음성 생체인식 시장은 해커나 도난에 취약한 비밀번호나 PIN과 같은 기존 방식 때문에 성장하고 있습니다. 하지만 음성 생체 인식은 보다 신뢰할 수 있고 편리한 솔루션을 제시하고 있습니다. 목소리의 높낮이, 음색 등 그 사람의 특징적인 목소리 특징을 조사하여 신원을 확인합니다. 이를 통해 사기꾼이 진짜 사용자처럼 행동하는 것을 어렵게 만듭니다. 시장 규모는 2024년 22억 7,386만 달러, 2032년에는 114억 1,814만 달러에 달할 것으로 예측됩니다.
예를 들어, 금융회사들은 소비자의 계좌와 거래를 보호하기 위해 음성 생체인식 기술의 활용을 늘리고 있습니다. 하지만, 보안에만 국한된 것이 아닙니다. 음성 생체 인식은 보다 빠르고 마찰 없는 인증을 가능하게 함으로써 소비자 경험을 향상시킬 수 있습니다. 이는 음성 인식 기기를 통해 기업과 연결되는 고객이 늘어남에 따라 특히 중요합니다. 비용 효율적이고 효율적인 음성 생체 인식에 대한 수요가 증가함에 따라 시장은 2026-2032년 연평균 22.35%의 성장률을 보일 것으로 예측됩니다.
음성 생체 인식 시장 정의/개요
음성 생체 인식은 사람 고유의 음성 특징을 이용하여 본인 확인 및 인증을 수행하는 보안 기술의 일종입니다. 잊어버리거나 도난당할 수 있는 비밀번호나 PIN과 달리 음성 패턴은 개인에게 고유한 특징이 있습니다. 음성 생체 인식은 음높이, 음색, 어조, 단어의 발음 방식 등 이러한 특징을 조사했습니다. 이 연구를 통해 지문과 유사한 음성 지문을 생성하여 한 명의 화자를 식별할 수 있습니다.
이는 주로 안전한 접근 제어를 위해 사용됩니다. 은행 및 기타 금융 기관은 음성 인증을 사용하여 고객 관리 센터에 전화하거나 온라인 계정에 액세스하는 소비자를 확인하기 위해 음성 인증을 사용합니다. 은행뿐만 아니라 휴대폰도 음성 생체인증을 통해 기기의 잠금을 해제하고 결제를 승인할 수 있습니다. 심지어 거실에 있는 스마트 스피커도 음성 생체인증을 통해 사용자를 구별하고 경험을 개인화할 수 있습니다.
보안 침해 및 사기 사건 증가로 인해 보다 안전한 인증 메커니즘으로 음성 생체 인식의 사용이 촉진되고 있습니다. 미국 연방거래위원회(FTC)에 따르면, 2021년에 고객이 보고한 사기 사건은 280만 건에 달했으며, 그 중 사칭 사기가 가장 많았다고 합니다. 음성 생체 인식은 특히 은행 및 의료와 같이 안전한 신원 확인이 중요한 산업에서 이러한 사기에 대응할 수 있는 도구가 될 수 있습니다.
또한, 금융 산업에서는 보안과 고객 경험을 향상시키기 위해 음성 생체 인식 기술을 점점 더 많이 사용하고 있습니다. 뉘앙스 커뮤니케이션즈(Nuance Communications)의 보고서에 따르면, 음성 생체 인식은 2016년 이후 전 세계적으로 20억 달러 이상의 사기 피해를 막는 데 기여했습니다. 이 조사에 따르면, 지난 1년 동안 4명 중 1명이 사기를 당했으며, 이는 음성 생체 인식과 같은 금융 거래에서 보다 안전한 인증 기술의 시급한 필요성을 강조하고 있습니다.
정확성과 신뢰성의 문제는 음성 생체 인식 시장의 성장을 가로막는 심각한 장애물이 되고 있습니다. 머신러닝과 인공지능의 발전으로 음성 인식 능력은 향상되고 있지만, 특히 시끄러운 상황이나 말투가 어눌한 화자, 발화 장애, 감정 기복이 심한 화자의 경우에는 여전히 장애가 존재합니다. 이러한 환경에서 일관성 없는 성능은 인증 문제나 잘못된 거부로 이어져 사용자 경험과 시스템에 대한 기업의 신뢰를 떨어뜨릴 수 있습니다.
또한, 음성 생체 인식의 부정확성은 특히 금융 거래나 기밀 정보에 대한 안전한 접근과 같은 고위험 상황에서 심각한 영향을 미칠 수 있습니다. 보안과 효율성을 유지하기 위해 조직과 고객 모두 신뢰할 수 있는 인증 기술을 중요하게 생각합니다. 음성 생체 인식 기술이 일관되게 정확한 결과를 제공하지 못한다면, 특히 정확성과 신뢰성이 중요한 산업에서 음성 생체 인식 기술의 보급과 투자 의욕을 떨어뜨릴 수 있습니다.
The voice biometrics market is increasing due to traditional techniques, such as passwords and PINs, which are prone to hackers and theft. However, voice biometrics provide a more reliable and convenient solution. It examines a person's distinctive vocal traits, such as pitch and tone, to confirm their identity. This makes it more difficult for scammers to act like real users. The market size surpasses USD 2273.86 Million valued in 2024 to reach a valuation of around USD 11418.14 Million by 2032.
Financial companies, for instance, are increasingly using voice biometrics to protect consumer accounts and transactions. But it's more than just security. Voice biometrics can also enhance the consumer experience by enabling faster and more frictionless authentication. This is especially crucial as more customers connect with businesses via voice-activated devices. The rising demand for cost-effective and efficient voice biometrics is enabling the market to grow at a CAGR of 22.35% from 2026 to 2032.
Voice Biometrics Market: Definition/ Overview
Voice biometrics is a type of security technology that uses a person's unique voice features to identify or verify them. Unlike passwords and PINs, which may be forgotten or stolen, our voice patterns are unique to us. Voice biometrics examines these features, including pitch, tone, and even how we pronounce words. This study generates a voiceprint, akin to a fingerprint, which identifies a single speaker.
It is mostly used for secure access control. Banks and other financial institutions use voice authentication to verify consumers who phone customer care or access their online accounts. Beyond banking, cell phones can use voice biometrics to unlock devices or authorize payments. Even the smart speaker in your living room may utilize speech biometrics to differentiate between users and personalize their experiences.
The growing number of security breaches and fraud events is encouraging the use of voice biometrics as a more secure authentication mechanism. According to the Federal Trade Commission (FTC), customers reported 2.8 million fraud cases in 2021, with impostor scams being the most common type of fraud. Voice biometrics could be a tool to counteract such fraud, particularly in industries like banking and healthcare where safe identity verification is critical.
Furthermore, the financial sector is increasingly using speech biometrics to boost security and customer experience. According to a Nuance Communications report, voice biometrics has helped avert more than USD 2 Billion in fraud losses worldwide since 2016. According to the same survey, one in every four persons has been a victim of fraud in the last year, underscoring the urgent need for more secure authentication techniques in financial transactions, such as voice biometrics.
Accuracy and reliability issues represent significant obstacles that hinder the expansion of the voice biometrics market. While advances in machine learning and artificial intelligence have enhanced voice recognition capabilities, obstacles still exist, particularly in noisy situations or with speakers who have accents, speech impediments, or fluctuating emotional states. Inconsistent performance under these settings results in authentication problems or erroneous rejections, compromising the user experience and corporate faith in the system.
Furthermore, the inaccuracies in voice biometrics have serious effects, particularly in high-risk situations like financial transactions or secure access to sensitive information. To maintain security and efficiency, both organizations and customers place a premium on reliable authentication techniques. If speech biometrics technologies cannot consistently give accurate results, they discourage widespread adoption and investment, especially in industries where precision and dependability are critical.
The financial services segment is estimated to dominate the market during the forecast period. The growing frequency of cyber risks and fraud in financial transactions needs enhanced authentication solutions that are more secure than old approaches such as passwords and PINs. Voice biometrics is a unique and highly secure approach to authenticate identity using an individual's voiceprint, which is difficult to reproduce or steal. This technology can considerably reduce the danger of unwanted access and fraudulent activity, safeguarding critical financial data and transactions.
The financial services industry is under constant pressure to meet severe regulatory standards and protect customer data. Implementing voice biometrics can help financial organizations meet legal requirements while also improving the overall client experience. Customers may safely access their accounts and make transactions using voice-based authentication, eliminating the need for complex passwords or physical tokens. This combination of increased security and improved user experience makes speech biometrics an appealing solution for financial services, accelerating its adoption and contributing to market growth.
Furthermore, the telecom sector is predicted to be the fastest-expanding market for voice biometrics. The proliferation of voice assistants embedded into smartphones and smart speakers is a major factor. These devices use voice recognition to comprehend user commands, and vocal biometrics may be a natural development of this technology. Consider using your voice to unlock your phone or authorize payments while preserving a level of security.
The large enterprise segment is estimated to dominate the market during the forecast period. Large enterprises have complex IT infrastructures that necessitate strong and scalable security solutions to secure critical data and ensure smooth operations. Voice biometrics provides a sophisticated layer of protection by accurately and conveniently certifying users. With advanced IT infrastructures in place, large enterprises easily integrate voice biometrics into their existing systems, improving overall security and easing access control operations.
Furthermore, large enterprises manage enormous amounts of transactions and interactions, necessitating efficient and secure authentication techniques. Voice biometrics significantly increase operational efficiency by shortening the time and effort necessary for traditional authentication methods like passwords and security tokens. Large enterprises use their advanced IT infrastructures to apply voice biometrics at scale, taking advantage of the technology's capacity to quickly and securely authenticate identities. This not only improves security but also makes for a more seamless and user-friendly experience for employees and consumers, accelerating the adoption of voice biometrics in the large enterprise segment and supporting market growth.
North America is estimated to dominate the voice biometrics market during the forecast period. North America, particularly the United States, leads the way in terms of voice biometrics use in the financial services industry. According to a Federal Reserve report, 76% of U.S. people utilized Internet banking in 2021, opening up a substantial possibility for speech biometric authentication. According to the American Bankers Association, 71% of Americans use mobile banking apps at least once a month, indicating a significant opportunity for speech biometric integration into mobile banking services.
Furthermore, governments in North America are increasingly using speech biometrics for a variety of purposes. The US Department of Homeland Security has been looking at speech biometrics for border control and immigration purposes. According to research from the National Institute of Standards and Technology (NIST), voice recognition accuracy has increased by 75% since 2013, making it a feasible alternative for government applications. The Canadian government has also been testing voice biometrics for telephone-based services, with intentions to expand its use to serve more than 12 million calls per year.
The Asia-Pacific region is estimated to exhibit the highest growth within the market during the forecast period. The Asia Pacific region is experiencing an increase in mobile banking and digital payment use, producing a high demand for secure authentication technologies such as voice biometrics. According to a GSMA report, mobile money accounts in East Asia and the Pacific reached 183 million in 2021, representing a 14% growth over the previous year. In South Asia, the number of accounts increased by 11% to 305 million. Because of the growing rise of digital financial services, enhanced security measures, such as voice biometrics, are becoming increasingly important.
Furthermore, the growing frequency of cybersecurity incidents in the region is driving enterprises to use more secure authentication techniques. According to a Marsh and Microsoft analysis, 83% of Asia Pacific firms faced a cybersecurity incident in 2024. In India alone, the Indian Computer Emergency Response Team (CERT-In) reported over 1.4 million cybersecurity events in 2022, representing a 51% increase over 2021. The growing threat landscape is driving the adoption of speech biometrics as a more secure authentication mechanism.
The voice biometrics market is a dynamic and competitive space, characterized by a diverse range of players vying for market share. These players are on the run for solidifying their presence through the adoption of strategic plans such as collaborations, mergers, acquisitions, and political support. The organizations are focusing on innovating their product line to serve the vast population in diverse regions.
Some of the prominent players operating in the voice biometrics market include: