세계의 비디오 편집 SaaS 시장 보고서(2025년)
Video Editing Software As A Service (SaaS) Global Market Report 2025
상품코드 : 1888515
리서치사 : The Business Research Company
발행일 : On Demand Report
페이지 정보 : 영문 250 Pages
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한글목차

비디오 편집 SaaS 시장 규모는 최근 급속히 확대되고 있습니다. 2024년에 24억 9,000만 달러로 평가되었고, 2025년에는 29억 달러로, CAGR 16.4%로 성장할 전망입니다. 지금까지의 성장은 클라우드 컴퓨팅의 보급 확대, 디지털 동영상 컨텐츠에 대한 수요 증가, 소셜 미디어 플랫폼의 인기 상승, 비용 효율적인 동영상 제작 툴에 대한 요구, 원격 협업 및 온라인 워크플로우에 대한 주목 증가에 기인하고 있습니다.

비디오 편집 SaaS 시장 규모는 향후 수년간 급속한 성장이 예상됩니다. 2029년에는 52억 6,000만 달러에 달하고, CAGR은 16.0%를 나타낼 전망입니다. 예측 기간에 있어서의 성장 요인으로는 개인화된 동영상 컨텐츠에 수요 증가, 인공지능(AI) 탑재 편집 툴의 보급 확대, 마케팅 및 기업 커뮤니케이션에 있어서의 동영상 활용 증가, 인터넷 보급률과 클라우드 인프라의 확충, 리얼타임 콜라보레이션이나 리모트 동영상 제작의 요건 증가 등을 들 수 있습니다. 예측 기간 동안 예상되는 주요 동향으로는 AI 기반 비디오 편집 기술의 발전, 클라우드 기반 협업 도구 혁신, 증강현실(AR) 및 가상현실(VR) 기능 통합, 자동 동영상 렌더링 기술 향상, 템플릿 기반의 사용자 친화적인 편집 플랫폼의 지속적인 개발 등이 있습니다.

온라인 동영상 컨텐츠의 인기가 높아짐에 따라 비디오 편집 SaaS 시장의 성장을 이끌고 있습니다. 인터넷 경유로 작성, 업로드 및 소비되는 온라인 동영상 컨텐츠는 인터넷 액세스의 보급, 대역폭의 확대, 모바일 단말의 보급에 의한 외출처에서의 시청이 가능하게 됨으로써 점점 지지를 모으고 있습니다. 비디오 편집 SaaS 플랫폼은 실시간 협업, 확장성 및 고급 편집 기능을 지원하는 클라우드 기반 도구를 활용하여 제작자와 기업이 효율적으로 고품질의 동영상을 제작, 편집 및 배포할 수 있도록 합니다. 예를 들어, 2023년 12월에 호주 통신 미디어 당국(ACMA)이 발표한 보고서에 의하면, 온라인 동영상 서비스가 시청자의 기호를 주도하고 있어 유료 구독형 스트리밍 서비스( 59%에서 66%로), 유저 생성 컨텐츠/쇼트 폼 플랫폼(44%에서 57%로), 무료 방송의 캐치업 TV/스트리밍(38%에서 43%)의 이용률이 상승하고 있습니다. 이 디지털 동영상 소비의 급증은 클라우드 기반 동영상 편집 솔루션에 대한 수요를 뒷받침하고 있습니다.

시장 진출기업은 첨단 AI 기술을 활용하여 동영상 제작의 효율화를 도모하고 있습니다. 단일 텍스트 프롬프트에서 전체 길이의 동영상을 생성하는 도구로 영상, 내레이션, 음악, 효과음을 자동 생성할 수 있어 수동 편집 시간과 복잡성이 줄어듭니다. 2024년 11월에는 InVideo사가 AI V3 툴을 발표하여 텍스트 입력으로부터 그래픽, 자막, 음성을 포함한 완성 동영상의 직접 생성을 가능하게 했습니다. 이 확장 가능한 클라우드 기반 접근 방식은 개인 제작자부터 전문 팀에 이르기까지 효율적인 동영상 제작을 가능하게 합니다.

목차

제1장 주요 요약

제2장 시장 특징

제3장 시장 동향과 전략

제4장 시장 : 금리, 인플레이션, 지정학, 무역전쟁과 관세, 그리고 코로나 및 회복이 시장에 미치는 영향을 포함한 거시경제 시나리오

제5장 세계의 성장 분석과 전략 분석 프레임워크

제6장 시장 세분화

제7장 지역별/국가별 분석

제8장 아시아태평양 시장

제9장 중국 시장

제10장 인도 시장

제11장 일본 시장

제12장 호주 시장

제13장 인도네시아 시장

제14장 한국 시장

제15장 서유럽 시장

제16장 영국 시장

제17장 독일 시장

제18장 프랑스 시장

제19장 이탈리아 시장

제20장 스페인 시장

제21장 동유럽 시장

제22장 러시아 시장

제23장 북미 시장

제24장 미국 시장

제25장 캐나다 시장

제26장 남미 시장

제27장 브라질 시장

제28장 중동 시장

제29장 아프리카 시장

제30장 경쟁 구도와 기업 프로파일

제31장 기타 주요 기업 및 혁신 기업

제32장 세계 시장 경쟁 벤치마킹과 대시보드

제33장 주요 인수합병(M&A)

제34장 최근 시장 동향

제35장 시장의 잠재력이 높은 국가, 부문, 전략

제36장 부록

SHW
영문 목차

영문목차

Video editing software as a service (SaaS) is a cloud-based platform that enables users to create, edit, and enhance video content without requiring local installation. It offers tools for cutting, trimming, adding effects, transitions, and integrating audio through a subscription-based model. Users can access the platform from any internet-connected device, allowing for collaborative editing and real-time updates.

The primary components of video editing software as a service (SaaS) solutions are software and services. Software includes video editing software, background segmentation software, augmented reality software, and virtual production software, allowing users to create, edit, and enhance video content with advanced effects, transitions, and audio features. Key deployment modes include cloud-based and web-based solutions. These platforms support various enterprise sizes, including small and medium-sized enterprises (SMEs) and large enterprises, and are used across multiple end-user segments such as media and entertainment, education, marketing agencies, corporate organizations, and others.

Note that the outlook for this market is being affected by rapid changes in trade relations and tariffs globally. The report will be updated prior to delivery to reflect the latest status, including revised forecasts and quantified impact analysis. The report's Recommendations and Conclusions sections will be updated to give strategies for entities dealing with the fast-moving international environment.

The rapid escalation of U.S. tariffs and the resulting trade tensions in spring 2025 are significantly impacting the information technology sector, particularly in hardware manufacturing, data infrastructure, and software deployment. Higher duties on imported semiconductors, circuit boards, and networking equipment have raised production and operational costs for tech firms, cloud service providers, and data centers. Companies relying on globally sourced components for laptops, servers, and consumer electronics are facing longer lead times and increased pricing pressures. In parallel, tariffs on specialized software tools and retaliatory measures from key international markets have disrupted global IT supply chains and reduced overseas demand for U.S.-developed technologies. To navigate these challenges, the sector is accelerating investments in domestic chip fabrication, diversifying supplier bases, and adopting AI-driven automation to enhance operational resilience and cost efficiency.

The video editing software as a service (SaaS) market research report is one of a series of new reports from The Business Research Company that provides video editing software as a service (SaaS) market statistics, including the video editing software as a service (SaaS) industry global market size, regional shares, competitors with the video editing software as a service (SaaS) market share, detailed video editing software as a service (SaaS) market segments, market trends, and opportunities, and any further data you may need to thrive in the video editing software as a service (SaaS) industry. This video editing software as a service (SaaS) market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.

The video editing software as a service (SaaS) market size has grown rapidly in recent years. It will grow from $2.49 billion in 2024 to $2.90 billion in 2025 at a compound annual growth rate (CAGR) of 16.4%. Growth during the historic period can be attributed to increasing adoption of cloud computing, rising demand for digital video content, growing popularity of social media platforms, the need for cost-effective video production tools, and a heightened focus on remote collaboration and online workflows.

The video editing software as a service (SaaS) market size is expected to see rapid growth in the next few years. It will grow to $5.26 billion in 2029 at a compound annual growth rate (CAGR) of 16.0%. Growth in the forecast period can be attributed to increasing demand for personalized video content, broader adoption of artificial intelligence (AI)-powered editing tools, rising use of video in marketing and corporate communications, expanding internet penetration and cloud infrastructure, and growing requirements for real-time collaboration and remote video production. Major trends expected in the forecast period include advancements in AI-driven video editing, innovations in cloud-based collaboration tools, integration of augmented reality and virtual reality features, improvements in automated video rendering, and continued development of template-based and user-friendly editing platforms.

The rising popularity of online video content is driving growth in the video editing software as a service (SaaS) market. Online video content, videos created, uploaded, and consumed over the internet, is increasingly favored due to widespread internet access, higher bandwidth, and mobile device proliferation that enables on-the-go viewing. Video editing SaaS platforms allow creators and businesses to produce, edit, and distribute high-quality videos efficiently using cloud-based tools that support real-time collaboration, scalability, and advanced editing features. For example, in December 2023, the Australian Communications and Media Authority (ACMA) reported that online video services dominated viewer preferences, with engagement rising for paid subscription streaming services (66% from 59%), user-generated/short-form platforms (57% from 44%), and free-to-air catch-up TV/streaming (43% from 38%). This surge in digital video consumption is fueling demand for cloud-based video editing solutions.

Companies in the market are leveraging advanced AI innovations to streamline video creation. Tools that generate full-length videos from a single text prompt allow automated creation of visuals, voiceovers, music, and effects, reducing manual editing time and complexity. In November 2024, InVideo launched its AI V3 tool, enabling users to produce complete videos, including graphics, subtitles, and audio, directly from text input. This scalable, cloud-based approach facilitates efficient video production for both individual creators and professional teams.

In June 2025, Oktopost Technologies Ltd. acquired Milk Video Inc., a SaaS company specializing in short-form video creation, to enhance its social media management platform. The acquisition allows B2B marketing teams to efficiently produce engaging short-form video content, strengthening Oktopost's presence in the growing video marketing and SaaS space.

Major players in the video editing software as a service (SaaS) market are Microsoft Corporation, Adobe Inc., Biteable Pty Ltd, Vimeo Inc., Kaltura Inc., Wondershare Technology Co. Ltd., MAGIX Software GmbH, CyberLink Corp., Powtoon Ltd., Renderforest LLC, VEED Ltd, WeVideo Inc., Lumen5 Technologies Ltd., InVideo Pte. Ltd., Biteable Pty Ltd., OpusClip Inc., Kapwing Inc., Moovly Media Inc., PearlMountain Limited, and Flixier SRL.

North America was the largest region in the video editing software as a service (SaaS) market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in video editing software as a service (SaaS) report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.

The countries covered in the Video Editing video editing software as a service (SaaS) market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The video editing software as a service (SaaS) market consists of revenues earned by entities by providing services such as cloud-based video creation, editing, trimming, adding effects and transitions, audio integration, automated rendering, and collaboration tools for video production and management. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Video Editing Software As A Service (SaaS) Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on video editing software as a service (saas) market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

Where is the largest and fastest growing market for video editing software as a service (saas) ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The video editing software as a service (saas) market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.

Scope

Table of Contents

1. Executive Summary

2. Video Editing Software As A Service (SaaS) Market Characteristics

3. Video Editing Software As A Service (SaaS) Market Trends And Strategies

4. Video Editing Software As A Service (SaaS) Market - Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics, Trade Wars and Tariffs, And Covid And Recovery On The Market

5. Global Video Editing Software As A Service (SaaS) Growth Analysis And Strategic Analysis Framework

6. Video Editing Software As A Service (SaaS) Market Segmentation

7. Video Editing Software As A Service (SaaS) Market Regional And Country Analysis

8. Asia-Pacific Video Editing Software As A Service (SaaS) Market

9. China Video Editing Software As A Service (SaaS) Market

10. India Video Editing Software As A Service (SaaS) Market

11. Japan Video Editing Software As A Service (SaaS) Market

12. Australia Video Editing Software As A Service (SaaS) Market

13. Indonesia Video Editing Software As A Service (SaaS) Market

14. South Korea Video Editing Software As A Service (SaaS) Market

15. Western Europe Video Editing Software As A Service (SaaS) Market

16. UK Video Editing Software As A Service (SaaS) Market

17. Germany Video Editing Software As A Service (SaaS) Market

18. France Video Editing Software As A Service (SaaS) Market

19. Italy Video Editing Software As A Service (SaaS) Market

20. Spain Video Editing Software As A Service (SaaS) Market

21. Eastern Europe Video Editing Software As A Service (SaaS) Market

22. Russia Video Editing Software As A Service (SaaS) Market

23. North America Video Editing Software As A Service (SaaS) Market

24. USA Video Editing Software As A Service (SaaS) Market

25. Canada Video Editing Software As A Service (SaaS) Market

26. South America Video Editing Software As A Service (SaaS) Market

27. Brazil Video Editing Software As A Service (SaaS) Market

28. Middle East Video Editing Software As A Service (SaaS) Market

29. Africa Video Editing Software As A Service (SaaS) Market

30. Video Editing Software As A Service (SaaS) Market Competitive Landscape And Company Profiles

31. Video Editing Software As A Service (SaaS) Market Other Major And Innovative Companies

32. Global Video Editing Software As A Service (SaaS) Market Competitive Benchmarking And Dashboard

33. Key Mergers And Acquisitions In The Video Editing Software As A Service (SaaS) Market

34. Recent Developments In The Video Editing Software As A Service (SaaS) Market

35. Video Editing Software As A Service (SaaS) Market High Potential Countries, Segments and Strategies

36. Appendix

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