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한글목차
기능성 음료 시장 규모는 향후 수년간 강력한 성장이 예상됩니다. 2029년 연평균 복합 성장률(CAGR) 5.8%로 2,182억 3,000만 달러로 성장할 것으로 예상됩니다. 예측 기간의 성장은 건강 지향 소비자 증가, 면역력을 높이는 식품 및 음료에 대한 수요 증가, 인구 증가로 인한 것입니다. 예측기간의 주요 동향으로는 릴렉제이션 음료의 발매, 칸나비디올(CBDFNAS) 들어간 기능성 음료, 단백질 기반의 기능성 음료, 비건/식물 기반의 기능성 음료, 건강한 수분 보충 음료, 누트로픽 음료 도입, 저칼로리 및 무설탕 음료, 그리고 기업 간 파트너십 및 협업을 포함합니다.
향후 5년간의 성장률 5.8%라고 하는 예측은 이 시장에 관한 전회의 예측으로부터 0.1%의 소폭 감소를 반영하고 있습니다. 이 감소의 주요 원인은 미국과 다른 국가 간의 관세의 영향입니다. 이는 주로 아시아에서 수입되는 아답토겐 및 프로바이오틱스와 같은 고급 성분의 비용을 증가시키고 소비자 가격을 인상함으로써 미국에 직접적인 영향을 미칠 수 있습니다. 이 영향은 또한 상호 관세와 무역의 긴장과 한계 증가로 인한 세계 경제와 무역에 대한 부정적인 영향으로 더욱 널리 느껴질 것입니다.
건강 인식의 급증으로 인해 예측 기간 동안 기능성 음료에 대한 수요가 증가할 것으로 예상됩니다. 비타민, 미네랄, 허브, 아미노산을 풍부하게 포함하는 기능성 음료는 심박수 관리, 소화기계 건강, 면역계 지원, 체중 관리 등 다양한 신체 기능을 강화하는 능력으로 인기를 끌고 있습니다. 소비자는 특정 건강 문제를 해결하기 위해 조정된 기능성 음료에 점점 더 매료되고 있습니다. Packaging Strategies 잡지에 따르면, 음료 업계의 주목할만한 변화는 소비자가 건강 증진을 우선시함에 따라 기능성 음료로 전환하고 있다고 합니다. 클린 라벨, 유기농, 비유전자 재조합 제품의 주목도가 높아짐에 따라, 소비자의 기호는 탄산음료나 과일 주스보다 기능성 음료를 선호하게 되어 향후 몇 년간의 기능성 음료 수요를 견인하고 있습니다.
목차
제1장 주요 요약
제2장 시장 특징
제3장 시장 동향과 전략
제4장 시장 : 금리, 인플레이션, 지정학, 무역전쟁과 관세, 그리고 코로나 및 회복이 시장에 미치는 영향을 포함한 거시경제 시나리오
제5장 세계의 성장 분석과 전략 분석 프레임워크
세계의 기능성 음료 : PESTEL 분석(정치, 사회, 기술, 환경, 법적 요인, 촉진요인과 억제요인)
최종 이용 산업의 분석
세계의 기능성 음료 시장 : 성장률 분석
세계의 기능성 음료 시장 실적: 규모와 성장, 2019-2024년
세계의 기능성 음료 시장 예측 : 규모와 성장, 2024-2029년, 2034년
세계의 기능성 음료 : 전체 시장 규모(TAM)
제6장 시장 세분화
세계의 기능성 음료 시장 : 유형별, 분석과 예측, 2019-2024년, 2024-2029년, 2034년
에너지 음료
스포츠 음료
영양 보조 음료
유제품 음료
주스
강화수
기타
세계의 기능성 음료 시장 :기능별, 분석과 예측, 2019-2024년, 2024-2029년, 2034년
건강 및 웰빙
체중 관리
세계의 기능성 음료 시장 : 유통 채널별, 분석과 예측, 2019-2024년, 2024-2029년, 2034년
오프라인 매장
전문 푸드서비스점
온라인
세계의 기능성 음료 시장 : 에너지 음료별, 분석과 예측, 2019-2024년, 2024-2029년, 2034년
카페인이 들어간 에너지 음료
허브 에너지 음료
유기농 에너지 음료
무가당 에너지 음료
세계의 기능성 음료 시장 : 스포츠 음료별, 분석과 예측, 2019-2024년, 2024-2029년, 2034년
전해질 음료
단백질 스포츠 음료
리커버리 음료
분말 스포츠 음료
세계의 기능성 음료 시장 :영양 보조 음료별, 분석과 예측, 2019-2024년, 2024-2029년, 2034년
프로바이오틱스 음료
기능성 차
면역력 증진 음료
허브티
세계의 기능성 음료 시장 : 유제품 음료별, 분석과 예측, 2019-2024년, 2024-2029년, 2034년
맛 우유
요구르트 음료
Kefir
식물 유래의 유제품 대체품
세계의 기능성 음료 시장 : 주스별, 분석과 예측, 2019-2024년, 2024-2029년, 2034년
갓 짜낸 주스
콜드 프레스 주스
스무디 주스
농축 주스
세계의 기능성 음료 시장 :강화수별, 분석과 예측, 2019-2024년, 2024-2029년, 2034년
비타민이 들어간 물
전해수
맛 첨가 물
기능성 스파클링 워터
세계의 기능성 음료 시장 : 기타별, 분석과 예측, 2019-2024년, 2024-2029년, 2034년
RTD 커피 및 차
기능성 청량 음료
아답토젠 음료
알코올 함유 기능성 음료
제7장 지역별/국가별 분석
세계의 기능성 음료 시장 : 지역별, 분석과 예측, 2019-2024년, 2024-2029년, 2034년
세계의 기능성 음료 시장 : 국가별, 분석과 예측, 2019-2024년, 2024-2029년, 2034년
제8장 아시아태평양 시장
제9장 중국 시장
제10장 인도 시장
제11장 일본 시장
제12장 호주 시장
제13장 인도네시아 시장
제14장 한국 시장
제15장 서유럽 시장
제16장 영국 시장
제17장 독일 시장
제18장 프랑스 시장
제19장 이탈리아 시장
제20장 스페인 시장
제21장 동유럽 시장
제22장 러시아 시장
제23장 북미 시장
제24장 미국 시장
제25장 캐나다 시장
제26장 남미 시장
제27장 브라질 시장
제28장 중동 시장
제29장 아프리카 시장
제30장 경쟁 구도와 기업 프로파일
기능성 음료 시장 : 경쟁 구도
기능성 음료 시장 : 기업 프로파일
PepsiCo Inc. : 개요, 제품 및 서비스, 전략 및 재무 분석
The Coca-Cola Company : 개요, 제품 및 서비스, 전략 및 재무 분석
Red Bull GmbH : 개요, 제품 및 서비스, 전략 및 재무 분석
Danone : 개요, 제품 및 서비스, 전략 및 재무 분석
Nestle SA : 개요, 제품 및 서비스, 전략 및 재무 분석
제31장 기타 주요 기업 및 혁신 기업
Monster Beverage Corporation
Dr. Pepper Snapple Group
Fonterra Co-Operative Group Ltd
Kraft Heinz Company
Abbott
Dali Foods Group Co., Ltd.
Hangzhou Wahaha Group Co., Ltd.
Red Bull
Shenzhen Eastroc Beverage Industrial Co., Ltd.
Nongfu Spring
China Haisheng Juice Holdings Co., Ltd.
Beijing Huiyuan Food and Beverage Co., Ltd
Britvic
European Drinks SA
Kosik
제32장 세계 시장 경쟁 벤치마킹과 대시보드
제33장 주요 인수합병(M&A)
제34장 최근 시장 동향
제35장 시장의 잠재력이 높은 국가, 부문, 전략
기능성 음료 시장 2029 : 새로운 기회를 제공하는 국가
기능성 음료 시장 2029 : 새로운 기회를 제공하는 부문
기능성 음료 시장 2029 : 성장 전략
시장 동향에 기초한 전략
경쟁 전략
제36장 부록
SHW
영문 목차
영문목차
Functional beverages are drinks designed to offer health benefits that go beyond basic hydration. They typically contain ingredients like vitamins, minerals, herbs, probiotics, and amino acids. These beverages aim to enhance both physical and mental well-being by targeting various health needs, including energy enhancement, improved digestion, and immune support.
The primary categories of functional beverages include energy drinks, sports drinks, nutraceutical drinks, dairy-based beverages, juices, enhanced water, and other varieties. Energy drinks are beverages containing ingredients promoted to boost energy and mental performance. These beverages serve health and wellness purposes as well as support weight management, and they are available through various distribution channels, including brick-and-mortar stores and online platforms.
Note that the outlook for this market is being affected by rapid changes in trade relations and tariffs globally. The report will be updated prior to delivery to reflect the latest status, including revised forecasts and quantified impact analysis. The report's Recommendations and Conclusions sections will be updated to give strategies for entities dealing with the fast-moving international environment.
The rapid implementation of U.S. tariffs and the resulting trade tensions in spring 2025 are having a notable impact on the food and beverage sector. Rising costs for imported ingredients such as olive oil, cheese, and tropical fruits are pressuring food manufacturers to either reformulate their products or absorb reduced profit margins. Beverage producers are similarly affected, with tariffs on aluminum cans driving up packaging costs. Meanwhile, retaliatory tariffs on U.S. agricultural exports like soybeans and pork are disrupting farm-to-processor supply chains. In response, companies are adjusting recipes, increasing local sourcing, and using commodity hedging strategies to manage price volatility.
The functional beverages research report is one of a series of new reports from The Business Research Company that provides functional beverages statistics, including functional beverages industry global market size, regional shares, competitors with functional beverages share, detailed functional beverages segments, market trends and opportunities, and any further data you may need to thrive in the functional beverages industry. This functional beverages research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.
The functional beverages market size has grown strongly in recent years. It will grow from $164.8 billion in 2024 to $174.48 billion in 2025 at a compound annual growth rate (CAGR) of 5.9%. The growth in the historic period can be attributed to strong economic growth in emerging markets, increased investments, increase in number of athletes, increase in clean-label, organic and non-GMO (genetically modified organism) products and increased penetration of organized retail.
The functional beverages market size is expected to see strong growth in the next few years. It will grow to " $218.23 billion in 2029 at a compound annual growth rate (CAGR) of 5.8%. The growth in the forecast period can be attributed to the growing number of health-conscious consumers, growing demand for immunity boosting foods and beverages and increasing population. Major trends in the forecast period include launch of relaxation drinks, cannabidiol (CBDFNAS) -infused functional drinks, protein-based functional beverages, vegan/plant-based functional beverages, healthy hydration drinks, introduction of nootropic drinks, low-calorie, sugar-free drinks and partnerships and collaborations.
The forecast of 5.8% growth over the next five years reflects a slight reduction of 0.1% from the previous estimate for this market.This reduction is primarily due to the impact of tariffs between the US and other countries. This is likely to directly affect the US by increasing costs for premium ingredients like adaptogens and probiotics, largely imported from Asia, raising consumer prices.The effect will also be felt more widely due to reciprocal tariffs and the negative effect on the global economy and trade due to increased trade tensions and restrictions.
The anticipated surge in health awareness is expected to drive the demand for functional beverages in the forecast period. Functional beverages, enriched with vitamins, minerals, herbs, and amino acids, are gaining popularity for their ability to enhance various body functionalities, including heart rate management, digestive health, immune system support, and weight management. Consumers are increasingly gravitating towards functional beverages tailored to address specific health concerns. According to the Packaging Strategies journal, a notable shift in the beverage industry involves consumers moving towards functional beverages as they prioritize health improvement. The increasing prominence of clean-label, organic, and non-GMO products is influencing consumer preferences, leading to a preference for functional drinks over carbonated beverages and fruit juices, thereby driving the demand for functional beverages in the coming years.
The expansion of e-commerce is poised to fuel the growth of the functional beverage market. E-commerce, involving online buying and selling, as well as associated data and financial transactions, provides a versatile and influential platform for functional beverage brands. This platform enables brands to engage with consumers, optimize sales processes, and adapt to the evolving market dynamics. For example, in August 2023, the United States Census Bureau reported a 7.5% increase in e-commerce estimates for the second quarter of 2023 compared to the same period in 2022, while overall retail sales increased by 0.6%. Consequently, the growth of e-commerce emerges as a key driver for the functional beverage market.
Leading companies in the functional beverages market are concentrating on creating innovative products, particularly ready-to-drink (RTD) beverages, to cater to the rising demand for convenient and health-oriented options. An RTD beverage is a pre-packaged drink that is ready for immediate consumption without requiring any additional preparation. For example, in January 2022, Starbucks Corporation, a US-based cafe chain, launched Starbucks BAYA Energy, a ready-to-drink beverage designed to provide consumers with a refreshing and energizing choice. Each 12-ounce serving of this drink contains 160 milligrams (mg) of caffeine sourced from coffee fruit, delivering a significant energy boost for those seeking an uplift throughout the day. Furthermore, the beverage is enriched with 90 mg of antioxidant vitamin C, which aids immune health, positioning it as both an energy drink and a functional beverage. It is readily available in grocery stores, convenience stores, and online for consumers in search of a quick and accessible energy source.
Major companies active in the functional beverages market are concentrating on introducing innovative products such as functional sparkling water to enhance their market standing. Functional sparkling water refers to carbonated water infused with additional ingredients to provide specific health or functional benefits. In February 2023, Kyowa Hakko USA, a US-based biotechnology company, launched CENTR Enhanced Functional Sparkling Water infused with Cognizin Citicoline. Designed to elevate cognitive function and enhance mood, this low-calorie, non-GMO, gluten-free, and vegan-friendly beverage comes in two flavors, lemon lime and peach ginger, providing a refreshing and health-conscious option for those seeking a mental boost.
In May 2022, A.G. Barr plc, a UK-based soft drink manufacturer specializing in functional drinks, acquired Boost Drinks Holdings Limited for an initial consideration of $21.88 million (Euro 20 million). This acquisition is intended to enhance A.G. Barr plc's product portfolio by focusing on high-growth and functional beverage categories through innovative developments. Boost Drinks Holdings Limited is a UK-based company that offers functional beverages.
Major companies operating in the functional beverages market include PepsiCo Inc., The Coca-Cola Company, Red Bull GmbH, Danone, Nestle S.A, Monster Beverage Corporation, Dr. Pepper Snapple Group, Fonterra Co-Operative Group Ltd, Kraft Heinz Company, Abbott, Dali Foods Group Co., Ltd., Hangzhou Wahaha Group Co., Ltd., Red Bull, Shenzhen Eastroc Beverage Industrial Co., Ltd., Nongfu Spring, China Haisheng Juice Holdings Co., Ltd., Beijing Huiyuan Food and Beverage Co., Ltd, Britvic, European Drinks S.A, Kosik, Cloud 9 Energy Drink, the Hain Celestial Group, Campbell Soup Company, Unilever, Arcor, Starbucks, Agrosuper, JBS, Ambev, Almarai Company, Arab Company for Livestock Development (ACOLID), Al-Watania Company, Herbalife Nutrition SA, Viju Industries Nigeria Ltd
Asia-Pacific was the largest region in the functional beverages market in 2024. Western Europe was the second-largest region in the global functional beverages market. The regions covered in the functional beverages market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa
The countries covered in the functional beverages market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Italy, Canada, Spain
The functional beverages market consists of sales of energy drinks, sports drinks, enhanced fruit drinks, bottled water, and other functional beverages. Values in this market are factory gate values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
Functional Beverages Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.
This report focuses on functional beverages market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
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Where is the largest and fastest growing market for functional beverages ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The functional beverages market global report from the Business Research Company answers all these questions and many more.
The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.
The market characteristics section of the report defines and explains the market.
The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
The forecasts are made after considering the major factors currently impacting the market. These include:
The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.
Market segmentations break down the market into sub markets.
The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth.
The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.
Scope
Markets Covered:1) By Type: Energy Drinks, Sports Drinks, Nutraceutical Drinks, Dairy-Based Beverages, Juices, Enhanced Water, Other Types
2) By Function: Health And Wellness, Weight Management
3) By Distribution Channel: Brick And Mortar, Specialty Foodservice Stores, Online
Subsegments:
1) By Energy Drinks: Caffeinated Energy Drinks; Herbal Energy Drinks; Organic Energy Drinks; Sugar-Free Energy Drinks
Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time Series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,
Data Segmentations: country and regional historic and forecast data, market share of competitors, market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Delivery Format: PDF, Word and Excel Data Dashboard.
Table of Contents
1. Executive Summary
2. Functional Beverages Market Characteristics
3. Functional Beverages Market Trends And Strategies
4. Functional Beverages Market - Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics, Trade Wars and Tariffs, And Covid And Recovery On The Market
4.1. Supply Chain Impact from Tariff War & Trade Protectionism
5. Global Functional Beverages Growth Analysis And Strategic Analysis Framework
5.1. Global Functional Beverages PESTEL Analysis (Political, Social, Technological, Environmental and Legal Factors, Drivers and Restraints)
5.2. Analysis Of End Use Industries
5.3. Global Functional Beverages Market Growth Rate Analysis
5.4. Global Functional Beverages Historic Market Size and Growth, 2019 - 2024, Value ($ Billion)
5.5. Global Functional Beverages Forecast Market Size and Growth, 2024 - 2029, 2034F, Value ($ Billion)
5.6. Global Functional Beverages Total Addressable Market (TAM)
6. Functional Beverages Market Segmentation
6.1. Global Functional Beverages Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Energy Drinks
Sports Drinks
Nutraceutical Drinks
Dairy-Based Beverages
Juices
Enhanced Water
Other Types
6.2. Global Functional Beverages Market, Segmentation By Function, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Health And Wellness
Weight Management
6.3. Global Functional Beverages Market, Segmentation By Distribution Channel, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Brick And Mortar
Specialty Foodservice Stores
Online
6.4. Global Functional Beverages Market, Sub-Segmentation Of Energy Drinks, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Caffeinated Energy Drinks
Herbal Energy Drinks
Organic Energy Drinks
Sugar-Free Energy Drinks
6.5. Global Functional Beverages Market, Sub-Segmentation Of Sports Drinks, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Electrolyte Drinks
Protein-Based Sports Drinks
Recovery Drinks
Powdered Sports Drinks
6.6. Global Functional Beverages Market, Sub-Segmentation Of Nutraceutical Drinks, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Probiotic Drinks
Functional Teas
Immunity-Boosting Drinks
Herbal Infusions
6.7. Global Functional Beverages Market, Sub-Segmentation Of Dairy-Based Beverages, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Flavored Milk
Yogurt Drinks
Kefir
Plant-Based Dairy Alternatives
6.8. Global Functional Beverages Market, Sub-Segmentation Of Juices, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Freshly Squeezed Juices
Cold-Pressed Juices
Smoothie Juices
Concentrated Juices
6.9. Global Functional Beverages Market, Sub-Segmentation Of Enhanced Water, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Vitamin-Infused Water
Electrolyte Water
Flavored Water
Functional Sparkling Water
6.10. Global Functional Beverages Market, Sub-Segmentation Of Other Types, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Ready-to-Drink (RTD) Coffee And Tea
Functional Soft Drinks
Adaptogenic Drinks
Alcoholic Functional Beverages
7. Functional Beverages Market Regional And Country Analysis
7.1. Global Functional Beverages Market, Split By Region, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
7.2. Global Functional Beverages Market, Split By Country, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
