세계의 영화관 운영용 AI 시장 보고서(2025년)
Cinema Operations Artificial Intelligence (AI) Global Market Report 2025
상품코드 : 1888129
리서치사 : The Business Research Company
발행일 : On Demand Report
페이지 정보 : 영문 250 Pages
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한글목차

영화관 운영용 AI 시장 규모는 최근 급속히 확대되고 있습니다. 2024년 12억 2,000만 달러로 평가되었고, 2025년에는 14억 5,000만 달러에 달하고, CAGR 18.7%로 성장할 전망입니다. 지난 몇 년간의 성장 요인으로는 영화관의 스케줄 관리 및 운영에 있어서의 자동화 수요 증가, 흥행 수입 예측을 위한 예측 알고리즘의 활용 확대, 극장의 유지관리나 에너지 관리에 있어서의 AI에의 의존도 향상, AI 베이스의 영상 감시 및 보안 시스템의 도입 확대, 영화 편집이나 포스트 프로덕션 효율화를 위한 AI 툴 이용 증가 등을 들 수 있습니다.

영화관 운영용 AI 시장 규모는 향후 수년간 급속한 성장이 예상됩니다. 2029년에는 28억 4,000만 달러에 달하고, CAGR은 18.4%를 나타낼 전망입니다. 예측 기간의 성장 요인으로는 실시간 관객 행동 분석을 위한 AI 도입 증가, 흥행 수입 예측에 있어서 AI 채택 확대, 고객 참여 지원을 위한 AI 채팅봇 이용 증가, 지능형 재고 관리 및 매장 운영 관리에 대한 수요 증가, 그리고 영화관 체인 전체에서의 AI 기반 워크플로우 자동화의 진전을 들 수 있습니다. 예측 기간의 주요 동향으로는 자동 컨텐츠 생성을 위한 생성형 AI의 진보, 관객 행동 예측을 위한 고급 데이터 분석, AI 구동형 스케줄 관리 및 자원 최적화 혁신, 동적 티켓 가격 설정을 위한 머신러닝 통합, 영화 배급에서 공급망·물류에 AI 통합 등이 있습니다.

향후 영화관 인프라에 대한 투자 증가가 영화관 운영용 AI 시장의 성장을 견인할 것으로 예측됩니다. 영화관 인프라란 상영을 가능하게 하는 기본적인 물리적·기술적 설비(상영실, 영사기재, 음향시스템, 좌석설비 등)를 말합니다. 관객 체험의 향상과 관객 동원 증가를 목적으로 극장이 몰입형 음향이나 디지털 영사 등 선진 기술로 업그레이드하는 움직임에 따라 영화관 인프라에 대한 투자는 증가 경향이 있습니다. 영화관 인프라 투자는 지능형 티켓 시스템, 관객 행동 분석, 자동 투영 제어 등의 시스템 도입을 지원하는 기술적 기반을 제공하고 AI를 활용한 영화관 운영을 지원합니다. 이렇게하면 효율성이 향상되고 관객 경험이 향상됩니다. 예를 들어, 영국 정부 문화, 미디어 및 스포츠부에 따르면, 2025년 6월에 영국 정부는 「크리에이티브 산업 섹터 계획」의 일환으로서, 혁신, 연구 개발, 기술 및 지역 성장을 강화하기 위해 5억 200만 달러(3억 8,000만 파운드)의 자금 지원을 발표했습니다. 여기에는 영화관 인프라 지원도 포함됩니다. 여기에는 영화 제작 능력 강화, 세계 투자 유치, 영화 산업을 위한 숙련된 인재 육성 프로그램 확충을 목적으로 한 9,900만 달러(7,500만 파운드)의 '스크린 성장 패키지'가 포함됩니다. 따라서 영화관 인프라에 대한 투자 증가는 영화관 운영용 AI 시장의 성장을 가속하고 있습니다.

영화관 운영용 AI 시장에서 활동하는 주요 기업은 AI 탑재 비즈니스 인텔리전스 툴 등 선진적인 솔루션의 개발에 주력해 운영 효율, 관객 참여, 의사결정 프로세스의 향상을 도모하고 있습니다. AI 탑재 비즈니스 인텔리전스 툴은 인공지능과 데이터 분석을 활용하여 실행 가능한 인사이트력 제공, 워크플로우 자동화, 영화관 운영 전체의 업무 성능 최적화를 실현하는 첨단 시스템을 말합니다. 예를 들어, 2025년 3월에는 미국에 본사를 둔 영화관 데이터 분석 전문 기업 CIELO사가 예측 분석, 실시간 성능 감시, 데이터 구동형 통찰을 제공함으로써 영화관 운영을 변화시키는 것을 목적으로 한 AI 비즈니스 인텔리전스 툴 'CineAI'를 발표했습니다. 이 도구는 일상적인 영화관 운영에 실행 가능한 인사이트력을 제공하는 고급 인공지능을 특징으로 하며 극장이 운영을 최적화하고, 고객 경험을 향상시키고, 수익성을 극대화할 수 있습니다. CineAI는 숙련된 가상 기술자처럼 작동하여 운영자가 방대한 데이터를 효율적으로 분석하여 보다 현명한 의사결정을 위한 정확한 데이터 중심의 통찰력을 도출할 수 있습니다.

목차

제1장 주요 요약

제2장 시장 특징

제3장 시장 동향과 전략

제4장 시장 : 금리, 인플레이션, 지정학, 무역전쟁과 관세, 그리고 코로나 및 회복이 시장에 미치는 영향을 포함한 거시경제 시나리오

제5장 세계의 성장 분석과 전략 분석 프레임워크

제6장 시장 세분화

제7장 지역별/국가별 분석

제8장 아시아태평양 시장

제9장 중국 시장

제10장 인도 시장

제11장 일본 시장

제12장 호주 시장

제13장 인도네시아 시장

제14장 한국 시장

제15장 서유럽 시장

제16장 영국 시장

제17장 독일 시장

제18장 프랑스 시장

제19장 이탈리아 시장

제20장 스페인 시장

제21장 동유럽 시장

제22장 러시아 시장

제23장 북미 시장

제24장 미국 시장

제25장 캐나다 시장

제26장 남미 시장

제27장 브라질 시장

제28장 중동 시장

제29장 아프리카 시장

제30장 경쟁 구도와 기업 프로파일

제31장 기타 주요 기업 및 혁신 기업

제32장 세계 시장 경쟁 벤치마킹과 대시보드

제33장 주요 인수합병(M&A)

제34장 최근 시장 동향

제35장 시장의 잠재력이 높은 국가, 부문, 전략

제36장 부록

SHW
영문 목차

영문목차

Cinema operations artificial intelligence (AI) refers to the use of advanced AI technologies and machine learning algorithms to optimize and automate different aspects of cinema management and operations. It enables data-driven decision-making in areas such as marketing and resource allocation. By analyzing real-time data from ticket sales, customer behavior, and operational systems, AI helps improve efficiency, enhance audience experience, and maximize profitability.

The key components of cinema operations artificial intelligence (AI) include software, hardware, and services. Software in cinema operations AI refers to the programs and applications that use artificial intelligence to automate tasks, analyze data, and enhance decision-making. It is used for various cinema types, such as multiplex, single-screen, drive-in, image maximum (IMAX), and others. Different deployment modes include on-premises and cloud. It is applied for ticketing and reservations, audience analytics, scheduling and programming, marketing and promotions, facility management, security and surveillance, and others by several end users, including independent cinemas, cinema chains, film distributors, and others.

Note that the outlook for this market is being affected by rapid changes in trade relations and tariffs globally. The report will be updated prior to delivery to reflect the latest status, including revised forecasts and quantified impact analysis. The report's Recommendations and Conclusions sections will be updated to give strategies for entities dealing with the fast-moving international environment.

The rapid escalation of U.S. tariffs and the resulting trade tensions in spring 2025 are significantly impacting the media sector, particularly in content production, broadcasting, and digital distribution. Higher duties on imported audiovisual equipment, editing software, and broadcast technology have increased production and operational costs for media companies. Film and television studios face added expenses for sourcing foreign-made cameras, lighting systems, and post-production tools, while news and broadcasting agencies are contending with inflated costs for transmission equipment and satellite services. Moreover, retaliatory tariffs in international markets are restricting the export of U.S.-produced media content, limiting global revenue potential. In response, media organizations are turning to domestic suppliers, expanding digital platforms, and investing in AI-driven content creation to streamline operations and preserve competitiveness in a volatile global trade environment.

The cinema operations artificial intelligence (AI) market research report is one of a series of new reports from The Business Research Company that provides cinema operations artificial intelligence (AI) market statistics, including cinema operations artificial intelligence (AI) industry global market size, regional shares, competitors with a cinema operations artificial intelligence (AI) market share, detailed cinema operations artificial intelligence (AI) market segments, market trends and opportunities, and any further data you may need to thrive in the cinema operations artificial intelligence (AI) industry. This cinema operations artificial intelligence (AI) market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The cinema operations artificial intelligence (AI) market size has grown rapidly in recent years. It will grow from $1.22 billion in 2024 to $1.45 billion in 2025 at a compound annual growth rate (CAGR) of 18.7%. The growth in the historic period can be attributed to rising demand for automation in cinema scheduling and operations, increasing use of predictive algorithms for box office performance forecasting, growing reliance on AI for theater maintenance and energy management, expanding implementation of AI-based video surveillance and security, and increasing utilization of AI tools for film editing and post-production efficiency.

The cinema operations artificial intelligence (AI) market size is expected to see rapid growth in the next few years. It will grow to $2.84 billion in 2029 at a compound annual growth rate (CAGR) of 18.4%. The growth in the forecast period can be attributed to the increase in deployment of AI for real-time audience behavior analysis, the rise in AI adoption for box office revenue forecasting, the increase in use of AI chatbots for customer engagement and support, the rise in demand for intelligent inventory and concession management, and the rise in AI-based workflow automation across cinema chains. Key trends in the forecast period include advancement in generative AI for automated content creation, advanced data analytics for audience behavior prediction, innovation in AI-driven scheduling and resource optimization, integration of machine learning for dynamic ticket pricing, and integration of AI in supply chain and logistics for film distribution.

The increasing investment in cinema infrastructure is expected to drive the growth of the cinema operations artificial intelligence (AI) market going forward. Cinema infrastructure refers to the essential physical and technological setup that enables movie screening, such as auditoriums, projection equipment, sound systems, and seating facilities. Investment in cinema infrastructure is rising as theaters upgrade to advanced technologies such as immersive sound and digital projection to enhance audience experience and attract more moviegoers. Investment in cinema infrastructure supports AI-driven cinema operations by providing the technological foundation for implementing systems such as intelligent ticketing, audience behavior analysis, and automated projection control, leading to greater efficiency and improved viewer experience. For instance, in June 2025, according to the Department for Culture, Media and Sport, a UK-based government department, the UK government announced $502 million (£380 million) in funding under the Creative Industries Sector Plan to enhance innovation, R&D, skills, and regional growth, including support for cinema infrastructure. This includes a $99 million (£75 million) Screen Growth Package aimed at strengthening film production capacity, attracting global investment, and expanding training programs to develop skilled talent for the cinema sector. Therefore, the increasing investment in cinema infrastructure is fueling the growth of the cinema operations artificial intelligence (AI) market.

Key companies operating in the cinema operations artificial intelligence (AI) market are focusing on developing advanced solutions, such as AI-powered business intelligence tools, to enhance operational efficiency, audience engagement, and decision-making processes. AI-powered business intelligence tools refer to advanced systems that utilize artificial intelligence and data analytics to provide actionable insights, automate workflows, and optimize business performance across cinema operations. For instance, in March 2025, CIELO, a US-based company specializing in cinema data analytics, launched CineAI, an AI business intelligence tool designed to transform cinema operations by delivering predictive analytics, real-time performance monitoring, and data-driven insights. It features advanced artificial intelligence that delivers actionable insights for day-to-day cinema management, enabling theaters to optimize operations, elevate customer experiences, and maximize profitability. CineAI functions such as a skilled virtual technician, allowing operators to efficiently sift through extensive data to uncover precise, data-driven insights for smarter decision-making.

In March 2025, Cinelytic, a US-based content intelligence company, acquired Jumpcut Media for an undisclosed amount. As a result of the acquisition, the company strengthens its ability to optimize the entire content lifecycle, shaping cinema programming and distribution decisions. With Jumpcut's ScriptSense platform, studios and producers gain data-backed insights for evaluating screenplays and matching them with target audiences, supporting more informed choices about film approvals and releases. Jumpcut Media is a US-based company specializing in cinema operations and artificial intelligence solutions.

Major players in the cinema operations artificial intelligence (ai) market are Sony Group Corporation, Deluxe Media Inc., Barco NV, PAR Technology Corp., Comscore Inc., Synamedia Ltd., Largo Films SA, Vista Group International Limited, Qube Cinema Technologies Private Limited, Movio Limited, Unique X GmbH, GDC Technology Limited, Cinelytic Inc., Filmustage Inc., ALTA CIELO TECHNOLOGIES PRIVATE LIMITED, Showtime Analytics Limited, One AI Inc., ReelMind Studios, Sundevs Inc., CINEsync, and TIXAE LLC.

North America was the largest region in the cinema operations artificial intelligence (AI) market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in cinema operations artificial intelligence (AI) report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.

The countries covered in the cinema operations artificial intelligence (AI) market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The cinema operations artificial intelligence (AI) market consists of revenues earned by entities by providing services such as audience analytics, predictive maintenance, and operational automation. The market value includes the value of related software, platforms, and tools sold by the service provider or included within the service offering. The cinema operations artificial intelligence (AI) market also includes sales of surveillance cameras, smart ticketing kiosks, digital signage displays, smart lighting systems, and audio optimization hardware. Values in this market are 'factory gate' values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Cinema Operations Artificial Intelligence (AI) Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on cinema operations artificial intelligence (ai) market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

Where is the largest and fastest growing market for cinema operations artificial intelligence (ai) ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The cinema operations artificial intelligence (ai) market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.

Scope

Table of Contents

1. Executive Summary

2. Cinema Operations Artificial Intelligence (AI) Market Characteristics

3. Cinema Operations Artificial Intelligence (AI) Market Trends And Strategies

4. Cinema Operations Artificial Intelligence (AI) Market - Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics, Trade Wars and Tariffs, And Covid And Recovery On The Market

5. Global Cinema Operations Artificial Intelligence (AI) Growth Analysis And Strategic Analysis Framework

6. Cinema Operations Artificial Intelligence (AI) Market Segmentation

7. Cinema Operations Artificial Intelligence (AI) Market Regional And Country Analysis

8. Asia-Pacific Cinema Operations Artificial Intelligence (AI) Market

9. China Cinema Operations Artificial Intelligence (AI) Market

10. India Cinema Operations Artificial Intelligence (AI) Market

11. Japan Cinema Operations Artificial Intelligence (AI) Market

12. Australia Cinema Operations Artificial Intelligence (AI) Market

13. Indonesia Cinema Operations Artificial Intelligence (AI) Market

14. South Korea Cinema Operations Artificial Intelligence (AI) Market

15. Western Europe Cinema Operations Artificial Intelligence (AI) Market

16. UK Cinema Operations Artificial Intelligence (AI) Market

17. Germany Cinema Operations Artificial Intelligence (AI) Market

18. France Cinema Operations Artificial Intelligence (AI) Market

19. Italy Cinema Operations Artificial Intelligence (AI) Market

20. Spain Cinema Operations Artificial Intelligence (AI) Market

21. Eastern Europe Cinema Operations Artificial Intelligence (AI) Market

22. Russia Cinema Operations Artificial Intelligence (AI) Market

23. North America Cinema Operations Artificial Intelligence (AI) Market

24. USA Cinema Operations Artificial Intelligence (AI) Market

25. Canada Cinema Operations Artificial Intelligence (AI) Market

26. South America Cinema Operations Artificial Intelligence (AI) Market

27. Brazil Cinema Operations Artificial Intelligence (AI) Market

28. Middle East Cinema Operations Artificial Intelligence (AI) Market

29. Africa Cinema Operations Artificial Intelligence (AI) Market

30. Cinema Operations Artificial Intelligence (AI) Market Competitive Landscape And Company Profiles

31. Cinema Operations Artificial Intelligence (AI) Market Other Major And Innovative Companies

32. Global Cinema Operations Artificial Intelligence (AI) Market Competitive Benchmarking And Dashboard

33. Key Mergers And Acquisitions In The Cinema Operations Artificial Intelligence (AI) Market

34. Recent Developments In The Cinema Operations Artificial Intelligence (AI) Market

35. Cinema Operations Artificial Intelligence (AI) Market High Potential Countries, Segments and Strategies

36. Appendix

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