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세계의 AI 프레젠테이션 생성 시장 보고서(2025년)
Artificial Intelligence (AI) Presentation Generation Global Market Report 2025
상품코드 : 1888072
리서치사 : The Business Research Company
발행일 : On Demand Report
페이지 정보 : 영문 250 Pages
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한글목차

AI 프레젠테이션 생성 시장 규모는 최근 급격히 확대되고 있습니다. 2024년 15억 4,000만 달러로 평가되었고, 2025년에는 19억 4,000만 달러에 달하고, CAGR 25.7%로 성장이 예상되고 있습니다. 이러한 성장은 기업의 컨텐츠 마케팅 확대, 판매 및 교육 자료의 세계화, 분산형 팀의 브랜드 통일성 요구, 제안서의 신속한 작성 요구, 원격 하이브리드 환경에서의 협업 수요 증가 등의 요인에 기인하고 있습니다.

AI 프레젠테이션 생성 시장 규모는 향후 수년간 급격한 성장이 예상됩니다. 2029년에는 47억 9,000만 달러에 달하고, CAGR은 25.4%를 나타낼 전망입니다. 예측 기간의 성장 요인으로는 컨텐츠 작성 시간과 비용 절감에 대한 압력 증대, 다국어 이해 관계자 커뮤니케이션량 증가, 브랜드 거버넌스와 컴플라이언스 무결성의 중시 강화, 대규모 개인화 판매 자료에 대한 수요 증가, 경영진 및 이사회 보고 사이클의 빈도 증가 등을 들 수 있습니다. 예측 기간의 주요 동향으로는 슬라이드 구성을 위한 자연 언어 생성 기술의 진보, 텍스트, 이미지 및 차트 합성을 위한 멀티 모달 대규모 언어 모델의 혁신, 브랜드와 정책에 근거한 정보 검색 강화 생성(RAG) 기술의 발전, 제어 가능한 프롬프트 엔지니어링과 스타일 가이던스의 연구 개발, 생산성 스위트와의 오픈 API에 의한 통합 등을 들 수 있습니다.

자동화와 인텔리전트 컨텐츠 제작에 대한 수요 증가가 향후 AI 프레젠테이션 생성 시장 성장을 가속할 것으로 예측됩니다. 자동화와 지능형 컨텐츠 작성은 AI 시스템, 특히 자연 언어 생성(NLG)과 텍스트 분석을 활용하여 프롬프트와 기업 데이터에서 슬라이드의 내러티브, 비주얼, 레이아웃을 자동으로 초안, 설계, 적응시키는 것을 말합니다. 이 수요 증가는 기업이 NLG를 채택하여 초고 작성까지의 시간을 단축하고 브랜드 커뮤니케이션을 효율적으로 확대하려는 움직임에 기인하고 있습니다. AI를 활용한 프레젠테이션 생성은 프레젠테이션 설계 및 서식 설정에 필요한 시간과 노력을 크게 줄여 자동화와 지능적인 컨텐츠 제작을 강화합니다. 이를 통해 사용자는 수작업이 아닌 전략적이고 창의적인 업무에 집중할 수 있습니다. 예를 들어 유럽연합(EU) 통계국인 룩셈부르크 거점의 유로스타트에 따르면 2025년 1월 시점에서 2024년에 EU기업의 5.4%가 자연언어 생성기술을 채택하고 있으며 2023년 3.3%에서 증가했습니다. 이는 자동화 지향 컨텐츠 제작이 가속화됨을 나타냅니다. 따라서 자동화와 지능형 컨텐츠 제작에 대한 수요 증가는 AI 프레젠테이션 생성 시장의 성장을 이끌고 있습니다.

AI 프레젠테이션 생성 시장에서 활동하는 주요 기업은 자연 언어 프롬프트를 구조화된 슬라이드 데크로 변환하는 '에이전트형 채팅에서 데크 생성' 기능 개발에 주력하고 있습니다. 에이전트 유형 채팅에서 데크 생성이란 AI 어시스턴트가 채팅 워크플로우에서 직접 슬라이드 비주얼 구성을 포함한 완전한 프레젠테이션을 계획, 작성, 내보내고 파일 작성 및 브랜딩을 자동 처리하는 기술을 말합니다. 예를 들어, 2025년 10월에는 미국에 본사를 둔 다국적 기술 기업인 Microsoft가 Windows용 Copilot 업데이트를 출시했습니다. 이를 통해 사용자는 채팅에서 직접 PowerPoint 프레젠테이션을 만들고 파일로 내보낼 수 있습니다. 이 업데이트는 프롬프트에서 프레젠테이션 만들기까지의 워크플로우를 간소화하고 조직 템플릿과의 일관성을 보장하며 수동 서식을 줄이고 Microsoft 365 환경 내에서 프레젠테이션을 가속화합니다.

목차

제1장 주요 요약

제2장 시장 특징

제3장 시장 동향과 전략

제4장 시장 : 금리, 인플레이션, 지정학, 무역전쟁과 관세, 그리고 코로나 및 회복이 시장에 미치는 영향을 포함한 거시경제 시나리오

제5장 세계의 성장 분석과 전략 분석 프레임워크

제6장 시장 세분화

제7장 지역별/국가별 분석

제8장 아시아태평양 시장

제9장 중국 시장

제10장 인도 시장

제11장 일본 시장

제12장 호주 시장

제13장 인도네시아 시장

제14장 한국 시장

제15장 서유럽 시장

제16장 영국 시장

제17장 독일 시장

제18장 프랑스 시장

제19장 이탈리아 시장

제20장 스페인 시장

제21장 동유럽 시장

제22장 러시아 시장

제23장 북미 시장

제24장 미국 시장

제25장 캐나다 시장

제26장 남미 시장

제27장 브라질 시장

제28장 중동 시장

제29장 아프리카 시장

제30장 경쟁 구도와 기업 프로파일

제31장 기타 주요 기업 및 혁신 기업

제32장 세계 시장 경쟁 벤치마킹과 대시보드

제33장 주요 인수합병(M&A)

제34장 최근 시장 동향

제35장 시장의 잠재력이 높은 국가, 부문, 전략

제36장 부록

SHW
영문 목차

영문목차

Artificial intelligence (AI) presentation generation refers to the use of AI technologies to automatically create and design presentation slides, content, and visuals based on user-provided data or text inputs. It streamlines the presentation creation process by generating coherent layouts, structured narratives, and visually appealing elements tailored to the context or audience. This technology enhances efficiency, accuracy, and creativity, enabling users to produce professional and high-quality presentations in significantly less time.

The primary components of artificial intelligence (AI) presentation generation include software and services. Software consists of a collection of computer programs and related data that guide computing devices to perform tasks, manage resources, and process information. It operates independently of physical hardware and can be created, modified, and executed to achieve specific outcomes. It offers various deployment modes, including cloud and on-premises, and is utilized by enterprises of different sizes, such as small and medium enterprises and large enterprises. It is applied across sectors including business, healthcare, media and entertainment, information technology (IT) and telecommunications, and others, and serves multiple end users, including corporate, academic, and government organizations.

Note that the outlook for this market is being affected by rapid changes in trade relations and tariffs globally. The report will be updated prior to delivery to reflect the latest status, including revised forecasts and quantified impact analysis. The report's Recommendations and Conclusions sections will be updated to give strategies for entities dealing with the fast-moving international environment.

The rapid escalation of U.S. tariffs and the resulting trade tensions in spring 2025 are significantly impacting the information technology sector, particularly in hardware manufacturing, data infrastructure, and software deployment. Higher duties on imported semiconductors, circuit boards, and networking equipment have raised production and operational costs for tech firms, cloud service providers, and data centers. Companies relying on globally sourced components for laptops, servers, and consumer electronics are facing longer lead times and increased pricing pressures. In parallel, tariffs on specialized software tools and retaliatory measures from key international markets have disrupted global IT supply chains and reduced overseas demand for U.S.-developed technologies. To navigate these challenges, the sector is accelerating investments in domestic chip fabrication, diversifying supplier bases, and adopting AI-driven automation to enhance operational resilience and cost efficiency.

The artificial intelligence (AI) presentation generation market research report is one of a series of new reports from The Business Research Company that provides artificial intelligence (AI) presentation generation market statistics, including artificial intelligence (AI) presentation generation industry global market size, regional shares, competitors with a artificial intelligence (AI) presentation generation market share, detailed artificial intelligence (AI) presentation generation market segments, market trends and opportunities, and any further data you may need to thrive in the artificial intelligence (AI) presentation generation industry. This artificial intelligence (AI) presentation generation market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The artificial intelligence (AI) presentation generation market size has grown exponentially in recent years. It will grow from $1.54 billion in 2024 to $1.94 billion in 2025 at a compound annual growth rate (CAGR) of 25.7%. The growth in the historic period can be attributed to the increasing adoption of content marketing expansion across enterprises, the globalization of sales and training materials, brand consistency requirements across distributed teams, the demand for faster proposal turnaround times, and the growing need for collaboration in remote and hybrid work environments.

The artificial intelligence (AI) presentation generation market size is expected to see exponential growth in the next few years. It will grow to $4.79 billion in 2029 at a compound annual growth rate (CAGR) of 25.4%. The growth in the forecast period can be attributed to the increasing pressure to reduce content creation time and cost, the rising volume of multilingual stakeholder communications, the growing emphasis on brand governance and compliance alignment, the increasing demand for personalized sales collateral at scale, and the rising frequency of executive and board reporting cycles. Major trends in the forecast period include advancements in natural language generation for slide structuring, innovations in multimodal large language models for text, image, and chart synthesis, developments in retrieval-augmented generation (RAG) for brand and policy grounding, research and development in controllable prompt engineering and style guidance, and integration through open application programming interfaces (APIs) with productivity suites.

The increasing demand for automation and intelligent content creation is expected to propel the growth of the artificial intelligence (AI) presentation generation market going forward. Automation and intelligent content creation refer to the use of AI systems, particularly natural language generation (NLG) and text analysis, to automatically draft, design, and adapt slide narratives, visuals, and layouts from prompts and enterprise data. This growing demand is driven by enterprises adopting NLG to reduce time to first draft and scale branded communications efficiently. AI powered presentation generation enhances automation and intelligent content creation by significantly reducing the time and effort required to design and format presentations, enabling users to focus on strategic and creative tasks rather than manual production. For instance, in January 2025, according to Eurostat, a Luxembourg based statistical office of the European Union, natural language generation was used by 5.4 percent of EU enterprises in 2024, up from 3.3 percent in 2023, signaling a sharp acceleration in automation oriented content creation. Therefore, the increasing demand for automation and intelligent content creation is driving the growth of the artificial intelligence (AI) presentation generation market.

Key companies operating in the artificial intelligence (AI) presentation generation market are focusing on developing agentic chat to deck generation capabilities to transform natural language prompts into structured slide decks. Agentic chat to deck generation refers to AI assistants that plan, draft, and export complete presentations, including slides, visuals, and structure, directly from a chat workflow, with file creation and branding handled automatically. For instance, in October 2025, Microsoft Corporation, a US based multinational technology company, launched an update to Copilot on Windows that enables users to create PowerPoint presentations directly from chat and export them as files. This update streamlines prompt to deck workflows, ensures consistency with organizational templates, reduces manual formatting, and accelerates presentation creation within Microsoft 365 environments.

In June 2023, Figma, a US based collaborative design platform company, acquired Diagram for an undisclosed amount. With this acquisition, Figma aims to integrate Diagram's AI driven design assistants, such as prompt based layout automation and content generation, directly into its creation workflow. This integration shortens the time to first draft, automates slide structuring and visual composition, and enables brand consistent, exportable presentations from natural language prompts across teams. Diagram is a US based company specializing in artificial intelligence (AI) presentation generation.

Major players in the artificial intelligence (ai) presentation generation market are Microsoft Corporation, Adobe Inc., Google LLC, Zoho Corp., Canva, Prezi Inc., Mentimeter, Appy Pie LLC, Piktochart AI, Simplified, Beautiful.ai, Designs.ai, PopAi, Kroma.ai, Visme, Decktopus Inc., Sendsteps.ai, Slidebean, DeckRobot Inc., and SketchBubble AI.

North America was the largest region in the artificial intelligence (AI) presentation generation market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in artificial intelligence (AI) presentation generation report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.

The countries covered in the artificial intelligence (AI) presentation generation market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The artificial intelligence (AI) presentation generation market includes revenues earned by entities by automated slide content creation and outline drafting, brand-compliant template customization and theming, data-to-slide ingestion with dynamic chart generation, enterprise integration and deployment. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Artificial Intelligence (AI) Presentation Generation Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on artificial intelligence (ai) presentation generation market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

Where is the largest and fastest growing market for artificial intelligence (ai) presentation generation ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The artificial intelligence (ai) presentation generation market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.

Scope

Table of Contents

1. Executive Summary

2. Artificial Intelligence (AI) Presentation Generation Market Characteristics

3. Artificial Intelligence (AI) Presentation Generation Market Trends And Strategies

4. Artificial Intelligence (AI) Presentation Generation Market - Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics, Trade Wars and Tariffs, And Covid And Recovery On The Market

5. Global Artificial Intelligence (AI) Presentation Generation Growth Analysis And Strategic Analysis Framework

6. Artificial Intelligence (AI) Presentation Generation Market Segmentation

7. Artificial Intelligence (AI) Presentation Generation Market Regional And Country Analysis

8. Asia-Pacific Artificial Intelligence (AI) Presentation Generation Market

9. China Artificial Intelligence (AI) Presentation Generation Market

10. India Artificial Intelligence (AI) Presentation Generation Market

11. Japan Artificial Intelligence (AI) Presentation Generation Market

12. Australia Artificial Intelligence (AI) Presentation Generation Market

13. Indonesia Artificial Intelligence (AI) Presentation Generation Market

14. South Korea Artificial Intelligence (AI) Presentation Generation Market

15. Western Europe Artificial Intelligence (AI) Presentation Generation Market

16. UK Artificial Intelligence (AI) Presentation Generation Market

17. Germany Artificial Intelligence (AI) Presentation Generation Market

18. France Artificial Intelligence (AI) Presentation Generation Market

19. Italy Artificial Intelligence (AI) Presentation Generation Market

20. Spain Artificial Intelligence (AI) Presentation Generation Market

21. Eastern Europe Artificial Intelligence (AI) Presentation Generation Market

22. Russia Artificial Intelligence (AI) Presentation Generation Market

23. North America Artificial Intelligence (AI) Presentation Generation Market

24. USA Artificial Intelligence (AI) Presentation Generation Market

25. Canada Artificial Intelligence (AI) Presentation Generation Market

26. South America Artificial Intelligence (AI) Presentation Generation Market

27. Brazil Artificial Intelligence (AI) Presentation Generation Market

28. Middle East Artificial Intelligence (AI) Presentation Generation Market

29. Africa Artificial Intelligence (AI) Presentation Generation Market

30. Artificial Intelligence (AI) Presentation Generation Market Competitive Landscape And Company Profiles

31. Artificial Intelligence (AI) Presentation Generation Market Other Major And Innovative Companies

32. Global Artificial Intelligence (AI) Presentation Generation Market Competitive Benchmarking And Dashboard

33. Key Mergers And Acquisitions In The Artificial Intelligence (AI) Presentation Generation Market

34. Recent Developments In The Artificial Intelligence (AI) Presentation Generation Market

35. Artificial Intelligence (AI) Presentation Generation Market High Potential Countries, Segments and Strategies

36. Appendix

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