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세계의 헬스케어 데이터 수익화 시장 보고서(2025년)
Healthcare Data Monetization Global Market Report 2025
상품코드 : 1825397
리서치사 : The Business Research Company
발행일 : On Demand Report
페이지 정보 : 영문 250 Pages
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한글목차

헬스케어 데이터 수익화 시장의 규모는 향후 수년간 급성장할 것으로 전망됩니다. 2029년에는 CAGR 19.6%로 20억 3,000만 달러로 성장할 전망입니다. 예측기간의 성장은 전자의료기록(EHR)의 보급, 규정 준수 및 표준 증가로 인해 발생할 전망입니다. 예측기간의 주요 동향으로는 데이터 프라이버시와 보안에 대한 주목 증가, 데이터 교환 플랫폼의 상승, 가치 기반 의료 모델의 확대, 인공지능과 머신러닝의 통합, 데이터 수익화 파트너십 등이 있습니다.

향후 5년간의 예측 성장률 19.6%는 과거 예측에서 0.2% 소폭 감소한 수치입니다. 이러한 성장세 둔화는 주로 미국과 타국 간의 관세의 영향 때문입니다. 관세 장벽은 스위스와 핀란드에서 조달한 비식별화 도구와 애널리틱스 마켓플레이스 비용을 증가시켜 미국 시장을 방해하고 헬스케어 데이터 자산으로부터의 수익 기회를 제한하며 의료 시스템의 재무계획 비용을 상승시킬 것으로 예측됩니다. 또한 상호관세와 무역의 긴장과 한계 증가로 인한 세계 경제와 무역에 대한 악영향으로 인해 그 영향이 더욱 광범위해질 것으로 예상됩니다.

전자의료기록(EHR)의 보급은 헬스케어 데이터 수익화 시장의 성장을 가속할 것으로 예측됩니다. EHR은 환자의 건강 이력, 진단, 투약, 치료에 관한 정보를 포함한 디지털 버전의 의료 기록으로, 의학 연구, 의약품 개발, 임상시험 등의 용도에서 헬스케어 데이터 수익화에 중요한 역할을 하고 있습니다. 2023년 6월 독일을 거점으로 하는 보험사 뮌헨 재보험그룹이 실시한 조사에 따르면 약 90%의 보험사가 EHR을 사용하였으며 2020년 이후 EHR의 도입이 38% 증가한 것으로 나타났습니다. 이러한 전자의료기록 도입의 급증은 헬스케어 데이터 수익화 시장 확대의 중요한 촉진요인이 되었습니다.

목차

제1장 주요 요약

제2장 시장 특징

제3장 시장 동향과 전략

제4장 시장 : 금리, 인플레이션, 지정학, 무역전쟁과 관세, 그리고 코로나 및 회복이 시장에 미치는 영향을 포함한 거시경제 시나리오

제5장 세계의 성장 분석과 전략 분석 프레임워크

제6장 시장 세분화

제7장 지역별/국가별 분석

제8장 아시아태평양 시장

제9장 중국 시장

제10장 인도 시장

제11장 일본 시장

제12장 호주 시장

제13장 인도네시아 시장

제14장 한국 시장

제15장 서유럽 시장

제16장 영국 시장

제17장 독일 시장

제18장 프랑스 시장

제19장 이탈리아 시장

제20장 스페인 시장

제21장 동유럽 시장

제22장 러시아 시장

제23장 북미 시장

제24장 미국 시장

제25장 캐나다 시장

제26장 남미 시장

제27장 브라질 시장

제28장 중동 시장

제29장 아프리카 시장

제30장 경쟁 구도와 기업 프로파일

제31장 기타 주요 기업 및 혁신 기업

제32장 세계 시장 경쟁 벤치마킹과 대시보드

제33장 주요 인수합병(M&A)

제34장 최근 시장 동향

제35장 시장의 잠재력이 높은 국가, 부문, 전략

제36장 부록

CSM
영문 목차

영문목차

Healthcare data monetization refers to the process of leveraging healthcare data to attain measurable economic benefits. This involves either selling or licensing patient data to third-party organizations, directly generating revenue, or utilizing healthcare data to enhance existing products or create new ones, indirectly generating revenue.

The primary types of healthcare data monetization include direct data monetization and indirect data monetization. Direct data monetization in the healthcare data monetization market involves the practice of selling or licensing patient data to third-party organizations with the goal of generating revenue. This process can be deployed on-premise or in the cloud, and it serves various end-users such as pharmaceutical and biotechnology companies, healthcare providers, healthcare payers, and medical technology companies.

Note that the outlook for this market is being affected by rapid changes in trade relations and tariffs globally. The report will be updated prior to delivery to reflect the latest status, including revised forecasts and quantified impact analysis. The report's Recommendations and Conclusions sections will be updated to give strategies for entities dealing with the fast-moving international environment.

The sharp rise in U.S. tariffs and the resulting trade tensions in spring 2025 are having a significant impact on the healthcare sector, especially in the supply of essential medical devices, diagnostic equipment, and pharmaceuticals. Hospitals and healthcare providers are grappling with higher costs for imported surgical tools, imaging systems, and consumables like syringes and catheters, many of which have limited domestic substitutes. These escalating expenses are putting pressure on healthcare budgets, prompting some providers to delay equipment upgrades or pass increased costs on to patients. Furthermore, tariffs on raw materials and components are disrupting the manufacturing of vital drugs and devices, leading to supply chain delays. In response, the industry is adopting diversified sourcing strategies, expanding local production where feasible, and pushing for tariff exemptions on critical medical products.

The healthcare data monetization market research report is one of a series of new reports from The Business Research Company that provides healthcare data monetization market statistics, including healthcare data monetization industry global market size, regional shares, competitors with a healthcare data monetization market share, detailed healthcare data monetization market segments, market trends, and opportunities, and any further data you may need to thrive in the healthcare data monetization industry. This healthcare data monetization market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The healthcare data monetization market size has grown rapidly in recent years. It will grow from $0.83 billion in 2024 to $0.99 billion in 2025 at a compound annual growth rate (CAGR) of 19.6%. The growth in the historic period can be attributed to increased focus on data privacy and security, increase in use of external data sources.

The healthcare data monetization market size is expected to see rapid growth in the next few years. It will grow to $2.03 billion in 2029 at a compound annual growth rate (CAGR) of 19.6%. The growth in the forecast period can be attributed to widespread adoption of electronic health records (EHR), increasing regulatory compliance and standards. Major trends in the forecast period include increased focus on data privacy and security, rise of data exchange platforms, expansion of value-based care models, integration of artificial intelligence and machine learning, emergence of data monetization partnerships.

The forecast of 19.6% growth over the next five years reflects a slight reduction of 0.2% from the previous projection. This reduction is primarily due to the impact of tariffs between the US and other countries. Tariff barriers are expected to hamper the U.S. by increasing the cost of de-identification tools and analytics marketplaces sourced from Switzerland and Finland, thereby limiting revenue opportunities from health data assets and elevating health system financial planning costs. The effect will also be felt more widely due to reciprocal tariffs and the negative effect on the global economy and trade due to increased trade tensions and restrictions.

The widespread adoption of electronic health records (EHRs) is anticipated to drive the growth of the healthcare data monetization market. EHRs, digital versions of patients' medical records containing information about their health history, diagnoses, medications, and treatments, play a crucial role in healthcare data monetization for applications such as medical research, drug development, and clinical trials. In June 2023, a survey conducted by Munich Re Group, a Germany-based insurance company, reported that approximately 90% of carriers are currently using EHRs, indicating a 38% increase in EHR adoption since 2020. This surge in electronic health record adoption serves as a key driver for the expansion of the healthcare data monetization market.

Prominent companies in the healthcare data monetization market are actively introducing innovations in digital transformation, such as Software as a Service (SaaS), to enable healthcare providers to deliver more personalized patient experiences. SaaS is a software delivery model where applications are hosted in the cloud and accessed by users over the internet, typically through a web browser or mobile app. For example, in April 2023, Salesforce, a US-based cloud-based software company, announced new Customer 360 for Health capabilities aimed at helping healthcare providers enhance patient experiences. These innovations streamline processes, reduce costs, and improve patient care by leveraging real-time data, artificial intelligence (AI), and automation. The features, incorporating real-time data from Data Cloud, Einstein AI, and automation with Flow, empower healthcare and life sciences organizations to enhance the overall care experience using Salesforce technology.

In May 2023, MultiPlan Corporation, a US-based provider specializing in data analytics and technology-driven cost management solutions for the healthcare industry, acquired Benefits Science LLC for an undisclosed amount. This acquisition enables MultiPlan to establish a new Data & Decision Science service line, offering customers innovative and unique solutions across various healthcare channels and markets. By integrating BST's advanced analytics and artificial intelligence capabilities with MultiPlan's extensive experience, institutional expertise, and rich claims data from over 40 years in healthcare cost control and payment accuracy, this partnership aims to enhance service offerings. Benefits Science LLC is a US-based company specializing in healthcare data monetization.

Major companies operating in the healthcare data monetization market report are Google LLC, McKesson Corporation, Microsoft Corporation, Siemens AG, Accenture PLC, Oracle Corporation, SAP SE, Salesforce Inc., GE Healthcare, Infosys Limited, Cerner Corporation, OpenText Corporation, Epic Systems Corporation, Snowflake Inc., Informatica Inc., TIBCO Software Inc., QlikTech International AB, Innovaccer Inc., Sisense Inc., H1.Co, Infor, SAS Institute Inc., Virtusa Corp., John Snow Labs Inc., HTEC Group

North America was the largest region in the healthcare data monetization market in 2024. The regions covered in the healthcare data monetization market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

The countries covered in the healthcare data monetization market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain

The healthcare data monetization market consists of revenues earned by entities by providing various services such as data collection and translation, data analysis, and digital health solutions. The market value includes the value of related goods sold by the service provider or included within the service offering. The healthcare data monetization market also includes sales of wearable devices, diagnostic equipment, and connected medical devices. Values in this market are 'factory gate' values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Healthcare Data Monetization Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on healthcare data monetization market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

Where is the largest and fastest growing market for healthcare data monetization ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The healthcare data monetization market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.

Scope

Table of Contents

1. Executive Summary

2. Healthcare Data Monetization Market Characteristics

3. Healthcare Data Monetization Market Trends And Strategies

4. Healthcare Data Monetization Market - Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics, Trade Wars and Tariffs, And Covid And Recovery On The Market

5. Global Healthcare Data Monetization Growth Analysis And Strategic Analysis Framework

6. Healthcare Data Monetization Market Segmentation

7. Healthcare Data Monetization Market Regional And Country Analysis

8. Asia-Pacific Healthcare Data Monetization Market

9. China Healthcare Data Monetization Market

10. India Healthcare Data Monetization Market

11. Japan Healthcare Data Monetization Market

12. Australia Healthcare Data Monetization Market

13. Indonesia Healthcare Data Monetization Market

14. South Korea Healthcare Data Monetization Market

15. Western Europe Healthcare Data Monetization Market

16. UK Healthcare Data Monetization Market

17. Germany Healthcare Data Monetization Market

18. France Healthcare Data Monetization Market

19. Italy Healthcare Data Monetization Market

20. Spain Healthcare Data Monetization Market

21. Eastern Europe Healthcare Data Monetization Market

22. Russia Healthcare Data Monetization Market

23. North America Healthcare Data Monetization Market

24. USA Healthcare Data Monetization Market

25. Canada Healthcare Data Monetization Market

26. South America Healthcare Data Monetization Market

27. Brazil Healthcare Data Monetization Market

28. Middle East Healthcare Data Monetization Market

29. Africa Healthcare Data Monetization Market

30. Healthcare Data Monetization Market Competitive Landscape And Company Profiles

31. Healthcare Data Monetization Market Other Major And Innovative Companies

32. Global Healthcare Data Monetization Market Competitive Benchmarking And Dashboard

33. Key Mergers And Acquisitions In The Healthcare Data Monetization Market

34. Recent Developments In The Healthcare Data Monetization Market

35. Healthcare Data Monetization Market High Potential Countries, Segments and Strategies

36. Appendix

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