전력 소매 시장 : 산업 규모, 점유율, 동향, 기회, 예측, 부문별, 시장 구조별, 고객 유형별, 서비스 유형별, 지불 방법별, 지역별, 경쟁별(2020-2030년)
Electricity Retailing Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented, By Market Structure, By Customer Type, By Service Type, By Payment Option, By Region, By Competition, 2020-2030F
상품코드 : 1732830
리서치사 : TechSci Research
발행일 : 2025년 05월
페이지 정보 : 영문 180 Pages
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한글목차

세계의 전력 소매 시장 규모는 2024년에 18억 9,000만 달러로 평가되었고, 2030년에는 23억 6,000만 달러로 성장할 것으로 예측되며, CAGR은 3.64%를 나타낼 전망입니다.

전력 소매는 주거용, 상업용, 산업용 최종 사용자에게 직접 전기를 판매하는 사업을 말합니다. 소매업체는 도매 시장이나 양자 간 계약을 통해 전기를 구매하고 지역 프레임워크에 따라 규제 또는 규제 완화 시스템에 따라 전기를 배분합니다. 이 시장에는 청구, 수요 예측, 에너지 컨설팅, 스마트 미터링, 친환경 에너지 솔루션과 같은 서비스도 포함됩니다. 북미, 유럽, 아시아태평양 등의 지역에서 시장이 자유화됨에 따라 전력 공급업체 간의 경쟁이 심화되어 소비자는 가격, 서비스 품질, 지속 가능성을 기준으로 공급업체를 선택할 수 있게 되었습니다. 시장의 진화는 재생 에너지원의 통합으로 더욱 구체화되고 있으며, 소매업체들은 소비자 선호도 및 규제 지속 가능성 목표에 맞춰 태양열, 풍력 및 기타 청정 에너지를 점점 더 많이 채택하고 있습니다.

시장 개요
예측 기간 2026-2030년
시장 규모(2024년) 18억 9,000만 달러
시장 규모(2030년) 23억 6,000만 달러
CAGR(2025-2030년) 3.64%
급성장 부문 유틸리티 기업
최대 시장 북미

시장 성장 촉진요인

시장의 자유화 및 규제 개혁

주요 시장 과제

규제의 복잡성 및 정책 불확실성

주요 시장 동향

재생 에너지 옵션에 대한 소비자 수요 증가

목차

제1장 개요

제2장 조사 방법

제3장 주요 요약

제4장 고객의 목소리

제5장 세계의 전력 소매 시장 전망

제6장 북미의 전력 소매 시장 전망

제7장 유럽의 전력 소매 시장 전망

제8장 아시아태평양의 전력 소매 시장 전망

제9장 남미의 전력 소매 시장 전망

제10장 중동 및 아프리카의 전력 소매 시장 전망

제11장 시장 역학

제12장 시장 동향 및 발전

제13장 기업 프로파일

제14장 전략적 제안

제15장 기업 소개와 면책사항

HBR
영문 목차

영문목차

The Global Electricity Retailing Market was valued at USD 1.89 billion in 2024 and is projected to grow to USD 2.36 billion by 2030, reflecting a CAGR of 3.64%. Electricity retailing refers to the business of selling electricity directly to residential, commercial, and industrial end-users. Retailers purchase electricity through wholesale markets or bilateral contracts and distribute it under either regulated or deregulated systems, depending on regional frameworks. This market also includes services such as billing, demand forecasting, energy consulting, smart metering, and green energy solutions. As markets in regions such as North America, Europe, and Asia-Pacific undergo liberalization, competition among electricity providers intensifies, enabling consumers to select providers based on price, service quality, and sustainability. The market's evolution is further shaped by the integration of renewable energy sources, with retailers increasingly adopting solar, wind, and other clean energies to align with consumer preferences and regulatory sustainability goals.

Market Overview
Forecast Period2026-2030
Market Size 2024USD 1.89 Billion
Market Size 2030USD 2.36 Billion
CAGR 2025-20303.64%
Fastest Growing SegmentUtility Company
Largest MarketNorth America

Key Market Drivers

Market Liberalization and Regulatory Reforms

The growth of the electricity retailing market is primarily driven by the liberalization of electricity sectors and the establishment of supportive regulatory reforms. Governments are unbundling traditional utility structures to foster competition, enhance efficiency, and expand consumer choice. Countries across Europe, North America, and Asia-Pacific are permitting multiple retailers to operate, which allows for more competitive pricing and tailored service offerings. Regulatory authorities are implementing transparent tariffs, standard guidelines, and real-time settlement protocols to ensure a fair marketplace, promoting investor confidence and business innovation. This shift empowers retailers to explore dynamic pricing models, demand-side strategies, and advanced analytics. Additionally, reforms emphasizing sustainability and consumer rights motivate electricity retailers to adopt greener solutions and enhance customer engagement. These efforts not only diversify energy products and services but also support sustained growth and economic gains, such as increases in GDP and productivity linked to liberalized energy markets.

Key Market Challenges

Regulatory Complexity and Policy Uncertainty

Navigating the intricate and ever-evolving regulatory frameworks presents a major hurdle for electricity retailers. Regional differences in policies, tariffs, environmental directives, and deregulation efforts introduce operational uncertainty. Sudden shifts in renewable energy subsidies, carbon pricing, or caps on retail rates can disrupt profitability and hinder long-term planning. Moreover, discrepancies across jurisdictions within a single country often lead to increased compliance requirements and administrative burdens. The ongoing energy transition to low-carbon systems adds layers of complexity, with new mandates for clean energy, modernized grids, and enhanced consumer protections. Delays in regulatory approvals for new pricing models or market structures can also limit the adoption of innovative services. These challenges hinder investment decisions, particularly for smaller retailers lacking the resources to manage such complexities, thereby impacting overall market efficiency and competition.

Key Market Trends

Rising Consumer Demand for Renewable Energy Options

Consumers are increasingly prioritizing sustainable energy sources, driving electricity retailers to expand their renewable energy offerings. Growing environmental awareness, supportive policies, and corporate sustainability goals have led to a surge in demand for green energy plans. In response, electricity providers are integrating wind, solar, and hydro power into their portfolios, often backed by renewable energy certificates (RECs) to validate their green credentials. Government initiatives promoting carbon neutrality and clean energy adoption further incentivize this shift. Retailers are differentiating themselves through tiered and customized renewable options, especially in deregulated markets. Additionally, the growth of distributed energy resources, such as rooftop solar and community-based energy projects, allows consumers to become energy producers, fostering greater engagement and contributing to the rise of the "prosumer" model.

Key Market Players

Report Scope:

In this report, the Global Electricity Retailing Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Electricity Retailing Market, By Market Structure:

Electricity Retailing Market, By Customer Type:

Electricity Retailing Market, By Service Type:

Electricity Retailing Market, By Payment Option:

Electricity Retailing Market, By Region:

Competitive Landscape

Company Profiles: Detailed analysis of the major companies presents in the Global Electricity Retailing Market.

Available Customizations:

Global Electricity Retailing Market report with the given Market data, Tech Sci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

Table of Contents

1. Product Overview

2. Research Methodology

3. Executive Summary

4. Voice of Customer

5. Global Electricity Retailing Market Outlook

6. North America Electricity Retailing Market Outlook

7. Europe Electricity Retailing Market Outlook

8. Asia-Pacific Electricity Retailing Market Outlook

9. South America Electricity Retailing Market Outlook

10. Middle East and Africa Electricity Retailing Market Outlook

11. Market Dynamics

12. Market Trends & Developments

13. Company Profiles

14. Strategic Recommendations

15. About Us & Disclaimer

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