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어소트먼트 갭 분석 AI 시장 보고서(2025년)
Assortment Gap Analysis Artificial Intelligence Global Market Report 2025
상품코드 : 1888084
리서치사 : The Business Research Company
발행일 : On Demand Report
페이지 정보 : 영문 250 Pages
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한글목차

세계의 어소트먼트 갭 분석 AI 시장 규모는 최근 급격히 확대되고 있습니다. 2024년 18억 2,000만 달러에서 2025년에는 22억 달러로, CAGR 21.3%로 성장이 전망되고 있습니다. 지난 수년간의 성장은 AI 기술 투자 증가, 수요 예측 정확도 향상에 대한 주목이 높아지고, 데이터 분석 툴의 보급 확대, 효율적인 재고 관리의 필요성 증가, 소매 및 전자상거래 분야의 경쟁 격화로 인한 것으로 예측됩니다.

어소트먼트 갭 분석 AI 시장 규모는 향후 몇 년 동안 급격한 성장이 예상됩니다. 2029년까지 47억 2,000만 달러에 달하고, CAGR은 21.0%가 될 전망입니다. 예측기간 중 성장요인으로는 소매 업계에서의 AI 채용 확대, 재고 최적화의 필요성 증대, 개인화된 상품 어소트먼트에 대한 수요 증가, 머신러닝 알고리즘의 진보, 공급 체인 내에서의 데이터 구동형 의사결정 확대 등을 들 수 있습니다. 예측 기간의 주요 동향으로는 예측 분석 기술의 진보, 실시간 수요 예측의 개발, AI를 활용한 재고 최적화의 혁신, 어소트먼트 계획을 위한 머신러닝의 진전, AI를 활용한 갭 분석 툴의 개발 등을 들 수 있습니다.

개인화된 쇼핑 경험에 대한 주목도가 높아지고 있는 것이 향후 몇 년간의 어소트먼트 갭 분석 AI 시장의 확대를 견인할 것으로 예측됩니다. 개인화된 쇼핑 경험은 개별 소비자의 기호, 행동 및 구매 패턴에 따라 상품 제공, 추천, 프로모션 메시지를 맞춤설정하는 것을 의미합니다. 소비자가 브랜드에 자신의 선호도를 이해하고 관련성이 높은 옵션을 제공할 것으로 기대함에 따라 이러한 경험에 대한 수요가 증가하고 있습니다. 어소트먼트 갭 분석 AI는 소매업체가 상품 어소트먼트 갭을 식별하고 대응할 수 있도록 지원함으로써 이러한 수요를 지원합니다. 이렇게 하면 적절한 상품이 적절한 고객에게 적시에 도착할 수 있습니다. 예를 들어 미국에 본사를 둔 전자상거래 기업 Etsy에 따르면 2024년 7월 총 상품 매출은 전년 대비 4.1% 증가했습니다. 이것은 이 플랫폼에서 개인화된 선물에 대한 소비자 수요 증가가 견인한 것입니다. 따라서, 개인화된 쇼핑 경험에 대한 관심 증가는 어소트먼트 갭 분석 AI 시장의 성장을 가속하고 있습니다.

어소트먼트 갭 분석 AI 시장에서 활동하는 주요 기업은 AI를 활용한 소매 최적화와 같은 기술 혁신을 중시하고, 세계의 소매 환경에서 상품 관리 효율, 수요 예측 정밀도, 개인화된 쇼핑 체험의 향상을 도모하고 있습니다. AI를 활용한 소매 최적화란, 첨단 AI 기술과 머신러닝 알고리즘을 이용하여 소매 업무를 효율화하고, 상품 어소트먼트를 강화하고, 수요 예측을 개선하고, 개인화된 쇼핑 체험을 제공함으로써 소매업체가 다양한 시장에서 데이터 구동형 의사결정을 실시하여 업무 효율을 극대화하는 것을 뜻합니다. 예를 들어, 2025년 10월에는 미국에 본사를 둔 제품 수명주기 관리 및 소매 계획 솔루션 제공업체인 Centric Software가 AI로 소매업무를 변화시키기 위한 Centric Planning 플랫폼의 대폭적인 업그레이드를 발표했습니다. 이 플랫폼은 AI 수요 예측, 지능형 어소트먼트, Centric PLM 및 Centric Visual Boards와의 원활한 연계를 통합하여 이익률을 최대 110% 개선, 계획 주기 시간을 75% 단축, 재고를 50% 절감, 예산 책정 시간을 50% 단축하는 것을 실현합니다. 이를 통해 데이터 기반 의사 결정, 비즈니스 효율성 및 실시간 시장 분석을 통한 경쟁 벤치마킹을 요구하는 소매업체에게 매우 효과적인 솔루션이 됩니다.

목차

제1장 주요 요약

제2장 시장 특징

제3장 시장 동향과 전략

제4장 시장 : 금리, 인플레이션, 지정학, 무역전쟁과 관세, 그리고 코로나 및 회복이 시장에 미치는 영향을 포함한 거시경제 시나리오

제5장 세계의 성장 분석과 전략 분석 프레임워크

제6장 시장 세분화

제7장 지역별/국가별 분석

제8장 아시아태평양 시장

제9장 중국 시장

제10장 인도 시장

제11장 일본 시장

제12장 호주 시장

제13장 인도네시아 시장

제14장 한국 시장

제15장 서유럽 시장

제16장 영국 시장

제17장 독일 시장

제18장 프랑스 시장

제19장 이탈리아 시장

제20장 스페인 시장

제21장 동유럽 시장

제22장 러시아 시장

제23장 북미 시장

제24장 미국 시장

제25장 캐나다 시장

제26장 남미 시장

제27장 브라질 시장

제28장 중동 시장

제29장 아프리카 시장

제30장 경쟁 구도와 기업 프로파일

제31장 기타 주요 기업 및 혁신 기업

제32장 세계 시장 경쟁 벤치마킹과 대시보드

제33장 주요 인수합병(M&A)

제34장 최근 시장 동향

제35장 시장의 잠재력이 높은 국가, 부문, 전략

제36장 부록

JHS
영문 목차

영문목차

Assortment gap analysis artificial intelligence involves the application of advanced algorithms and machine learning models to detect gaps and inefficiencies within product assortments. It enables businesses to optimize inventory distribution, enhance product availability, and boost sales performance through data-driven insights. This technology utilizes predictive analytics to streamline decision-making, ensuring a more efficient and profitable assortment strategy.

The key component types of assortment gap analysis artificial intelligence are software and services. Assortment gap analysis software is an AI-powered digital system designed to evaluate sales, inventory, and demand data to identify product assortment gaps and recommend improvements for enhanced category performance. These are deployed through various deployment modes such as cloud and on-premises. They are used by different enterprise sizes such as large enterprises and small and medium enterprises, and across multiple applications such as retail, e-commerce, consumer goods, grocery, fashion, and apparel. They are also utilized by different end users such as banking, financial services, and insurance (BFSI), information technology (IT) and telecom, healthcare, government, retail, and others.

Note that the outlook for this market is being affected by rapid changes in trade relations and tariffs globally. The report will be updated prior to delivery to reflect the latest status, including revised forecasts and quantified impact analysis. The report's Recommendations and Conclusions sections will be updated to give strategies for entities dealing with the fast-moving international environment.

The rapid escalation of U.S. tariffs and the resulting trade tensions in spring 2025 are significantly impacting the information technology sector, particularly in hardware manufacturing, data infrastructure, and software deployment. Higher duties on imported semiconductors, circuit boards, and networking equipment have raised production and operational costs for tech firms, cloud service providers, and data centers. Companies relying on globally sourced components for laptops, servers, and consumer electronics are facing longer lead times and increased pricing pressures. In parallel, tariffs on specialized software tools and retaliatory measures from key international markets have disrupted global IT supply chains and reduced overseas demand for U.S.-developed technologies. To navigate these challenges, the sector is accelerating investments in domestic chip fabrication, diversifying supplier bases, and adopting AI-driven automation to enhance operational resilience and cost efficiency.

The assortment gap analysis market research report is one of a series of new reports from The Business Research Company that provides assortment gap analysis market statistics, including assortment gap analysis industry global market size, regional shares, competitors with the assortment gap analysis market share, assortment gap analysis market segments, market trends, and opportunities, and any further data you may need to thrive in the assortment gap analysis industry. This assortment gap analysis market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The assortment gap analysis artificial intelligence market size has grown exponentially in recent years. It will grow from $1.82 billion in 2024 to $2.20 billion in 2025 at a compound annual growth rate (CAGR) of 21.3%. The growth during the historic period can be attributed to the increasing investment in artificial intelligence technologies, a rising focus on improving demand forecasting accuracy, the growing adoption of data analytics tools, the increasing need for efficient inventory management, and the rising competition within the retail and e-commerce sectors.

The assortment gap analysis artificial intelligence market size is expected to see exponential growth in the next few years. It will grow to $4.72 billion in 2029 at a compound annual growth rate (CAGR) of 21.0%. The growth during the forecast period can be attributed to the growing adoption of artificial intelligence in retail, the increasing need for inventory optimization, the rising demand for personalized product assortment, advancements in machine learning algorithms, and the expansion of data-driven decision-making within supply chains. The key trends in the forecast period include advancements in predictive analytics, the development of real-time demand forecasting, innovation in artificial intelligence-driven inventory optimization, progress in machine learning for assortment planning, and the development of gap analysis tools powered by artificial intelligence.

The growing emphasis on personalized shopping experiences is anticipated to drive the expansion of the assortment gap analysis artificial intelligence market in the coming years. Personalized shopping experiences involve tailoring product offerings, recommendations, and promotional messages based on individual consumer preferences, behaviors, and purchasing patterns. The demand for such experiences is increasing as consumers expect brands to understand their unique tastes and provide relevant choices. Assortment gap analysis artificial intelligence supports this demand by helping retailers identify and address product assortment gaps, ensuring that the right products reach the right customers at the right time. For example, in July 2024, according to Etsy, a US-based e-commerce company, gross merchandise sales rose by 4.1 percent in 2024 compared to the previous year, driven by increased consumer demand for personalized gifts on its platform. Therefore, the growing focus on personalized shopping experiences is fueling the growth of the assortment gap analysis artificial intelligence market.

Key companies operating in the assortment gap analysis artificial intelligence market are emphasizing technological advancements such as artificial intelligence-powered retail optimization to improve merchandising efficiency, demand forecasting accuracy, and personalized shopping experiences across global retail environments. Artificial intelligence-powered retail optimization involves using advanced artificial intelligence technologies and machine learning algorithms to streamline retail operations, enhance product assortment, improve demand forecasting, and deliver personalized shopping experiences, enabling retailers to make data-driven decisions and maximize operational efficiency in diverse markets. For instance, in October 2025, Centric Software, a US-based provider of product lifecycle management and retail planning solutions, introduced significant upgrades to its Centric Planning platform, designed to transform retail operations with artificial intelligence. The platform incorporates AI-driven demand forecasting, intelligent assortment planning, and seamless integration with Centric PLM and Centric Visual Boards, providing up to 110 percent improvement in margins, a 75 percent reduction in planning cycle times, a 50 percent decrease in inventory, and a 50 percent reduction in budget preparation times. This makes it highly effective for retailers seeking data-driven decision-making, operational efficiency, and competitive benchmarking through real-time market insights.

In January 2025, Vision Group, a US-based IoT, AI, and image recognition SaaS solutions provider for retailers, CPG brands, wholesalers, and shoppers, acquired Hivery for an undisclosed amount. Through this acquisition, Vision Group aims to integrate Hivery's hyperlocal AI-driven assortment simulation technology to enhance its space planning, retail execution, and category management capabilities while strengthening its competitive position. Hivery is an Australia and US-based company specializing in AI-powered assortment simulation, store-level optimization, and predictive ROI solutions for retail applications.

Major players in the assortment gap analysis artificial intelligence market are Microsoft Corporation, IBM Corporation, SAP SE, SAS Institute Inc., Teradata Corporation, Mu Sigma Inc., o9 Solutions, RELEX Solutions, Fractal Analytics, Domo Inc., ParallelDots, Impact Analytics, Tredence Inc., DataX.ai, Xbyte.io, Invent.ai, Intelligence Node, Quantzig, OptimiX, ClearDemand.

North America was the largest region in the assortment gap analysis artificial intelligence market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in assortment gap analysis artificial intelligence report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.

The countries covered in the assortment gap analysis artificial intelligence market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The assortment gap analysis artificial intelligence market consists of revenues earned by entities by providing services such as assortment data analytics service, machine learning model development, category management optimization, consumer behavior insights service and predictive demand forecasting service. The market value includes the value of related goods sold by the service provider or included within the service offering. The assortment gap analysis artificial intelligence market also includes sales of products such as agronomy assortment optimization tools, and revoices assortment optimization tools. Values in this market are 'factory gate' values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Assortment Gap Analysis Artificial Intelligence Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on assortment gap analysis artificial intelligence market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

Where is the largest and fastest growing market for assortment gap analysis artificial intelligence ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The assortment gap analysis artificial intelligence market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.

Scope

Table of Contents

1. Executive Summary

2. Assortment Gap Analysis Artificial Intelligence Market Characteristics

3. Assortment Gap Analysis Artificial Intelligence Market Trends And Strategies

4. Assortment Gap Analysis Artificial Intelligence Market - Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics, Trade Wars and Tariffs, And Covid And Recovery On The Market

5. Global Assortment Gap Analysis Artificial Intelligence Growth Analysis And Strategic Analysis Framework

6. Assortment Gap Analysis Artificial Intelligence Market Segmentation

7. Assortment Gap Analysis Artificial Intelligence Market Regional And Country Analysis

8. Asia-Pacific Assortment Gap Analysis Artificial Intelligence Market

9. China Assortment Gap Analysis Artificial Intelligence Market

10. India Assortment Gap Analysis Artificial Intelligence Market

11. Japan Assortment Gap Analysis Artificial Intelligence Market

12. Australia Assortment Gap Analysis Artificial Intelligence Market

13. Indonesia Assortment Gap Analysis Artificial Intelligence Market

14. South Korea Assortment Gap Analysis Artificial Intelligence Market

15. Western Europe Assortment Gap Analysis Artificial Intelligence Market

16. UK Assortment Gap Analysis Artificial Intelligence Market

17. Germany Assortment Gap Analysis Artificial Intelligence Market

18. France Assortment Gap Analysis Artificial Intelligence Market

19. Italy Assortment Gap Analysis Artificial Intelligence Market

20. Spain Assortment Gap Analysis Artificial Intelligence Market

21. Eastern Europe Assortment Gap Analysis Artificial Intelligence Market

22. Russia Assortment Gap Analysis Artificial Intelligence Market

23. North America Assortment Gap Analysis Artificial Intelligence Market

24. USA Assortment Gap Analysis Artificial Intelligence Market

25. Canada Assortment Gap Analysis Artificial Intelligence Market

26. South America Assortment Gap Analysis Artificial Intelligence Market

27. Brazil Assortment Gap Analysis Artificial Intelligence Market

28. Middle East Assortment Gap Analysis Artificial Intelligence Market

29. Africa Assortment Gap Analysis Artificial Intelligence Market

30. Assortment Gap Analysis Artificial Intelligence Market Competitive Landscape And Company Profiles

31. Assortment Gap Analysis Artificial Intelligence Market Other Major And Innovative Companies

32. Global Assortment Gap Analysis Artificial Intelligence Market Competitive Benchmarking And Dashboard

33. Key Mergers And Acquisitions In The Assortment Gap Analysis Artificial Intelligence Market

34. Recent Developments In The Assortment Gap Analysis Artificial Intelligence Market

35. Assortment Gap Analysis Artificial Intelligence Market High Potential Countries, Segments and Strategies

36. Appendix

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