consumer focus on health, wellness, and self care. This segment includes skincare, haircare, cosmetics, and hygiene products which have seen increase in demand due to heightened awareness of personal health and grooming. The rise of beauty and wellness trends along with innovative product launches has further fueled this dominance. Consumers are more willing to invest in premium personal care products that offer specific benefits such as anti aging, organic, or eco friendly formulations.
Nutritional Supplements
Functional Foods
Based on the Health and Wellness Products, the Global Consumer Packaged Goods (CPG) Market is bifurcated into Nutritional Supplements and Functional Foods. Functional foods are dominant in the Health and Wellness segment of the Consumer Packaged Goods (CPG) Market. This dominance is driven by the increasing consumer demand for food products that provide health benefits beyond basic nutrition. Functional foods such as those fortified with vitamins, minerals, probiotics, and other bioactive compounds are perceived as convenient ways to enhance health and prevent diseases. The growing awareness of the link between diet and health coupled with busy lifestyles that favor convenient yet nutritious options boosts the popularity of functional foods.
North America
Europe
Asia Pacific
South America
Middle East & Africa
The Consumer Packaged Goods (CPG) Market is a dynamic and ever evolving industry that encompasses a wide array of everyday products, from food and beverages to personal care and household items. The market's performance is heavily influenced by regional factors, including consumer behavior, economic conditions, technological advancements, and cultural trends. A detailed geographical analysis is crucial for understanding the diverse dynamics, key growth drivers, and current trends that shape the CPG landscape across different parts of the world.
United States Consumer Packaged Goods (CPG) Market
The United States represents a mature and significant CPG market, characterized by a high per capita consumption and a strong focus on innovation. The market is currently undergoing a rapid digital transformation, with e commerce and direct to consumer (DTC) models playing an increasingly important role.
Dynamics and Growth Drivers: The robust digital infrastructure and high internet penetration in North America have fueled the growth of online shopping for CPG products. Consumers prioritize convenience, leading brands to invest in digital presence and DTC strategies. There is a growing consumer focus on health and wellness, driving demand for products that are organic, plant based, gluten free, or offer specific health benefits. This trend is motivating CPG companies to innovate and expand their product lines.
Current Trends: Consumers are increasingly demanding environmentally friendly practices, including sustainable sourcing and eco friendly packaging. CPG companies are responding by investing in recycled, biodegradable, or compostable materials to meet this demand. Brands are using first party data to tailor products and marketing messages to individual consumer preferences. This includes everything from custom product offerings to personalized rewards through on pack QR codes.
Europe Consumer Packaged Goods (CPG) Market
The European CPG market is highly developed and diverse, with varying consumer preferences and regulations across different countries. The market is strongly influenced by a high level of consumer health consciousness and a collective push towards sustainability.
Dynamics and Growth Drivers: Regulatory pressures and heightened consumer awareness are driving a strong demand for sustainable and eco friendly products and packaging. The focus on a circular economy is a key driver for innovation in materials and production. In many European countries, an aging population is leading to an increased emphasis on wellness and healthy living products. This includes a growing market for functional foods and beverages, as well as OTC healthcare products.
Current Trends: CPG companies are using the internet and social media to launch creative advertising campaigns, particularly with a focus on ethical sourcing and brand purpose, which resonates with European consumers. Consumers are willing to pay more for high quality, ethically sourced, and responsibly produced products. This trend is particularly visible in food, beverages, and personal care items.
Asia Pacific Consumer Packaged Goods (CPG) Market
The Asia Pacific (APAC) region is the largest and most dynamic CPG market, primarily driven by a massive and rapidly expanding consumer base. The market is characterized by significant diversity in consumer behavior, economic development, and cultural preferences.
Dynamics and Growth Drivers: The rapid economic growth and expanding middle class, particularly in countries like China and India, are fueling a higher demand for all CPG segments, including packaged foods, beverages, and personal care. As more of the population moves to urban centers, lifestyles are changing, leading to a greater demand for convenient, ready to consume products.
Current Trends: The proliferation of e commerce and digital platforms has transformed how consumers in APAC shop for CPG products, providing greater convenience and accessibility, even in rural areas. Similar to Western markets, there is a growing demand for products with nutritional benefits, natural ingredients, and sustainable packaging.
Personalization and Premiumization: CPG companies are leveraging data to tailor products and marketing to local needs, while also responding to consumer willingness to pay for premium and ethically sourced products.
Latin America Consumer Packaged Goods (CPG) Market
The Latin American CPG market is marked by unique challenges and opportunities. While the region presents a large consumer base, it is also characterized by market fragmentation, economic fluctuations, and complex regulatory environments.
Dynamics and Growth Drivers: Leading CPG companies in the region are making significant progress in product innovation and portfolio management, which is becoming a key engine for growth. The region is seeing a shift towards more modern and data driven retail practices. Online channels are gaining a stronger presence, and companies are focusing on differentiated promotions and merchandising.
Current Trends: Consumers are becoming more price sensitive and are looking for value driven purchasing decisions. This is leading companies to focus on pricing strategies and promotional guidelines. Companies are working to manage sales across various channels-from traditional brick and mortar stores to e commerce and social media-to create a seamless consumer experience.
Middle East & Africa Consumer Packaged Goods (CPG) Market
The CPG market in the Middle East & Africa (MEA) is rapidly changing, influenced by a young, urban population, digital innovation, and evolving consumer spending patterns.
Dynamics and Growth Drivers: A young and internet savvy population, especially in the Gulf Cooperation Council (GCC) countries, is driving exponential growth in e commerce. Online grocery shopping is becoming increasingly popular. Countries in the GCC are investing heavily in non oil sectors, which is leading to increased consumer spending and a booming retail sector.
Current Trends: Economic uncertainty and inflation have made consumers more price conscious. Many are trading down to cheaper grocery options, which is a key trend for brands to manage. Consumers are becoming more health conscious, leading to a rising demand for plant based products and functional juices with added health benefits.
The "Global Consumer Packaged Goods (CPG) Market" study report will provide valuable insight with an emphasis on the global market. The major players in the market are Procter & Gamble (P&G), Nestle, PepsiCo, The Coca Cola Company, Unilever, Johnson & Johnson, Kellogg Company, Mars, Incorporated, Kraft Heinz Company, and Mondelez International.