한글목차

세계의 리드 마이닝 소프트웨어 시장은 2024년에 4억 2,000만 달러로 평가되며, 2030년까지 CAGR은 21.03%로, 2030년까지는 13억 3,198만 달러에 달할 것으로 예측됩니다.

리드 마이닝 소프트웨어는 잠재적 영업 리드를 식별, 획득, 관리하는 프로세스를 간소화하고 강화하기 위해 설계된 전용 툴입니다. 이러한 소프트웨어 솔루션은 고급 데이터 분석, 인공지능, 머신러닝 기술을 활용하여 소셜미디어, 웹사이트, 고객 데이터베이스, 마케팅 캠페인 등 다양한 소스로부터 방대한 양의 데이터를 선별합니다. 주요 목적은 고객으로 전환될 가능성이 가장 높은 잠재 리드를 식별하여 판매 경로를 최적화하고 전체 매출을 증가시키는 것입니다.

리드 마이닝 소프트웨어의 기능에는 데이터 수집, 데이터 통합, 리드 스코어링, 예측 분석이 포함됩니다. 데이터 수집은 여러 소스에서 데이터를 수집하여 잠재적 리드의 종합적인 데이터베이스를 생성합니다. 데이터 통합은 고객관계관리(CRM) 플랫폼이나 마케팅 자동화 툴 등 다양한 시스템에서 이 데이터에 일관성 있게 접근할 수 있도록 합니다. 리드 스코어링(Lead Scoring)은 참여도나 구매 의향과 같은 특정 기준에 따라 각 리드에 가치를 부여하여 영업팀이 우선순위를 정할 수 있도록 도와줍니다. 예측 분석은 과거 데이터와 머신러닝 알고리즘을 사용하여 전환 가능성이 가장 높은 리드를 예측함으로써 이 프로세스를 더욱 강화합니다.

주요 시장 성장 촉진요인

데이터 주도 영업 전략에 대한 수요 증가

주요 시장이 해결해야 할 과제

데이터 프라이버시와 보안에 관한 우려

주요 시장 동향

인공지능과 기계학습의 통합

목차

제1장 제품 개요

제2장 조사 방법

제3장 개요

제4장 세계의 리드 마이닝 소프트웨어 시장에 COVID-19가 주는 영향

제5장 고객의 소리

제6장 세계의 리드 마이닝 소프트웨어 시장 개요

제7장 세계의 리드 마이닝 소프트웨어 시장 전망

• 시장 규모·예측
  • 금액별
• 시장 점유율·예측
  • 유형별(리드 캡처, 리드 인텔리전스, 리드 마이닝, 리드 스코어링, 기타)
  • 조직 규모별(대기업, 중소기업)
  • 지역별
• 기업별(2024년)
• 시장 맵

제8장 북미의 리드 마이닝 소프트웨어 시장 전망

• 시장 규모·예측
• 시장 점유율·예측
• 북미 : 국가별 분석
  • 미국
  • 캐나다
  • 멕시코

제9장 유럽의 리드 마이닝 소프트웨어 시장 전망

• 시장 규모·예측
• 시장 점유율·예측
• 유럽 : 국가별 분석
  • 독일
  • 프랑스
  • 영국
  • 이탈리아
  • 스페인
  • 네덜란드
  • 벨기에

제10장 남미의 리드 마이닝 소프트웨어 시장 전망

• 시장 규모·예측
• 시장 점유율·예측
• 남미 : 국가별 분석
  • 브라질
  • 콜롬비아
  • 아르헨티나
  • 칠레

제11장 중동·아프리카리드 마이닝 소프트웨어 시장 전망

• 시장 규모·예측
• 시장 점유율·예측
• 중동 및 아프리카 : 국가별 분석
  • 사우디아라비아
  • 아랍에미리트
  • 남아프리카공화국
  • 튀르키예

제12장 아시아태평양리드 마이닝 소프트웨어 시장 전망

• 시장 규모·예측
• 시장 점유율·예측
• 아시아태평양 : 국가별 분석
  • 중국
  • 인도
  • 일본
  • 한국
  • 호주
  • 태국
  • 말레이시아

제13장 시장 역학

• 촉진요인
• 과제

제14장 시장 동향과 발전

제15장 기업 개요

• AeroLeads
• AWeber Systems, Inc
• Agile CRM Inc.
• BuiltWith Pty Ltd.
• Datanyze, LLC
• ICE Mortgage Technology, Inc
• FormAssembly Inc
• Bitrix24 Limited.

제16장 전략적 제안

제17장 조사회사 소개·면책사항

영문목차

Global Lead Mining Software Market was valued at USD 420 Million in 2024 and is expected to reach USD 1331.98 Million by 2030 with a CAGR of 21.03% through 2030. Lead mining software is a specialized tool designed to streamline and enhance the process of identifying, acquiring, and managing potential sales leads. These software solutions leverage advanced data analytics, artificial intelligence, and machine learning technologies to sift through vast amounts of data from various sources such as social media, websites, customer databases, and marketing campaigns. The primary objective is to identify high-potential leads that are most likely to convert into customers, thereby optimizing the sales funnel and increasing overall revenue.

The functionality of lead mining software includes data collection, data integration, lead scoring, and predictive analytics. Data collection involves aggregating data from multiple sources to create a comprehensive database of potential leads. Data integration ensures that this data is consistent and accessible across various systems, such as Customer Relationship Management (CRM) platforms and marketing automation tools. Lead scoring assigns values to each lead based on specific criteria, such as engagement level and purchasing intent, helping sales teams prioritize their efforts. Predictive analytics further enhances this process by using historical data and machine learning algorithms to forecast which leads are most likely to convert.

Key Market Drivers

Increasing Demand for Data-Driven Sales Strategies

The Lead Mining Software Market is experiencing robust growth due to the increasing demand for data-driven sales strategies. In today's highly competitive business environment, organizations are leveraging data analytics to gain actionable insights into their sales processes and customer behavior. Lead mining software plays a crucial role in this paradigm shift by enabling companies to identify, qualify, and prioritize potential leads more effectively. By utilizing advanced algorithms and machine learning techniques, lead mining software can analyze vast amounts of data from various sources, such as social media, web traffic, and customer interactions, to generate valuable leads that are more likely to convert into sales.

Businesses across various industries are recognizing the importance of data-driven decision-making to enhance their sales performance. Traditional methods of lead generation and management, which often relied on manual processes and intuition, are being replaced by sophisticated software solutions that provide precise and reliable insights. Lead mining software not only helps in identifying high-quality leads but also offers predictive analytics to forecast customer behavior and buying patterns. This predictive capability allows sales teams to tailor their approaches and engage with prospects at the right time, ultimately increasing conversion rates and driving revenue growth.

Key Market Challenges

Data Privacy and Security Concerns

The Lead Mining Software Market faces significant challenges related to data privacy and security concerns. In the digital age, businesses collect and process vast amounts of personal and sensitive data, making data protection a critical priority. Lead mining software, which analyzes and manages customer information to generate leads, inherently involves handling extensive datasets that often include personal identifiers, contact details, and behavioral data. This raises substantial concerns about data privacy and security, particularly in the context of increasing regulatory scrutiny and the rising incidence of cyber threats.

Regulations such as the General Data Protection Regulation (GDPR) in Europe and the California Consumer Privacy Act (CCPA) in the United States impose stringent requirements on how businesses handle personal data. These laws mandate that companies obtain explicit consent from individuals before collecting their data, provide transparency about data usage, and ensure robust data protection measures are in place. Compliance with these regulations is not optional; non-compliance can result in severe penalties, legal liabilities, and reputational damage. For businesses using lead mining software, navigating these complex regulatory frameworks can be challenging, as they must ensure that their data collection, storage, and processing practices adhere to all relevant laws.

Key Market Trends

Integration of Artificial Intelligence and Machine Learning

The Lead Mining Software Market is witnessing a significant trend towards the integration of artificial intelligence and machine learning technologies. This trend is driven by the need for more sophisticated and intelligent tools that can process large volumes of data with high accuracy and speed. Artificial intelligence and machine learning algorithms enhance the capabilities of lead mining software by automating complex data analysis tasks, identifying patterns, and providing predictive insights that are crucial for effective lead generation and management.

Artificial intelligence-powered lead mining software can analyze various data sources, including social media, web behavior, and transactional data, to identify high-potential leads. These algorithms can learn from historical data to predict which leads are most likely to convert, allowing sales teams to prioritize their efforts and resources more effectively. Machine learning models continuously improve their predictions by learning from new data, ensuring that the lead scoring and ranking processes become more accurate over time.

Key Market Players

• AeroLeads
• AWeber Systems, Inc
• Agile CRM Inc
• BuiltWith Pty Ltd,
• Datanyze, LLC
• ICE Mortgage Technology, Inc
• FormAssembly Inc.
• Bitrix24 Limited

Report Scope:

In this report, the Global Lead Mining Software Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Lead Mining Software Market, By Type:

• Lead Capture
• Lead Intelligence
• Lead Mining
• Lead Scoring
• Other

Lead Mining Software Market, By Organization Size:

• Large Enterprises
• SMEs

Lead Mining Software Market, By Region:

• North America
  • United States
  • Canada
  • Mexico
• Europe
  • France
  • United Kingdom
  • Italy
  • Germany
  • Spain
  • Netherlands
  • Belgium
• Asia-Pacific
  • China
  • India
  • Japan
  • Australia
  • South Korea
  • Thailand
  • Malaysia
• South America
  • Brazil
  • Argentina
  • Colombia
  • Chile
• Middle East & Africa
  • South Africa
  • Saudi Arabia
  • UAE
  • Turkey

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the Global Lead Mining Software Market.

Available Customizations:

Global Lead Mining Software Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

• Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Product Overview

• 1.1. Market Definition
• 1.2. Scope of the Market
  • 1.2.1.Markets Covered
  • 1.2.2.Years Considered for Study
  • 1.2.3.Key Market Segmentations

2. Research Methodology

• 2.1. Objective of the Study
• 2.2. Baseline Methodology
• 2.3. Formulation of the Scope
• 2.4. Assumptions and Limitations
• 2.5. Sources of Research
  • 2.5.1.Secondary Research
  • 2.5.2.Primary Research
• 2.6. Approach for the Market Study
  • 2.6.1.The Bottom-Up Approach
  • 2.6.2.The Top-Down Approach
• 2.7. Methodology Followed for Calculation of Market Size & Market Shares
• 2.8. Forecasting Methodology
  • 2.8.1.Data Triangulation & Validation

3. Executive Summary

4. Impact of COVID-19 on Global Lead Mining Software Market

5. Voice of Customer

6. Global Lead Mining Software Market Overview

7. Global Lead Mining Software Market Outlook

• 7.1. Market Size & Forecast
  • 7.1.1.By Value
• 7.2. Market Share & Forecast
  • 7.2.1.By Type (Lead Capture, Lead Intelligence, Lead Mining, Lead Scoring, Other)
  • 7.2.2.By Organization Size (Large Enterprises, SMEs)
  • 7.2.3.By Region
• 7.3. By Company (2024)
• 7.4. Market Map

8. North America Lead Mining Software Market Outlook

• 8.1. Market Size & Forecast
  • 8.1.1.By Value
• 8.2. Market Share & Forecast
  • 8.2.1.By Type
  • 8.2.2.By Organization Size
  • 8.2.3.By Country
• 8.3. North America: Country Analysis
  • 8.3.1.United States Lead Mining Software Market Outlook
    • 8.3.1.1. Market Size & Forecast
      • 8.3.1.1.1. By Value
    • 8.3.1.2. Market Share & Forecast
      • 8.3.1.2.1. By Type
      • 8.3.1.2.2. By Organization Size
  • 8.3.2.Canada Lead Mining Software Market Outlook
    • 8.3.2.1. Market Size & Forecast
      • 8.3.2.1.1. By Value
    • 8.3.2.2. Market Share & Forecast
      • 8.3.2.2.1. By Type
      • 8.3.2.2.2. By Organization Size
  • 8.3.3.Mexico Lead Mining Software Market Outlook
    • 8.3.3.1. Market Size & Forecast
      • 8.3.3.1.1. By Value
    • 8.3.3.2. Market Share & Forecast
      • 8.3.3.2.1. By Type
      • 8.3.3.2.2. By Organization Size

9. Europe Lead Mining Software Market Outlook

• 9.1. Market Size & Forecast
  • 9.1.1.By Value
• 9.2. Market Share & Forecast
  • 9.2.1.By Type
  • 9.2.2.By Organization Size
  • 9.2.3.By Country
• 9.3. Europe: Country Analysis
  • 9.3.1.Germany Lead Mining Software Market Outlook
    • 9.3.1.1. Market Size & Forecast
      • 9.3.1.1.1. By Value
    • 9.3.1.2. Market Share & Forecast
      • 9.3.1.2.1. By Type
      • 9.3.1.2.2. By Organization Size
  • 9.3.2.France Lead Mining Software Market Outlook
    • 9.3.2.1. Market Size & Forecast
      • 9.3.2.1.1. By Value
    • 9.3.2.2. Market Share & Forecast
      • 9.3.2.2.1. By Type
      • 9.3.2.2.2. By Organization Size
  • 9.3.3.United Kingdom Lead Mining Software Market Outlook
    • 9.3.3.1. Market Size & Forecast
      • 9.3.3.1.1. By Value
    • 9.3.3.2. Market Share & Forecast
      • 9.3.3.2.1. By Type
      • 9.3.3.2.2. By Organization Size
  • 9.3.4.Italy Lead Mining Software Market Outlook
    • 9.3.4.1. Market Size & Forecast
      • 9.3.4.1.1. By Value
    • 9.3.4.2. Market Share & Forecast
      • 9.3.4.2.1. By Type
      • 9.3.4.2.2. By Organization Size
  • 9.3.5.Spain Lead Mining Software Market Outlook
    • 9.3.5.1. Market Size & Forecast
      • 9.3.5.1.1. By Value
    • 9.3.5.2. Market Share & Forecast
      • 9.3.5.2.1. By Type
      • 9.3.5.2.2. By Organization Size
  • 9.3.6.Netherlands Lead Mining Software Market Outlook
    • 9.3.6.1. Market Size & Forecast
      • 9.3.6.1.1. By Value
    • 9.3.6.2. Market Share & Forecast
      • 9.3.6.2.1. By Type
      • 9.3.6.2.2. By Organization Size
  • 9.3.7.Belgium Lead Mining Software Market Outlook
    • 9.3.7.1. Market Size & Forecast
      • 9.3.7.1.1. By Value
    • 9.3.7.2. Market Share & Forecast
      • 9.3.7.2.1. By Type
      • 9.3.7.2.2. By Organization Size

10. South America Lead Mining Software Market Outlook

• 10.1. Market Size & Forecast
  • 10.1.1. By Value
• 10.2. Market Share & Forecast
  • 10.2.1. By Type
  • 10.2.2. By Organization Size
  • 10.2.3. By Country
• 10.3. South America: Country Analysis
  • 10.3.1. Brazil Lead Mining Software Market Outlook
    • 10.3.1.1. Market Size & Forecast
      • 10.3.1.1.1. By Value
    • 10.3.1.2. Market Share & Forecast
      • 10.3.1.2.1. By Type
      • 10.3.1.2.2. By Organization Size
  • 10.3.2. Colombia Lead Mining Software Market Outlook
    • 10.3.2.1. Market Size & Forecast
      • 10.3.2.1.1. By Value
    • 10.3.2.2. Market Share & Forecast
      • 10.3.2.2.1. By Type
      • 10.3.2.2.2. By Organization Size
  • 10.3.3. Argentina Lead Mining Software Market Outlook
    • 10.3.3.1. Market Size & Forecast
      • 10.3.3.1.1. By Value
    • 10.3.3.2. Market Share & Forecast
      • 10.3.3.2.1. By Type
      • 10.3.3.2.2. By Organization Size
  • 10.3.4. Chile Lead Mining Software Market Outlook
    • 10.3.4.1. Market Size & Forecast
      • 10.3.4.1.1. By Value
    • 10.3.4.2. Market Share & Forecast
      • 10.3.4.2.1. By Type
      • 10.3.4.2.2. By Organization Size

11. Middle East & Africa Lead Mining Software Market Outlook

• 11.1. Market Size & Forecast
  • 11.1.1. By Value
• 11.2. Market Share & Forecast
  • 11.2.1. By Type
  • 11.2.2. By Organization Size
  • 11.2.3. By Country
• 11.3. Middle East & Africa: Country Analysis
  • 11.3.1. Saudi Arabia Lead Mining Software Market Outlook
    • 11.3.1.1. Market Size & Forecast
      • 11.3.1.1.1. By Value
    • 11.3.1.2. Market Share & Forecast
      • 11.3.1.2.1. By Type
      • 11.3.1.2.2. By Organization Size
  • 11.3.2. UAE Lead Mining Software Market Outlook
    • 11.3.2.1. Market Size & Forecast
      • 11.3.2.1.1. By Value
    • 11.3.2.2. Market Share & Forecast
      • 11.3.2.2.1. By Type
      • 11.3.2.2.2. By Organization Size
  • 11.3.3. South Africa Lead Mining Software Market Outlook
    • 11.3.3.1. Market Size & Forecast
      • 11.3.3.1.1. By Value
    • 11.3.3.2. Market Share & Forecast
      • 11.3.3.2.1. By Type
      • 11.3.3.2.2. By Organization Size
  • 11.3.4. Turkey Lead Mining Software Market Outlook
    • 11.3.4.1. Market Size & Forecast
      • 11.3.4.1.1. By Value
    • 11.3.4.2. Market Share & Forecast
      • 11.3.4.2.1. By Type
      • 11.3.4.2.2. By Organization Size

12. Asia Pacific Lead Mining Software Market Outlook

• 12.1. Market Size & Forecast
  • 12.1.1. By Value
• 12.2. Market Share & Forecast
  • 12.2.1. By Type
  • 12.2.2. By Organization Size
  • 12.2.3. By Country
• 12.3. Asia-Pacific: Country Analysis
  • 12.3.1. China Lead Mining Software Market Outlook
    • 12.3.1.1. Market Size & Forecast
      • 12.3.1.1.1. By Value
    • 12.3.1.2. Market Share & Forecast
      • 12.3.1.2.1. By Type
      • 12.3.1.2.2. By Organization Size
  • 12.3.2. India Lead Mining Software Market Outlook
    • 12.3.2.1. Market Size & Forecast
      • 12.3.2.1.1. By Value
    • 12.3.2.2. Market Share & Forecast
      • 12.3.2.2.1. By Type
      • 12.3.2.2.2. By Organization Size
  • 12.3.3. Japan Lead Mining Software Market Outlook
    • 12.3.3.1. Market Size & Forecast
      • 12.3.3.1.1. By Value
    • 12.3.3.2. Market Share & Forecast
      • 12.3.3.2.1. By Type
      • 12.3.3.2.2. By Organization Size
  • 12.3.4. South Korea Lead Mining Software Market Outlook
    • 12.3.4.1. Market Size & Forecast
      • 12.3.4.1.1. By Value
    • 12.3.4.2. Market Share & Forecast
      • 12.3.4.2.1. By Type
      • 12.3.4.2.2. By Organization Size
  • 12.3.5. Australia Lead Mining Software Market Outlook
    • 12.3.5.1. Market Size & Forecast
      • 12.3.5.1.1. By Value
    • 12.3.5.2. Market Share & Forecast
      • 12.3.5.2.1. By Type
      • 12.3.5.2.2. By Organization Size
  • 12.3.6. Thailand Lead Mining Software Market Outlook
    • 12.3.6.1. Market Size & Forecast
      • 12.3.6.1.1. By Value
    • 12.3.6.2. Market Share & Forecast
      • 12.3.6.2.1. By Type
      • 12.3.6.2.2. By Organization Size
  • 12.3.7. Malaysia Lead Mining Software Market Outlook
    • 12.3.7.1. Market Size & Forecast
      • 12.3.7.1.1. By Value
    • 12.3.7.2. Market Share & Forecast
      • 12.3.7.2.1. By Type
      • 12.3.7.2.2. By Organization Size

13. Market Dynamics

• 13.1. Drivers
• 13.2. Challenges

14. Market Trends and Developments

15. Company Profiles

• 15.1. AeroLeads
  • 15.1.1. Business Overview
  • 15.1.2. Key Revenue and Financials
  • 15.1.3. Recent Developments
  • 15.1.4. Key Personnel/Key Contact Person
  • 15.1.5. Key Product/Services Offered
• 15.2. AWeber Systems, Inc
  • 15.2.1. Business Overview
  • 15.2.2. Key Revenue and Financials
  • 15.2.3. Recent Developments
  • 15.2.4. Key Personnel/Key Contact Person
  • 15.2.5. Key Product/Services Offered
• 15.3. Agile CRM Inc.
  • 15.3.1. Business Overview
  • 15.3.2. Key Revenue and Financials
  • 15.3.3. Recent Developments
  • 15.3.4. Key Personnel/Key Contact Person
  • 15.3.5. Key Product/Services Offered
• 15.4. BuiltWith Pty Ltd.
  • 15.4.1. Business Overview
  • 15.4.2. Key Revenue and Financials
  • 15.4.3. Recent Developments
  • 15.4.4. Key Personnel/Key Contact Person
  • 15.4.5. Key Product/Services Offered
• 15.5. Datanyze, LLC
  • 15.5.1. Business Overview
  • 15.5.2. Key Revenue and Financials
  • 15.5.3. Recent Developments
  • 15.5.4. Key Personnel/Key Contact Person
  • 15.5.5. Key Product/Services Offered
• 15.6. ICE Mortgage Technology, Inc
  • 15.6.1. Business Overview
  • 15.6.2. Key Revenue and Financials
  • 15.6.3. Recent Developments
  • 15.6.4. Key Personnel/Key Contact Person
  • 15.6.5. Key Product/Services Offered
• 15.7. FormAssembly Inc
  • 15.7.1. Business Overview
  • 15.7.2. Key Revenue and Financials
  • 15.7.3. Recent Developments
  • 15.7.4. Key Personnel/Key Contact Person
  • 15.7.5. Key Product/Services Offered
• 15.8. Bitrix24 Limited.
  • 15.8.1. Business Overview
  • 15.8.2. Key Revenue and Financials
  • 15.8.3. Recent Developments
  • 15.8.4. Key Personnel/Key Contact Person
  • 15.8.5. Key Product/Services Offered

16. Strategic Recommendations

17. About Us & Disclaimer