필링 및 토핑 시장 규모는 2024년에 119억 8,000만 달러로 평가되었으며, 2024년부터 2031년까지 연평균 복합 성장률(CAGR) 5.4%로 성장해 2031년에는 175억 6,000만 달러에 달할 것으로 예상되고 있습니다.
필링 및 토핑 시장을 형성하는 주요 시장 역학
편의점에 대한 수요 증가:
바로 먹을 수 있는 편의점의 인기가 높아져 필링 및 토핑 시장을 뒷받침하고 있습니다. 이 추세는 앞으로도 계속될 것으로 예측되며, 세계 편의점 업계는 2031년까지 2조 달러에 이를 것으로 예상됩니다.
베이커리 산업 확대:
세계의 베이커리 제품 시장은 급속히 확대되고 있으며, 필링과 토핑 수요를 밀어 올리고 있습니다. Verified Market Research에 따르면 베이커리 제품 시장은 2023년부터 2031년에 걸쳐 CAGR 4.1%로 상승할 것으로 예측되고 있습니다. 약 1,530억 달러의 경제 활동을 창출하고 약 80만 명을 고용하고 있다고 주장하고 있습니다.
프리미엄 제품과 장인 제품에 대한 소비자의 관심 증가 :
소비자는 프리미엄으로 장인적인 식품, 특히 고품질의 필링이나 토핑을 사용한 식품을 점점 요구하게 되고 있습니다. 세계 소비자의 56%가 고급 식재를 사용한 음식에 추가 지출을 하고 있다고 대답하고 있습니다. 이 동향은 필링이나 토핑의 주요 부문인 초콜릿 시장에서도 두드러집니다.
주요 과제
건강 문제:
소비자가 식생활 선택에서 건강과 영양을 우선하기 때문에 건강에 대한 우려는 필링 및 토핑 시장에 큰 제약이 되고 있습니다. 마침내 더 건강한 대체 식품을 찾는 목소리가 높아지고 있습니다.
주요 동향 :
더 건강한 선택에 대한 수요 :
소비자는 천연 소재, 유기농 소재, 저칼로리 소재를 사용하여 더욱 건강한 필링과 토핑을 요구하게 되어 있습니다., 제조업체 각사는 이러한 기호에 맞는 제품의 개발·개량에 임하고 있습니다.
맛과 식감의 혁신 :
소비자는 보다 실험적이 되어 필링이나 토핑에 새로운 이국적인 풍미의 조합을 요구하게 되었습니다. 폭넓은 기호에 어필하는 독특한 아이템이 출현하고 있습니다.
홈 베이킹의 상승 :
홈 베이커리의 인기는 특히 COVID-19의 대유행 중에 높아져 취미로 하는 사람이 늘어났습니다. 노력을 위해 다양한 필링과 토핑 수요를 높이고 있습니다.그 결과 특수 시럽, 크림, 장식용 토핑 등의 가정용 제품의 매출이 대폭 증가하고 있습니다.
필링 및 토핑 시장의 상세한 지역 분석
아시아태평양:
Verified Market Research에 따르면 아시아태평양은 예상 및 예측 기간 동안 필링 및 토핑 시장을 독점합니다. 아시아태평양은 급속히 도시화되고 있으며, 그 결과 식습관이 변화하고 편리한 식품에 대한 수요가 높아지고 있습니다. 유엔 아시아태평양경제사회위원회(ESCAP)에 따르면 이 지역의 도시 인구는 2019년 23억 명에서 2050년 35억 명으로 증가할 것으로 예측됩니다. 이 도시화의 동향은 베이커리 아이템과 과자류의 소비를 증가시켜, 필링이나 토핑 수요를 증대시키고 있습니다.
게다가 아시아태평양의 중간층 인구는 급속히 확대되고 있으며 가처분 소득이 증가함에 따라 고급 식품에 대한 수요가 높아지고 있습니다. Brookings Institution에 따르면 2030년까지 아시아는 세계 중산계급 인구의 66%, 소비의 59%를 차지하게 됩니다. 세계경제포럼은 중국의 중간층이 2027년까지 12억 명으로 확대될 것으로 예측했습니다. 이러한 풍부함의 증대가 고품질의 필링이나 토핑을 사용한 베이커리 및 과자류 수요를 밀어 올리고 있습니다.
유럽:
유럽은 예측 기간 동안 현저한 성장을 보일 것으로 예측됩니다. 유럽에는 풍부한 베이커리 및 과자류의 전통이 있어, 이것이 필링이나 토핑의 지속적인 수요를 뒷받침하고 있습니다. FoodDrinkEurope의 2021년 데이터 및 동향 보고서에 따르면 베이커리·과자류 부문은 EU 최대의 식품 및 음료 제조 서브섹터이며, 전체 식품 및 음료 기업의 53%를 차지하고 2019년의 매출은 1,110억 유로였습니다. 이 활발한 부문은 지역 전체에서 다양한 독창적 인 채우기 및 토핑 수요를 계속 견인합니다.
게다가 유럽 소비자들은 필링이나 토핑과 같은 고급 식품과 유기농 식품을 점점 더 요구하고 있습니다. 매출은 2018년부터 8% 증가했습니다. 유럽에서 가장 큰 유기농 시장인 독일에서는 2019년 유기농 식품 매출은 전년 대비 9.7% 증가한 119억 7,000만 유로였습니다.
북미:
북미는 예상 및 예측 기간 동안 시장 내에서 큰 성장을 보일 것으로 예상됩니다. Association의 보고에 따르면, 미국의 특수 식품 매출은 2020년에 1,704억 달러에 이르렀고, 2018년에서 13% 증가했습니다. '과자' 시장의 매출은 14.8% 증가했습니다.
또한 북미에서는 필링과 토핑과 같은 식물 유래의 클린 라벨 식품에 대한 수요가 급증하고 있습니다. Plant-Based Foods Association에 따르면 미국에서 식물성 식품의 소매 매출은 2020년에 27% 증가한 70억 달러에 달할 전망입니다. 혁신에 박차를 가하고 있습니다.
Fillings and Toppings Market size was valued at USD 11.98 Billion in 2024 and is projected to reach USD 17.56 Billion by 2031, growing at a CAGR of 5.4% from 2024 to 2031. Fillings and toppings are culinary terms for various ingredients used in meal preparation. Fillings are mixtures or substances used to enhance the flavor and texture of pastries, sandwiches, and other foods. Examples include fruit preserves in pastries, cream in donuts, and meat combinations in tacos. They provide a distinct taste and range in consistency from creamy to chunky, depending on the use. Toppings, on the other hand, are substances that are applied to the surface of a meal to improve its beauty and flavor. Examples include whipped cream on pastries, cheese on pizzas, and nuts on salads. Toppings can be sweet or savory and are used to enhance the texture and visual appeal of a dish's final presentation.
The key market dynamics that are shaping the fillings and toppings market include:
Growing Demand for Convenience Foods:
The growing popularity of ready-to-eat and convenience foods is propelling the fillings and toppings market. According to the Food Industry Association (FMI), 55% of consumers have increased their use of convenience meals since the epidemic began. This trend is predicted to continue, projecting that the global convenience food industry will reach USD 2 Trillion by 2031. The growing demand for these items directly correlates with greater use of various fillings and toppings.
Expansion of the Bakery Industry:
The global bakery products market is expanding rapidly, boosting demand for fillings and toppings. According to Verified Market Research, the bakery products market is predicted to rise at a 4.1% CAGR from 2023 to 2031. Also, the American Bakers Association claims that the US baking industry generates approximately USD 153 Billion in economic activity each year and employs nearly 800,000 people. The bakery sector's significant growth is driving demand for different and innovative fillings and toppings.
Rising Consumer Interest in Premium and Artisanal Products:
Consumers are increasingly looking for premium and artisanal food products, particularly those with high-quality fillings and toppings. According to research, 56% of worldwide customers would spend extra on food and beverage goods made using premium ingredients. This trend is evident in the chocolate market, which is a key segment for fillings and toppings. The global premium chocolate market is predicted to reach $63 billion by 2031, rising at a 9% CAGR from 2023 to 2031.
Key Challenges:
Health Concerns:
Health concerns are a big restriction on the fillings and toppings market, as consumers prioritize wellness and nutrition in their dietary choices. The growing knowledge of the negative health consequences of excessive sugar, fat, and artificial ingredient intake has created a desire for healthier alternatives. This move is putting pressure on producers to innovate and reformulate their products, perhaps reducing sales of traditional fillings and toppings that are seen as unhealthy.
Key Trends:
Demand for Healthier Options:
Consumers are increasingly looking for healthier fillings and toppings created from natural, organic, and low-calorie products. This trend reflects a larger change toward health-conscious eating, which has prompted manufacturers to develop and reformulate their products to match these tastes. As a result, there is an increasing selection of healthier options accessible, which appeal to a more health-conscious consumer base.
Innovation in Flavors and Textures:
Consumers are becoming more experimental, searching out new and exotic flavor combinations in their fillings and toppings. This has resulted in the emergence of unique items that appeal to a wide range of tastes, such as fusion flavors and artisanal selections. Manufacturers are responding by experimenting with novel components and formulations, increasing the appeal of their offerings in the competitive market.
Rise in Home Baking:
Home baking has grown in popularity, especially during the COVID-19 pandemic, as more people take up the hobby. This trend has raised demand for varied fillings and toppings, as amateur bakers strive to recreate professional-quality desserts and baked items. As a result, sales of home-use products such as specialty syrups, creams, and ornamental toppings have increased significantly.
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Here is a more detailed regional analysis of the fillings and toppings market:
Asia Pacific:
According to Verified Market Research, the Asia Pacific is estimated to dominate the fillings and toppings market over the forecast period. The Asia Pacific region is rapidly urbanizing, resulting in shifting culinary habits and growing demand for convenient foods. According to the United Nations Economic and Social Commission for Asia and the Pacific (ESCAP), the region's urban population is projected to increase from 2.3 billion in 2019 to 3.5 billion by 2050. This urbanization trend is increasing the consumption of bakery items and confectioneries, which in turn increases demand for fillings and toppings.
Furthermore, the Asia Pacific region's middle-class population is quickly expanding, with rising disposable income, fueling demand for premium food goods. According to the Brookings Institution, by 2030, Asia will account for 66% of the world's middle-class population and 59% of its consumption. The World Economic Forum predicts that China's middle class will grow to 1.2 billion people by 2027. This increased affluence is driving demand for bakery and confectionery items with high-quality fillings and toppings.
Europe:
Europe region is estimated to exhibit significant growth during the forecast period. Europe has a rich baking and confectionery legacy, which fuels ongoing demand for fillings and toppings. According to FoodDrinkEurope's 2021 Data & Trends report, the bakery and confectionery sector is the EU's largest food and drink manufacturing subsector, accounting for 53% of all food and beverage companies and producing €111 billion in revenue in 2019. This thriving sector continues to drive demand for various and inventive fillings and toppings throughout the region.
Furthermore, European consumers are increasingly looking for premium and organic food goods, such as fillings and toppings. According to the European Commission, the EU organic market increased to €41.4 billion in 2019, with retail sales up 8% from 2018. In Germany, Europe's largest organic market, organic food sales were €11.97 billion in 2019, up 9.7% from the previous year. This shift toward premium and organic products is fueling innovation and growth in the fillings and toppings market.
North America:
North America is estimated to exhibit substantial growth within the market during the forecast period. North America is experiencing significant expansion in the specialized and gourmet food industry, which includes premium fillings and toppings. The Specialty Food Association reports that specialty food sales in the United States reached USD 170.4 Billion in 2020, up 13% from 2018. Between 2018 and 2020, sales in the "baked goods" market increased by 14.8%. This trend reflects a growing customer taste for high-quality, artisanal products, which drives demand for premium fillings and toppings.
Furthermore, North America is experiencing a boom in demand for plant-based and clean-label food products, such as fillings and toppings. According to the Plant-Based Foods Association, plant-based food retail sales in the United States increased by 27% in 2020 to $7 billion. This trend toward healthier and more sustainable options is fueling innovation in plant-based fillings and toppings.
The Global Fillings and Toppings Market is segmented based on Type, Form, Flavor, Application, and Geography.
Based on Type, the Fillings and Toppings Market is segmented into Fondants, Creams, Syrups, Pastes, & Variegates, Sprinkles, and Fruits & Nuts. The syrups, pastes, & variegates segment is estimated to dominate the fillings and toppings market due to their widespread use in the confectionery, baking, and dairy industries, where they are used to improve the aesthetic appeal and flavor profiles of a variety of food products. Syrups and pastes' versatility makes them indispensable for increasing the appearance and flavor aspects of baked goods and sweets, resulting in their extensive use across numerous food sectors.
Based on Form, the Fillings and Toppings Market is segmented into Solid, Liquid, Gel, and Foam. The liquid segment is estimated to dominate the fillings and toppings market during the forecast period due to the extensive usage of syrups, which are valued for their versatility and capacity to improve the flavor and texture of a variety of culinary products such as desserts, beverages, and baked goods. Liquid fillings and toppings are becoming increasingly popular because of consumer preferences for simple and customized options, making them a standard in both home cooking and commercial food manufacturing.
Based on Flavor, the Fillings and Toppings Market is segmented into Fruits, Chocolates, Vanilla, Nuts, Caramel, and Others. The fruit flavor segment is estimated to dominate the fillings and toppings market. This dominance is fueled by a growing consumer preference for natural and healthier options, as fruits are believed to have both taste and nutritional value. The growing health consciousness among customers is driving up demand for fruit-based fillings and toppings in a variety of applications, including bakery and confectionery items. As a result, this sector is likely to continue to dominate the market during the forecast period, demonstrating a shift toward more nutritious components in food products.
Based on Application, the Fillings and Toppings Market is segmented into Bakery Products, Confectionery Products, Dairy Products & Frozen Desserts, Beverages, and Convenience Food. The bakery products segment is estimated to dominate the fillings and toppings market due to the widespread usage of fillings and toppings in a wide range of baked items, such as cakes, pastries, and breads. These additives improve the flavor and visual attractiveness of baked goods, making them more appealing to customers. The bakery industry's continued growth, combined with rising customer demand for innovative and aesthetically beautiful products, strengthens this segment's market leadership.
Based on Geography, the Fillings and Toppings market is classified into North America, Europe, Asia Pacific, and the Rest of the world. According to the VMR analyst, the Asia Pacific region is estimated to dominate during the forecasted period owing to rapid urbanization and increased adoption of Western eating habits. Countries such as India and China are major customers, driven by a burgeoning middle class and expanding disposable incomes. The growth of cafe chains and the popularity of different gastronomic experiences contribute to this region's domination, making it a prominent player in the worldwide market landscape.
Our market analysis also entails a section solely dedicated to such major players wherein our analysts provide an insight into the financial statements of all the major players, along with product benchmarking and SWOT analysis. The competitive landscape section also includes key development strategies, market share, and market ranking analysis of the above-mentioned players globally.