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한글목차
세계의 블렌디드 러닝 시장 규모는 향후 수년간 급성장할 것으로 전망됩니다. 2029년 연평균 복합 성장률(CAGR)은 12.0%로 확대되어 439억 7,000만 달러로 성장할 것으로 보입니다. 예측기간의 성장은 기술의 진보, 정부의 시책과 자금 지원, 교육 수요의 변화, 비용 대비 효과, 노동력 개발 요구 등에 기인한다고 생각됩니다. 예측기간의 주요 동향으로는 유치원부터 고등학교까지의 교육, 기업의 연수 및 개발에서의 도입 증가, EdTech 솔루션의 진보, 마이크로러닝의 대두, 모바일 러닝 등을 들 수 있습니다.
향후 5년간 성장률 12.0%라는 예측은 이 시장의 지난 예측으로부터 0.9% 소폭 감소를 반영하고 있습니다. 이 감소는 주로 미국과 다른 국가 간의 관세의 영향 때문입니다. 관세 장벽은 중국과 에스토니아에서 수입되는 하이브리드 교실 관리 시스템 및 대화형 화이트보드 비용을 늘리고 디지털 및 물리적 학습 통합의 질을 낮추고 Edtech 도입 비용을 증가시킬 수 있으므로 미국 교육 기관에 부담을 줄 것으로 예측됩니다. 또한 상호관세와 무역의 긴장과 한계 증가로 인한 세계 경제와 무역에 대한 악영향으로 인해 그 영향이 보다 광범위하게 이어질 수 있습니다.
온라인 학습의 인기가 높아짐에 따라 블렌디드 러닝 시장의 확대를 이끌 것으로 예측됩니다. 인터넷상에서 진행되는 교육 과정인 온라인 학습은 유연성, 접근성, 다양한 학습 요구와 일정에 대응할 수 있는 능력으로 인해 기세가 커지고 있습니다. 온라인 교육은 컨텐츠를 전달하고, 학생들을 대화형 활동에 참여시키고, 교사와 학생들의 커뮤니케이션과 협업을 촉진하는 유연한 플랫폼을 제공함으로써 블렌드 학습을 지원합니다. 예를 들어, 미국에 기반을 둔 공급자인 Coursera는 2023년 5월 학습자의 77%가 경력에 혜택을 느끼고 있으며 실업 중인 학생의 30%가 코스 수료 후 직업을 얻었다고 보고했습니다. 게다가 95%의 학습자가 개인적인 성장을 경험했고, 98%가 Coursera를 통해 교육을 계속하는 데 관심을 보였습니다. 그 결과, 온라인 학습의 상승이 블렌디드 러닝 시장의 성장에 박차를 가하고 있습니다.
목차
제1장 주요 요약
제2장 시장 특징
제3장 시장 동향과 전략
제4장 시장 : 금리, 인플레이션, 지정학, 무역전쟁과 관세, 코로나 및 회복이 시장에 미치는 영향을 포함한 거시경제 시나리오
제5장 세계의 성장 분석과 전략 분석 프레임워크
세계의 블렌디드 러닝 시장 : PESTEL 분석(정치, 사회, 기술, 환경, 법적 요인, 촉진요인과 억제요인)
최종 이용 산업의 분석
세계의 블렌디드 러닝 시장 : 성장률 분석
세계의 블렌디드 러닝 시장 실적 : 규모와 성장, 2019-2024년
세계의 블렌디드 러닝 시장 예측 : 규모와 성장, 2024-2029년, 2034년
세계의 블렌디드 러닝 시장 : 총 시장 규모(TAM)
제6장 시장 세분화
세계의 블렌디드 러닝 시장 : 유형별, 분석과 예측, 2019-2024년, 2024-2029년, 2034년
하드웨어
컨텐츠
시스템
솔루션
세계의 블렌디드 러닝 시장 : 제공 방법별, 분석과 예측, 2019-2024년, 2024-2029년, 2034년
강화 가상 모델
대면 드라이버 모델
플렉스 모델
반전 모델
온라인 드라이버 모델
회전 모델
세계의 블렌디드 러닝 시장 : 용도별, 분석과 예측, 2019-2024년, 2024-2029년, 2034년
취학 전 학교
초등학교
중학교
고등학교
세계의 블렌디드 러닝 시장 : 하드웨어별, 분석과 예측, 2019-2024년, 2024-2029년, 2034년
컴퓨터 및 노트북
태블릿 및 스마트폰
인터랙티브 화이트보드
오디오 비주얼 기기
가상현실(VR) 및 증강현실(AR) 장치
세계의 블렌디드 러닝 시장 : 컨텐츠별, 분석과 예측, 2019-2024년, 2024-2029년, 2034년
e러닝 모듈
멀티미디어 학습 컨텐츠
학습 관리 시스템(LMS) 컨텐츠
비디오 강의 및 자습서
가상 교실
세계의 블렌디드 러닝 시장 : 시스템별, 분석과 예측, 2019-2024년, 2024-2029년, 2034년
학습 관리 시스템(LMS)
학생 정보 시스템(SIS)
가상 학습 환경(VLE)
컨텐츠 관리 시스템(CMS)
커뮤니케이션 플랫폼(비디오 회의, 포럼)
세계의 블렌디드 러닝 시장 : 솔루션별, 분석과 예측, 2019-2024년, 2024-2029년, 2034년
기업용 블렌디드 러닝 솔루션
학술 블렌디드 러닝 솔루션
맞춤형 학습 솔루션
적응형 학습 기술
클라우드 기반 학습 솔루션
제7장 지역별/국가별 분석
세계의 블렌디드 러닝 시장 : 지역별, 분석과 예측, 2019-2024년, 2024-2029년, 2034년
세계의 블렌디드 러닝 시장 : 국가별, 분석과 예측, 2019-2024년, 2024-2029년, 2034년
제8장 아시아태평양 시장
제9장 중국 시장
제10장 인도 시장
제11장 일본 시장
제12장 호주 시장
제13장 인도네시아 시장
제14장 한국 시장
제15장 서유럽 시장
제16장 영국 시장
제17장 독일 시장
제18장 프랑스 시장
제19장 이탈리아 시장
제20장 스페인 시장
제21장 동유럽 시장
제22장 러시아 시장
제23장 북미 시장
제24장 미국 시장
제25장 캐나다 시장
제26장 남미 시장
제27장 브라질 시장
제28장 중동 시장
제29장 아프리카 시장
제30장 경쟁 구도와 기업 프로파일
블렌디드 러닝 시장 : 경쟁 구도
블렌디드 러닝 시장 : 기업 프로파일
2U Inc.
Blackboard Inc.
Udemy Inc.
Coursera Inc.
Articulate 360
제31장 기타 주요 기업 및 혁신 기업
Pluralsight LLC
D2L(Desire2Learn)
Skillshare
Docebo Inc.
Udacity Inc.
Moodle
Absorb LMS
Teachable
Thinkific
Khan Academy
FutureLearn
LearnUpon
Knewton
Schoology
iSpring Solutions
제32장 세계 시장 경쟁 벤치마킹과 대시보드
제33장 주요 인수합병(M&A)
제34장 최근 시장 동향
제35장 시장의 잠재력이 높은 국가, 전략
블렌디드 러닝 시장(2029년) : 새로운 기회를 제공하는 국가
블렌디드 러닝 시장(2029년) : 새로운 기회를 제공하는 부문
블렌디드 러닝 시장(2029년) : 성장 전략
시장 동향에 의한 전략
경쟁 전략
제36장 부록
JHS
영문 목차
영문목차
Blended learning encompasses an educational strategy merging traditional in-person teaching with digital learning activities and resources online. This approach offers students a blend of classroom sessions and virtual learning opportunities, fostering a hybrid learning atmosphere that combines the advantages of both conventional and digital learning methodologies.
The primary categories of blended learning include hardware, content, systems, and solutions. Hardware pertains to the physical equipment and infrastructure necessary for facilitating blended learning setups. Various delivery methods, such as the enriched virtual model, face-to-face driver model, flex model, flipped model, online driver model, and rotation model, find application across pre-primary, primary, middle, and high school levels.
Note that the outlook for this market is being affected by rapid changes in trade relations and tariffs globally. The report will be updated prior to delivery to reflect the latest status, including revised forecasts and quantified impact analysis. The report's Recommendations and Conclusions sections will be updated to give strategies for entities dealing with the fast-moving international environment.
The sharp rise in U.S. tariffs and the ensuing trade tensions in spring 2025 are taking a toll on the professional services sector, especially within legal, consulting, architectural, and engineering fields. Increased duties on imported technology, software, office hardware, and digital infrastructure have pushed up operational costs for firms that rely on global systems and resources. Cross-border consulting engagements are experiencing delays and higher expenses due to elevated travel costs and limited access to international data and tools. Moreover, industries heavily impacted by tariffs such as manufacturing, construction, and logistics are reducing their reliance on outsourced services, dampening demand for professional support. In response, service providers are reassessing pricing models, strengthening ties with domestic vendors, and accelerating the adoption of AI and automation to maintain profitability and client satisfaction in an increasingly volatile environment.
The blended learning market research report is one of a series of new reports from The Business Research Company that provides blended learning market statistics, including the blended learning industry global market size, regional shares, competitors with the blended learning market share, detailed blended learning market segments, market trends, and opportunities, and any further data you may need to thrive in the blended learning industry. These blended learning market research reports deliver a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.
The blended learning market size has grown rapidly in recent years. It will grow from $24.83 billion in 2024 to $27.96 billion in 2025 at a compound annual growth rate (CAGR) of 12.6%. The growth in the historic period can be attributed to internet accessibility, educational policy funding, demand for flexible learning options, corporate training for lifelong learning, and innovations in educational software and research.
The blended learning market size is expected to see rapid growth in the next few years. It will grow to $43.97 billion in 2029 at a compound annual growth rate (CAGR) of 12.0%. The growth in the forecast period can be attributed to technological advancements, government policies and funding, changing educational demands, cost-effectiveness, and workforce development needs. Major trends in the forecast period include increased adoption in K-12 education, corporate training and development, advancements in EdTech solutions, the rise of microlearning, and mobile learning.
The forecast of 12.0% growth over the next five years reflects a modest reduction of 0.9% from the previous estimate for this market. This reduction is primarily due to the impact of tariffs between the US and other countries. Tariff barriers are expected to strain U.S. educational institutions by raising expenses for hybrid classroom management systems and interactive whiteboards imported from China and Estonia, potentially reducing the quality of digital-physical learning integration and increasing edtech implementation costs. The effect will also be felt more widely due to reciprocal tariffs and the negative effect on the global economy and trade due to increased trade tensions and restrictions.
The growing popularity of online learning is expected to drive the expansion of the blended learning market. Online learning, an educational process conducted over the Internet, is gaining momentum due to its flexibility, accessibility, and ability to accommodate various learning needs and schedules. Online education supports blended learning by offering a flexible platform for delivering content, engaging students in interactive activities, and facilitating communication and collaboration between teachers and students. For example, in May 2023, Coursera, a U.S.-based provider, reported that 77% of learners saw career benefits, with 30% of unemployed participants securing jobs after completing their courses. Additionally, 95% of learners experienced personal growth, and 98% expressed interest in continuing their education through Coursera. As a result, the rise of online learning is fueling the growth of the blended learning market.
Key players in the blended learning market are intensifying their efforts to develop innovative products tailored to evolving educational needs and to enrich the learning experience. Blended learning laptops, for instance, are engineered to facilitate the blended learning approach, which combines online and in-person educational methods. These laptops typically feature robust internet connectivity, high-quality video conferencing capabilities, and interactive software. For instance, in January 2022, The Hewlett-Packard Company (HP), a US-based computer hardware company, introduced the HP Fortis portfolio, specifically crafted for blended learning environments. These devices are engineered to withstand the demands of active and mobile learners, offering durability and mobility essential for seamless blended learning experiences. The portfolio encompasses various devices, including laptops and Chromebooks, catering to diverse learning needs.
In March 2023, Edtech unicorn LEAD, an India-based integrated educational technology solutions provider, acquired Pearson's K-12 learning business for an undisclosed amount. This acquisition is poised to strengthen LEAD's integrated edtech offerings, allowing the startup to extend its reach to over 60,000 schools and 5 million students across India by 2026, thereby significantly expanding its presence in the Indian education sector. Pearson plc, a UK-based education company, specializes in providing educational resources and solutions for primary and secondary schools.
Major companies operating in the blended learning market are 2U Inc., Blackboard Inc., Udemy Inc., Coursera Inc., Articulate 360, Pluralsight LLC, D2L (Desire2Learn), Skillshare, Docebo Inc., Udacity Inc., Moodle, Absorb LMS, Teachable, Thinkific, Khan Academy, FutureLearn, LearnUpon, Knewton, Schoology, iSpring Solutions, TalentLMS, LearnWorlds, LinkedIn Learning, Google Classroom, Bridge, Mindflash LMS
North America was the largest region in the blended learning market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the blended learning market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
The countries covered in the blended learning market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
The blended learning market consists of revenues earned by entities by providing services such as student tracking, learning management, and professional development and training. The market value includes the value of related goods sold by the service provider or included within the service offering. The blended learning market also includes sales of computers, tablets, interactive whiteboards, projectors, and document cameras. Values in this market are 'factory gate' values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
Blended Learning Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.
This report focuses on blended learning market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
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Outperform competitors using forecast data and the drivers and trends shaping the market.
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Report will be updated with the latest data and delivered to you within 2-3 working days of order along with an Excel data sheet for easy data extraction and analysis.
All data from the report will also be delivered in an excel dashboard format.
Where is the largest and fastest growing market for blended learning ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The blended learning market global report from the Business Research Company answers all these questions and many more.
The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.
The market characteristics section of the report defines and explains the market.
The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
The forecasts are made after considering the major factors currently impacting the market. These include:
The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.
Market segmentations break down the market into sub markets.
The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth.
The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.
Scope
Markets Covered:1) By Type: Hardware; Content; System; Solutions
2) By Method Of Delivery: Enriched Virtual Model; Face-To-Face Driver Model; Flex Model; Flipped Model; Online Driver Model; Rotation Model
3) By Application: Pre-Primary School; Primary School; Middle School; High School
Subsegments:
1) By Hardware: Computers And Laptops; Tablets And Smartphones; Interactive Whiteboards; Audio-Visual Equipment; Virtual Reality (VR) And Augmented Reality (AR) Devices
2) By Content: E-learning Modules; Multimedia Learning Content; Learning Management System (LMS) Content; Video Lectures And Tutorials; Virtual Classrooms
3) By System: Learning Management Systems (LMS); Student Information Systems (SIS); Virtual Learning Environments (VLE); Content Management Systems (CMS); Communication Platforms (Video Conferencing, Forums)
Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time Series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,
Data Segmentations: country and regional historic and forecast data, market share of competitors, market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Delivery Format: PDF, Word and Excel Data Dashboard.
Table of Contents
1. Executive Summary
2. Blended Learning market Characteristics
3. Blended Learning market Trends And Strategies
4. Blended Learning market - Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics, Trade Wars and Tariffs, And Covid And Recovery On The Market
4.1. Supply Chain Impact from Tariff War & Trade Protectionism
5. Global Blended Learning Growth Analysis And Strategic Analysis Framework
5.1. Global Blended Learning PESTEL Analysis (Political, Social, Technological, Environmental and Legal Factors, Drivers and Restraints)
5.2. Analysis Of End Use Industries
5.3. Global Blended Learning market Growth Rate Analysis
5.4. Global Blended Learning Historic Market Size and Growth, 2019 - 2024, Value ($ Billion)
5.5. Global Blended Learning Forecast Market Size and Growth, 2024 - 2029, 2034F, Value ($ Billion)
5.6. Global Blended Learning Total Addressable Market (TAM)
6. Blended Learning market Segmentation
6.1. Global Blended Learning market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Hardware
Content
System
Solutions
6.2. Global Blended Learning market, Segmentation By Method Of Delivery, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Enriched Virtual Model
Face-To-Face Driver Model
Flex Model
Flipped Model
Online Driver Model
Rotation Model
6.3. Global Blended Learning market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Pre-Primary School
Primary School
Middle School
High School
6.4. Global Blended Learning Market, Sub-Segmentation Of Hardware, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Computers And Laptops
Tablets And Smartphones
Interactive Whiteboards
Audio-Visual Equipment
Virtual Reality (VR) And Augmented Reality (AR) Devices
6.5. Global Blended Learning Market, Sub-Segmentation Of Content, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
E-learning Modules
Multimedia Learning Content
Learning Management System (LMS) Content
Video Lectures And Tutorials
Virtual Classrooms
6.6. Global Blended Learning Market, Sub-Segmentation Of System, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Learning Management Systems (LMS)
Student Information Systems (SIS)
Virtual Learning Environments (VLE)
Content Management Systems (CMS)
Communication Platforms (Video Conferencing, Forums)
6.7. Global Blended Learning Market, Sub-Segmentation Of Solutions, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Corporate Blended Learning Solutions
Academic Blended Learning Solutions
Customizable Learning Solutions
Adaptive Learning Technologies
Cloud-Based Learning Solutions
7. Blended Learning market Regional And Country Analysis
7.1. Global Blended Learning market, Split By Region, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
7.2. Global Blended Learning market, Split By Country, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
